Deloitte UK
(https://www.deloitte.com) 📸 Data Snapshot: May 16, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority is well-established through the naming of specific leaders like Richard Houston and Ian Geddes. However, a gap exists in the structured data implementation; while schema is present for videos, there is a lack of Organization or Person schema in the provided JSON-LD to programmatically link these experts to their digital footprints. The technical credibility is also slightly marred by the ‘test’ content placeholders on the M&A page.
The site largely avoids disconnects by backing bold claims with specific metrics, such as the ‘31% female partners’ figure on the Diversity page. Unlike typical BS sites that claim to ‘unlock potential’ vaguely, Deloitte identifies specific levers like ‘equal parental leave’ and ‘Future Leaders Programme.’ The only disconnect is the ‘test’ placeholder content on the M&A page which fails to demonstrate the ‘technical excellence’ claimed elsewhere.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
/uk/en/careers/discover-deloitte/careers-diversity-and-inclusion.html
[
{
"@context": "https://schema.org",
"itemListElement": [
{
"item": {
"@id": "",
"name": "Careers"
},
"position": 1,
"@type": "ListItem"
},
{
"item": {
"@id": "/uk/en/careers/search-jobs.html",
"name": "Search jobs"
},
"position": 2,
"@type": "ListItem"
}
],
"@type": "BreadcrumbList"
},
{
"@context": "https://schema.org",
"name": "Deloitte's Diversity Network",
"description": "",
"thumbnailUrl": "https://media.deloitte.com/is/image/deloitte/diversity-network-AVS?$Responsive$&fit=constrain,1&wid=1424&hei=777",
"uploadDate": "2024-10-27T14:19:33Z",
"desktopAspectRatio": "16:9",
"contentUrl": "https://media.deloitte.com/is/content/deloitte/diversity-network-AVS.m3u8",
"video": [
{
"name": "Deloitte's Diversity Network",
"description": "",
"thumbnailUrl": "https://media.deloitte.com/is/image/deloitte/diversity-network-AVS?$Responsive$&fit=constrain,1&wid=1424&hei=777",
"uploadDate": "2024-10-27T14:19:33Z",
"mobileAspectRatio": "9:16",
"contentUrl": "https://media.deloitte.com/is/content/deloitte/diversity-network-AVS.m3u8",
"encodingFormat": "video/mp4",
"@type": "VideoObject"
}
],
"@type": "VideoObject"
},
{
"@context": "http://schema.org",
"@type": "type",
"name": "The Analyst Academy",
"description": "<p>We’re committed to building a culture of inclusion, that empowers our people to thrive and fosters a sense of belonging.<br />\r\n</p>\r\n<p>Hear from our people as they share their stories.</p>\r\n",
"thumbnailUrl": "https://img.youtube.com/vi/8pNltXH2aak/0.jpg",
"uploadDate": "2024-10-27T14:19:33Z",
"embedUrl": "https://www.youtube.com/embed/8pNltXH2aak"
}
]
/uk/en/what-we-do/capabilities/mergers-and-acquisitions.html
[
{
"@context": "http://schema.org",
"@type": "type",
"name": "",
"description": "<p>Whether you’re acquiring and integrating, or <a href=\"/content/websites/uk/en/what-we-do/capabilities/mergers-and-acquisitions/separations-and-divestments.html\">separating and divesting</a>, we create sustainable value at every stage of your M&A deal.</p>\r\n<p>We help organisations of all sizes shape their vision, and make it a reality through M&A. We use our collective expertise to access enhanced synergies, by drawing on our strengths and knowledge of functional and digital transformation.</p>\r\n",
"thumbnailUrl": "https://img.youtube.com/vi/4hLUYwzlfFA/0.jpg",
"uploadDate": "2024-10-27T14:05:13Z",
"embedUrl": "https://www.youtube.com/embed/4hLUYwzlfFA"
},
{
"@context": "https://schema.org",
"name": "Vision to Impact M&A",
"description": "Our Vision to Impact M&A approach is designed to help your organisation achieve its full potential by realising its purpose and growth ambitions.",
"thumbnailUrl": "/content/dam/assets-zone2/uk/en/img/videos/thumbnail/ma-vision-impact.png",
"uploadDate": "2024-10-27T14:05:13Z",
"desktopAspectRatio": "16:9",
"contentUrl": "https://media.deloitte.com/is/content/deloitte/ma-vision-impact-AVS.m3u8",
"@type": "VideoObject"
}
]
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 39 | 1 |
| /uk/en/about/story/impact/data-is-guiding-cisco-s-net-zero-journey.html | 54 | 1 |
| /uk/en/about/governance/content/annual-review-2025.html | 83 | 1 |
| /uk/en/careers/discover-deloitte/careers-diversity-and-inclusion.html | 44 | 1 |
| /uk/en/issues/future-europe-middle-east.html | 37 | 1 |
| /uk/en/what-we-do/capabilities/mergers-and-acquisitions.html | 42 | 1 |
This page presents a snapshot of public data from Deloitte UK, captured on May 16, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Deloitte UK: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://www.deloitte.com to view the most current version of its content and see directly what this company is about and what it offers.