Reid Hoffman
(https://reidhoffman.org) 📸 Data Snapshot: June 19, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
13
Impact Weight: 15 / 100
87% Reputation
Authority is primarily verified through sameAs links in the schema, though a technical discrepancy exists with a sameAs entry for ‘ianbennettalas.com’ which does not align with the primary brand entity. While the Person and Organization schema is present and clean, the absence of H1 tags on the homepage and several sub-pages represents a minor technical credibility gap for a site positioned as a hub of strategic excellence.
There is no disconnect between claims and demonstration. The site claims a career in entrepreneurship and proves it with dated artifacts, such as the May 2013 reflection on LinkedIn’s 10th anniversary. While some evidence is stale (LinkedIn pitch data from 2004), it is presented as a historical case study rather than a current performance claim, maintaining high forensic integrity.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.reidhoffman.org/",
"url": "https://www.reidhoffman.org/",
"name": "Reid Hoffman - Entrepreneur. Investor. Strategist.",
"isPartOf": {
"@id": "https://www.reidhoffman.org/#website"
},
"about": {
"@id": "https://www.reidhoffman.org/#/schema/person/6d8ca45d764218f7a5f64f31a9fb9423"
},
"datePublished": "2025-03-25T18:50:19+00:00",
"dateModified": "2025-06-20T00:08:11+00:00",
"description": "A hub of all my posts and essays online. I write about entrepreneurship, civics, and intellectual life.",
"breadcrumb": {
"@id": "https://www.reidhoffman.org/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.reidhoffman.org/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.reidhoffman.org/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.reidhoffman.org/#website",
"url": "https://www.reidhoffman.org/",
"name": "Reid Hoffman",
"description": "Entrepreneur. Investor. Strategist.",
"publisher": {
"@id": "https://www.reidhoffman.org/#/schema/person/6d8ca45d764218f7a5f64f31a9fb9423"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.reidhoffman.org/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": [
"Person",
"Organization"
],
"@id": "https://www.reidhoffman.org/#/schema/person/6d8ca45d764218f7a5f64f31a9fb9423",
"name": "Reid Hoffman",
"image": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png",
"url": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png",
"contentUrl": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png",
"width": 260,
"height": 260,
"caption": "Reid Hoffman"
},
"logo": {
"@id": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png"
},
"sameAs": [
"https://ianbennettalas.com"
]
}
]
}
/linkedin-pitch-to-greylock/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.reidhoffman.org/linkedin-pitch-to-greylock/",
"url": "https://www.reidhoffman.org/linkedin-pitch-to-greylock/",
"name": "LinkedIn's Series B Pitch to Greylock: Pitch Advice for Entrepreneurs",
"isPartOf": {
"@id": "https://www.reidhoffman.org/#website"
},
"primaryImageOfPage": {
"@id": "https://www.reidhoffman.org/linkedin-pitch-to-greylock/#primaryimage"
},
"image": {
"@id": "https://www.reidhoffman.org/linkedin-pitch-to-greylock/#primaryimage"
},
"thumbnailUrl": "https://www.reidhoffman.org/wp-content/uploads/2017/02/e20y1cmsstuxxzr4jb0wzn3zgyp31epmj.jpeg",
"datePublished": "2013-05-22T21:45:46+00:00",
"dateModified": "2025-04-10T02:19:37+00:00",
"description": "At Greylock, my partners and I are driven by one guiding mission: always help entrepreneurs. It doesn’t matter whether an entrepreneur is in our portfolio, whether we’re considering an investment, or whether we’re casually meeting for the first time.",
"breadcrumb": {
"@id": "https://www.reidhoffman.org/linkedin-pitch-to-greylock/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.reidhoffman.org/linkedin-pitch-to-greylock/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.reidhoffman.org/linkedin-pitch-to-greylock/#primaryimage",
"url": "https://www.reidhoffman.org/wp-content/uploads/2017/02/e20y1cmsstuxxzr4jb0wzn3zgyp31epmj.jpeg",
"contentUrl": "https://www.reidhoffman.org/wp-content/uploads/2017/02/e20y1cmsstuxxzr4jb0wzn3zgyp31epmj.jpeg",
"width": 720,
"height": 540
},
{
"@type": "BreadcrumbList",
"@id": "https://www.reidhoffman.org/linkedin-pitch-to-greylock/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.reidhoffman.org/"
},
{
"@type": "ListItem",
"position": 2,
"name": "LinkedIn’s Series B Pitch to Greylock"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.reidhoffman.org/#website",
"url": "https://www.reidhoffman.org/",
"name": "Reid Hoffman",
"description": "Entrepreneur. Investor. Strategist.",
"publisher": {
"@id": "https://www.reidhoffman.org/#/schema/person/6d8ca45d764218f7a5f64f31a9fb9423"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.reidhoffman.org/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": [
"Person",
"Organization"
],
"@id": "https://www.reidhoffman.org/#/schema/person/6d8ca45d764218f7a5f64f31a9fb9423",
"name": "Reid Hoffman",
"image": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png",
"url": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png",
"contentUrl": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png",
"width": 260,
"height": 260,
"caption": "Reid Hoffman"
},
"logo": {
"@id": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png"
},
"sameAs": [
"https://ianbennettalas.com"
]
}
]
}
/writing/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.reidhoffman.org/writing/",
"url": "https://www.reidhoffman.org/writing/",
"name": "Writing - Reid Hoffman",
"isPartOf": {
"@id": "https://www.reidhoffman.org/#website"
},
"datePublished": "2025-06-25T23:40:42+00:00",
"dateModified": "2025-07-10T21:12:14+00:00",
"breadcrumb": {
"@id": "https://www.reidhoffman.org/writing/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.reidhoffman.org/writing/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.reidhoffman.org/writing/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.reidhoffman.org/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Writing"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.reidhoffman.org/#website",
"url": "https://www.reidhoffman.org/",
"name": "Reid Hoffman",
"description": "Entrepreneur. Investor. Strategist.",
"publisher": {
"@id": "https://www.reidhoffman.org/#/schema/person/6d8ca45d764218f7a5f64f31a9fb9423"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.reidhoffman.org/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": [
"Person",
"Organization"
],
"@id": "https://www.reidhoffman.org/#/schema/person/6d8ca45d764218f7a5f64f31a9fb9423",
"name": "Reid Hoffman",
"image": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png",
"url": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png",
"contentUrl": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png",
"width": 260,
"height": 260,
"caption": "Reid Hoffman"
},
"logo": {
"@id": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png"
},
"sameAs": [
"https://ianbennettalas.com"
]
}
]
}
/books/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.reidhoffman.org/books/",
"url": "https://www.reidhoffman.org/books/",
"name": "Books - Reid Hoffman",
"isPartOf": {
"@id": "https://www.reidhoffman.org/#website"
},
"datePublished": "2019-02-05T21:10:29+00:00",
"dateModified": "2025-04-22T21:42:30+00:00",
"breadcrumb": {
"@id": "https://www.reidhoffman.org/books/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.reidhoffman.org/books/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.reidhoffman.org/books/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.reidhoffman.org/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Books"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.reidhoffman.org/#website",
"url": "https://www.reidhoffman.org/",
"name": "Reid Hoffman",
"description": "Entrepreneur. Investor. Strategist.",
"publisher": {
"@id": "https://www.reidhoffman.org/#/schema/person/6d8ca45d764218f7a5f64f31a9fb9423"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.reidhoffman.org/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": [
"Person",
"Organization"
],
"@id": "https://www.reidhoffman.org/#/schema/person/6d8ca45d764218f7a5f64f31a9fb9423",
"name": "Reid Hoffman",
"image": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png",
"url": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png",
"contentUrl": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png",
"width": 260,
"height": 260,
"caption": "Reid Hoffman"
},
"logo": {
"@id": "https://dev-reidh.pantheonsite.io/wp-content/uploads/2025/03/P6-JSOM6_400x400-1.png"
},
"sameAs": [
"https://ianbennettalas.com"
]
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
39Review mentions (all pages)
0External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 5 | 0 |
| /linkedin-pitch-to-greylock/ | 11 | 0 |
| /writing/ | 18 | 0 |
| /books/ | 5 | 0 |
Explore the other reputation pillars for Reid Hoffman
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Reid Hoffman, captured on June 19, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Reid Hoffman: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://reidhoffman.org to view the most current version of its content and see directly what this company is about and what it offers.