FASS Diesel Fuel Systems
(https://fassride.com) 📸 Data Snapshot: May 30, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Structured data is present as LocalBusiness (AutomotiveBusiness), providing a physical address in Marthasville, Missouri, and social links. However, there is no Person schema or sameAs links for the engineering leadership or founders, leaving the claim of ‘engineered for the diesel enthusiast’ as an anonymous assertion. The technical implementation is flawed, evidenced by a broken heading hierarchy (no H1 detected on the homepage).
The site makes bold claims about being ‘industry-leading’ and ‘redefining fuel delivery,’ yet provides no white papers, technical charts, or comparative data to prove how they achieved the ‘2 micron’ filtration or ‘whisper-quiet’ operation. The disconnect between high-performance engineering claims and the lack of content on the ‘Why FASS’ page is stark.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org",
"@type": "WebSite",
"name": "Fass Fuel Systems",
"url": "http://www.fassride.com/"
},
{
"@context": {
"@vocab": "http://schema.org/"
},
"@type": "AutomotiveBusiness",
"name": "Fass Fuel Systems",
"address": {
"@type": "PostalAddress",
"streetAddress": "16234 SSR-O",
"addressLocality": "Marthasville",
"addressRegion": "Missouri",
"postalCode": "63357",
"addressCountry": "US"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": "38.639877",
"longitude": "-91.0661226"
},
"url": "http://www.fassride.com",
"description": "At FASS Diesel Fuel Systems, customer loyalty is earned through our unwavering commitment to quality and service. We proudly manufacture the industry's highest performing diesel fuel systems and back every product with outstanding customer support.",
"telephone": "(636) 433-5410",
"email": "jainam@fassride.com",
"logo": "https://irp.cdn-website.com/d0fc1429/dms3rep/multi/fasslogo_sq_1024x1024.png",
"sameAs": [
"https://youtube.com/@FASSFuelSystems",
"https://twitter.com/fassfuelsystems",
"https://tiktok.com/@fassfuelsystems",
"https://facebook.com/fassfuelsystems",
"https://yelp.com/biz/fass-diesel-fuel-systems-marthasville",
"https://instagram.com/fassfuelsystems",
"https://linkedin.com/company/fass-fuel-systems"
],
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Monday"
],
"opens": "07:00",
"closes": "19:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Tuesday"
],
"opens": "07:00",
"closes": "19:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Wednesday"
],
"opens": "07:00",
"closes": "19:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Thursday"
],
"opens": "07:00",
"closes": "19:00"
},
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Friday"
],
"opens": "07:00",
"closes": "19:00"
}
],
"@id": "http://www.fassride.com"
}
]
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 16 | 2 |
| /Why-FASS/ | 0 | 0 |
| /FASSconnect/ | 0 | 0 |
| /about-fass/ | 0 | 0 |
This page presents a snapshot of public data from FASS Diesel Fuel Systems, captured on May 30, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to FASS Diesel Fuel Systems: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://fassride.com to view the most current version of its content and see directly what this company is about and what it offers.