St. Jude Children’s Research Hospital
(https://stjude.org) 📸 Data Snapshot: June 19, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
The site contains a trust_theatre_flag on the donation page due to a review_count of 316 without direct proof_links_count. However, this is largely neutralized by the homepage’s JSON-LD schema, which includes verified sameAs links to GuideStar, Wikipedia, and Wikidata, along with a list of 10+ specific industry awards from Fortune and U.S. News & World Report.
Proof density is high, with a strong focus on clinical and financial transparency. The inclusion of technical study names, hospitalist process improvements, and external recognition from multiple national magazines provides a multi-layered evidence base that far exceeds the industry standard for NGOs.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 6 | 1 |
| /research.html | 2 | 1 |
| /legal/u-s-privacy-policy-statement.html | 17 | 1 |
| /donate/donate-to-st-jude.html | 316 | 0 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "http://schema.org",
"@id": "https://www.stjude.org",
"@type": "Organization",
"name": "St. Jude Children’s Research Hospital",
"legalName": "St. Jude Children’s Research Hospital, Inc",
"url": "https://www.stjude.org",
"alternateName": "St. Jude",
"mainEntityOfPage": "https://www.stjude.org",
"contactPoint": [
{
"@type": "ContactPoint",
"name": "Donor Services",
"telephone": "+1 (800) 822-6344",
"areaServed": "US"
},
{
"@type": "ContactPoint",
"name": "Hospital",
"telephone": "+1 (866) 278-5833",
"areaServed": "US",
"availableLanguage": [
"English",
"Spanish"
]
}
],
"description": "St. Jude Children’s Research Hospital is leading the way the world understands, treats and defeats childhood cancer and other life-threatening diseases. St. Jude was established in 1962 and has helped to increase the childhood cancer survival rate from 20% to more than 80% since it first opened its doors. The institution is powered by the great generosity of its donors, which helps ensure that families never receive a bill from St. Jude for treatment, travel, housing or food--so they can focus on helping their child live.",
"logo": "https://stjude.cloud-cme.com/assets/stjude/images/SJ_Tag_H_C.png",
"foundingDate": "1962",
"founders": [
{
"@type": "Person",
"name": "Danny Thomas"
}
],
"address": {
"@type": "PostalAddress",
"streetAddress": "262 Danny Thomas Place",
"addressLocality": "Memphis",
"addressRegion": "TN",
"postalCode": "38105",
"addressCountry": "US"
},
"award": [
"U.S. News & World Report Top Children's Cancer Hospital in the U.S. 2008-2023",
"Glassdoor Best Places to Work 2018-2023",
"One of the Top Children's Cancer Care Hospitals in the U.S by Parent’s Magazine 2020",
"One of the Best Workplaces in Health Care & Biopharma by Fortune Magazine from 2015-2020",
"Fortune Magazine 100 Best Companies to Work from 2011-2019",
"One of Fortune Magazine Best Workplaces for Millennials from 2015-2018",
"One of Fortune Magazine Best Workplaces for Women from 2016-2018",
"People Magazine Companies That Care 2017",
"Fortune Magazine Best Workplaces for Women 2016, 2017 & 2018",
"Fortune Magazine Best Workplaces for Diversity 2015 & 2016"
],
"sameAs": [
"https://www.wikidata.org/wiki/Q1164246",
"https://en.wikipedia.org/wiki/St._Jude_Children%27s_Research_Hospital",
"https://www.cure4kids.org/",
"https://www.stjude.cloud/",
"https://www.stjude.org/about-st-jude/history.html",
"https://www.facebook.com/stjude/",
"https://www.linkedin.com/company/st-jude-childrens-research-hospital",
"https://www.youtube.com/channel/UC2NI99YBLdVDNVK-iQmkUbA",
"https://twitter.com/stjude",
"https://www.instagram.com/stjude/",
"https://www.tiktok.com/@stjude",
"https://www.guidestar.org/profile/62-0646012",
"https://www.uicc.org/membership/st-jude-childrens-research-hospital",
"https://www.crunchbase.com/organization/st-jude-children-s-research-hospital",
"https://www.bloomberg.com/profile/company/9718Z:US#xj4y7vzkg",
"https://www.forbes.com/companies/st-jude-childrens-research-hospital/"
]
}
This page presents a snapshot of public data from St. Jude Children’s Research Hospital, captured on June 19, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to St. Jude Children’s Research Hospital: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://stjude.org to view the most current version of its content and see directly what this company is about and what it offers.