Sportradar
(https://sportradar.com) 📸 Data Snapshot: May 24, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
16
Impact Weight: 20 / 100
80% Reputation
Trust markers are mostly substantive rather than decorative. While the review_count is low (3 to 7) and lacks direct link verification in the snippet, the site references external validation from Google and EDAA for its marketing services. The presence of a NASDAQ ticker (SRAD) acts as a primary trust signal that overrides standard trust theatre patterns like generic ‘Secure and Safe’ badges.
The proof-to-claim ratio is high. For every broad assertion like ‘driving international growth,’ there is a corresponding specific example, such as the ‘multi-year partnership with Brazil’s Top Basketball League LNB.’ The latest news section is updated as of May 21, 2026, showing current, active market engagement just three days prior to the analysis date.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
16Review mentions (all pages)
8External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 3 | 2 |
| /media-tech/ads-marketing-services/ | 3 | 2 |
| /contact/ | 3 | 2 |
| /betting-gaming/platforms/turnkey-sportsbook-solution/ | 7 | 2 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://sportradar.com/",
"url": "https://sportradar.com/",
"name": "Sportradar - The Sports Technology Company",
"isPartOf": {
"@id": "https://sportradar.com/#website"
},
"about": {
"@id": "https://sportradar.com/#organization"
},
"datePublished": "2021-05-07T05:04:59+00:00",
"dateModified": "2026-05-19T10:02:23+00:00",
"description": "Sportradar is the world’s leading sports technology company, at the intersection between sports, media and betting.",
"breadcrumb": {
"@id": "https://sportradar.com/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://sportradar.com/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://sportradar.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://sportradar.com/#website",
"url": "https://sportradar.com/",
"name": "Sportradar",
"description": "A global leader in delivering sports data and content to media companies, sports federations and the betting industry.",
"publisher": {
"@id": "https://sportradar.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://sportradar.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://sportradar.com/#organization",
"name": "Sportradar",
"url": "https://sportradar.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://sportradar.com/#/schema/logo/image/",
"url": "https://sportradar.com/wp-content/uploads/2024/06/Sportradar-Brand-Line_Color_Black-1.svg",
"contentUrl": "https://sportradar.com/wp-content/uploads/2024/06/Sportradar-Brand-Line_Color_Black-1.svg",
"width": 1,
"height": 1,
"caption": "Sportradar"
},
"image": {
"@id": "https://sportradar.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/sportradarofficial/",
"https://x.com/Sportradar",
"https://www.linkedin.com/company/sportradar/"
]
}
]
}
/media-tech/ads-marketing-services/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://sportradar.com/media-tech/ads-marketing-services/",
"url": "https://sportradar.com/media-tech/ads-marketing-services/",
"name": "Sportsbook Digital Marketing & Advertising - Sportradar",
"isPartOf": {
"@id": "https://sportradar.com/#website"
},
"primaryImageOfPage": {
"@id": "https://sportradar.com/media-tech/ads-marketing-services/#primaryimage"
},
"image": {
"@id": "https://sportradar.com/media-tech/ads-marketing-services/#primaryimage"
},
"thumbnailUrl": "https://sportradar.com/wp-content/uploads/2021/11/ads_Header.jpg",
"datePublished": "2021-05-11T12:25:58+00:00",
"dateModified": "2025-07-24T09:45:23+00:00",
"description": "Focused and efficient sportsbook marketing and advertising solutions for betting clients to acquire and keep customers. Get in touch with us today!",
"breadcrumb": {
"@id": "https://sportradar.com/media-tech/ads-marketing-services/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://sportradar.com/media-tech/ads-marketing-services/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://sportradar.com/media-tech/ads-marketing-services/#primaryimage",
"url": "https://sportradar.com/wp-content/uploads/2021/11/ads_Header.jpg",
"contentUrl": "https://sportradar.com/wp-content/uploads/2021/11/ads_Header.jpg",
"width": 2559,
"height": 995,
"caption": "Ads Marketing Services decorative header"
},
{
"@type": "BreadcrumbList",
"@id": "https://sportradar.com/media-tech/ads-marketing-services/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://sportradar.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Media & Tech – sportradar website",
"item": "https://sportradar.com/media-tech/"
},
{
"@type": "ListItem",
"position": 3,
"name": "ad:s Marketing Services – sportradar website"
}
]
},
{
"@type": "WebSite",
"@id": "https://sportradar.com/#website",
"url": "https://sportradar.com/",
"name": "Sportradar",
"description": "A global leader in delivering sports data and content to media companies, sports federations and the betting industry.",
"publisher": {
"@id": "https://sportradar.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://sportradar.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://sportradar.com/#organization",
"name": "Sportradar",
"url": "https://sportradar.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://sportradar.com/#/schema/logo/image/",
"url": "https://sportradar.com/wp-content/uploads/2024/06/Sportradar-Brand-Line_Color_Black-1.svg",
"contentUrl": "https://sportradar.com/wp-content/uploads/2024/06/Sportradar-Brand-Line_Color_Black-1.svg",
"width": 1,
"height": 1,
"caption": "Sportradar"
},
"image": {
"@id": "https://sportradar.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/sportradarofficial/",
"https://x.com/Sportradar",
"https://www.linkedin.com/company/sportradar/"
]
}
]
}
/contact/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://sportradar.com/contact/",
"url": "https://sportradar.com/contact/",
"name": "Contact Us - Sportradar",
"isPartOf": {
"@id": "https://sportradar.com/#website"
},
"primaryImageOfPage": {
"@id": "https://sportradar.com/contact/#primaryimage"
},
"image": {
"@id": "https://sportradar.com/contact/#primaryimage"
},
"thumbnailUrl": "https://sportradar.com/wp-content/uploads/2025/10/Soccer-2.jpg",
"datePublished": "2022-01-27T15:27:03+00:00",
"dateModified": "2025-10-31T08:41:57+00:00",
"description": "Get in touch with us to know how Sportradar can help you achieve your sports data goals. Discover our wide range of bespoke solutions.",
"breadcrumb": {
"@id": "https://sportradar.com/contact/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://sportradar.com/contact/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://sportradar.com/contact/#primaryimage",
"url": "https://sportradar.com/wp-content/uploads/2025/10/Soccer-2.jpg",
"contentUrl": "https://sportradar.com/wp-content/uploads/2025/10/Soccer-2.jpg",
"width": 2560,
"height": 1100
},
{
"@type": "BreadcrumbList",
"@id": "https://sportradar.com/contact/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://sportradar.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Contact – sportradar website"
}
]
},
{
"@type": "WebSite",
"@id": "https://sportradar.com/#website",
"url": "https://sportradar.com/",
"name": "Sportradar",
"description": "A global leader in delivering sports data and content to media companies, sports federations and the betting industry.",
"publisher": {
"@id": "https://sportradar.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://sportradar.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://sportradar.com/#organization",
"name": "Sportradar",
"url": "https://sportradar.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://sportradar.com/#/schema/logo/image/",
"url": "https://sportradar.com/wp-content/uploads/2024/06/Sportradar-Brand-Line_Color_Black-1.svg",
"contentUrl": "https://sportradar.com/wp-content/uploads/2024/06/Sportradar-Brand-Line_Color_Black-1.svg",
"width": 1,
"height": 1,
"caption": "Sportradar"
},
"image": {
"@id": "https://sportradar.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/sportradarofficial/",
"https://x.com/Sportradar",
"https://www.linkedin.com/company/sportradar/"
]
}
]
}
/betting-gaming/platforms/turnkey-sportsbook-solution/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://sportradar.com/betting-gaming/platforms/turnkey-sportsbook-solution/",
"url": "https://sportradar.com/betting-gaming/platforms/turnkey-sportsbook-solution/",
"name": "Turnkey Sportsbook Solution - Sportradar",
"isPartOf": {
"@id": "https://sportradar.com/#website"
},
"primaryImageOfPage": {
"@id": "https://sportradar.com/betting-gaming/platforms/turnkey-sportsbook-solution/#primaryimage"
},
"image": {
"@id": "https://sportradar.com/betting-gaming/platforms/turnkey-sportsbook-solution/#primaryimage"
},
"thumbnailUrl": "https://sportradar.com/wp-content/uploads/2026/05/turnkey-sportsbook-solution-header.jpg",
"datePublished": "2026-05-19T09:52:47+00:00",
"dateModified": "2026-05-19T10:08:17+00:00",
"breadcrumb": {
"@id": "https://sportradar.com/betting-gaming/platforms/turnkey-sportsbook-solution/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://sportradar.com/betting-gaming/platforms/turnkey-sportsbook-solution/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://sportradar.com/betting-gaming/platforms/turnkey-sportsbook-solution/#primaryimage",
"url": "https://sportradar.com/wp-content/uploads/2026/05/turnkey-sportsbook-solution-header.jpg",
"contentUrl": "https://sportradar.com/wp-content/uploads/2026/05/turnkey-sportsbook-solution-header.jpg",
"width": 2560,
"height": 1100
},
{
"@type": "BreadcrumbList",
"@id": "https://sportradar.com/betting-gaming/platforms/turnkey-sportsbook-solution/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://sportradar.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Betting & Gaming – sportradar website",
"item": "https://sportradar.com/betting-gaming/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Platforms – sportradar website",
"item": "https://sportradar.com/betting-gaming/platforms/"
},
{
"@type": "ListItem",
"position": 4,
"name": "Turnkey Sportsbook Solution"
}
]
},
{
"@type": "WebSite",
"@id": "https://sportradar.com/#website",
"url": "https://sportradar.com/",
"name": "Sportradar",
"description": "A global leader in delivering sports data and content to media companies, sports federations and the betting industry.",
"publisher": {
"@id": "https://sportradar.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://sportradar.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://sportradar.com/#organization",
"name": "Sportradar",
"url": "https://sportradar.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://sportradar.com/#/schema/logo/image/",
"url": "https://sportradar.com/wp-content/uploads/2024/06/Sportradar-Brand-Line_Color_Black-1.svg",
"contentUrl": "https://sportradar.com/wp-content/uploads/2024/06/Sportradar-Brand-Line_Color_Black-1.svg",
"width": 1,
"height": 1,
"caption": "Sportradar"
},
"image": {
"@id": "https://sportradar.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/sportradarofficial/",
"https://x.com/Sportradar",
"https://www.linkedin.com/company/sportradar/"
]
}
]
}
Explore the other reputation pillars for Sportradar
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Sportradar, captured on May 24, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Sportradar: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://sportradar.com to view the most current version of its content and see directly what this company is about and what it offers.