Nail Therapy
(http://www.nailtherapy4u.co.uk) 📸 Data Snapshot: May 22, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
9
Impact Weight: 20 / 100
45% Reputation
The site exhibits ‘trust theatre’ by presenting six testimonials as static text without dates, star ratings, or outbound verification links to Google or Facebook. The claim of being a ‘prize-winning nail technician’ lacks the specific award name or year required to move it from marketing air to forensic proof. With a proof_links_count of only 2 against multiple bold professional claims, the trust infrastructure is brittle.
The ratio of verifiable evidence to assertions is low; for every specific brand named, there is an unverified claim about awards or holistic Reiki integration. Six brand names represent the only hard evidence on the site. All other professional markers—awards, specific years of service, and client satisfaction—are presented as unlinked assertions without a clear proof path.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
20Review mentions (all pages)
12External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 6 | 2 |
| /about/ | 2 | 2 |
| /cookie-policy/ | 2 | 2 |
| /privacy-policy/ | 4 | 2 |
| /terms-of-use/ | 3 | 2 |
| /nail-packages/ | 3 | 2 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
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"datePublished": "2022-10-26T09:05:40+00:00",
"dateModified": "2024-09-08T08:18:13+00:00",
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/about/
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/cookie-policy/
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/privacy-policy/
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/terms-of-use/
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Explore the other reputation pillars for Nail Therapy
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Nail Therapy, captured on May 22, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Nail Therapy: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at http://www.nailtherapy4u.co.uk to view the most current version of its content and see directly what this company is about and what it offers.