MoonPay
(https://moonpay.com) 📸 Data Snapshot: May 31, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
MoonPay claims over 100,000 reviews on Trustpilot with a score of 4.1, yet the pages_data shows a limited review_count of 112 to 116 per page, suggesting a reliance on external trust theatre rather than on-page verification. The claim of Over $8 billion in crypto safely delivered is a massive performance claim that lacks a direct link to an audit report or on-chain transaction dashboard. While proof_links_count is low (2-3 per page), the inclusion of ISO 27001 certification and PCI-DSS compliance provides more regulatory substance than the average crypto platform.
The proof density is higher than industry average due to the granular fee breakdown (1% to 4.5%) and the specific count of supported countries (150+). Verifiable evidence is concentrated in technical certifications (ISO 27001) and specific payment method support (SEPA, Faster Payments, Apple Pay). However, the ratio of unique customer testimonials to repeated marketing text is poor, with the crawl capturing the same five user stories looped continuously.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 112 | 2 |
| /en-gb/ | 112 | 2 |
| /en-gb/buy/ | 116 | 2 |
| /en-gb/sell/ | 115 | 3 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@type": "Corporation",
"name": "MoonPay",
"legalName": "Moon Pay Limited",
"description": "MoonPay is the new standard for fiat to crypto. We are a marketplace between crypto exchanges and users, facilitating instant purchases of cryptocurrencies.",
"url": "https://www.moonpay.com",
"logo": "https://www.moonpay.com/assets/logo.png",
"sameAs": [
"https://twitter.com/moonpay",
"https://www.crunchbase.com/organization/moonpay",
"https://boards.greenhouse.io/moonpay",
"https://www.linkedin.com/company/moonpay/"
]
}
/en-gb/
{
"@context": "https://schema.org",
"@type": "Corporation",
"name": "MoonPay",
"legalName": "Moon Pay Limited",
"description": "MoonPay is the new standard for fiat to crypto. We are a marketplace between crypto exchanges and users, facilitating instant purchases of cryptocurrencies.",
"url": "https://www.moonpay.com",
"logo": "https://www.moonpay.com/assets/logo.png",
"sameAs": [
"https://twitter.com/moonpay",
"https://www.crunchbase.com/organization/moonpay",
"https://boards.greenhouse.io/moonpay",
"https://www.linkedin.com/company/moonpay/"
]
}
/en-gb/buy/
{
"@context": "https://schema.org",
"@type": "Corporation",
"name": "MoonPay",
"legalName": "Moon Pay Limited",
"description": "MoonPay is the new standard for fiat to crypto. We are a marketplace between crypto exchanges and users, facilitating instant purchases of cryptocurrencies.",
"url": "https://www.moonpay.com",
"logo": "https://www.moonpay.com/assets/logo.png",
"sameAs": [
"https://twitter.com/moonpay",
"https://www.crunchbase.com/organization/moonpay",
"https://boards.greenhouse.io/moonpay",
"https://www.linkedin.com/company/moonpay/"
]
}
/en-gb/sell/
{
"@context": "https://schema.org",
"@type": "Corporation",
"name": "MoonPay",
"legalName": "Moon Pay Limited",
"description": "MoonPay is the new standard for fiat to crypto. We are a marketplace between crypto exchanges and users, facilitating instant purchases of cryptocurrencies.",
"url": "https://www.moonpay.com",
"logo": "https://www.moonpay.com/assets/logo.png",
"sameAs": [
"https://twitter.com/moonpay",
"https://www.crunchbase.com/organization/moonpay",
"https://boards.greenhouse.io/moonpay",
"https://www.linkedin.com/company/moonpay/"
]
}
This page presents a snapshot of public data from MoonPay, captured on May 31, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to MoonPay: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://moonpay.com to view the most current version of its content and see directly what this company is about and what it offers.