Hozelock Ltd
(https://hozelock.com) 📸 Data Snapshot: May 28, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
12
Impact Weight: 15 / 100
80% Reputation
An authority gap exists in the Article schema, which identifies an author named mark without a surname, professional title, or sameAs social links. While the company claims to be The Gardening Experts, the lack of named expert bios or Person schema for its horticulturalists reduces its authoritative weight. Technical credibility is high, evidenced by clean schema implementation and a logical heading hierarchy.
The marketing tone occasionally leans into the abstract with phrases like unlock the secrets to cultivating your perfect space, but these are immediately tethered to physical products. Unlike service-based firms, the performance claims here are measurable through product features like anti-kink hoses and automatic rewind. There is no disconnect between the promise of garden flourish and the provided hardware.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.hozelock.com/",
"url": "https://www.hozelock.com/",
"name": "Hozelock - Gardening, Watering, Pond Solutions | Hozelock Ltd",
"isPartOf": {
"@id": "https://www.hozelock.com/#website"
},
"about": {
"@id": "https://www.hozelock.com/#organization"
},
"datePublished": "2017-06-14T09:23:16+00:00",
"dateModified": "2025-08-05T09:49:40+00:00",
"description": "Hozelock combines a knowledge and passion for gardening, and pride in product craftsmanship. Created by gardeners for gardeners.",
"breadcrumb": {
"@id": "https://www.hozelock.com/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.hozelock.com/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.hozelock.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.hozelock.com/#website",
"url": "https://www.hozelock.com/",
"name": "Hozelock Ltd",
"description": "Discover More With The Gardening Experts",
"publisher": {
"@id": "https://www.hozelock.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.hozelock.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.hozelock.com/#organization",
"name": "Hozelock Ltd",
"url": "https://www.hozelock.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hozelock.com/#/schema/logo/image/",
"url": "https://www.hozelock.com/wp-content/uploads/2018/10/Hozelock-logo.png",
"contentUrl": "https://www.hozelock.com/wp-content/uploads/2018/10/Hozelock-logo.png",
"width": 1600,
"height": 454,
"caption": "Hozelock Ltd"
},
"image": {
"@id": "https://www.hozelock.com/#/schema/logo/image/"
}
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://www.hozelock.com/#organization",
"name": "Hozelock Ltd",
"url": "https://www.hozelock.com",
"logo": {
"@type": "ImageObject",
"@id": "https://www.hozelock.com/#logo",
"url": "https://www.hozelock.com/wp-content/uploads/2018/10/Hozelock-logo.png",
"contentUrl": "https://www.hozelock.com/wp-content/uploads/2018/10/Hozelock-logo.png",
"caption": "Hozelock Ltd",
"inLanguage": "en-GB",
"width": "700",
"height": "199"
}
},
{
"@type": "WebSite",
"@id": "https://www.hozelock.com/#website",
"url": "https://www.hozelock.com",
"name": "Hozelock Ltd",
"publisher": {
"@id": "https://www.hozelock.com/#organization"
},
"inLanguage": "en-GB",
"potentialAction": {
"@type": "SearchAction",
"target": "https://www.hozelock.com/?s={search_term_string}",
"query-input": "required name=search_term_string"
}
},
{
"@type": "ImageObject",
"@id": "https://www.hozelock.com/wp-content/uploads/2018/11/hozelock-burst-logo.fw_.png",
"url": "https://www.hozelock.com/wp-content/uploads/2018/11/hozelock-burst-logo.fw_.png",
"width": "275",
"height": "100",
"inLanguage": "en-GB"
},
{
"@type": "WebPage",
"@id": "https://www.hozelock.com/#webpage",
"url": "https://www.hozelock.com/",
"name": "Hozelock - Gardening, Watering, Pond Solutions | Hozelock Ltd",
"datePublished": "2017-06-14T09:23:16+01:00",
"dateModified": "2025-08-05T10:49:40+01:00",
"about": {
"@id": "https://www.hozelock.com/#organization"
},
"isPartOf": {
"@id": "https://www.hozelock.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.hozelock.com/wp-content/uploads/2018/11/hozelock-burst-logo.fw_.png"
},
"inLanguage": "en-GB"
},
{
"@type": "Person",
"@id": "https://www.hozelock.com/#author",
"name": "mark",
"image": {
"@type": "ImageObject",
"@id": "https://secure.gravatar.com/avatar/7f3dff8d37b5e4837fd892a69ad9e4aa5be3d039bd75e588b4a723df4579aa9d?s=96&d=mm&r=g",
"url": "https://secure.gravatar.com/avatar/7f3dff8d37b5e4837fd892a69ad9e4aa5be3d039bd75e588b4a723df4579aa9d?s=96&d=mm&r=g",
"caption": "mark",
"inLanguage": "en-GB"
},
"worksFor": {
"@id": "https://www.hozelock.com/#organization"
}
},
{
"@type": "Article",
"headline": "Hozelock - Gardening, Watering, Pond Solutions | Hozelock Ltd",
"keywords": "Hozelock,Watering,Gardening,Hoselock,Products",
"datePublished": "2017-06-14T09:23:16+01:00",
"dateModified": "2025-08-05T10:49:40+01:00",
"author": {
"@id": "https://www.hozelock.com/#author",
"name": "mark"
},
"publisher": {
"@id": "https://www.hozelock.com/#organization"
},
"description": "Hozelock combines a knowledge and passion for gardening, and pride in product craftsmanship. Created by gardeners for gardeners.",
"name": "Hozelock - Gardening, Watering, Pond Solutions | Hozelock Ltd",
"@id": "https://www.hozelock.com/#richSnippet",
"isPartOf": {
"@id": "https://www.hozelock.com/#webpage"
},
"image": {
"@id": "https://www.hozelock.com/wp-content/uploads/2018/11/hozelock-burst-logo.fw_.png"
},
"inLanguage": "en-GB",
"mainEntityOfPage": {
"@id": "https://www.hozelock.com/#webpage"
}
}
]
}
]
/product-category/aquatics/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://www.hozelock.com/product-category/aquatics/",
"url": "https://www.hozelock.com/product-category/aquatics/",
"name": "Aquatics Products | Hozelock Cyprio | Hozelock Ltd",
"isPartOf": {
"@id": "https://www.hozelock.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.hozelock.com/product-category/aquatics/#primaryimage"
},
"image": {
"@id": "https://www.hozelock.com/product-category/aquatics/#primaryimage"
},
"thumbnailUrl": "https://www.hozelock.com/wp-content/uploads/2018/11/1764.jpg",
"description": "Hozelock Cyprio provides everything you need to make and decorate the pond of your choice! Browse our full Aquatics range.",
"breadcrumb": {
"@id": "https://www.hozelock.com/product-category/aquatics/#breadcrumb"
},
"inLanguage": "en-GB"
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hozelock.com/product-category/aquatics/#primaryimage",
"url": "https://www.hozelock.com/wp-content/uploads/2018/11/1764.jpg",
"contentUrl": "https://www.hozelock.com/wp-content/uploads/2018/11/1764.jpg",
"width": 1600,
"height": 1191,
"caption": "EasyClear"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.hozelock.com/product-category/aquatics/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.hozelock.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Aquatics"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.hozelock.com/#website",
"url": "https://www.hozelock.com/",
"name": "Hozelock Ltd",
"description": "Discover More With The Gardening Experts",
"publisher": {
"@id": "https://www.hozelock.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.hozelock.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.hozelock.com/#organization",
"name": "Hozelock Ltd",
"url": "https://www.hozelock.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hozelock.com/#/schema/logo/image/",
"url": "https://www.hozelock.com/wp-content/uploads/2018/10/Hozelock-logo.png",
"contentUrl": "https://www.hozelock.com/wp-content/uploads/2018/10/Hozelock-logo.png",
"width": 1600,
"height": 454,
"caption": "Hozelock Ltd"
},
"image": {
"@id": "https://www.hozelock.com/#/schema/logo/image/"
}
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://www.hozelock.com/#organization",
"name": "Hozelock Ltd"
},
{
"@type": "WebSite",
"@id": "https://www.hozelock.com/#website",
"url": "https://www.hozelock.com",
"name": "Hozelock Ltd",
"publisher": {
"@id": "https://www.hozelock.com/#organization"
},
"inLanguage": "en-GB"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.hozelock.com/product-category/aquatics/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": "1",
"item": {
"@id": "https://www.hozelock.com",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": "2",
"item": {
"@id": "https://www.hozelock.com/product-category/aquatics/",
"name": "Aquatics"
}
}
]
},
{
"@type": "CollectionPage",
"@id": "https://www.hozelock.com/product-category/aquatics/#webpage",
"url": "https://www.hozelock.com/product-category/aquatics/",
"name": "Aquatics Products | Hozelock Cyprio | Hozelock Ltd",
"isPartOf": {
"@id": "https://www.hozelock.com/#website"
},
"inLanguage": "en-GB",
"breadcrumb": {
"@id": "https://www.hozelock.com/product-category/aquatics/#breadcrumb"
}
}
]
},
{
"@context": "https://schema.org/",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"name": "Home",
"@id": "https://www.hozelock.com"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"name": "Aquatics",
"@id": "https://www.hozelock.com/product-category/aquatics/"
}
}
]
}
]
/product-category/spraying/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://www.hozelock.com/product-category/spraying/",
"url": "https://www.hozelock.com/product-category/spraying/",
"name": "Hozelock Garden Spraying Products | Hozelock Ltd",
"isPartOf": {
"@id": "https://www.hozelock.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.hozelock.com/product-category/spraying/#primaryimage"
},
"image": {
"@id": "https://www.hozelock.com/product-category/spraying/#primaryimage"
},
"thumbnailUrl": "https://www.hozelock.com/wp-content/uploads/2019/02/Pure-kit-product-pic.jpg",
"description": "Hozelock Garden Spraying Range. Trigger Sprayers, Pressure Sprayers and accessories | Sprayers from Hozelock Ltd",
"breadcrumb": {
"@id": "https://www.hozelock.com/product-category/spraying/#breadcrumb"
},
"inLanguage": "en-GB"
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hozelock.com/product-category/spraying/#primaryimage",
"url": "https://www.hozelock.com/wp-content/uploads/2019/02/Pure-kit-product-pic.jpg",
"contentUrl": "https://www.hozelock.com/wp-content/uploads/2019/02/Pure-kit-product-pic.jpg",
"width": 1000,
"height": 800
},
{
"@type": "BreadcrumbList",
"@id": "https://www.hozelock.com/product-category/spraying/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.hozelock.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Spraying"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.hozelock.com/#website",
"url": "https://www.hozelock.com/",
"name": "Hozelock Ltd",
"description": "Discover More With The Gardening Experts",
"publisher": {
"@id": "https://www.hozelock.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.hozelock.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.hozelock.com/#organization",
"name": "Hozelock Ltd",
"url": "https://www.hozelock.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hozelock.com/#/schema/logo/image/",
"url": "https://www.hozelock.com/wp-content/uploads/2018/10/Hozelock-logo.png",
"contentUrl": "https://www.hozelock.com/wp-content/uploads/2018/10/Hozelock-logo.png",
"width": 1600,
"height": 454,
"caption": "Hozelock Ltd"
},
"image": {
"@id": "https://www.hozelock.com/#/schema/logo/image/"
}
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://www.hozelock.com/#organization",
"name": "Hozelock Ltd"
},
{
"@type": "WebSite",
"@id": "https://www.hozelock.com/#website",
"url": "https://www.hozelock.com",
"name": "Hozelock Ltd",
"publisher": {
"@id": "https://www.hozelock.com/#organization"
},
"inLanguage": "en-GB"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.hozelock.com/product-category/spraying/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": "1",
"item": {
"@id": "https://www.hozelock.com",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": "2",
"item": {
"@id": "https://www.hozelock.com/product-category/spraying/",
"name": "Spraying"
}
}
]
},
{
"@type": "CollectionPage",
"@id": "https://www.hozelock.com/product-category/spraying/#webpage",
"url": "https://www.hozelock.com/product-category/spraying/",
"name": "Hozelock Garden Spraying Products | Hozelock Ltd",
"isPartOf": {
"@id": "https://www.hozelock.com/#website"
},
"inLanguage": "en-GB",
"breadcrumb": {
"@id": "https://www.hozelock.com/product-category/spraying/#breadcrumb"
}
}
]
},
{
"@context": "https://schema.org/",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"name": "Home",
"@id": "https://www.hozelock.com"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"name": "Spraying",
"@id": "https://www.hozelock.com/product-category/spraying/"
}
}
]
}
]
/product-category/watering/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://www.hozelock.com/product-category/watering/",
"url": "https://www.hozelock.com/product-category/watering/",
"name": "Watering Products | Watering your garden | Hozelock Ltd",
"isPartOf": {
"@id": "https://www.hozelock.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.hozelock.com/product-category/watering/#primaryimage"
},
"image": {
"@id": "https://www.hozelock.com/product-category/watering/#primaryimage"
},
"thumbnailUrl": "https://www.hozelock.com/wp-content/uploads/2025/01/Aquasolo-Group.png",
"description": "Browse our extensive range of watering products here at Hozelock. Our watering range includes sprinklers, spray guns, hoses, storage and much more.",
"breadcrumb": {
"@id": "https://www.hozelock.com/product-category/watering/#breadcrumb"
},
"inLanguage": "en-GB"
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hozelock.com/product-category/watering/#primaryimage",
"url": "https://www.hozelock.com/wp-content/uploads/2025/01/Aquasolo-Group.png",
"contentUrl": "https://www.hozelock.com/wp-content/uploads/2025/01/Aquasolo-Group.png",
"width": 1000,
"height": 1000,
"caption": "Aquasolo Universal"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.hozelock.com/product-category/watering/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.hozelock.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Watering"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.hozelock.com/#website",
"url": "https://www.hozelock.com/",
"name": "Hozelock Ltd",
"description": "Discover More With The Gardening Experts",
"publisher": {
"@id": "https://www.hozelock.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.hozelock.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://www.hozelock.com/#organization",
"name": "Hozelock Ltd",
"url": "https://www.hozelock.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.hozelock.com/#/schema/logo/image/",
"url": "https://www.hozelock.com/wp-content/uploads/2018/10/Hozelock-logo.png",
"contentUrl": "https://www.hozelock.com/wp-content/uploads/2018/10/Hozelock-logo.png",
"width": 1600,
"height": 454,
"caption": "Hozelock Ltd"
},
"image": {
"@id": "https://www.hozelock.com/#/schema/logo/image/"
}
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://www.hozelock.com/#organization",
"name": "Hozelock Ltd"
},
{
"@type": "WebSite",
"@id": "https://www.hozelock.com/#website",
"url": "https://www.hozelock.com",
"name": "Hozelock Ltd",
"publisher": {
"@id": "https://www.hozelock.com/#organization"
},
"inLanguage": "en-GB"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.hozelock.com/product-category/watering/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": "1",
"item": {
"@id": "https://www.hozelock.com",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": "2",
"item": {
"@id": "https://www.hozelock.com/product-category/watering/",
"name": "Watering"
}
}
]
},
{
"@type": "CollectionPage",
"@id": "https://www.hozelock.com/product-category/watering/#webpage",
"url": "https://www.hozelock.com/product-category/watering/",
"name": "Watering Products | Watering Your Garden | Hozelock Ltd",
"isPartOf": {
"@id": "https://www.hozelock.com/#website"
},
"inLanguage": "en-GB",
"breadcrumb": {
"@id": "https://www.hozelock.com/product-category/watering/#breadcrumb"
}
}
]
},
{
"@context": "https://schema.org/",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"name": "Home",
"@id": "https://www.hozelock.com"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"name": "Watering",
"@id": "https://www.hozelock.com/product-category/watering/"
}
}
]
}
]
🛡️ Trust Signals — external proof links that back the declared identity
53Review mentions (all pages)
13External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 14 | 4 |
| /product-category/aquatics/ | 13 | 3 |
| /product-category/spraying/ | 13 | 3 |
| /product-category/watering/ | 13 | 3 |
Explore the other reputation pillars for Hozelock Ltd
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Hozelock Ltd, captured on May 28, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Hozelock Ltd: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://hozelock.com to view the most current version of its content and see directly what this company is about and what it offers.