More Bathrooms
(https://www.more-bathrooms.co.uk) 📸 Data Snapshot: May 22, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
11
Impact Weight: 15 / 100
73% Reputation
There is a slight gap in personal authority; while the text mentions ‘senior designers’ and ‘experienced surveyors,’ no individuals are named or linked to a professional digital footprint. However, the corporate identity is exceptionally well-defined in the structured data, featuring four distinct LocalBusiness entries with unique geo-coordinates, telephone numbers, and VAT identification (168830436). The technical implementation of the schema is clean and reinforces legitimate local authority.
The marketing tone is aspirational, but it rarely overreaches into unsubstantiated performance claims. The statement ‘800 home improvement projects each year’ is a specific operational metric that validates the company’s scale. The disconnect is primarily stylistic rather than factual, where high-level ‘dream’ talk occasionally obscures the more impressive reality of their 60-year longevity and project volume.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org",
"@type": [
"WebPage",
"WebSite"
],
"name": "Bathroom Fitters Leeds, Harrogate, Otley & Mirfield | More Bathrooms",
"description": "Bathroom & Shower Room Fitters Covering The Full-Service Design, Supply & Installation Based In Leeds, Harrogate, Otley & Mirfield. Make Your Dream Bathroom A Reality Today.",
"url": "https://www.more-bathrooms.co.uk/",
"@id": "https://www.more-bathrooms.co.uk/",
"about": [
{
"@type": "Thing",
"name": "Bathroom",
"sameAs": "https://en.wikipedia.org/wiki/Bathroom"
},
{
"@type": "Thing",
"name": "Design",
"sameAs": "https://en.wikipedia.org/wiki/Design"
}
],
"mentions": [
{
"@type": "Thing",
"name": "Toilet (room)",
"sameAs": "https://en.wikipedia.org/wiki/Toilet_(room)"
},
{
"@type": "Thing",
"name": "Cloakroom",
"sameAs": "https://en.wikipedia.org/wiki/Cloakroom"
},
{
"@type": "Thing",
"name": "Bathtub",
"sameAs": "https://en.wikipedia.org/wiki/Bathtub"
},
{
"@type": "Thing",
"name": "Shower",
"sameAs": "https://en.wikipedia.org/wiki/Shower"
},
{
"@type": "Thing",
"name": "Sink",
"sameAs": "https://en.wikipedia.org/wiki/Sink"
},
{
"@type": "Thing",
"name": "Toilet",
"sameAs": "https://en.wikipedia.org/wiki/Toilet"
},
{
"@type": "Thing",
"name": "Leeds",
"sameAs": "https://en.wikipedia.org/wiki/Leeds"
},
{
"@type": "Thing",
"name": "Harrogate",
"sameAs": "https://en.wikipedia.org/wiki/Harrogate"
},
{
"@type": "Thing",
"name": "Otley",
"sameAs": "https://en.wikipedia.org/wiki/Otley"
},
{
"@type": "Thing",
"name": "Mirfield",
"sameAs": "https://en.wikipedia.org/wiki/Mirfield"
}
],
"mainEntity": {
"@type": "Organization",
"name": "More Bathrooms",
"@id": "https://www.more-bathrooms.co.uk/#organization",
"logo": "https://statement.imgix.net/site/themes/morebathrooms-sep-24/img/morebathrooms-logo.png?auto=compress%2Cformat&cs=strip&ixlib=php-1.1.0&s=ea4d63f5196b5b7013b2c7140dff44d0",
"sameAs": [
"https://www.facebook.com/morebathrooms/",
"https://www.instagram.com/more_bathrooms/",
"https://x.com/PassmoreGroup",
"https://uk.linkedin.com/company/passmore-group"
],
"legalName": "B & K Passmore Limited",
"vatID": "168830436",
"areaServed": {
"@type": "AdministrativeArea",
"name": "Yorkshire",
"@id": "https://www.wikidata.org/wiki/Q163"
},
"department": [
{
"@type": "LocalBusiness",
"address": {
"@type": "PostalAddress",
"addressCountry": "UK",
"addressLocality": "Leeds",
"addressRegion": "West Yorkshire",
"postalCode": "LS12 4PL",
"streetAddress": "Partnership House, 6 Hales Road"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": 53.7834594,
"longitude": -1.5940744
},
"hasMap": "https://maps.app.goo.gl/KHugNWkiLbvyhPmD9",
"openingHours": [
"Mo-Fr 08:00-17:00",
"Sa-Su 10:00-16:00"
],
"telephone": "0113 201 5030",
"email": "info@more-bathrooms.co.uk",
"url": "https://www.more-bathrooms.co.uk/bathroom-showrooms/bathroom-showroom-leeds",
"@id": "https://www.more-bathrooms.co.uk/bathroom-showrooms/bathroom-showroom-leeds#organization"
},
{
"@type": "LocalBusiness",
"address": {
"@type": "PostalAddress",
"addressCountry": "UK",
"addressLocality": "Harrogate",
"addressRegion": "North Yorkshire",
"postalCode": "HG2 8DS",
"streetAddress": "Unit 1 & 2, Beech Avenue Business Park, Beech Avenue"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": 53.9767947,
"longitude": -1.5308526
},
"hasMap": "https://maps.app.goo.gl/rjBghKj6RAPcDuYV8",
"openingHours": [
"Mo-Sa 09:00-16:00"
],
"telephone": "01423 870111",
"email": "info@more-bathrooms.co.uk",
"url": "https://www.more-bathrooms.co.uk/bathroom-showrooms/bathroom-showroom-harrogate",
"@id": "https://www.more-bathrooms.co.uk/bathroom-showrooms/bathroom-showroom-harrogate#organization"
},
{
"@type": "LocalBusiness",
"address": {
"@type": "PostalAddress",
"addressCountry": "UK",
"addressLocality": "Otley",
"addressRegion": "North Yorkshire",
"postalCode": "LS21 1HB",
"streetAddress": "1A Walkergate"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": 53.9054008,
"longitude": -1.6910355
},
"hasMap": "https://maps.app.goo.gl/fxycm2TgV8C3C3z69",
"openingHours": [
"Mo-Fr 08:00-16:30"
],
"telephone": "01943 662907",
"email": "info@more-bathrooms.co.uk",
"url": "https://www.more-bathrooms.co.uk/bathroom-showrooms/bathroom-showroom-otley",
"@id": "https://www.more-bathrooms.co.uk/bathroom-showrooms/bathroom-showroom-otley#organization"
},
{
"@type": "LocalBusiness",
"address": {
"@type": "PostalAddress",
"addressCountry": "UK",
"addressLocality": "Mirfield",
"addressRegion": "West Yorkshire",
"postalCode": "WF14 0DQ",
"streetAddress": "Whiteleys Garden Centre, Far Common Road"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": 53.6908502,
"longitude": -1.7116181
},
"hasMap": "https://maps.app.goo.gl/FcdzLhVtBVTnefeU6",
"openingHours": [
"Mo-Sa 09:00-17:00",
"Su 10:00-16:30"
],
"telephone": "01924 480571",
"email": "info@more-bathrooms.co.uk",
"url": "https://www.more-bathrooms.co.uk/bathroom-showrooms/bathroom-showroom-mirfield",
"@id": "https://www.more-bathrooms.co.uk/bathroom-showrooms/bathroom-showroom-mirfield#organization"
}
]
},
"mainEntityOfPage": {
"@id": "https://www.more-bathrooms.co.uk/"
}
},
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.more-bathrooms.co.uk/#organization",
"name": "More Bathrooms",
"url": "https://www.more-bathrooms.co.uk/",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": 4.9,
"reviewCount": 409
}
}
]
/book-an-appointment/
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.more-bathrooms.co.uk/#organization",
"name": "More Bathrooms",
"url": "https://www.more-bathrooms.co.uk/",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": 4.9,
"reviewCount": 409
}
}
/bathroom-showrooms/
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.more-bathrooms.co.uk/#organization",
"name": "More Bathrooms",
"url": "https://www.more-bathrooms.co.uk/",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": 4.9,
"reviewCount": 409
}
}
/fitted-bathrooms/
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.more-bathrooms.co.uk/#organization",
"name": "More Bathrooms",
"url": "https://www.more-bathrooms.co.uk/",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": 4.9,
"reviewCount": 409
}
}
/shower-rooms/
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.more-bathrooms.co.uk/#organization",
"name": "More Bathrooms",
"url": "https://www.more-bathrooms.co.uk/",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": 4.9,
"reviewCount": 409
}
}
/en-suite-bathrooms/
[
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.more-bathrooms.co.uk/#organization",
"name": "More Bathrooms",
"url": "https://www.more-bathrooms.co.uk/",
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": 4.9,
"reviewCount": 409
}
},
{
"@context": "https://schema.org",
"@type": "WebPage",
"@id": "https://www.more-bathrooms.co.uk/en-suite-bathrooms#webpage",
"url": "https://www.more-bathrooms.co.uk/en-suite-bathrooms",
"name": "En Suite Bathrooms | Design & Installation in Yorkshire",
"description": "Beautifully Designed And Expertly Installed En Suite Bathrooms Across Leeds, Harrogate And Yorkshire. Full Design And Fit Service From Yorkshire's Only 5-Star Rated Bathroom Specialist. Book A Free Design Appointment.",
"inLanguage": "en-GB",
"isPartOf": {
"@type": "WebSite",
"@id": "https://www.more-bathrooms.co.uk/#website",
"url": "https://www.more-bathrooms.co.uk/",
"name": "More Bathrooms"
},
"publisher": {
"@type": "Organization",
"@id": "https://www.more-bathrooms.co.uk/#organization",
"name": "More Bathrooms",
"url": "https://www.more-bathrooms.co.uk/"
},
"mainEntity": {
"@type": "Service",
"@id": "https://www.more-bathrooms.co.uk/en-suite-bathrooms#service",
"name": "Full Design & Fit Of En Suite Bathrooms In Yorkshire",
"description": " Transform your bedroom into a beautifully designed en suite with Yorkshire’s only 5-star rated design and fit company. Enjoy a fully project-managed service from free design appointments through to installation. ",
"provider": {
"@type": "Organization",
"@id": "https://www.more-bathrooms.co.uk/#organization"
},
"serviceType": "Bathroom design and installation",
"areaServed": {
"@type": "Country",
"name": "United Kingdom"
},
"availableChannel": {
"@type": "ServiceChannel",
"serviceLocation": {
"@type": "Place",
"name": "More Bathrooms showrooms"
}
}
}
},
{
"@context": "https://schema.org",
"@type": "FAQPage",
"mainEntity": [
{
"@type": "Question",
"name": "What is the average size of an en suite bathroom? ",
"acceptedAnswer": {
"@type": "Answer",
"text": "A typical en suite bathroom in the UK is around 3–5m², providing enough space for a shower enclosure, WC and basin. However, with clever layout planning and compact sanitaryware, en suites can be designed in smaller spaces – often from around 2.5m² – depending on the layout and configuration."
}
},
{
"@type": "Question",
"name": "Does adding an en suite add value to my home? ",
"acceptedAnswer": {
"@type": "Answer",
"text": "Yes – an additional en suite can add between 3% and 5% to a UK property’s value, particularly in homes with three or more bedrooms. It also improves everyday convenience and is a highly desirable feature for buyers."
}
},
{
"@type": "Question",
"name": "How long does it take to install an en suite bathroom?",
"acceptedAnswer": {
"@type": "Answer",
"text": "A typical More Bathrooms en suite installation takes 7–14 working days from strip-out to completion, depending on the scope of the project and whether structural or plumbing changes are required."
}
},
{
"@type": "Question",
"name": "Can you install an en suite in a small bedroom or loft conversion?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Yes. We specialise in compact en suite bathroom design, using corner showers, wall-hung WCs and fitted furniture to maximise available space. Our designers will assess your room during your free design appointment."
}
},
{
"@type": "Question",
"name": "Do I need planning permission for an en suite bathroom?",
"acceptedAnswer": {
"@type": "Answer",
"text": "In most cases, no. En suites installed within the existing footprint of your home are usually covered by permitted development. Planning permission may be required for extensions or listed properties, and our team can advise you during the design stage."
}
},
{
"@type": "Question",
"name": "What are your opening hours?",
"acceptedAnswer": {
"@type": "Answer",
"text": "Our office hours are Monday to Friday, 9am - 4pm, closed on weekends. Our showroom hours are Monday to Saturday, 9am - 4pm, closed on Sundays."
}
}
]
}
]
🛡️ Trust Signals — external proof links that back the declared identity
98Review mentions (all pages)
18External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 17 | 4 |
| /book-an-appointment/ | 18 | 4 |
| /bathroom-showrooms/ | 13 | 2 |
| /fitted-bathrooms/ | 13 | 2 |
| /shower-rooms/ | 16 | 2 |
| /en-suite-bathrooms/ | 21 | 4 |
Explore the other reputation pillars for More Bathrooms
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from More Bathrooms, captured on May 22, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to More Bathrooms: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://www.more-bathrooms.co.uk to view the most current version of its content and see directly what this company is about and what it offers.