Susanne Kaufmann
(https://susannekaufmann.com) 📸 Data Snapshot: June 19, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
14
Impact Weight: 15 / 100
93% Reputation
There is a minor gap in person-based structured data, as the site does not utilize Person schema for Susanne Kaufmann despite her being the namesake founder. However, the brand identity is firmly anchored in its 2003 founding date and the physical reality of the Hotel Post Bezau spa. The technical implementation of schema is professional, featuring Organization and OnlineStore types that reinforce its authority. Most experts mentioned are verifiable through the brand’s extensive history.
Performance claims on this site are remarkably grounded compared to industry averages. Instead of making vague promises to ‘look younger,’ the site uses specific user trial results like ‘95% agree the product visibly reduces age spots.’ There is a clear connection between the ‘Active Restoration’ marketing tone and the actual ingredient functionality described in the body text. Even sensorial claims are backed by physical spa rituals.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.susannekaufmann.com/#organization",
"name": "Susanne Kaufmann EN",
"url": "https://www.susannekaufmann.com",
"logo": "https:",
"sameAs": [
null
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Homepage",
"item": "https://www.susannekaufmann.com"
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://www.susannekaufmann.com",
"name": "Home"
}
}
]
},
{
"@context": "https://schema.org",
"@type": "WebSite",
"@id": "https://www.susannekaufmann.com#website",
"name": "Susanne Kaufmann EN",
"url": "https://www.susannekaufmann.com",
"sameAs": [
"https://www.facebook.com/SusanneKaufmannSkincare/",
"https://www.pinterest.com/susannekaufmann/",
"https://www.instagram.com/susannekaufmann_/",
"https://uk.linkedin.com/company/susanne-kaufmann-cosmetics",
"https://www.tiktok.com/@susannekaufmann_"
],
"potentialAction": {
"@type": "SearchAction",
"target": "https://www.susannekaufmann.com/search?q={query}",
"query-input": "required name=query",
"url": "https://www.susannekaufmann.com"
}
},
{
"@context": "https://schema.org",
"@type": "OnlineStore",
"@id": "https://www.susannekaufmann.com#onlinestore",
"name": "Susanne Kaufmann EN",
"url": "https://www.susannekaufmann.com",
"openingHoursSpecification": {
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Monday",
"Tuesday",
"Wednesday",
"Thursday",
"Friday",
"Saturday",
"Sunday"
],
"opens": "00:00",
"closes": "23:59"
},
"description": "Susanne Kaufmann is an Austrian natural skincare brand founded in 2003, rooted in the Alpine heritage of the Bregenzerwald region. Combining the healing power of locally sourced botanical ingredients with cutting-edge skincare science, the brand offers high-performance, sustainable formulas for face, body, and bath — crafted to support the skin's natural functions through a philosophy of Active Restoration.",
"telephone": "+43 664 4673638",
"priceRange": "19EUR - 237 EUR",
"address": {
"@type": "PostalAddress",
"streetAddress": "179 Tottenham Court Road",
"addressCountry": "GB",
"postalCode": "W1T 7NZ",
"addressLocality": "London"
},
"contactPoint": {
"@type": "ContactPoint",
"contactType": "customer support",
"telephone": "+43 664 4673638",
"email": "hello@susannekaufmann.com"
},
"image": "https://cdn.shopify.com/s/files/1/0476/8438/6977/files/logo-large.png?v=1769507561"
}
]
/products/gift-card/
[
{
"@context": "http://schema.org/",
"@id": "/products/gift-card#product",
"@type": "ProductGroup",
"brand": {
"@type": "Brand",
"name": "Susanne Kaufmann"
},
"category": "Gift Cards",
"description": "Do not know what to get the skincare lover in your life who loves it all, or left it a little late? Here’s where our Susanne Kaufmann e-card comes in.\nWhether you’re sending it straight to their inbox or printing it out using the handy QR code to gift in person, each e-card can be easily spent online for the ultimate wellness treat.\nIf you do not spend the full value on the card in one transaction, the remaining amount will stay on the gift card for when you're ready to make your next purchase. ",
"hasVariant": [
{
"@id": "/products/gift-card?variant=50929826398536#variant",
"@type": "Product",
"image": "https://www.susannekaufmann.com/cdn/shop/files/Gift-Card-Image.jpg?v=1773779175&width=1920",
"name": "Digital Gift Card - €25",
"offers": {
"@id": "/products/gift-card?variant=50929826398536#offer",
"@type": "Offer",
"availability": "http://schema.org/InStock",
"price": "25.00",
"priceCurrency": "EUR",
"url": "https://www.susannekaufmann.com/products/gift-card?variant=50929826398536"
},
"sku": "19000"
},
{
"@id": "/products/gift-card?variant=50929826431304#variant",
"@type": "Product",
"image": "https://www.susannekaufmann.com/cdn/shop/files/Gift-Card-Image.jpg?v=1773779175&width=1920",
"name": "Digital Gift Card - €50",
"offers": {
"@id": "/products/gift-card?variant=50929826431304#offer",
"@type": "Offer",
"availability": "http://schema.org/InStock",
"price": "50.00",
"priceCurrency": "EUR",
"url": "https://www.susannekaufmann.com/products/gift-card?variant=50929826431304"
},
"sku": "19001"
},
{
"@id": "/products/gift-card?variant=50929826464072#variant",
"@type": "Product",
"image": "https://www.susannekaufmann.com/cdn/shop/files/Gift-Card-Image.jpg?v=1773779175&width=1920",
"name": "Digital Gift Card - €100",
"offers": {
"@id": "/products/gift-card?variant=50929826464072#offer",
"@type": "Offer",
"availability": "http://schema.org/InStock",
"price": "100.00",
"priceCurrency": "EUR",
"url": "https://www.susannekaufmann.com/products/gift-card?variant=50929826464072"
},
"sku": "19002"
},
{
"@id": "/products/gift-card?variant=50929826496840#variant",
"@type": "Product",
"image": "https://www.susannekaufmann.com/cdn/shop/files/Gift-Card-Image.jpg?v=1773779175&width=1920",
"name": "Digital Gift Card - €200",
"offers": {
"@id": "/products/gift-card?variant=50929826496840#offer",
"@type": "Offer",
"availability": "http://schema.org/InStock",
"price": "200.00",
"priceCurrency": "EUR",
"url": "https://www.susannekaufmann.com/products/gift-card?variant=50929826496840"
},
"sku": "19003"
}
],
"name": "Digital Gift Card",
"productGroupID": "7354713637025",
"url": "https://www.susannekaufmann.com/products/gift-card",
"_truncated": true,
"_original_size": 26133
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Homepage",
"item": "https://www.susannekaufmann.com"
},
{
"@type": "ListItem",
"position": 2,
"name": "Digital Gift Card",
"item": "https://www.susannekaufmann.com/products/gift-card"
}
],
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"_original_size": 26133
},
{
"@context": "https://schema.org",
"@type": "Product",
"@id": "https://www.susannekaufmann.com/products/gift-card",
"productID": "7354713637025",
"name": "Digital Gift Card",
"image": "https://www.susannekaufmann.com/cdn/shop/files/Gift-Card-Image.jpg?v=1773779175",
"description": "Do not know what to get the skincare lover in your life who loves it all, or left it a little late? Here’s where our Susanne Kaufmann e-card comes in. Whether you’re sending it straight to their inbox or printing it out using the handy QR code to gift in person, each e-card can be easily spent online for the ultimate wellness treat. If you do not spend the full value on the card in one transaction, the remaining amount will stay on the gift card for when you're ready to make your next purcha",
"url": "https://www.susannekaufmann.com/products/gift-card",
"manufacturer": "Susanne Kaufmann",
"category": "Gift Cards",
"additionalProperty": [
{
"@type": "PropertyValue",
"name": "Value",
"value": "€25, €50, €100, €200"
}
],
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "5.0",
"ratingCount": "15",
"bestRating": "5",
"worstRating": "1"
},
"offers": [
{
"@type": "Offer",
"sku": "19000",
"priceCurrency": "EUR",
"price": "25.0",
"priceValidUntil": "2026-09-17",
"availability": "https://schema.org/InStock",
"itemCondition": "https://schema.org/NewCondition",
"name": "€25",
"url": "https://www.susannekaufmann.com/products/gift-card?variant=50929826398536",
"hasMerchantReturnPolicy": {
"@type": "MerchantReturnPolicy",
"returnPolicyCategory": "https://schema.org/MerchantReturnFiniteReturnWindow",
"url": "https://www.susannekaufmann.com/policies/refund-policy",
"applicableCountry": "ZZ",
"returnMethod": [
"https://schema.org/ReturnByMail"
],
"merchantReturnDays": 14,
"returnFees": "https://schema.org/ReturnFeesCustomerResponsibility",
"restockingFee": {
"@type": "MonetaryAmount",
"value": 0,
"currency": "EUR"
},
"refundType": "https://schema.org/FullRefund"
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"name": "€50",
"url": "https://www.susannekaufmann.com/products/gift-card?variant=50929826431304",
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"@type": "MerchantReturnPolicy",
"returnPolicyCategory": "https://schema.org/MerchantReturnFiniteReturnWindow",
"url": "https://www.susannekaufmann.com/policies/refund-policy",
"applicableCountry": "ZZ",
"returnMethod": [
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🛡️ Trust Signals — external proof links that back the declared identity
3237Review mentions (all pages)
4External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 777 | 1 |
| /products/gift-card/ | 869 | 1 |
| /pages/our-spa-locations/ | 612 | 1 |
| /products/advanced-anti-ageing-light-cream/ | 979 | 1 |
Explore the other reputation pillars for Susanne Kaufmann
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Susanne Kaufmann, captured on June 19, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Susanne Kaufmann: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://susannekaufmann.com to view the most current version of its content and see directly what this company is about and what it offers.