Trotter Company
(https://trottercompany.com) 📸 Data Snapshot: June 4, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
13
Impact Weight: 15 / 100
87% Reputation
Authority is primarily vested in the brand’s 1929 founding date. While ‘Clay Trotter’ is identified as an inventor of the Super Lintel and Horizontal Recover Wall Jacks, there is a lack of Person schema or sameAs links to external patent filings or professional profiles. The BHA (Basement Health Association) certification is claimed frequently but lacks a direct outbound proof link to the certifying body’s registry.
The site makes bold performance claims such as ‘Permanent Protection’ and ‘Foundation Repair For Life.’ While these are substantiated by the mention of ‘Lifetime Warranties,’ there is a disconnect in the lack of actual project documentation or ‘Before and After’ metrics beyond simple image gallery placeholders. The claim of piers rated at ‘50,000 lbs’ is a specific technical assertion that provides better credibility than generic marketing promises.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://trottercompany.com/",
"url": "https://trottercompany.com",
"name": "Basement Waterproofing & Foundation Repair | Trotter Company",
"isPartOf": {
"@id": "https://trottercompany.com/#website"
},
"about": {
"@id": "https://trottercompany.com/#organization"
},
"primaryImageOfPage": {
"@id": "https://trottercompany.com#primaryimage"
},
"image": {
"@id": "https://trottercompany.com#primaryimage"
},
"thumbnailUrl": "https://trottercompany.com/wp-content/uploads/trotter-offices.webp",
"datePublished": "2025-10-17T15:22:14+00:00",
"dateModified": "2026-05-28T03:04:48+00:00",
"description": "Trotter Company in Atlanta has 96 years of expertise in basement waterproofing and foundation repair built for Georgia’s tough red clay soil.",
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://trottercompany.com"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://trottercompany.com#primaryimage",
"url": "https://trottercompany.com/wp-content/uploads/trotter-offices.webp",
"contentUrl": "https://trottercompany.com/wp-content/uploads/trotter-offices.webp",
"width": 1136,
"height": 639,
"caption": "Trotter Company offices"
},
{
"@type": "WebSite",
"@id": "https://trottercompany.com/#website",
"url": "https://trottercompany.com/",
"name": "Trotter Company",
"description": "Atlanta Basement and Crawl Space Waterproofing and Structural Repair",
"publisher": {
"@id": "https://trottercompany.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://trottercompany.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://trottercompany.com/#organization",
"name": "Trotter Company",
"url": "https://trottercompany.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://trottercompany.com/#/schema/logo/image/",
"url": "https://trottercompany.com/wp-content/uploads/trotter-logo-s.jpg",
"contentUrl": "https://trottercompany.com/wp-content/uploads/trotter-logo-s.jpg",
"width": 600,
"height": 600,
"caption": "Trotter Company"
},
"image": {
"@id": "https://trottercompany.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/TrotterCompany",
"https://www.youtube.com/@TrotterCompany",
"https://maps.app.goo.gl/BMwonhU2gmLsuisAA",
"https://www.bbb.org/us/ga/norcross/profile/waterproofing-contractors/trotter-waterproofing-foundation-repair-experts-0443-8721",
"https://www.angi.com/companylist/us/ga/norcross/trotter-company-reviews-9062308.htm",
"https://www.yelp.com/biz/trotter-norcross"
],
"description": "Trotter Company in Atlanta, family owned and operated since 1929, has expertise in basement waterproofing, crawlspaces, drainage, and foundation repair. 100,000 Basement Waterproofing & Foundation Repair Projects Completed in Georgia. Expert-Certified Technicians. Lifetime Warranties. Proudly Serving 40+ Metro Atlanta Cities.",
"telephone": "770-458-0810",
"legalName": "Trotter Company",
"foundingDate": "1929-03-12",
"numberOfEmployees": {
"@type": "QuantitativeValue",
"minValue": "51",
"maxValue": "200"
}
}
]
},
{
"@context": "https://schema.org",
"@type": "HomeAndConstructionBusiness",
"@id": "https://trottercompany.com/#localbusiness",
"name": "Trotter Company",
"url": "https://trottercompany.com/",
"telephone": "+1-770-458-0810",
"address": {
"@type": "PostalAddress",
"streetAddress": "6575 Peachtree Industrial Blvd",
"addressLocality": "Norcross",
"addressRegion": "GA",
"postalCode": "30092",
"addressCountry": "US"
},
"logo": "https://trottercompany.com/wp-content/uploads/trotter-logo-s.jpg",
"image": "https://trottercompany.com/wp-content/uploads/trotter-offices.webp",
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Monday",
"Tuesday",
"Wednesday",
"Thursday",
"Friday"
],
"opens": "07:00",
"closes": "21:00"
}
],
"areaServed": [
{
"@type": "Place",
"name": "Acworth"
},
{
"@type": "Place",
"name": "Alpharetta"
},
{
"@type": "Place",
"name": "Athens"
},
{
"@type": "Place",
"name": "Atlanta"
},
{
"@type": "Place",
"name": "Blueridge"
},
{
"@type": "Place",
"name": "Brookhaven"
},
{
"@type": "Place",
"name": "Buckhead"
},
{
"@type": "Place",
"name": "Buford"
},
{
"@type": "Place",
"name": "Canton"
},
{
"@type": "Place",
"name": "Carrollton"
},
{
"@type": "Place",
"name": "Cartersville"
},
{
"@type": "Place",
"name": "Conyers"
},
{
"@type": "Place",
"name": "Covington"
},
{
"@type": "Place",
"name": "Cumming"
},
{
"@type": "Place",
"name": "Dawsonville"
},
{
"@type": "Place",
"name": "Decatur"
},
{
"@type": "Place",
"name": "Doraville"
},
{
"@type": "Place",
"name": "Douglasville"
},
{
"@type": "Place",
"name": "Druid Hills"
},
{
"@type": "Place",
"name": "Duluth"
},
{
"@type": "Place",
"name": "Dunwoody"
},
{
"@type": "Place",
"name": "East Cobb"
},
{
"@type": "Place",
"name": "Ellijay"
},
{
"@type": "Place",
"name": "Flowerly Branch"
},
{
"@type": "Place",
"name": "Gainesville"
},
{
"@type": "Place",
"name": "Griffin"
},
{
"@type": "Place",
"name": "Gwinnett"
},
{
"@type": "Place",
"name": "Johns Creek"
},
{
"@type": "Place",
"name": "Kennessaw"
},
{
"@type": "Place",
"name": "Lake Lanier"
},
{
"@type": "Place",
"name": "Lawrenceville"
},
{
"@type": "Place",
"name": "Lilburn"
},
{
"@type": "Place",
"name": "Mableton"
},
{
"@type": "Place",
"name": "Marietta"
},
{
"@type": "Place",
"name": "McDonough"
},
{
"@type": "Place",
"name": "Milton"
},
{
"@type": "Place",
"name": "Monroe"
},
{
"@type": "Place",
"name": "Newnan"
},
{
"@type": "Place",
"name": "Norcross"
},
{
"@type": "Place",
"name": "Oakwood"
},
{
"@type": "Place",
"name": "Oconee"
},
{
"@type": "Place",
"name": "Peachtree Corners"
},
{
"@type": "Place",
"name": "Powder Springs"
},
{
"@type": "Place",
"name": "Roswell"
},
{
"@type": "Place",
"name": "Sandy Springs"
},
{
"@type": "Place",
"name": "Smyrna"
},
{
"@type": "Place",
"name": "Snellville"
},
{
"@type": "Place",
"name": "Sugar Hill"
},
{
"@type": "Place",
"name": "Suwanne"
},
{
"@type": "Place",
"name": "Tucker"
},
{
"@type": "Place",
"name": "Vinings"
},
{
"@type": "Place",
"name": "Woodstock"
},
{
"@type": "Place",
"name": "Nearby communities"
}
],
"sameAs": [
"https://www.facebook.com/TrotterCompany",
"https://www.youtube.com/@TrotterCompany",
"https://maps.app.goo.gl/BMwonhU2gmLsuisAA",
"https://www.bbb.org/us/ga/norcross/profile/waterproofing-contractors/trotter-waterproofing-foundation-repair-experts-0443-8721",
"https://www.angi.com/companylist/us/ga/norcross/trotter-company-reviews-9062308.htm",
"https://www.yelp.com/biz/trotter-norcross"
],
"hasMap": "https://maps.app.goo.gl/BMwonhU2gmLsuisAA",
"parentOrganization": {
"@id": "https://trottercompany.com/#organization"
}
}
]
/services/crawlspace-waterproofing/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://trottercompany.com/services/crawlspace-waterproofing/",
"url": "https://trottercompany.com/services/crawlspace-waterproofing/",
"name": "Crawl Space Waterproofing Solutions in GA | Trotter Company",
"isPartOf": {
"@id": "https://trottercompany.com/#website"
},
"primaryImageOfPage": {
"@id": "https://trottercompany.com/services/crawlspace-waterproofing/#primaryimage"
},
"image": {
"@id": "https://trottercompany.com/services/crawlspace-waterproofing/#primaryimage"
},
"thumbnailUrl": "https://trottercompany.com/wp-content/uploads/pg_crawlspacewaterproofing_featured.jpg",
"datePublished": "2014-09-25T21:22:01+00:00",
"dateModified": "2026-05-29T18:05:43+00:00",
"description": "Looking for crawl space waterproofing services? We offer crawl space waterproofing solutions Georgia homeowners trust for dry, protected crawl spaces.",
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://trottercompany.com/services/crawlspace-waterproofing/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://trottercompany.com/services/crawlspace-waterproofing/#primaryimage",
"url": "https://trottercompany.com/wp-content/uploads/pg_crawlspacewaterproofing_featured.jpg",
"contentUrl": "https://trottercompany.com/wp-content/uploads/pg_crawlspacewaterproofing_featured.jpg",
"width": 709,
"height": 292
},
{
"@type": "WebSite",
"@id": "https://trottercompany.com/#website",
"url": "https://trottercompany.com/",
"name": "Trotter Company",
"description": "Atlanta Basement and Crawl Space Waterproofing and Structural Repair",
"publisher": {
"@id": "https://trottercompany.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://trottercompany.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
},
{
"@type": "Organization",
"@id": "https://trottercompany.com/#organization",
"name": "Trotter Company",
"url": "https://trottercompany.com/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://trottercompany.com/#/schema/logo/image/",
"url": "https://trottercompany.com/wp-content/uploads/trotter-logo-s.jpg",
"contentUrl": "https://trottercompany.com/wp-content/uploads/trotter-logo-s.jpg",
"width": 600,
"height": 600,
"caption": "Trotter Company"
},
"image": {
"@id": "https://trottercompany.com/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/TrotterCompany",
"https://www.youtube.com/@TrotterCompany",
"https://maps.app.goo.gl/BMwonhU2gmLsuisAA",
"https://www.bbb.org/us/ga/norcross/profile/waterproofing-contractors/trotter-waterproofing-foundation-repair-experts-0443-8721",
"https://www.angi.com/companylist/us/ga/norcross/trotter-company-reviews-9062308.htm",
"https://www.yelp.com/biz/trotter-norcross"
],
"description": "Trotter Company in Atlanta, family owned and operated since 1929, has expertise in basement waterproofing, crawlspaces, drainage, and foundation repair. 100,000 Basement Waterproofing & Foundation Repair Projects Completed in Georgia. Expert-Certified Technicians. Lifetime Warranties. Proudly Serving 40+ Metro Atlanta Cities.",
"telephone": "770-458-0810",
"legalName": "Trotter Company",
"foundingDate": "1929-03-12",
"numberOfEmployees": {
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"minValue": "51",
"maxValue": "200"
}
}
]
}
/services/structural-repair/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://trottercompany.com/services/structural-repair/",
"url": "https://trottercompany.com/services/structural-repair/",
"name": "Structural Repair Services | Trotter Company near Atlanta GA",
"isPartOf": {
"@id": "https://trottercompany.com/#website"
},
"primaryImageOfPage": {
"@id": "https://trottercompany.com/services/structural-repair/#primaryimage"
},
"image": {
"@id": "https://trottercompany.com/services/structural-repair/#primaryimage"
},
"thumbnailUrl": "https://trottercompany.com/wp-content/uploads/pg_structural.jpg",
"datePublished": "2014-06-25T17:07:30+00:00",
"dateModified": "2026-05-29T18:31:36+00:00",
"description": "Trotter Company is a full-service structural repair/stabilization contractor for home settlement, slab, and driveway settlement. Contact us today!",
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
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]
}
]
},
{
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"@id": "https://trottercompany.com/services/structural-repair/#primaryimage",
"url": "https://trottercompany.com/wp-content/uploads/pg_structural.jpg",
"contentUrl": "https://trottercompany.com/wp-content/uploads/pg_structural.jpg",
"width": 663,
"height": 227
},
{
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"@id": "https://trottercompany.com/#website",
"url": "https://trottercompany.com/",
"name": "Trotter Company",
"description": "Atlanta Basement and Crawl Space Waterproofing and Structural Repair",
"publisher": {
"@id": "https://trottercompany.com/#organization"
},
"potentialAction": [
{
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},
"query-input": {
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"valueRequired": true,
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}
],
"inLanguage": "en-US"
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{
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"name": "Trotter Company",
"url": "https://trottercompany.com/",
"logo": {
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"@id": "https://trottercompany.com/#/schema/logo/image/",
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"caption": "Trotter Company"
},
"image": {
"@id": "https://trottercompany.com/#/schema/logo/image/"
},
"sameAs": [
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"https://www.youtube.com/@TrotterCompany",
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"telephone": "770-458-0810",
"legalName": "Trotter Company",
"foundingDate": "1929-03-12",
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}
}
]
}
/services/drainage-services/
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"@graph": [
{
"@type": "WebPage",
"@id": "https://trottercompany.com/services/drainage-services/",
"url": "https://trottercompany.com/services/drainage-services/",
"name": "Drainage System Services in Georgia | Trotter Company",
"isPartOf": {
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},
"primaryImageOfPage": {
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},
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},
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"datePublished": "2014-06-23T15:15:58+00:00",
"dateModified": "2026-05-29T18:18:03+00:00",
"description": "Is poor drainage threatening your home? We deliver drainage system services in Georgia with reliable drainage service solutions to move water away.",
"inLanguage": "en-US",
"potentialAction": [
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"target": [
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]
}
]
},
{
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"contentUrl": "https://trottercompany.com/wp-content/uploads/pg_drainage_featured.jpg",
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},
{
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"@id": "https://trottercompany.com/#website",
"url": "https://trottercompany.com/",
"name": "Trotter Company",
"description": "Atlanta Basement and Crawl Space Waterproofing and Structural Repair",
"publisher": {
"@id": "https://trottercompany.com/#organization"
},
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},
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],
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{
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"name": "Trotter Company",
"url": "https://trottercompany.com/",
"logo": {
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"caption": "Trotter Company"
},
"image": {
"@id": "https://trottercompany.com/#/schema/logo/image/"
},
"sameAs": [
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"https://www.youtube.com/@TrotterCompany",
"https://maps.app.goo.gl/BMwonhU2gmLsuisAA",
"https://www.bbb.org/us/ga/norcross/profile/waterproofing-contractors/trotter-waterproofing-foundation-repair-experts-0443-8721",
"https://www.angi.com/companylist/us/ga/norcross/trotter-company-reviews-9062308.htm",
"https://www.yelp.com/biz/trotter-norcross"
],
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"telephone": "770-458-0810",
"legalName": "Trotter Company",
"foundingDate": "1929-03-12",
"numberOfEmployees": {
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"minValue": "51",
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}
}
]
},
{
"@context": "https://schema.org",
"@type": "Service",
"name": "Drainage Services",
"url": "https://trottercompany.com/services/drainage-services/",
"description": "Is poor drainage threatening your home? We deliver drainage system services in Georgia with reliable drainage service solutions to move water away.",
"provider": {
"@type": "Organization",
"name": "Trotter Company",
"url": "https://trottercompany.com/",
"logo": "https://trottercompany.com/wp-content/uploads/Trotter-Logo-2018.png",
"sameAs": [
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"https://www.youtube.com/@TrotterCompany"
],
"contactPoint": {
"@type": "ContactPoint",
"telephone": "+1-770-458-0810",
"contactType": "Customer Service",
"areaServed": "US",
"availableLanguage": "English"
},
"address": {
"@type": "PostalAddress",
"streetAddress": "6575 Peachtree Industrial Blvd",
"addressLocality": "Norcross",
"addressRegion": "GA",
"postalCode": "30092",
"addressCountry": "US"
}
},
"areaServed": [
{
"@type": "Place",
"name": "Georgia"
},
{
"@type": "Place",
"name": "Acworth"
},
{
"@type": "Place",
"name": "Alpharetta"
},
{
"@type": "Place",
"name": "Athens"
},
{
"@type": "Place",
"name": "Atlanta"
},
{
"@type": "Place",
"name": "Brookhaven"
},
{
"@type": "Place",
"name": "Buford"
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🛡️ Trust Signals — external proof links that back the declared identity
120Review mentions (all pages)
6External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 29 | 1 |
| /services/crawlspace-waterproofing/ | 16 | 1 |
| /services/structural-repair/ | 17 | 1 |
| /services/drainage-services/ | 15 | 1 |
| /services/basement-waterproofing/ | 16 | 1 |
| /blog/warning-signs-you-need-to-waterproof-your-basement/ | 27 | 1 |
Explore the other reputation pillars for Trotter Company
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Trotter Company, captured on June 4, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Trotter Company: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://trottercompany.com to view the most current version of its content and see directly what this company is about and what it offers.