Michelle's Skin & Beauty Clinic
(https://michellesskinandbeautyclinic.ie) 📸 Data Snapshot: May 19, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
8
Impact Weight: 15 / 100
53% Reputation
There is a notable gap in personal authority; ‘Michelle’ is the brand name, but there is no Person schema or professional biography for the founder. The site relies on the authority of external figures, like Dr Des Fernandes (Environ), rather than establishing the local team’s credentials through structured data or professional profiles.
The disconnect is low because the clinic anchors claims in technical process rather than magical results. Instead of promising ‘instant youth,’ they describe Muscle Banding as a ‘Gym for the Skin’ with a 90-minute duration and a starting price of €135. This alignment of marketing tone with the logistical reality of the service reduces the bullshit factor significantly.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://michellesskinandbeautyclinic.ie/",
"url": "https://michellesskinandbeautyclinic.ie/",
"name": "Home - Michelle's Skin & Beauty Clinic",
"isPartOf": {
"@id": "https://michellesskinandbeautyclinic.ie/#website"
},
"about": {
"@id": "https://michellesskinandbeautyclinic.ie/#organization"
},
"datePublished": "2018-11-12T10:50:20+00:00",
"dateModified": "2026-01-18T17:19:54+00:00",
"breadcrumb": {
"@id": "https://michellesskinandbeautyclinic.ie/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://michellesskinandbeautyclinic.ie/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://michellesskinandbeautyclinic.ie/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://michellesskinandbeautyclinic.ie/#website",
"url": "https://michellesskinandbeautyclinic.ie/",
"name": "Michelle's Skin & Beauty Clinic",
"description": "Skin and Beauty Galway",
"publisher": {
"@id": "https://michellesskinandbeautyclinic.ie/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://michellesskinandbeautyclinic.ie/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://michellesskinandbeautyclinic.ie/#organization",
"name": "Michelle's Skin & Beauty Clinic Galway",
"url": "https://michellesskinandbeautyclinic.ie/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://michellesskinandbeautyclinic.ie/#/schema/logo/image/",
"url": "https://michellesskinandbeautyclinic.ie/wp-content/uploads/2020/07/msbc-logo__sq_rgb.png",
"contentUrl": "https://michellesskinandbeautyclinic.ie/wp-content/uploads/2020/07/msbc-logo__sq_rgb.png",
"width": 546,
"height": 549,
"caption": "Michelle's Skin & Beauty Clinic Galway"
},
"image": {
"@id": "https://michellesskinandbeautyclinic.ie/#/schema/logo/image/"
}
}
]
}
/book-an-appointment/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://michellesskinandbeautyclinic.ie/book-an-appointment/",
"url": "https://michellesskinandbeautyclinic.ie/book-an-appointment/",
"name": "Book Your Appointment - Michelle's Skin & Beauty Clinic",
"isPartOf": {
"@id": "https://michellesskinandbeautyclinic.ie/#website"
},
"datePublished": "2018-11-12T10:51:54+00:00",
"dateModified": "2023-09-01T12:58:40+00:00",
"breadcrumb": {
"@id": "https://michellesskinandbeautyclinic.ie/book-an-appointment/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://michellesskinandbeautyclinic.ie/book-an-appointment/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://michellesskinandbeautyclinic.ie/book-an-appointment/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://michellesskinandbeautyclinic.ie/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Book Your Appointment"
}
]
},
{
"@type": "WebSite",
"@id": "https://michellesskinandbeautyclinic.ie/#website",
"url": "https://michellesskinandbeautyclinic.ie/",
"name": "Michelle's Skin & Beauty Clinic",
"description": "Skin and Beauty Galway",
"publisher": {
"@id": "https://michellesskinandbeautyclinic.ie/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://michellesskinandbeautyclinic.ie/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://michellesskinandbeautyclinic.ie/#organization",
"name": "Michelle's Skin & Beauty Clinic Galway",
"url": "https://michellesskinandbeautyclinic.ie/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://michellesskinandbeautyclinic.ie/#/schema/logo/image/",
"url": "https://michellesskinandbeautyclinic.ie/wp-content/uploads/2020/07/msbc-logo__sq_rgb.png",
"contentUrl": "https://michellesskinandbeautyclinic.ie/wp-content/uploads/2020/07/msbc-logo__sq_rgb.png",
"width": 546,
"height": 549,
"caption": "Michelle's Skin & Beauty Clinic Galway"
},
"image": {
"@id": "https://michellesskinandbeautyclinic.ie/#/schema/logo/image/"
}
}
]
}
/dmk-treatments/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://michellesskinandbeautyclinic.ie/dmk-treatments/",
"url": "https://michellesskinandbeautyclinic.ie/dmk-treatments/",
"name": "DMK Treatments - Michelle's Skin & Beauty Clinic",
"isPartOf": {
"@id": "https://michellesskinandbeautyclinic.ie/#website"
},
"datePublished": "2018-11-12T15:06:19+00:00",
"dateModified": "2025-06-26T14:10:10+00:00",
"breadcrumb": {
"@id": "https://michellesskinandbeautyclinic.ie/dmk-treatments/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://michellesskinandbeautyclinic.ie/dmk-treatments/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://michellesskinandbeautyclinic.ie/dmk-treatments/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://michellesskinandbeautyclinic.ie/"
},
{
"@type": "ListItem",
"position": 2,
"name": "DMK Treatments"
}
]
},
{
"@type": "WebSite",
"@id": "https://michellesskinandbeautyclinic.ie/#website",
"url": "https://michellesskinandbeautyclinic.ie/",
"name": "Michelle's Skin & Beauty Clinic",
"description": "Skin and Beauty Galway",
"publisher": {
"@id": "https://michellesskinandbeautyclinic.ie/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://michellesskinandbeautyclinic.ie/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://michellesskinandbeautyclinic.ie/#organization",
"name": "Michelle's Skin & Beauty Clinic Galway",
"url": "https://michellesskinandbeautyclinic.ie/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://michellesskinandbeautyclinic.ie/#/schema/logo/image/",
"url": "https://michellesskinandbeautyclinic.ie/wp-content/uploads/2020/07/msbc-logo__sq_rgb.png",
"contentUrl": "https://michellesskinandbeautyclinic.ie/wp-content/uploads/2020/07/msbc-logo__sq_rgb.png",
"width": 546,
"height": 549,
"caption": "Michelle's Skin & Beauty Clinic Galway"
},
"image": {
"@id": "https://michellesskinandbeautyclinic.ie/#/schema/logo/image/"
}
}
]
}
/environ-treatments/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://michellesskinandbeautyclinic.ie/environ-treatments/",
"url": "https://michellesskinandbeautyclinic.ie/environ-treatments/",
"name": "Environ Treatments - Michelle's Skin & Beauty Clinic",
"isPartOf": {
"@id": "https://michellesskinandbeautyclinic.ie/#website"
},
"datePublished": "2018-11-12T15:04:53+00:00",
"dateModified": "2026-02-18T21:07:56+00:00",
"breadcrumb": {
"@id": "https://michellesskinandbeautyclinic.ie/environ-treatments/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://michellesskinandbeautyclinic.ie/environ-treatments/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://michellesskinandbeautyclinic.ie/environ-treatments/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://michellesskinandbeautyclinic.ie/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Environ Treatments"
}
]
},
{
"@type": "WebSite",
"@id": "https://michellesskinandbeautyclinic.ie/#website",
"url": "https://michellesskinandbeautyclinic.ie/",
"name": "Michelle's Skin & Beauty Clinic",
"description": "Skin and Beauty Galway",
"publisher": {
"@id": "https://michellesskinandbeautyclinic.ie/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://michellesskinandbeautyclinic.ie/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://michellesskinandbeautyclinic.ie/#organization",
"name": "Michelle's Skin & Beauty Clinic Galway",
"url": "https://michellesskinandbeautyclinic.ie/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://michellesskinandbeautyclinic.ie/#/schema/logo/image/",
"url": "https://michellesskinandbeautyclinic.ie/wp-content/uploads/2020/07/msbc-logo__sq_rgb.png",
"contentUrl": "https://michellesskinandbeautyclinic.ie/wp-content/uploads/2020/07/msbc-logo__sq_rgb.png",
"width": 546,
"height": 549,
"caption": "Michelle's Skin & Beauty Clinic Galway"
},
"image": {
"@id": "https://michellesskinandbeautyclinic.ie/#/schema/logo/image/"
}
}
]
}
/nails/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://michellesskinandbeautyclinic.ie/nails/",
"url": "https://michellesskinandbeautyclinic.ie/nails/",
"name": "Nails - Michelle's Skin & Beauty Clinic",
"isPartOf": {
"@id": "https://michellesskinandbeautyclinic.ie/#website"
},
"datePublished": "2018-11-12T15:05:13+00:00",
"dateModified": "2025-06-26T14:14:52+00:00",
"breadcrumb": {
"@id": "https://michellesskinandbeautyclinic.ie/nails/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://michellesskinandbeautyclinic.ie/nails/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://michellesskinandbeautyclinic.ie/nails/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://michellesskinandbeautyclinic.ie/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Nails"
}
]
},
{
"@type": "WebSite",
"@id": "https://michellesskinandbeautyclinic.ie/#website",
"url": "https://michellesskinandbeautyclinic.ie/",
"name": "Michelle's Skin & Beauty Clinic",
"description": "Skin and Beauty Galway",
"publisher": {
"@id": "https://michellesskinandbeautyclinic.ie/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://michellesskinandbeautyclinic.ie/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://michellesskinandbeautyclinic.ie/#organization",
"name": "Michelle's Skin & Beauty Clinic Galway",
"url": "https://michellesskinandbeautyclinic.ie/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://michellesskinandbeautyclinic.ie/#/schema/logo/image/",
"url": "https://michellesskinandbeautyclinic.ie/wp-content/uploads/2020/07/msbc-logo__sq_rgb.png",
"contentUrl": "https://michellesskinandbeautyclinic.ie/wp-content/uploads/2020/07/msbc-logo__sq_rgb.png",
"width": 546,
"height": 549,
"caption": "Michelle's Skin & Beauty Clinic Galway"
},
"image": {
"@id": "https://michellesskinandbeautyclinic.ie/#/schema/logo/image/"
}
}
]
}
/body-treatments/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://michellesskinandbeautyclinic.ie/body-treatments/",
"url": "https://michellesskinandbeautyclinic.ie/body-treatments/",
"name": "Body Treatments - Michelle's Skin & Beauty Clinic",
"isPartOf": {
"@id": "https://michellesskinandbeautyclinic.ie/#website"
},
"datePublished": "2020-07-30T08:43:09+00:00",
"dateModified": "2026-02-18T20:23:29+00:00",
"breadcrumb": {
"@id": "https://michellesskinandbeautyclinic.ie/body-treatments/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://michellesskinandbeautyclinic.ie/body-treatments/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://michellesskinandbeautyclinic.ie/body-treatments/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://michellesskinandbeautyclinic.ie/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Body Treatments"
}
]
},
{
"@type": "WebSite",
"@id": "https://michellesskinandbeautyclinic.ie/#website",
"url": "https://michellesskinandbeautyclinic.ie/",
"name": "Michelle's Skin & Beauty Clinic",
"description": "Skin and Beauty Galway",
"publisher": {
"@id": "https://michellesskinandbeautyclinic.ie/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://michellesskinandbeautyclinic.ie/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://michellesskinandbeautyclinic.ie/#organization",
"name": "Michelle's Skin & Beauty Clinic Galway",
"url": "https://michellesskinandbeautyclinic.ie/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://michellesskinandbeautyclinic.ie/#/schema/logo/image/",
"url": "https://michellesskinandbeautyclinic.ie/wp-content/uploads/2020/07/msbc-logo__sq_rgb.png",
"contentUrl": "https://michellesskinandbeautyclinic.ie/wp-content/uploads/2020/07/msbc-logo__sq_rgb.png",
"width": 546,
"height": 549,
"caption": "Michelle's Skin & Beauty Clinic Galway"
},
"image": {
"@id": "https://michellesskinandbeautyclinic.ie/#/schema/logo/image/"
}
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
241Review mentions (all pages)
18External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 40 | 3 |
| /book-an-appointment/ | 40 | 3 |
| /dmk-treatments/ | 40 | 3 |
| /environ-treatments/ | 41 | 3 |
| /nails/ | 40 | 3 |
| /body-treatments/ | 40 | 3 |
Explore the other reputation pillars for Michelle's Skin & Beauty Clinic
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Michelle's Skin & Beauty Clinic, captured on May 19, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Michelle's Skin & Beauty Clinic: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://michellesskinandbeautyclinic.ie to view the most current version of its content and see directly what this company is about and what it offers.