Information Density: Alpecin – Signal Evidence & AI Readability

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[H2] Europe

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[H2] Other Countries

[IMG: A bottle of Alpecin Caffeine DMG Shampoo and a bottle of Alpecin Caffeine DMG Serum are standing upright on a smooth surface.]
[IMG: A bottle of Alpecin Caffeine DMG Shampoo and a bottle of Alpecin Caffeine DMG Serum are standing upright on a smooth surface.]
[H1] Our strongest doping for your hair
The new anti-hair loss* formula with caffeine + DMGDiscover now
[H2] The Alpecin BrandThe Alpecin Brand: What we stand for
Expert in hereditary hair loss and grey hairInnovative active ingredients and clinically proven effectivenessSpecifically developed for men and their needs
[H2] ProductsProducts: Meet our top performers against hair loss*
[IMG: 200 ml bottle of Alpecin Caffeine DMG Shampoo]
[H3] Caffeine DMG Shampoo
Single Pack4.5 / 5 (39)21,99 €200 ml (109,95 € / 1 l) • including VAT, plus shipping
[IMG: 200 ml bottle of Alpecin Caffeine DMG Serum​]
[H3] Caffeine DMG Serum
Single Pack4.5 / 5 (16)32,99 €200 ml (164,95 € / 1 l) • including VAT, plus shippingNotice
[IMG: Two 200 ml bottles of Alpecin Caffeine DMG Shampoo and one 200 ml bottle of Alpecin Caffeine DMG Serum are standing side by side]
[H3] Caffeine DMG Shampoo + Serum
Multi-Pack4.5 / 5 (12)10 % DiscountOld price: 76,97 €New price: 68,99 €600 ml (114,98 € / 1 l) • including VAT, plus shippingNoticeLearn more about Caffeine + DMG
[H2] Shampoo and Colour Booster against grey hair
[IMG: 200 ml bottle of Alpecin Grey Attack MAX Caffeine & Colour Shampoo; next to the cap is a yellow notice with the words]
[H3] Grey Attack MAX
Single Pack4 / 5 (37)26,99 €200 ml (134,95 € / 1 l) • including VAT, plus shippingNotice
[IMG: Packaging for Alpecin Gray Attack for beard & temples,]
[H3] Grey Attack Beard & Temples Colour Booster
Single Pack20,99 €50 ml (419,80 € / 1 l) • including VAT, plus shippingNotice
[H2] From Alpecin ResearchFrom Alpecin Research: Innovative active ingredients
Our unique active ingredients and formulations are developed on-site in Bielefeld, Germany, and their effectiveness is proven in internationally conducted studies.
[IMG: Microscopic image of a hair root in brown and blue, intended to symbolise the effect of the Alpecin Caffeine Complex]
[H3] Caffeine stimulates the hair root
Caffeine has been known for over 20 years for its growth-stimulating effect on hair roots. It inhibits the breakdown of the intracellular messenger cAMP. This provides cells with more energy and stimulates cell growth.Caffeine is thus the most researched plant-based active ingredient against hereditary hair loss.
[IMG: Mikroskopische Aufnahme der kleinsten Blutgefäße, die eine Haarwurzel umgeben als Sinnbild für die Wirkung von DMG auf die Mikro-Durchblutung der Kopfhaut und den Effekt gegen erblich bedingten Haarausfall bei Männern]
[H3] DMG promotes micro-circulation of the scalp
Micro-circulation is the foundation for healthy hair growth.In areas affected by hair loss*, this is reduced to less than 40%.
[IMG: A black structural model on a white background represents the active ingredient 5,6-DHI in the Alpecin Repigmentation Shampoos]
[H3] 5,6-DHI repigments the hair
5,6-Dihydroxyindole, or 5,6-DHI for short, is a precursor of the natural hair pigment melanin. When applied, 5,6-DHI attaches directly to the hair, penetrates the hair shaft, and forms colour molecule chains with oxygen within the hair. The hair becomes darker.Our research focuses on solutions for the most relevant hair problems. Therefore, we constantly search for new, potent active ingredients and develop formulations exclusively engineered for men.ESzWDr. Erik Schulze zur WiescheHead of Research & Development
[H2] DMGDMG: New: From Alpecin Research
[H3] Clinical efficacy study with a novel DMG and caffeine-containing hair care product shows tremendous effectiveness against hereditary hair loss
Double-blind, randomised, and placebo-controlled study on 154 men with hereditary hair loss. Conducted at the Centre for Cosmetic Research, Catholic University of Sacred Heart in Rome, Italy.Read the shampoo studyRead the serum study
[H2] About usAbout us: Learn more about the Alpecin brand
[H3] German engineering for your hair
Alpecin was developed by the Dr. Wolff Group – a fourth-generation, family-owned company from Germany with over a century of expertise in scalp and hair research.In 2004, Dr. Wolff introduced the world’s first Caffeine shampoo, setting a new standard in men's hair care. Today, Alpecin is trusted by millions of men in more than 60 countries.Learn more about AlpecinThe OMR Original takes a behind-the-scenes look at Alpecin and reveals how a chance discovery in the lab, bold decisions, ambitious goals, and unconventional marketing have paved the way for Alpecin to become the leading – and often copied – manufacturer of hair loss* products.View the full story* hereditary hair loss
[IMG: Cyclist with a helmet and Alpecin Cycling jersey riding a road bike through vineyards]
[IMG: Cyclist with a helmet and Alpecin Cycling jersey riding a road bike through vineyards]
[H2] Alpecin Cycling: The Cycling Magazine
Alpecin Cycling offers amateur cyclists tips on training, tactics, nutrition, equipment, and health related to road cycling and gravel riding.Go to Alpecin Cycling

[H1] منتجات البيسين - لعناية أفضل بشعرك
عندما تمارس الرياضة، يكون جسدك بحاجة إلى الكثير من الطاقة. وهذا الأمر ينطبق كذلك على شعرك. تساعد منتجات البيسين على إمداد شعرك بالطاقة الكافية، وذلك بالكافيين.
[H2] طاقة جديدة للشعر وفروة الرأس:
[H3] من خلال المنتجات الفعالة والحلول الموجَّھة
[IMG: شامبو مضاد للقشرة]
[H3] شامبو مضاد للقشرة
[H4] نظام دفاع قوي ضد القشرة
250 مل
شراء المنتج أونلاين
المزيد من المعلومات

[IMG: شامبو الكافيين ذو التأثير المضاعف]
[H3] شامبو الكافيين ذو التأثير المضاعف
[H4] لمكافحة القشرة وتساقط الشعر الوراثي
200 مل
شراء المنتج أونلاين
المزيد من المعلومات

[IMG: الكافيين السائل]
[H3] الكافيين السائل
[H4] يزيد إنتاجية جذور الشعر
200 مل
شراء المنتج أونلاين
المزيد من المعلومات

[IMG: شامبو الكافيين المُقوِّي C1]
[H3] شامبو الكافيين المُقوِّي C1
[H4] الشامبو الذي يقوي نمو الشعر من الجذور مباشرة
250 مل
شراء المنتج أونلاين
المزيد من المعلومات

[H2] الخدمات
[H3] أسئلة وأجوبة

مزيد من المعلومات

[H3] اشترِ الآن

مزيد من المعلومات

[H3] تساقط الشعر

مزيد من المعلومات

[IMG: A bottle of Alpecin Caffeine DMG Shampoo and a bottle of Alpecin Caffeine DMG Serum are standing upright on a smooth surface.]
[IMG: A bottle of Alpecin Caffeine DMG Shampoo and a bottle of Alpecin Caffeine DMG Serum are standing upright on a smooth surface.]
[H1] Our strongest doping for your hair
The new anti-hair loss* formula with caffeine + DMGDiscover now
[H2] The Alpecin brandThe Alpecin brand: What sets us apart
Expert in hair loss, dandruff, dry scalp & grey hairInnovative active ingredients and clinically proven effectivenessSpecifically developed for men and their needs
[H3] Product finderProduct finder: Purely a matter of type: Find the ideal Alpecin for you
Discover which Alpecin product suits you best - tailored individually for strong hair and a healthy scalp.Start product finder
[H2] Product categoriesProduct categories: Discover our categories
Hair lossDandruffDry scalpGrey hair
[H2] NewNew: Caffeine DMG Serum
[H3] Highly effective serum with Caffeine + DMG (Dimethylglycine)
Effectively reduces hereditary hair lossCan boost hair growth**Leave-In productImportant: Massage in and do not rinse outTo the serum
[H2] Our bestsellers
[IMG: Drei Produkte der Alpecin Coffein DMG Serie nebeneinander. Zwei Flaschen Coffein DMG Shampoo mit weißem Klappverschluss, transparentes Rot mit ‚Alpecin Coffein DMG Shampoo‘. Rechts Coffein DMG Serum mit transparenter Kappe, ‚Steigert die Mikro-Durchblutung, Reduziert Haarausfall*‘. Gelber Sticker ‚Leave-In‘.]
[H3] Caffeine DMG Shampoo + Serum
Bundle • 2x Shampoo + 1x Serum4 / 5 (91)10 % DiscountOld price: €69.99New price: €62.99600 ml (€104.98 / 1 l) • including VAT, plus shipping
[IMG: Flasche des Alpecin Coffein DMG Wirkkomplex Shampoos. Das Design der Flasche ist transparent-rot mit einem weißen Etikett. In der Mitte befindet sich das Alpecin-Logo, darunter die Aufschrift ‚Coffein DMG Wirkkomplex Shampoo‘. Am unteren Rand steht in einem orangefarbenen Feld ‚Anti-Haarausfall – erblich bedingt‘. Die Flasche hat einen weißen Klappverschluss.]
[H3] Caffeine DMG Shampoo
1 Month Supply4 / 5 (661)€19.99200 ml (€99.95 / 1 l) • including VAT, plus shipping
[IMG: Vorderseite der Alpecin C1 Coffein Shampoo-Flasche mit rotem Deckel. Dunkelblaues Design mit weißem Alpecin-Logo, darunter ‚Coffein Shampoo‘ und Hinweis auf die stimulierende Wirkung auf Haarwurzeln. Seitliches schwarzes Label mit ‚Hair Energizer‘. Orangefarbener ‚C1 fühlbar mehr Haar‘-Schriftzug.]
[H3] Caffeine Shampoo C1
250 ml€6.99250 ml (€27.96 / 1 l) • including VAT, plus shipping
[IMG: Vorderseite der Alpecin Coffein Liquid Flasche mit rotem Etikett. Dunkelblaues Design mit weißem Alpecin-Logo, darunter ‚Coffein Liquid‘ und Hinweis auf die Stärkung der Haarwurzel und Vorbeugung von erblich bedingtem Haarausfall. Schwarzes Label mit ‚Hair Energizer‘.]
[H3] Caffeine-Liquid
200 ml€9.99200 ml (€49.95 / 1 l) • including VAT, plus shippingNotice
[IMG: Flaschenabbildung des Grey Attack MAX mit dem Produktnamen, der Marke Alpecin und zusätzliche Benamungen des Shampoos]
[H3] Grey Attack MAX
Single Pack4 / 5 (311)€24.99200 ml (€124.95 / 1 l) • including VAT, plus shippingNotice
[IMG: Alpecin Grey Attack Coffein & Color Shampoo (200 ml). Schrittweise dunkleres und stärkeres Haar. Enthält Coffein zur Kräftigung und 5,6-DHI zur Repigmentierung. Zum Patent angemeldet.]
[H3] Grey Attack Caffeine & Color Shampoo
200 ml€14.99200 ml (€74.95 / 1 l) • including VAT, plus shippingNoticeAll products
[H2] Alpecin researchAlpecin research: Innovative active ingredients
Our unique active ingredients and formulations are developed locally in Bielefeld, and their effectiveness is verified in internationally conducted studies!
[IMG: Microscopic image of a hair root in brown and blue, intended to symbolise the effect of the Alpecin Caffeine Complex.]
[H3] Caffeine stimulates the hair roots
Caffeine has been known for more than 20 years for its growth-stimulating effect on hair roots. It inhibits the breakdown of the intracellular messenger cAMP. As a result, more energy is available to the cells and cell growth is stimulated.Caffeine is therefore the most researched active ingredient of plant origin against hereditary hair loss.
[IMG: Microscopic image of the smallest blood vessels surrounding a hair root as a symbol of the effect of DMG on the microcirculation of the scalp and the effect against hereditary hair loss in men]
[H3] DMG promotes the micro-blood-circulation of the scalp
Micro-circulation is the foundation for healthy hair growth.In areas affected by hair loss*, this is reduced to below 40 %.
[IMG: A black structural model against a white background represents the active ingredient 5,6-DHI in Alpecin Repigmentation Shampoos.]
[H3] 5,6-DHI repigments the hair
5,6-Dihydroxyindole, or 5,6-DHI for short, is a preliminary stage of the natural hair pigment melanin. When applied, 5,6-DHI binds directly to the hair, penetrates the hair shaft, and forms colour molecule chains in the hair with oxygen. The hair becomes darker.Our research focuses on solutions for the most relevant hair problems. To achieve this, we continuously search for new, potent active ingredients and develop formulations optimised for men.ESzWDr Erik Schulze zur WiescheHead of Research and Development
[H2] Proven effectiveness
[H3] Clinical studyClinical study: Clinical efficacy study with innovative shampoo containing DMG and caffeine shows tremendous efficacy against hereditary hair loss
Conducted at the Centre for Cosmetic Research, Catholic University Sacred Heart in Rome, Italy
[H3] Clinical studyClinical study: Alpecin Caffeine Shampoo reduces hereditary hair loss¹
Conducted at the Center for Cosmetic Research at Sacred Heart Catholic University in Rome, Italy
[H3] Clinical studyClinical study: Alpecin Caffeine Liquid is just as effective against hereditary hair loss as medical treatment with minoxidil²
Conducted at five research centers under the direction of Lokmanya Tilak Municipal General Hospital in Mumbai (India)
[H3] Clinical studyClinical study: Caffeine shampoo can be detected in the hair follicle for 24 hours after just 2 minutes of application³
Conducted at the Center for Experimental and Applied Skin Physiology and Clinical Research Center for Hair and Skin Physiology of the Charité University Hospital, Berlin
[H3] Further studies & research results
Discover all studies
[H2] VideoVideo: The Alpecin Story
The OMR Original takes a look behind the scenes at Alpecin and shows how a chance discovery in the lab, the courage to make radical decisions, ambitious goals, and unconventional marketing paved the way for Alpecin to become the leading – and often copied – manufacturer of products against hair loss*.View full story* hereditary hair loss** in vivo study, subgroup analysis, placebo-controlled, n=30 participants with hereditary hair loss
[H3] Sources
¹ C. Bussoletti, F. Mastropietro, M. V. Tolaini, L. Celleno (2010): Use of a caffeine shampoo for the treatment of male androgenetic alopecia. Journal of Applied Cosmetology. 28,4 (Oct. 2010), 153-162.² Dhurat R, Chitallia J, May TW, Jayaraaman AM, Madhukara J, Anandan S, Vaidya P, Klenk A. (2017): An Open-Label Randomized Multicenter Study Assessing the Noninferiority of a Caffeine-Based Topical Liquid 0.2% versus Minoxidil 5% Solution in Male Androgenetic Alopecia. Skin Pharmacol Physiol. ;30(6):298-305.³ Otberg N, Teichmann A, Rasuljev U, Sinkgraven R, Sterry W, Lademann J (2007): Follicular penetration of topically applied caffeine via a shampoo formulation. Skin Pharmacol Physiol.;20(4):195-8.
[IMG: Cyclist wearing a helmet and Alpecin Cycling jersey rides a road bike through vineyards]
[IMG: Cyclist wearing a helmet and Alpecin Cycling jersey rides a road bike through vineyards]
[H2] Alpecin Cycling: The Cycling Magazine
Alpecin Cycling provides amateur cyclists with tips on training, tactics, nutrition, equipment, and health related to road cycling and gravel riding.Go to Alpecin Cycling