NY Beauti
(http://www.nybeauti.co.uk) 📸 Data Snapshot: May 22, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
3
Impact Weight: 20 / 100
15% Reputation
There is a systemic presence of trust theatre, as indicated by the review_count of 5 to 8 across all pages without a single verified proof_links_count on sub-pages. The trust_theatre_flag is true for 100% of the evaluated sub-pages, indicating that testimonials are likely hard-coded rather than pulled from a verified third-party source. Furthermore, claims like ‘exclusive in Leicestershire’ and ‘highest standard’ lack any linked external certifications or award citations.
The ratio of verifiable proof to assertions is critically low. Outside of a physical address and phone number, there is only one proof link on the entire homepage and zero on treatment category pages. The site provides 13 different aesthetic treatments but zero methodology descriptions, clinical references, or ingredient concentrations (INCI lists), leaving 100% of the technical efficacy as an unsubstantiated assertion.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
33Review mentions (all pages)
1External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 8 | 1 |
| /product-category/aesthetic-treatments/ | 5 | 0 |
| /product-category/beauty-treatments/ | 5 | 0 |
| /my-account/ | 5 | 0 |
| /product-category/aesthetic-treatments/dermal-fillers/ | 5 | 0 |
| /product-category/aesthetic-treatments/anti-wrinkle-injections/ | 5 | 0 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://nybeauti.co.uk/",
"url": "https://nybeauti.co.uk/",
"name": "NY Beauti",
"isPartOf": {
"@id": "https://nybeauti.co.uk/#website"
},
"about": {
"@id": "https://nybeauti.co.uk/#organization"
},
"datePublished": "2020-06-15T18:01:24+00:00",
"dateModified": "2024-06-13T13:46:00+00:00",
"breadcrumb": {
"@id": "https://nybeauti.co.uk/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://nybeauti.co.uk/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://nybeauti.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://nybeauti.co.uk/#website",
"url": "https://nybeauti.co.uk/",
"name": "NY Beauti",
"description": "Superb beauty & aesthetic treatments",
"publisher": {
"@id": "https://nybeauti.co.uk/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://nybeauti.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://nybeauti.co.uk/#organization",
"name": "NY Beauti",
"url": "https://nybeauti.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://nybeauti.co.uk/#/schema/logo/image/",
"url": "https://nybeauti.co.uk/app/uploads/2020/06/logo-dark.png",
"contentUrl": "https://nybeauti.co.uk/app/uploads/2020/06/logo-dark.png",
"width": 897,
"height": 268,
"caption": "NY Beauti"
},
"image": {
"@id": "https://nybeauti.co.uk/#/schema/logo/image/"
}
}
]
}
/product-category/aesthetic-treatments/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/",
"url": "https://nybeauti.co.uk/product-category/aesthetic-treatments/",
"name": "Aesthetic Treatments | NY Beauti",
"isPartOf": {
"@id": "https://nybeauti.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/#primaryimage"
},
"image": {
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/#primaryimage"
},
"thumbnailUrl": "https://nybeauti.co.uk/app/uploads/2025/06/IMG_2133.jpeg",
"breadcrumb": {
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/#primaryimage",
"url": "https://nybeauti.co.uk/app/uploads/2025/06/IMG_2133.jpeg",
"contentUrl": "https://nybeauti.co.uk/app/uploads/2025/06/IMG_2133.jpeg",
"width": 602,
"height": 605
},
{
"@type": "BreadcrumbList",
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://nybeauti.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Aesthetic Treatments"
}
]
},
{
"@type": "WebSite",
"@id": "https://nybeauti.co.uk/#website",
"url": "https://nybeauti.co.uk/",
"name": "NY Beauti",
"description": "Superb beauty & aesthetic treatments",
"publisher": {
"@id": "https://nybeauti.co.uk/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://nybeauti.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://nybeauti.co.uk/#organization",
"name": "NY Beauti",
"url": "https://nybeauti.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://nybeauti.co.uk/#/schema/logo/image/",
"url": "https://nybeauti.co.uk/app/uploads/2020/06/logo-dark.png",
"contentUrl": "https://nybeauti.co.uk/app/uploads/2020/06/logo-dark.png",
"width": 897,
"height": 268,
"caption": "NY Beauti"
},
"image": {
"@id": "https://nybeauti.co.uk/#/schema/logo/image/"
}
}
]
},
{
"@context": "https://schema.org/",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"name": "Home",
"@id": "https://nybeauti.co.uk"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"name": "Beauty",
"@id": "https://nybeauti.co.uk/beauty/"
}
},
{
"@type": "ListItem",
"position": 3,
"item": {
"name": "Aesthetic Treatments",
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/"
}
}
]
}
]
/product-category/beauty-treatments/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://nybeauti.co.uk/product-category/beauty-treatments/",
"url": "https://nybeauti.co.uk/product-category/beauty-treatments/",
"name": "Beauty Treatments | NY Beauti",
"isPartOf": {
"@id": "https://nybeauti.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://nybeauti.co.uk/product-category/beauty-treatments/#primaryimage"
},
"image": {
"@id": "https://nybeauti.co.uk/product-category/beauty-treatments/#primaryimage"
},
"thumbnailUrl": "https://nybeauti.co.uk/app/uploads/2024/01/card-wide-img01.jpg",
"breadcrumb": {
"@id": "https://nybeauti.co.uk/product-category/beauty-treatments/#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://nybeauti.co.uk/product-category/beauty-treatments/#primaryimage",
"url": "https://nybeauti.co.uk/app/uploads/2024/01/card-wide-img01.jpg",
"contentUrl": "https://nybeauti.co.uk/app/uploads/2024/01/card-wide-img01.jpg",
"width": 571,
"height": 740
},
{
"@type": "BreadcrumbList",
"@id": "https://nybeauti.co.uk/product-category/beauty-treatments/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://nybeauti.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Beauty Treatments"
}
]
},
{
"@type": "WebSite",
"@id": "https://nybeauti.co.uk/#website",
"url": "https://nybeauti.co.uk/",
"name": "NY Beauti",
"description": "Superb beauty & aesthetic treatments",
"publisher": {
"@id": "https://nybeauti.co.uk/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://nybeauti.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://nybeauti.co.uk/#organization",
"name": "NY Beauti",
"url": "https://nybeauti.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://nybeauti.co.uk/#/schema/logo/image/",
"url": "https://nybeauti.co.uk/app/uploads/2020/06/logo-dark.png",
"contentUrl": "https://nybeauti.co.uk/app/uploads/2020/06/logo-dark.png",
"width": 897,
"height": 268,
"caption": "NY Beauti"
},
"image": {
"@id": "https://nybeauti.co.uk/#/schema/logo/image/"
}
}
]
},
{
"@context": "https://schema.org/",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"name": "Home",
"@id": "https://nybeauti.co.uk"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"name": "Beauty",
"@id": "https://nybeauti.co.uk/beauty/"
}
},
{
"@type": "ListItem",
"position": 3,
"item": {
"name": "Beauty Treatments",
"@id": "https://nybeauti.co.uk/product-category/beauty-treatments/"
}
}
]
}
]
/my-account/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://nybeauti.co.uk/my-account/",
"url": "https://nybeauti.co.uk/my-account/",
"name": "My Account | NY Beauti",
"isPartOf": {
"@id": "https://nybeauti.co.uk/#website"
},
"datePublished": "2020-06-18T13:15:51+00:00",
"dateModified": "2020-06-18T13:15:52+00:00",
"breadcrumb": {
"@id": "https://nybeauti.co.uk/my-account/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://nybeauti.co.uk/my-account/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://nybeauti.co.uk/my-account/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://nybeauti.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "My Account"
}
]
},
{
"@type": "WebSite",
"@id": "https://nybeauti.co.uk/#website",
"url": "https://nybeauti.co.uk/",
"name": "NY Beauti",
"description": "Superb beauty & aesthetic treatments",
"publisher": {
"@id": "https://nybeauti.co.uk/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://nybeauti.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://nybeauti.co.uk/#organization",
"name": "NY Beauti",
"url": "https://nybeauti.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://nybeauti.co.uk/#/schema/logo/image/",
"url": "https://nybeauti.co.uk/app/uploads/2020/06/logo-dark.png",
"contentUrl": "https://nybeauti.co.uk/app/uploads/2020/06/logo-dark.png",
"width": 897,
"height": 268,
"caption": "NY Beauti"
},
"image": {
"@id": "https://nybeauti.co.uk/#/schema/logo/image/"
}
}
]
}
/product-category/aesthetic-treatments/dermal-fillers/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/dermal-fillers/",
"url": "https://nybeauti.co.uk/product-category/aesthetic-treatments/dermal-fillers/",
"name": "Dermal Fillers | NY Beauti",
"isPartOf": {
"@id": "https://nybeauti.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/dermal-fillers/#primaryimage"
},
"image": {
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/dermal-fillers/#primaryimage"
},
"thumbnailUrl": "https://nybeauti.co.uk/app/uploads/2020/06/sample-product-4.jpg",
"breadcrumb": {
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/dermal-fillers/#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/dermal-fillers/#primaryimage",
"url": "https://nybeauti.co.uk/app/uploads/2020/06/sample-product-4.jpg",
"contentUrl": "https://nybeauti.co.uk/app/uploads/2020/06/sample-product-4.jpg",
"width": 1244,
"height": 1520
},
{
"@type": "BreadcrumbList",
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/dermal-fillers/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://nybeauti.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Aesthetic Treatments",
"item": "https://nybeauti.co.uk/product-category/aesthetic-treatments/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Dermal Fillers"
}
]
},
{
"@type": "WebSite",
"@id": "https://nybeauti.co.uk/#website",
"url": "https://nybeauti.co.uk/",
"name": "NY Beauti",
"description": "Superb beauty & aesthetic treatments",
"publisher": {
"@id": "https://nybeauti.co.uk/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://nybeauti.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://nybeauti.co.uk/#organization",
"name": "NY Beauti",
"url": "https://nybeauti.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://nybeauti.co.uk/#/schema/logo/image/",
"url": "https://nybeauti.co.uk/app/uploads/2020/06/logo-dark.png",
"contentUrl": "https://nybeauti.co.uk/app/uploads/2020/06/logo-dark.png",
"width": 897,
"height": 268,
"caption": "NY Beauti"
},
"image": {
"@id": "https://nybeauti.co.uk/#/schema/logo/image/"
}
}
]
},
{
"@context": "https://schema.org/",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"name": "Home",
"@id": "https://nybeauti.co.uk"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"name": "Beauty",
"@id": "https://nybeauti.co.uk/beauty/"
}
},
{
"@type": "ListItem",
"position": 3,
"item": {
"name": "Aesthetic Treatments",
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/"
}
},
{
"@type": "ListItem",
"position": 4,
"item": {
"name": "Dermal Fillers",
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/dermal-fillers/"
}
}
]
}
]
/product-category/aesthetic-treatments/anti-wrinkle-injections/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/anti-wrinkle-injections/",
"url": "https://nybeauti.co.uk/product-category/aesthetic-treatments/anti-wrinkle-injections/",
"name": "Anti-Wrinkle Injections | NY Beauti",
"isPartOf": {
"@id": "https://nybeauti.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/anti-wrinkle-injections/#primaryimage"
},
"image": {
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/anti-wrinkle-injections/#primaryimage"
},
"thumbnailUrl": "https://nybeauti.co.uk/app/uploads/2020/07/botox-filler-injections-2.jpg",
"breadcrumb": {
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/anti-wrinkle-injections/#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/anti-wrinkle-injections/#primaryimage",
"url": "https://nybeauti.co.uk/app/uploads/2020/07/botox-filler-injections-2.jpg",
"contentUrl": "https://nybeauti.co.uk/app/uploads/2020/07/botox-filler-injections-2.jpg",
"width": 600,
"height": 500
},
{
"@type": "BreadcrumbList",
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/anti-wrinkle-injections/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://nybeauti.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Aesthetic Treatments",
"item": "https://nybeauti.co.uk/product-category/aesthetic-treatments/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Anti-Wrinkle Injections"
}
]
},
{
"@type": "WebSite",
"@id": "https://nybeauti.co.uk/#website",
"url": "https://nybeauti.co.uk/",
"name": "NY Beauti",
"description": "Superb beauty & aesthetic treatments",
"publisher": {
"@id": "https://nybeauti.co.uk/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://nybeauti.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://nybeauti.co.uk/#organization",
"name": "NY Beauti",
"url": "https://nybeauti.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://nybeauti.co.uk/#/schema/logo/image/",
"url": "https://nybeauti.co.uk/app/uploads/2020/06/logo-dark.png",
"contentUrl": "https://nybeauti.co.uk/app/uploads/2020/06/logo-dark.png",
"width": 897,
"height": 268,
"caption": "NY Beauti"
},
"image": {
"@id": "https://nybeauti.co.uk/#/schema/logo/image/"
}
}
]
},
{
"@context": "https://schema.org/",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"name": "Home",
"@id": "https://nybeauti.co.uk"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"name": "Beauty",
"@id": "https://nybeauti.co.uk/beauty/"
}
},
{
"@type": "ListItem",
"position": 3,
"item": {
"name": "Aesthetic Treatments",
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/"
}
},
{
"@type": "ListItem",
"position": 4,
"item": {
"name": "Anti-Wrinkle Injections",
"@id": "https://nybeauti.co.uk/product-category/aesthetic-treatments/anti-wrinkle-injections/"
}
}
]
}
]
Explore the other reputation pillars for NY Beauti
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from NY Beauti, captured on May 22, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to NY Beauti: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at http://www.nybeauti.co.uk to view the most current version of its content and see directly what this company is about and what it offers.