Northcott Trumfield
(http://www.northcott-trumfield.co.uk) 📸 Data Snapshot: May 22, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
There is a severe technical authority gap due to extreme staleness; the schema_json indicates the content was last modified in December 2015, making it over 10 years old relative to the current May 2026 anchor. While a practitioner named ‘Guy’ is mentioned as a specialist, he lacks a surname, Person schema, or sameAs links to professional bodies. The absence of a physical address in the provided schema or an updated ‘Professional’ section creates a significant footprint deficit.
The site makes bold claims regarding ‘specialist expertise’ and being a ‘top firm’ but provides zero case studies or data-backed results to support them. For example, the ‘Business start up’ section mentions grants for 18-24 year olds but fails to list a single instance of a client they successfully helped secure such funding. The marketing tone is self-deprecating and ‘friendly,’ which masks the total lack of demonstrated financial performance metrics.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.northcott-trumfield.co.uk/",
"url": "https://www.northcott-trumfield.co.uk/",
"name": "Chartered Accountants | Accountants in Plymouth",
"isPartOf": {
"@id": "https://www.northcott-trumfield.co.uk/#website"
},
"datePublished": "2012-11-23T16:35:01+00:00",
"dateModified": "2015-12-09T11:38:08+00:00",
"description": "Northcott Trumfield - friendly and dedicated chartered accountants based in Plymouth providing business and accountancy services to a large range of clients",
"breadcrumb": {
"@id": "https://www.northcott-trumfield.co.uk/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.northcott-trumfield.co.uk/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.northcott-trumfield.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.northcott-trumfield.co.uk/#website",
"url": "https://www.northcott-trumfield.co.uk/",
"name": "Chartered Accountants | Accountants in Plymouth",
"description": "Accountancy services for SMEs and Charities",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.northcott-trumfield.co.uk/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
}
]
}
/top-accounting-firms-about-us/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.northcott-trumfield.co.uk/top-accounting-firms-about-us/",
"url": "https://www.northcott-trumfield.co.uk/top-accounting-firms-about-us/",
"name": "Top Accounting Firms | Accountants Plymouth | About Us",
"isPartOf": {
"@id": "https://www.northcott-trumfield.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://www.northcott-trumfield.co.uk/top-accounting-firms-about-us/#primaryimage"
},
"image": {
"@id": "https://www.northcott-trumfield.co.uk/top-accounting-firms-about-us/#primaryimage"
},
"thumbnailUrl": "http://www.northcott-trumfield.co.uk/wp-content/uploads/2013/11/108.jpg",
"datePublished": "2012-11-23T13:39:22+00:00",
"dateModified": "2015-12-14T13:40:42+00:00",
"description": "Northcott Trumfield - friendly and dedicated chartered accountants based in Plymouth providing business and accountancy services to a large range of clients",
"breadcrumb": {
"@id": "https://www.northcott-trumfield.co.uk/top-accounting-firms-about-us/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.northcott-trumfield.co.uk/top-accounting-firms-about-us/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.northcott-trumfield.co.uk/top-accounting-firms-about-us/#primaryimage",
"url": "http://www.northcott-trumfield.co.uk/wp-content/uploads/2013/11/108.jpg",
"contentUrl": "http://www.northcott-trumfield.co.uk/wp-content/uploads/2013/11/108.jpg"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.northcott-trumfield.co.uk/top-accounting-firms-about-us/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.northcott-trumfield.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Northcott Trumfield accountants in Plymouth"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.northcott-trumfield.co.uk/#website",
"url": "https://www.northcott-trumfield.co.uk/",
"name": "Chartered Accountants | Accountants in Plymouth",
"description": "Accountancy services for SMEs and Charities",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.northcott-trumfield.co.uk/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 2 | 0 |
| /top-accounting-firms-about-us/ | 2 | 0 |
This page presents a snapshot of public data from Northcott Trumfield, captured on May 22, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Northcott Trumfield: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at http://www.northcott-trumfield.co.uk to view the most current version of its content and see directly what this company is about and what it offers.