Trust & Proof: L’Oréal Paris Israel – Signal Evidence & AI Readability

L'Oréal Paris Israel

(https://loreal-paris.co.il) 📸 Data Snapshot: May 31, 2026
Trust & Proof — The Lens

Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.

Trust & Proof Verifiable evidence vs. Trust Theatre.
5 Impact Weight: 20 / 100
25% Reputation

The site exhibits high Trust Theatre; it reports significant review counts (e.g., 128 for makeup, 126 for hair care) but maintains a proof_links_count of 0 or 1 for those specific categories. Claims like ’13x higher resistance’ and ‘results in two weeks’ are presented as facts without direct links to the 7 clinical studies or the 200 participants mentioned in the text, leaving the data unverifiable for the user.

The ratio of evidence to assertions is low. For every technical term like ‘Micro-epidermic Hyaluronic Acid’, there are five to ten generic marketing assertions. While the site mentions clinical trials and green science, it provides zero outbound proof paths to external journals, lab certifications, or independent testing data.

Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.

🛡️ Trust Signals — reviews, proof links, trust-theatre check
326Review mentions (all pages)
5External proof links (all pages)
PageReviewsProof links
/ (home) 31 1
/hair/hair-care/ 126 1
/hyaluronic-acid/ 41 2
/makeup/ 128 1
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
    "@context": "http://schema.org/",
    "@type": "Organization",
    "url": "https://www.loreal-paris.co.il",
    "logo": "https://www.loreal-paris.co.il/-/media/project/loreal/brand-sites/oap/shared/baseline/identity/loreal-paris-log.png",
    "description": "L'Oréal S.A. is a French personal care company !",
    "name": "L'Oréal Paris",
    "contactPoint": [
        {
            "@type": "ContactPoint",
            "telephone": " +33 (0)9 72 72 01 23 33 44 44",
            "contactType": "customer support contact type",
            "areaServed": [
                "US",
                "CA",
                "MX",
                "FR"
            ],
            "contactOption": "TollFree contact option",
            "availableLanguage": [
                "French",
                "English",
                "DE"
            ]
        }
    ],
    "sameAs": [
        "https://www.facebook.com/LOrealParisfacebook",
        "https://www.instagram.com/lorealmakeupinsta",
        "https://twitter.com/lorealparistwitter"
    ],
    "address": {
        "@type": "PostalAddress",
        "streetAddress": "41 Rue de Paris",
        "addressLocality": "Paris",
        "addressRegion": "IDF",
        "postalCode": "75",
        "addressCountry": "France"
    }
}
/hair/hair-care/
[
    {
        "@context": "https://schema.org",
        "@type": "ItemList",
        "name": "מוצרים לטיפוח השיער",
        "description": "גלי את מגוון מוצרי טיפוח השיער של לוריאל פריז המיועדים לכל סוג שיער, שמפו, מרכך, מסכה לשיער, קרם וסרומים לטיפול יום-יומי בשיער. עכשיו באתר!",
        "itemListElement": [
            {
                "@type": "ListItem",
                "position": 1,
                "item": {
                    "@type": "Product",
                    "name": "Glycolic Gloss מרכך אולטימט",
                    "description": "מרכך לברק אולטימטיבי",
                    "url": "https://www.loreal-paris.co.il/elvive/glycolic-gloss/ultimate-conditioner",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 2,
                "item": {
                    "@type": "Product",
                    "name": "Glycolic Gloss ספריי סרום עוטף בברק",
                    "description": "גליקוליק גלוס ספריי סרום עוטף בברק",
                    "url": "https://www.loreal-paris.co.il/elvive/glycolic-gloss/spray-serum",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 3,
                "item": {
                    "@type": "Product",
                    "name": "Growth Booster סרום המסייע בהפחתת נשירת שיער",
                    "description": "סרום GROWTH BOOSTER המסייע בהפחתת נשירת שיער ",
                    "url": "https://www.loreal-paris.co.il/elvive/growth-booster/serum",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 4,
                "item": {
                    "@type": "Product",
                    "name": "Growth Booster מרכך המסייע לעיבוי סיב השערה",
                    "description": "מרכך GROWTH BOOSTER המסייע לעיבוי סיב השערה",
                    "url": "https://www.loreal-paris.co.il/elvive/growth-booster/conditioner",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 5,
                "item": {
                    "@type": "Product",
                    "name": "Growth Booster שמפו המסייע בהפחתת דילול השיער",
                    "description": "שמפו GROWTH BOOSTER המסייע בהפחתת דילול שיער",
                    "url": "https://www.loreal-paris.co.il/elvive/growth-booster/shampoo",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 6,
                "item": {
                    "@type": "Product",
                    "name": "Glycolic Gloss שמפו מטפח ללא סולפטים",
                    "description": "",
                    "url": "https://www.loreal-paris.co.il/elvive/glycolic-gloss/sulfate-free-shampoo",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 7,
                "item": {
                    "@type": "Product",
                    "name": "Glycolic Gloss טיפול למינציה עוטף בציפוי ברק",
                    "description": "",
                    "url": "https://www.loreal-paris.co.il/elvive/glycolic-gloss/lamination",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 8,
                "item": {
                    "@type": "Product",
                    "name": "Glycolic Gloss סרום ללא שטיפה",
                    "description": "",
                    "url": "https://www.loreal-paris.co.il/elvive/glycolic-gloss/serum",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 9,
                "item": {
                    "@type": "Product",
                    "name": "Glycolic Gloss מרכך לוכד ברק",
                    "description": "",
                    "url": "https://www.loreal-paris.co.il/elvive/glycolic-gloss/conditioner",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 10,
                "item": {
                    "@type": "Product",
                    "name": "Glycolic Gloss שמפו מעצים ברק",
                    "description": "",
                    "url": "https://www.loreal-paris.co.il/elvive/glycolic-gloss/shampoo",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 11,
                "item": {
                    "@type": "Product",
                    "name": "Extraordinary Oil סרום לילה",
                    "description": "סרום לילה EXTRAORDINARY OIL להזנה מתמשכת.",
                    "url": "https://www.loreal-paris.co.il/elvive/extraordinary-oil/night-serum",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 12,
                "item": {
                    "@type": "Product",
                    "name": "Color Protect מסכה לשיער צבוע",
                    "description": "<p style=\"font-size: 130%;\">שגרת הטיפוח מספר 1 בעולם לשיער צבוע!</p>",
                    "url": "https://www.loreal-paris.co.il/elvive/color-protect/color-protect-hair-mask",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 13,
                "item": {
                    "@type": "Product",
                    "name": "Full Resist סרום Anti Hair-Fall",
                    "description": "סרום Anti Hair-Fall מיועד לשיער הנוטה לנשור עקב שבירה, עם פורמולה ייחודית המועשרת ב-1.5% אמינקסיל בשילוב עם קפאין + ארגינין.",
                    "url": "https://www.loreal-paris.co.il/elvive/full-resist/anti-hair-fall-serum",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 14,
                "item": {
                    "@type": "Product",
                    "name": "Full Resist מרכך לחיזוק סיב השערה",
                    "description": "מרכך Full Resist לחיזוק סיב השערה",
                    "url": "https://www.loreal-paris.co.il/elvive/full-resist/reinforcing-conditioner",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 15,
                "item": {
                    "@type": "Product",
                    "name": "Full Resist שמפו מחזק",
                    "description": "שמפו  FULL RESIST",
                    "url": "https://www.loreal-paris.co.il/elvive/full-resist/reinforcing-shampoo",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 16,
                "item": {
                    "@type": "Product",
                    "name": "Hydra Hyaluronic מסכה עם חומצה היאלורונית",
                    "description": "מסכה ללחות אינטנסיבית של השיער, המכילה חומצה היאלורונית.",
                    "url": "https://www.loreal-paris.co.il/elvive/hydra-hyaluronic/hyaluronic-mask",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 2,
                        "ratingValue": 5
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 17,
                "item": {
                    "@type": "Product",
                    "name": "Extraordinary Oil מסכת שמנים",
                    "description": "מסכה לשיער 6 שמנים מופלאים מפרחים להזנה אינטנסיבית לשיער יבש",
                    "url": "https://www.loreal-paris.co.il/elvive/extraordinary-oil/extraordinary-oil-hair-mask",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 18,
                "item": {
                    "@type": "Product",
                    "name": "Hydra Hyaluronic סרום עם חומצה היאלורונית",
                    "description": "סרום להזנת השיער ולחות מוגברת, המכיל חומצה היאלורונית",
                    "url": "https://www.loreal-paris.co.il/elvive/hydra-hyaluronic/hyaluronic-serum",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 19,
                "item": {
                    "@type": "Product",
                    "name": "Hydra Hyaluronic מרכך עם חומצה היאלורונית",
                    "description": "מרכך HYDRA HYALURONIC",
                    "url": "https://www.loreal-paris.co.il/elvive/hydra-hyaluronic/hyaluronic-conditioner",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 5
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 20,
                "item": {
                    "@type": "Product",
                    "name": "Hydra Hyaluronic שמפו עם חומצה היאלורונית",
                    "description": "שמפו HYDRA HYALURONIC",
                    "url": "https://www.loreal-paris.co.il/elvive/hydra-hyaluronic/hyaluronic-shampoo",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            }
        ]
    },
    {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
            {
                "@type": "ListItem",
                "position": 1,
                "item": {
                    "@id": "https://www.loreal-paris.co.il",
                    "name": "עמוד הבית"
                }
            },
            {
                "@type": "ListItem",
                "position": 2,
                "item": {
                    "@id": "https://www.loreal-paris.co.il/hair",
                    "name": "שיער"
                }
            },
            {
                "@type": "ListItem",
                "position": 3,
                "item": {
                    "@id": "https://www.loreal-paris.co.il/hair/hair-care",
                    "name": "מוצרים לטיפוח השיער"
                }
            }
        ]
    }
]
/hyaluronic-acid/
[
    {
        "@context": "https://schema.org",
        "@type": "Article",
        "@id": "https://www.loreal-paris.co.il/hyaluronic-acid",
        "dateModified": "2025-02-24T14:40:05+00:00",
        "datePublished": "2023-07-04T16:09:42Z",
        "headline": "חומצה היאלורונית לעור, לשיער ולאיפור",
        "image": "https://www.loreal-paris.co.il/-/media/project/loreal/brand-sites/oap/emea/il/ingredients/hyaluronic-acid/hyaluronic-acid-hero-img.jpg",
        "description": "חומצה היאלורונית, הידועה גם בכינוי \"גיבורת טיפוח העור\" המודרנית, הפכה במהרה לאחד המרכיבים המפורסמים ביותר בכל הקשור להתמקדות בעור חלק, לח, מעובה ובעל מראה צעיר. חומצה היאלורונית משמשת גם במוצרי קוסמטיקה לטיפוח העור כדי למלא מחדש קמטוטים עדינים וקמטים בעזרת לחות, להאריך ולשמר הזרקות של חומרי מילוי ולשפר את איכות העור. החומצה משמשת כיום בבסיס האיפור של לוריאל פריז בשל מאפיינים אלה.",
        "author": {
            "@type": "Organization",
            "name": "L'Oréal Paris",
            "url": "https://www.loreal-paris.co.il"
        }
    },
    {
        "@context": "https://schema.org",
        "@type": "WebPage",
        "@id": "https://www.loreal-paris.co.il/hyaluronic-acid",
        "name": "חומצה היאלורונית לעור, לשיער ולאיפור",
        "description": "חומצה היאלורונית, הידועה גם בכינוי \"גיבורת טיפוח העור\" המודרנית, הפכה במהרה לאחד המרכיבים המפורסמים ביותר בכל הקשור להתמקדות בעור חלק, לח, מעובה ובעל מראה צעיר."
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org",
        "@type": "VideoObject",
        "name": "How to",
        "description": "סרום לעיניים Revitalift Filler",
        "thumbnailUrl": "https://www.loreal-paris.co.il/-/media/project/loreal/brand-sites/oap/emea/il/ingredients/hyaluronic-acid/hyaluronic-acid-video-img.jpg",
        "inLanguage": "he-IL",
        "embedURL": "https://www.youtube.com/embed/ivKAv01ABNw",
        "transcript": "",
        "publisher": {
            "@type": "Organization",
            "name": "L'Oréal Paris"
        },
        "hasPart": []
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org",
        "@type": "VideoObject",
        "name": "How to",
        "description": "טיפוח שיער עם חומצה היאלורונית",
        "thumbnailUrl": "https://www.loreal-paris.co.il/-/media/project/loreal/brand-sites/oap/emea/il/ingredients/hyaluronic-acid/hyaluronic-acid-hair-video-img.jpg",
        "inLanguage": "he-IL",
        "embedURL": "https://www.youtube.com/embed/rDPb5vLGoeg",
        "transcript": "",
        "publisher": {
            "@type": "Organization",
            "name": "L'Oréal Paris"
        },
        "hasPart": []
    },
    {
        "@context": "https://schema.org/",
        "@type": "WebPage",
        "speakable": {
            "@type": "SpeakableSpecification",
            "cssSelector": [
                "speakable-content"
            ]
        },
        "url": "https://www.loreal-paris.co.il/hyaluronic-acid?utm_campaign=loreal_sp_cpd_search_loreal&utm_id=3MD13490-5-9&utm_medium=cpc&utm_source=google"
    },
    {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
            {
                "@type": "ListItem",
                "position": 1,
                "item": {
                    "@id": "https://www.loreal-paris.co.il",
                    "name": "עמוד הבית"
                }
            },
            {
                "@type": "ListItem",
                "position": 2,
                "item": {
                    "@id": "https://www.loreal-paris.co.il/hyaluronic-acid",
                    "name": "Hyaluronic Acid"
                }
            }
        ]
    }
]
/makeup/
[
    {
        "@context": "https://schema.org",
        "@type": "ItemList",
        "name": "איפור",
        "description": "איפור מבית לוריאל פריז, מוצרי איפור שיביאו לידי ביטוי את יופייך הטבעי. בואי גלי את המגוון הרחב של המוצרים שלנו לטיפוח העור להשגת מראה רענן ומושלם.",
        "itemListElement": [
            {
                "@type": "ListItem",
                "position": 1,
                "item": {
                    "@type": "Product",
                    "name": "שפתון טינט היאלורונית",
                    "description": "שפתון טינט היאלורונית",
                    "url": "https://www.loreal-paris.co.il/paradise/hyaluron-lip-tint-601-worth-it",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 2,
                "item": {
                    "@type": "Product",
                    "name": "עיפרון גבות Micro Definer",
                    "description": "עפרון גבות INFAILLIBLE BROWS",
                    "url": "https://www.loreal-paris.co.il/infaillible/micro-definer-brow-pencil",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 3,
                "item": {
                    "@type": "Product",
                    "name": "מסקרה פנורמה כרומטיק",
                    "description": "מסקרה PANORAMA CHROMATIC בגוון כחול עמוק",
                    "url": "https://www.loreal-paris.co.il/volume-million-lashes/mascara-panorama-chromatic-bleu-suede",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 4,
                "item": {
                    "@type": "Product",
                    "name": "לומי ברונזר סטיק",
                    "description": "היילטר ברונזר LUMI BRONZE ",
                    "url": "https://www.loreal-paris.co.il/lumi-glotion/lumi-bronzer-stick-110-toasted-sunlight",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 5,
                "item": {
                    "@type": "Product",
                    "name": "מסקרה טלסקופיק אקסטנשיוניסט",
                    "description": "",
                    "url": "https://www.loreal-paris.co.il/false-lash/mascara-telescopic-extensionist",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 6,
                "item": {
                    "@type": "Product",
                    "name": "מסקרה טלסקופיק עמידה במים",
                    "description": "",
                    "url": "https://www.loreal-paris.co.il/false-lash/telescopic-waterproof-mascara",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 7,
                "item": {
                    "@type": "Product",
                    "name": "היילייטר סטיק LUMI GLASS",
                    "description": "היילייטר סטיק LUMI GLASS",
                    "url": "https://www.loreal-paris.co.il/lumi-glotion/lumi-stick-610-glassy-pearl-eclat",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 8,
                "item": {
                    "@type": "Product",
                    "name": "Laque Resistance שפתון עמיד עד 16 שעות",
                    "description": "לאק רזיסטנס שפתון נוזלי בגימור מבריק",
                    "url": "https://www.loreal-paris.co.il/infaillible/laque-resistance-420-rouge-paris",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 9,
                "item": {
                    "@type": "Product",
                    "name": "מייק-אפ וקונסילר SKIN INK",
                    "description": "2  ב-1 מייק-אפ וקונסילר SKIN INK",
                    "url": "https://www.loreal-paris.co.il/infaillible/skin-ink-foundation-100-warm",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 10,
                "item": {
                    "@type": "Product",
                    "name": "שמן שפתיים PLUMP AMBTION",
                    "description": "שמן שפתיים PLUMP AMBTION",
                    "url": "https://www.loreal-paris.co.il/paradise/hyaluron-lip-oil-101-cristal-clear",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 11,
                "item": {
                    "@type": "Product",
                    "name": "לומי סומק נוזלי",
                    "description": "לוריאל פריז לומי לה ליקוויד סומק נוזלי",
                    "url": "https://www.loreal-paris.co.il/lumi-glotion/lumi-liquid-blush-625-gold-pink",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 12,
                "item": {
                    "@type": "Product",
                    "name": "לומי גלואושן - Lumi Glotion",
                    "description": "",
                    "url": "https://www.loreal-paris.co.il/lumi-glotion/903-medium-glow",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 13,
                "item": {
                    "@type": "Product",
                    "name": "מסקרה מסקרה Big Deal",
                    "description": "מסקרה ביג דיל מעניקה 100%+ נפח ואורך** מבלי להכביד על הריסים.",
                    "url": "https://www.loreal-paris.co.il/paradise-extatic/mascara/big-deal-mascara",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 14,
                "item": {
                    "@type": "Product",
                    "name": "מייק-אפ טרו מאץ' - True Match",
                    "description": "<ul style=\"list-style: none; margin: 1rem 0;\">\r\n<li>✔ מייק-אפ נוזלי לכיסוי מושלם ואחיד.</li>\r\n<li>✔ משפר את מראה העור תוך שבועיים בלבד.</li>\r\n<li>✔ מכיל חומצה היאלורונית עבור לחות הנשמרת לאורך זמן.</li>\r\n</ul>",
                    "url": "https://www.loreal-paris.co.il/true-match/true-match-foundation/true-match-fdt-2c-rose-vanilla",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 3
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 15,
                "item": {
                    "@type": "Product",
                    "name": "שפתון קולור ריש סאטן - Color Riche Satin",
                    "description": "",
                    "url": "https://www.loreal-paris.co.il/color-riche/satin/color-riche-satin-362-crystal-cappuccino",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 5
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 16,
                "item": {
                    "@type": "Product",
                    "name": "מסקרה פאלשס לאש",
                    "description": "",
                    "url": "https://www.loreal-paris.co.il/false-lash/mascara-false-lash",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 17,
                "item": {
                    "@type": "Product",
                    "name": "ספריי מקבע איפור",
                    "description": "",
                    "url": "https://www.loreal-paris.co.il/infaillible/3-sec-setting-spray",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 18,
                "item": {
                    "@type": "Product",
                    "name": "מסקרה TELESCOPIC LIFT",
                    "description": "מסקרה להארכה והרמה של הריסים.",
                    "url": "https://www.loreal-paris.co.il/false-lash/telescopic-lift-mascara",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 1
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 19,
                "item": {
                    "@type": "Product",
                    "name": "VOLUME MILLIONS LASHES מסקרה פנורמה",
                    "description": "מסקרה פנורמית למניפת ריסים מושלמת.",
                    "url": "https://www.loreal-paris.co.il/volume-million-lashes/panorama-mascara",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 6,
                        "ratingValue": 4
                    }
                }
            },
            {
                "@type": "ListItem",
                "position": 20,
                "item": {
                    "@type": "Product",
                    "name": "אייר ווליום מגה מסקרה - Air Volume Mega Mascara",
                    "description": "עד פי 10 נפח ועדיין ריסים קלילים כאוויר!",
                    "url": "https://www.loreal-paris.co.il/air-volume/mega-mascara",
                    "brand": null,
                    "aggregateRating": {
                        "@type": "AggregateRating",
                        "ratingCount": 1,
                        "ratingValue": 5
                    }
                }
            }
        ]
    },
    {
        "@context": "https://schema.org",
        "@type": "BreadcrumbList",
        "itemListElement": [
            {
                "@type": "ListItem",
                "position": 1,
                "item": {
                    "@id": "https://www.loreal-paris.co.il",
                    "name": "עמוד הבית"
                }
            },
            {
                "@type": "ListItem",
                "position": 2,
                "item": {
                    "@id": "https://www.loreal-paris.co.il/makeup",
                    "name": "איפור"
                }
            }
        ]
    }
]