Memo Paris
(https://memoparis.com) 📸 Data Snapshot: May 30, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
The site displays a high review count of 543, and the schema data provides external verification via a Google Places aggregate rating of 4.7 from 195 reviews. This reduces trust theatre risk significantly. However, the claims regarding natural ingredients and precious raw materials are not supported by third-party sourcing certifications or lab documentation within the crawl data, preventing a perfect score in this pillar.
The ratio of substance to fluff is superior to industry averages. Every product description includes a list of key notes and an inspiration story. The naming of four distinct perfumers with their professional backgrounds serves as a primary proof point for the brand’s niche status, rather than relying on anonymous manufacturing.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 543 | 2 |
| /pages/our-story/ | 537 | 2 |
| /search/ | 533 | 2 |
| /pages/archive-sales/ | 535 | 2 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
[
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.memoparis.com"
}
]
},
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "Memo Paris",
"url": "https://www.memoparis.com",
"logo": "https://cdn.shopify.com/s/files/1/0425/7624/8991/files/Logo_Noir_Memo_3cm_2_34d53257-0d84-45f2-ba58-0312ac6a56ba.png?v=1770636496",
"foundingDate": "2007",
"founders": [
{
"@type": "Person",
"name": "John Molloy"
},
{
"@type": "Person",
"name": "Clara Molloy"
}
],
"description": "Memo Paris is a French niche fragrance house founded in 2007, inspired by travel and global destinations.",
"sameAs": [
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"https://www.instagram.com/memo.paris/",
"https://www.tiktok.com/@memoparisofficial",
"https://open.spotify.com/user/316hsgr374s6nfdxkflp7vt3f7ra"
]
},
{
"@context": "https://schema.org",
"@type": "WebSite",
"name": "Memo Paris",
"url": "https://www.memoparis.com",
"inLanguage": "en",
"potentialAction": {
"@type": "SearchAction",
"target": "https://www.memoparis.com/search?q={search_term_string}",
"query-input": "required name=search_term_string"
}
},
[
{
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"@type": "ClothingStore",
"@id": "https://www.memoparis.com/#location",
"name": "Memo Paris",
"address": {
"@type": "PostalAddress",
"streetAddress": "24 Rue Cambon",
"addressLocality": "Paris",
"postalCode": "75001",
"addressCountry": "FR"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": "48.8678894",
"longitude": "2.3267263"
},
"telephone": "+33 1 44 54 91 72",
"url": "http://www.memoparis.com/",
"sameAs": [
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],
"openingHoursSpecification": [
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],
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"closes": "19:00"
},
{
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"dayOfWeek": [
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],
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],
"aggregateRating": {
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"bestRating": "5",
"worstRating": "1"
},
"additionalType": [
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],
"identifier": {
"@type": "PropertyValue",
"name": "Google Places ID",
"value": "ChIJwx15QjJu5kcRifsdJwoyE0Y"
},
"parentOrganization": {
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}
}
],
{
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"@type": "WebSite",
"url": "https://www.memoparis.com/",
"@id": "https://www.memoparis.com//#website",
"name": "Memo Paris",
"potentialAction": {
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.memoparis.com/search?q={search_term_string}"
},
"query-input": "required name=search_term_string"
}
},
{
"@context": "https://schema.org/",
"@type": "Organization",
"url": "https://www.memoparis.com/",
"@id": "https://www.memoparis.com/#organization",
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"image": "https://www.memoparis.com/cdn/shop/files/Memo_MONO_blanc.png?v=1774437155&width=2944",
"slogan": "Travel Notes",
"hasMerchantReturnPolicy": {
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"url": "https://www.memoparis.com/policies/refund-policy",
"returnPolicyCountry": "CH",
"applicableCountry": [
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"returnPolicyCategory": "https://schema.org/MerchantReturnFiniteReturnWindow",
"merchantReturnLink": "https://www.memoparis.com/policies/refund-policy",
"merchantReturnDays": 30,
"refundType": "https://schema.org/FullRefund",
"returnFees": "https://schema.org/ReturnFeesCustomerResponsibility",
"returnMethod": "https://schema.org/ReturnByMail"
},
"description": "A Parisian house, Memo Paris imagines perfumes as travel notes, redrawing the map of a fragrant, sensitive and enchanting world.",
"sameAs": [
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}
]
/pages/our-story/
[
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
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},
{
"@type": "ListItem",
"position": 2,
"name": "Our story",
"item": "https://www.memoparis.com/pages/our-story"
}
]
},
{
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"@type": "Organization",
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"url": "https://www.memoparis.com",
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"foundingDate": "2007",
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{
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"@type": "WebSite",
"name": "Memo Paris",
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}
},
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},
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},
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],
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],
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"closes": "19:00"
},
{
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],
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],
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},
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],
"identifier": {
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"value": "ChIJwx15QjJu5kcRifsdJwoyE0Y"
},
"parentOrganization": {
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}
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],
{
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"slogan": "Travel Notes",
"hasMerchantReturnPolicy": {
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"merchantReturnLink": "https://www.memoparis.com/policies/refund-policy",
"merchantReturnDays": 30,
"refundType": "https://schema.org/FullRefund",
"returnFees": "https://schema.org/ReturnFeesCustomerResponsibility",
"returnMethod": "https://schema.org/ReturnByMail"
},
"description": "A Parisian house, Memo Paris imagines perfumes as travel notes, redrawing the map of a fragrant, sensitive and enchanting world.",
"sameAs": [
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"https://www.instagram.com/memo.paris/",
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]
},
{
"@context": "https://schema.org/",
"@type": "BreadcrumbList",
"name": "Memo Paris Breadcrumbs",
"itemListElement": [
{
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"item": {
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"@id": "https://www.memoparis.com/",
"name": "Memo Paris",
"url": "https://www.memoparis.com/"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@type": "WebPage",
"@id": "https://www.memoparis.com/pages/our-story",
"name": "Unique fragrance stories blending beauty with emotion",
"url": "https://www.memoparis.com/pages/our-story"
}
}
]
}
]
/search/
[
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.memoparis.com"
}
]
},
{
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"@type": "Organization",
"name": "Memo Paris",
"url": "https://www.memoparis.com",
"logo": "https://cdn.shopify.com/s/files/1/0425/7624/8991/files/Logo_Noir_Memo_3cm_2_34d53257-0d84-45f2-ba58-0312ac6a56ba.png?v=1770636496",
"foundingDate": "2007",
"founders": [
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},
{
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"name": "Clara Molloy"
}
],
"description": "Memo Paris is a French niche fragrance house founded in 2007, inspired by travel and global destinations.",
"sameAs": [
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"https://www.instagram.com/memo.paris/",
"https://www.tiktok.com/@memoparisofficial",
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},
{
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"@type": "WebSite",
"name": "Memo Paris",
"url": "https://www.memoparis.com",
"inLanguage": "en",
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"target": "https://www.memoparis.com/search?q={search_term_string}",
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}
},
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"postalCode": "75001",
"addressCountry": "FR"
},
"geo": {
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"longitude": "2.3267263"
},
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"sameAs": [
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],
"opens": "11:00",
"closes": "19:00"
},
{
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"dayOfWeek": [
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"Tuesday",
"Wednesday",
"Thursday",
"Friday",
"Saturday"
],
"opens": "10:00",
"closes": "19:00"
}
],
"aggregateRating": {
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"reviewCount": "195",
"bestRating": "5",
"worstRating": "1"
},
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],
"identifier": {
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},
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"image": "https://www.memoparis.com/cdn/shop/files/Memo_MONO_blanc.png?v=1774437155&width=2944",
"slogan": "Travel Notes",
"hasMerchantReturnPolicy": {
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},
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]
/pages/archive-sales/
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},
{
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"position": 2,
"name": "Archive Sales",
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}
]
},
{
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],
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"name": "Memo Paris",
"url": "https://www.memoparis.com",
"inLanguage": "en",
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},
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"slogan": "Travel Notes",
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"merchantReturnLink": "https://www.memoparis.com/policies/refund-policy",
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"refundType": "https://schema.org/FullRefund",
"returnFees": "https://schema.org/ReturnFeesCustomerResponsibility",
"returnMethod": "https://schema.org/ReturnByMail"
},
"description": "A Parisian house, Memo Paris imagines perfumes as travel notes, redrawing the map of a fragrant, sensitive and enchanting world.",
"sameAs": [
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"https://www.instagram.com/memo.paris/",
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]
},
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"@type": "ClothingStore",
"@id": "https://www.memoparis.com/#location",
"name": "Memo Paris",
"address": {
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"addressLocality": "Paris",
"postalCode": "75001",
"addressCountry": "FR"
},
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},
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],
"openingHoursSpecification": [
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],
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},
{
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},
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"identifier": {
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},
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}
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],
{
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"@type": "BreadcrumbList",
"name": "Memo Paris Breadcrumbs",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@type": "WebPage",
"@id": "https://www.memoparis.com/",
"name": "Memo Paris",
"url": "https://www.memoparis.com/"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@type": "WebPage",
"@id": "https://www.memoparis.com/pages/archive-sales",
"name": "Archive Sales for Past Fragrance Memories",
"url": "https://www.memoparis.com/pages/archive-sales"
}
}
]
}
]
This page presents a snapshot of public data from Memo Paris, captured on May 30, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Memo Paris: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://memoparis.com to view the most current version of its content and see directly what this company is about and what it offers.