Information Density: Alen – Signal Evidence & AI Readability

Alen

(https://alen.com) 📸 Data Snapshot: May 26, 2026
Information Density — The Lens

Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.

Info Density Power-words vs. Substance ratio.
22 Impact Weight: 30 / 100
73% Reputation

The information density is high due to the abundance of technical specifications such as CADR (375), CFM (100 to 375), and decibel ratings (25 to 51 dBa). While there is some branded fluff in headings like H3 Utopiair™ Starts Here, it is secondary to specific technical data regarding particle capture at the 0.1-micron level. The ratio of fluff to substance is low, as marketing adjectives are almost always paired with a measurable metric or technical protocol.

Information Density is read straight from the body copy: how much of the text carries grounded, checkable substance versus hollow filler. Below is the clean text the engine analyzed, then the industry’s known generic-claim patterns to weigh it against.

📝 The Narrative — clean text per page (the substance-vs-filler signal)
HOMEPAGE (https://alen.com) True HEPA Air Purifiers For Homes & Businesses | Alen®
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[H1]
YOUR BEST AIR.
OUR BEST PRICE.
Save up to 25% on our award-winning air purifiers

SHOP NOW

[H2]
Introducing
Scentra™ by Alen
Inspired Scents for Intentional Living

Learn more

[H4] FREE 2-Day Shipping

[H4] Forever Guarantee

[H4] 60-Day Trial

*Applies to air purifiers and filters only

[H3] Utopiair™ Starts Here

Here, you can build a utopia of clean air that’s centered around you.

Air Purifiers
Filters
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Sale

[H3] Forever Guarantee

We’re trusted as the only air purifier brand with a lifetime warranty offer on all of our air purifiers.
Learn more

[H3] Save 10% on a filter subscription

Skip, modify or cancel anytime.
Learn more

[H3] Buy more, save more!

Get clean air for every room in your home so you can breathe easy no matter which space you're in.
BUNDLE & SAVE

[H3] Sale

Exclusive deals! Explore promotions on our Alen® purifiers. Purify your home with irresistible discounts. Seize the savings now
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[H3] Select a category

Air Purifiers
Air Purifiers
Filters
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[IMG: Woman sitting on an orange couch in a living room with a plant and a white air purifier on the floor.]

[H3] Forever Guarantee

We’re trusted as the only air purifier brand with a lifetime warranty offer on all of our air purifiers.
Learn more

[IMG: Alen BreatheSmart 75i True HEPA Air Purifier | White]

[H3]
BreatheSmart 75i

[H3]
BreatheSmart 75i

HSA|FSA Eligible

Coverage:

1,400 - 2,800 sq ft

App Controlled:

Yes

From:

$799.00

See more

Regular price
From $799.00

Sale price
From $799.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: Alen BreatheSmart 45i HEPA Air Purifier | White]

[H3]
BreatheSmart 45i

[H3]
BreatheSmart 45i

HSA|FSA Eligible

Coverage:

950 - 1,900 sq ft

App Controlled:

Yes

From:

$449.00

See more

Regular price
From $449.00

Sale price
From $449.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: BreatheSmart 35i]

[H3]
BreatheSmart 35i

[H3]
BreatheSmart 35i

HSA|FSA Eligible

Coverage:

700 - 1,400 sq ft

App Controlled:

Yes

From:

$289.00

See more

Regular price
From $289.00

Sale price
From $289.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: Alen BreatheSmart 25i Air Purifier]

[H3]
BreatheSmart 25i

[H3]
BreatheSmart 25i

HSA|FSA Eligible

Coverage:

400 - 800 sq ft

App Controlled:

Yes

From:

$179.00

See more

Regular price
From $179.00

Sale price
From $179.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

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[IMG: Replacement of filter from BreatheSmart Purifier]

[H3] Save 10% on a filter subscription

Skip, modify or cancel anytime.
Learn more

[IMG: Alen BreatheSmart 75i HEPA Filter | Essential (Pure)]

[H3]
BreatheSmart 75i HEPA Filter

[H3]
BreatheSmart 75i HEPA Filter

HSA|FSA Eligible

From:

$99.00

See more

Regular price
From $99.00

Sale price
From $99.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: Alen BreatheSmart 45i HEPA Filter | Essential (Pure)]

[H3]
BreatheSmart 45i & FLEX HEPA Filter

[H3]
BreatheSmart 45i & FLEX HEPA Filter

HSA|FSA Eligible

From:

$69.00

See more

Regular price
From $69.00

Sale price
From $69.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: Alen BreatheSmart 35i HEPA Filter | Essential (Pure)]

[H3]
BreatheSmart 35i HEPA Filter

[H3]
BreatheSmart 35i HEPA Filter

HSA|FSA Eligible

From:

$54.00

See more

Regular price
From $54.00

Sale price
From $54.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: Alen BreatheSmart 25i HEPA Filter | Essential]

[H3]
BreatheSmart 25i HEPA Filter

[H3]
BreatheSmart 25i HEPA Filter

HSA|FSA Eligible

From:

$44.00

See more

Regular price
From $44.00

Sale price
From $44.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

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[IMG: Alen Purifier in a bedroom]

[H3] Buy more, save more!

Get clean air for every room in your home so you can breathe easy no matter which space you're in.
BUNDLE & SAVE

[IMG: buy-two-get-third-one-free-bundle]

[H3]
Buy 2 BreatheSmart 45i, get 1 Free

Sale Save $444.51

[H3]
Buy 2 BreatheSmart 45i, get 1 Free

HSA|FSA Eligible

Coverage:

2,400 - 4,800 sq ft

App Controlled:

Yes

From:

$902.49

$1,347.00

See more

Regular price
$1,347.00

Sale price
$902.49

Unit price

/
per

Regular price

$1,347.00

HSA|FSA Eligible
? *One-time purchase only

Sale

[IMG: Alen BreathSmart 35i - Buy 2 get 1]

[H3]
Buy 2 BreatheSmart 35i, get the 3rd FREE

Sale Save $286.11

[H3]
Buy 2 BreatheSmart 35i, get the 3rd FREE

HSA|FSA Eligible

Coverage:

2,100 - 4,200 sq ft

App Controlled:

Yes

From:

$580.89

$867.00

See more

Regular price
$867.00

Sale price
$580.89

Unit price

/
per

Regular price

$867.00

HSA|FSA Eligible
? *One-time purchase only

Sale

[IMG: prev]

[IMG: next]

[IMG: Alen Purifier in a bedroom]

[H3] Sale

Exclusive deals! Explore promotions on our Alen® purifiers. Purify your home with irresistible discounts. Seize the savings now
Shop now

[IMG: Alen BreatheSmart 75i True HEPA Air Purifier | White]

[H3]
BreatheSmart 75i

[H3]
BreatheSmart 75i

HSA|FSA Eligible

Coverage:

1,400 - 2,800 sq ft

App Controlled:

Yes

From:

$799.00

See more

Regular price
From $799.00

Sale price
From $799.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: Alen BreatheSmart 45i HEPA Air Purifier | White]

[H3]
BreatheSmart 45i

[H3]
BreatheSmart 45i

HSA|FSA Eligible

Coverage:

950 - 1,900 sq ft

App Controlled:

Yes

From:

$449.00

See more

Regular price
From $449.00

Sale price
From $449.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: BreatheSmart 35i]

[H3]
BreatheSmart 35i

[H3]
BreatheSmart 35i

HSA|FSA Eligible

Coverage:

700 - 1,400 sq ft

App Controlled:

Yes

From:

$289.00

See more

Regular price
From $289.00

Sale price
From $289.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: Alen BreatheSmart 25i Air Purifier]

[H3]
BreatheSmart 25i

[H3]
BreatheSmart 25i

HSA|FSA Eligible

Coverage:

400 - 800 sq ft

App Controlled:

Yes

From:

$179.00

See more

Regular price
From $179.00

Sale price
From $179.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

Introducing Scentra™Inspired scents for intentional living
Clean, mood-boosting scents designed to work with your Alen purifier.
Learn more

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[IMG: Image Reliable. Forever.]

[H3] Reliable. Forever.

When we say "forever", we mean it. We’re so confident in our air purifiers and the value they bring to your life and wellness, we’ll fix or replace it for free if anything should happen to it.All we ask in return is that you only use Alen® filters. We can’t guarantee that knock-offs are made with the same quality materials and that they won't compromise your air purifier.

[IMG: Image Tap into healthier air.]

[H3] Tap into healthier air.

With easy control from your fingertips, the Alen® Air app features make it easy to monitor your indoor air quality, set schedules, get alerts, and much more.
Learn more

[IMG: Image A filter for every need.]

[H3] A filter for every need.

All of our filters are made with HEPA material to help capture 99.9% of particulates that are 1,000 times smaller than an ant. These filters collect dust, fibers, pollen, hair, and much more. We also offer filters that are equipped with carbon in addition to HEPA for those in need of extra protection against gaseous pollutants like smoke, smog, or other VOCs.
Take the quiz

[H2] Capturing the unseen

While your Alen® air purifier is the powerhouse that pulls in 99.9% of particulates surrounding you, our HEPA grade filters are the warehouse that captures and stores these tiny irritants.Need help finding the right fit for your needs?

Take the quiz

[H2]
How are Alen®  filters capturing contaminants?

Alen® filters use a dense network of randomly arranged fibers to trap tiny, harmful particles. This process is standard for filters using HEPA material, capturing particles like household dust, hair, pet dander, pollen, mold spores, bacteria, and much more. We also have filters that trap odors within a honeycomb layer, containing a blend of specially treated, proprietary granular carbon and odor catalyst beads. Filters with an efficacious carbon layer trap harmful chemicals released from wildfire smoke, cigarette smoke, vaping, and other VOCs released from candles and household cleaning materials.

[H2]
What are the differences in Alen®  filters?

All of our filters are made from medical-grade HEPA material, but some of our filter contain additional material to capture particulates beyond what HEPA captures.Pure: strictly HEPA material.Fresh: contains added carbon layer.VOC/Smoke: contains added carbon layer.Odor: added honeycomb layer that contains a blend of specially treated, proprietary granular carbon and odor catalyst beads.

[H2]
How long do Alen®  filters last?

Although a filter's lifespan depends on the level of usage and each environment, here is a general breakdown: Pure filters are the longest lasting and are rated and tested for 9-15 months. Fresh, Odor, and VOC/Smoke filters all containing carbon have a slightly shorter lifespan of 6-10 months.

[IMG: Hand with a sponge cleaning the dust accumulated on the floor]

Dust

[IMG: Car windshield covered in pollen]

Pollen

[IMG: Pet on a sofa with fur lying around]

Hair

[IMG: Bacteria seen through a microscope]

Bacteria

[IMG: Mold forming on the surface]

Mold

[IMG: Lit cigarette]

Smoke

[IMG: Candle lit]

VOCs

[IMG: City barely visible due to pollution]

Smog

[H2] Your Alen® keeps you in the loop

Stay informed at all times on your indoor air conditions by monitoring the color ring signals on your Alen® air purifier. Observe how your air purifier cleans your surrounding air as the colors change. You'll also get notified from your Alen® Air app, no matter where you are.

[H4] Really Bad Air

[H4] Needs Help

[H4] It's Working!

[H4] Getting Better

[H4] Bingo

[IMG: Purifier rings indicator]

[IMG: Purifier rings indicator]

[IMG: Color Circle]

[H2] THE Alen® DIFFERENCE

[H4] Lifetime Warranty

[H4] Scientifically Studied

[H4] Customize Your Style

[H4] Long Filter Life (9-12 months)

[H4] 60-Day Trial

[H3] Alen®

[H3] Others

1 year

Few

Limited options

6 months

30 days

[H3] Alen®

[H3] Others

[H4] Lifetime Warranty

1 year

[H4] Scientifically Studied

Few

[H4] Customize Your Style

Limited options

[H4] Long Filter Life (9-12 months)

6 months

[H4] 60-Day Trial

30 days

[H2] Don't just take our word for it
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SUB-PAGE (https://alen.com/pages/alen-is-hsa-fsa-eligible/) FSA & HSA Eligible Air Purifiers from Alen
[H1]
Your HSA/FSA Funds

can help you achieve Utopiair™

Learn how

Shop now

[H2] As easy as Breathing clean air

1

[H3] Select your product

Add your air purifier or filter to your cart, then head over to checkout when you're ready.Note that subscriptions are not eligible at this time.

2

[H3] Payment method

When selecting HSA/FSA as your payment method at checkout, you'll be redirected to complete your payment on With Flex.

3

[H3] Complete payment

Complete the form and use your HSA or FSA debit card details to complete your purchase.Qualified customers receive a Letter of Medical Necessity, by email within 24 hours.

[H2] The extra details

These frequently asked questions should help you through the process, but if you have more questions, our Customer Support team are more than happy to assist you.

Contact support

[H2]
Do I qualify?

Anyone that has been diagnosed with the following conditions may qualify:Asthma Allergies Chronic Bronchitis Chronic Obstructive Pulmonary Disease Cystic Fibrosis Emphysema Environmental Allergies Heart Disease Immune System Disorders Mold Exposure Multiple Chemical SensitivityPulmonary Fibrosis Respiratory Infections Smoking and Secondhand Smoke Exposure

[H2]
Why am I not seeing the HSA/FSA payment option at checkout?

After entering your Information and selecting your Shipping option in the checkout process, you should see the HSA/FSA payment option under the Payment step of your checkout process.Note that subscriptions are not eligible for HSA/FSA. If you’re not seeing the HSA/FSA payment option at checkout, you likely selected the subscription option. Try removing the product from your cart and adding it back without subscribing. If you’re still not seeing the HSA/FSA option, please reach out to our Customer Support team.

[H2]
Why am I redirected to Flex to complete my payment?

Alen® has partnered with Flex to offer HSA/FSA as a payment option for our customers. Flex streamlines the process by offering this alternative payment method with real healthcare professionals reviewing your request and providing you with a Letter of Medical Necessity to provide to your HSA/FSA provider.

[H2]
Can I still pay with my HSA/FSA account if I don’t have my card?

Yes, you can proceed with paying through Flex using your regular credit/debit card. Flex will provide you with the Letter of Medical Necessity and a receipt that you can then use to submit for reimbursement through your HSA/FSA provider.

[H3] Eligible Products

All Alen® air purifiers and filters are eligible for HSA/FSA.

Air Purifiers
Filters
Bundles
On Sale
New

[H3] Forever Guarantee

We’re trusted as the only air purifier brand with a lifetime warranty offer on all of our air purifiers.
Learn more

[H3] Save 10% on a filter subscription.

Skip, modify or cancel anytime.
Learn more

[H3] Buy more, save more!

Get full coverage for every room in your home so you can breathe easy no matter which space you're in.
Bundle & Save

[H3] On Sale

Exclusive deals! Explore promotions on our Alen purifiers. Purify your home with irresistible discounts. Seize the savings now
Shop now

[H3] Introducing BreatheSmart 35i

Small and mighty, this is our quietest unit yet packed with all the smart features, and is great for small spaces like children's bedrooms, dorm rooms, an urban studio apartment, or a study.
Learn more

[H3] Select a category

Air Purifiers

Air Purifiers
Filters
Bundles
On Sale
New

[IMG: prev]

[IMG: next]

[H3] Forever Guarantee

We’re trusted as the only air purifier brand with a lifetime warranty offer on all of our air purifiers.
Learn more

[IMG: Alen BreatheSmart 75i True HEPA Air Purifier | White]

[H3]
BreatheSmart 75i

[H3]
BreatheSmart 75i

HSA|FSA Eligible

Coverage:

1,400 - 2,800 sq ft

App Controlled:

Yes

From:

$799.00

See more

Regular price
From $799.00

Sale price
From $799.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: Alen BreatheSmart 45i HEPA Air Purifier | White]

[H3]
BreatheSmart 45i

[H3]
BreatheSmart 45i

HSA|FSA Eligible

Coverage:

950 - 1,900 sq ft

App Controlled:

Yes

From:

$449.00

See more

Regular price
From $449.00

Sale price
From $449.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: BreatheSmart 35i]

[H3]
BreatheSmart 35i

[H3]
BreatheSmart 35i

HSA|FSA Eligible

Coverage:

700 - 1,400 sq ft

App Controlled:

Yes

From:

$289.00

See more

Regular price
From $289.00

Sale price
From $289.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: Alen BreatheSmart 25i Air Purifier]

[H3]
BreatheSmart 25i

[H3]
BreatheSmart 25i

HSA|FSA Eligible

Coverage:

400 - 800 sq ft

App Controlled:

Yes

From:

$179.00

See more

Regular price
From $179.00

Sale price
From $179.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: prev]

[IMG: next]

[H3] Save 10% on a filter subscription.

Skip, modify or cancel anytime.
Learn more

[IMG: Alen BreatheSmart 75i HEPA Filter | Essential (Pure)]

[H3]
BreatheSmart 75i HEPA Filter

[H3]
BreatheSmart 75i HEPA Filter

HSA|FSA Eligible

From:

$99.00

See more

Regular price
From $99.00

Sale price
From $99.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: Alen BreatheSmart 45i HEPA Filter | Essential (Pure)]

[H3]
BreatheSmart 45i & FLEX HEPA Filter

[H3]
BreatheSmart 45i & FLEX HEPA Filter

HSA|FSA Eligible

From:

$69.00

See more

Regular price
From $69.00

Sale price
From $69.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: Alen BreatheSmart 35i HEPA Filter | Essential (Pure)]

[H3]
BreatheSmart 35i HEPA Filter

[H3]
BreatheSmart 35i HEPA Filter

HSA|FSA Eligible

From:

$54.00

See more

Regular price
From $54.00

Sale price
From $54.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: Alen BreatheSmart 25i HEPA Filter | Essential]

[H3]
BreatheSmart 25i HEPA Filter

[H3]
BreatheSmart 25i HEPA Filter

HSA|FSA Eligible

From:

$44.00

See more

Regular price
From $44.00

Sale price
From $44.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: prev]

[IMG: next]

[IMG: Alen Purifier in a bedroom]

[H3] Buy more, save more!

Get full coverage for every room in your home so you can breathe easy no matter which space you're in.
Bundle & Save

[IMG: buy-two-get-third-one-free-bundle]

[H3]
Buy 2 BreatheSmart 45i, get 1 Free

Sale Save $444.51

[H3]
Buy 2 BreatheSmart 45i, get 1 Free

HSA|FSA Eligible

Coverage:

2,400 - 4,800 sq ft

App Controlled:

Yes

From:

$902.49

$1,347.00

See more

Regular price
$1,347.00

Sale price
$902.49

Unit price

/
per

Regular price

$1,347.00

HSA|FSA Eligible
? *One-time purchase only

Sale

[IMG: Alen BreathSmart 35i - Buy 2 get 1]

[H3]
Buy 2 BreatheSmart 35i, get the 3rd FREE

Sale Save $286.11

[H3]
Buy 2 BreatheSmart 35i, get the 3rd FREE

HSA|FSA Eligible

Coverage:

2,100 - 4,200 sq ft

App Controlled:

Yes

From:

$580.89

$867.00

See more

Regular price
$867.00

Sale price
$580.89

Unit price

/
per

Regular price

$867.00

HSA|FSA Eligible
? *One-time purchase only

Sale

[IMG: prev]

[IMG: next]

[H3] On Sale

Exclusive deals! Explore promotions on our Alen purifiers. Purify your home with irresistible discounts. Seize the savings now
Shop now

[IMG: prev]

[IMG: next]

[IMG: Alen BreatheSmart 35i]

[H3] Introducing BreatheSmart 35i

Small and mighty, this is our quietest unit yet packed with all the smart features, and is great for small spaces like children's bedrooms, dorm rooms, an urban studio apartment, or a study.
Learn more

[IMG: Alen BreatheSmart 75i True HEPA Air Purifier | White]

[H3]
BreatheSmart 75i

[H3]
BreatheSmart 75i

HSA|FSA Eligible

Coverage:

1,400 - 2,800 sq ft

App Controlled:

Yes

From:

$799.00

See more

Regular price
From $799.00

Sale price
From $799.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[IMG: BreatheSmart 35i]

[H3]
BreatheSmart 35i

[H3]
BreatheSmart 35i

HSA|FSA Eligible

Coverage:

700 - 1,400 sq ft

App Controlled:

Yes

From:

$289.00

See more

Regular price
From $289.00

Sale price
From $289.00

Unit price

/
per

Regular price

HSA|FSA Eligible
? *One-time purchase only

[H2] The Alen® Difference

[H4] Lifetime Warranty

[H4] Scientifically Studied

[H4] Customize Your Style

[H4] Long Filter Life (9-12 months)

[H4] 60-Day Trial

[H3] Alen®

[H3] Others

1 year

Few

Nope

6 months

30 days

[H3] Alen®

[H3] Others

[H4] Lifetime Warranty

1 year

[H4] Scientifically Studied

Few

[H4] Customize Your Style

Nope

[H4] Long Filter Life (9-12 months)

6 months

[H4] 60-Day Trial

30 days

[H2] Don't just take our word for it

[H2]
HSA / FSA FAQs

[H3]
What is FSA and HSA?

FSA (Flexible Spending Account) and HSA (Health Savings Account) are tax-advantaged accounts that enable individuals to set aside pre-tax dollars to cover eligible medical expenses. The funds in these accounts can be used for a wide variety of health-related products and services, which helps reduce taxable income. Both accounts have different rules and benefits, so it’s important to review the details to ensure you’re maximizing your savings.

[H3]
Is an air purifier FSA / HSA eligible?

Yes, air purifiers can be purchased using FSA and HSA funds if they are deemed medically necessary. For example, they may be eligible if prescribed by a doctor to help alleviate conditions such as asthma, allergies, or other respiratory issues. To ensure eligibility, consult with your FSA or HSA provider for specific requirements or documentation, as some plans may have varying rules for qualifying purchases.

[H3]
How do I get a letter of medical necessity for an air purifier?

To get a letter of medical necessity for an air purifier, speak with your healthcare provider. The letter should outline that the air purifier is necessary for managing a medical condition such as asthma, allergies, or other respiratory issues. This letter will support your request to use FSA or HSA funds for the purchase. Be sure to consult your plan provider for any specific documentation or requirements they may have.

[H3]
Can air purifiers be covered by insurance?

In certain situations, air purifiers may be covered by health insurance if a doctor prescribes one for a medical condition like asthma or severe allergies. Coverage varies depending on the insurance provider and policy. It’s important to check with your insurance company to confirm whether an air purifier is covered under your plan, and what documentation may be required to ensure reimbursement for the purchase.
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SUB-PAGE (https://alen.com/products/scentra-starter-kit/) Scentra™ Starter Kit
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Viruses*

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Pet Odor & Dander

Household Odors

Cooking Odors

Mold*

All Alen filters capture 99.9% of particles 0.1 micron or larger.
*Viruses tested on MS-2 Bacteriophage and mold on Aspergillus Niger.

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[H1] Scentra™ Starter Kit

[H2] Scentra™ Starter Kit

Default Title

Requires Alen air purifier (sold separately).
Start your Scentra journey with a Scentra diffuser and two starter scents: REST (Lush Lavender + Vanilla) and FOCUS (Green Tea + Lime Leaf).

Regular price
$29.99

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$29.99

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Vegan friendly

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Clean ingredients

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Leaping Bunny Certified

[H2]
What's in the box

The Starter Kit includes one Scentra diffuser and two starter scents: REST and FOCUS.

[H2]
Ingredients & product details

[H4] Clean ingredients
Scentra will only ever improve the health benefits of your air. Our formulas are free from harmful additives like phthalates, parabens, eugenol, and formaldehyde. Scentra scents are also Prop 65 and Leaping Bunny certified.

[H4] Duration
Each Scentra cartridge lasts 20-30 days with purifier set to AUTO, depending on room and purifier size. Scentra works best in rooms up to 400 sq. ft.

[H2]
About Scentra

Scentra is a research-backed fragrance technology engineered to improve your wellbeing. Grounded in neuroscience, our advanced, mood-shifting formulas combine with air purification to rethink what air can do for you.The Scentra collection is the result of decades of research by the Health & Wellbeing and Sensory Centre of Excellence, Based in Ashford UK, into how scent affects the way we feel. Using advanced brain mapping, real-time testing, and mood-matching visuals, each scent has been carefully designed to evoke a specific emotional response.

View full details

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[H3] Breathe in, chill out
Formulated to promote rest and relaxation, REST scents enhance purified air to help you wind down and sleep deep.
[H6] This scent is great for:
• Better, deeper sleep• Self-care spa days• Afternoon naps• Meditation practices

[H3] Find your flow state
Formulated to help keep you in the zone, FOCUS scents combine with purified air to help you dial in, whether you're tackling a to-do list or tapping into your creative flow.
[H6] This scent is great for:
• Working from home• Craft night• Creative routines• Sunday resets

[H2] Set up in seconds

[H4] 1. Choose a scent

Insert the cartridge into your diffuser.

[H4] 2. Attach to your Alen

Easily snap onto the purifier.

[H4] 3. Feel the difference

Sit back and enjoy your air. Easily adjust intensity to your liking with the diffuser's slider.

[H2] More Scentra

Explore a few of our favorites. Requires Scentra diffuser (available in the Starter Kit).

New
BALANCE

[H4] Bergamot + Amber Refill (3-pack)

This relaxing blend of lavender, sage, and vanilla helps you fall asleep faster and wake up feeling more refreshed.

SHOP NOW

New
ROOT

[H4] Pine Mist + Moss Refill (3-pack)

This forest-inspired blend of pine, moss, and cedar brings the great outdoors inside, so you can turn any room into a wild, sensory escape.

SHOP NOW

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RENEW

[H4] Sunlit Violet + Lemon Refill(3-pack)

This empowering blend of lemon, violet, and orangewood flower uplifts and renews so you can reach a more blissful, optimistic state.

SHOP NOW

[H2] Customers also bought

[H2] SEE SCENTRA IN ACTION

[H2]
FAQs

[H3]
Can I purchase the diffuser separately?

The diffuser is currently only available as part of the Scentra Starter Kit

[H3]
Do I have to buy the Scentra Starter Kit?

Yes. To use the product, you’ll need a diffuser, which is only available as part of the Scentra Starter Kit.

[H3]
Is a diffuser required to use the product?

Yes. A diffuser is required, and it’s currently included exclusively in the Scentra Starter Kit.

[H3]
Which purifiers is Scentra compatible with?

Scentra is compatible with all Alen air purifiers!

[H3]
How long does a scent last?

Scentra scents typically last 20-30 days with purifier set to AUTO, depending on room size and purifier size.

[H3]
How do I control scent intensity?

Open the Scentra to increase intensity, and close for less intensity. Always adjust intensity with the dispenser; do not lower purifier fan speed to adjust intensity as that may compromise purification.

[H3]
How do refills and subscriptions work?

You can order Scentra refills as you need them, or sign up for a subscription to have them automatically delivered at a cadence that works for you. Plus, you'll save 10% on every refill when you subscribe!

[H3]
Shipping and return policy

If for any reason you're not satisfied with your Scentra purchase, we offer free returns within 7 business days of delivery. Visit Scentra™ Warranty & Returns Policy for more information on our return policy.

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Get exclusive offers and learn more about how to keep your indoor air clean when you subscribe to our newsletter.

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SUB-PAGE (https://alen.com/products/alen-breathesmart-75i-air-purifier/) Alen BreatheSmart 75i HEPA Air Purifier – Alen
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[H2] Compare Our Filters

Compare Our Filters
Essential (Pure)
Advanced (Fresh)
Ultimate (Odor)

Allergies

Dust

Viruses*

Respiratory Illnesses

Wildfire Smoke

Cigarette & Cigar Smoke

Urban Pollution

Asthma

Pet Odor & Dander

Household Odors

Cooking Odors

Mold*

All Alen filters capture 99.9% of particles 0.1 micron or larger.
*Viruses tested on MS-2 Bacteriophage and mold on Aspergillus Niger.

$799

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BreatheSmart 75i

$799.00

$799.00

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Bestseller

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[H1] BreatheSmart 75i

[H2] BreatheSmart 75i

Large spaces 1,400 to 2,800 sq ft

Regular price
$799.00

Sale price
$799.00

Unit price

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Regular price

Sale

Sold out

HSA|FSA Eligible

Design:
White

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White

Variant sold out or unavailable

[IMG: Oak color]

Oak

Variant sold out or unavailable

[IMG: Weathered Gray color]

Weathered Gray

Variant sold out or unavailable

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Brushed Stainless

Variant sold out or unavailable

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Graphite

Variant sold out or unavailable

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Espresso

Variant sold out or unavailable

Filters:
Essential (Pure)

Help me choose

Essential
Pure

$99.00
Free

Entry-level filter
Medical-grade HEPA filter
Advanced Particle filter

Our entry-level filter. Features a medical-grade HEPA filter that captures 99.9% of airborne dust, viruses, and allergens.

Advanced
Fresh

$129.00
+$15.00

Mid-level filter
Medical-grade HEPA filter
Advanced Particle filter

Our mid-level filter. Starts with a medical-grade HEPA filter and adds targeted filtration for asthma triggers, chemicals and VOCs, smoke, and other common pollutants.

Ultimate
Odor

$139.00
+$30.00

Top-tier Odor Filter
Medical-grade HEPA filter
Advanced Particle filter

Our top-tier filter. Combines a medical-grade HEPA filter with our proprietary carbon catalyst blend to deliver advanced filtration for chemicals and VOCs, smoke, pollutants, odor, mold, and pet-filled homes.

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$89.10

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Our Forever Guarantee policy requires the use of Alen filters for your purifier.
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FREE 2-Day Shipping

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Lifetime Warranty

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60-Day Trial

[H2]
What's in the box

BreatheSmart 75i air purifier75i True HEPA air filterDesigner panel (optional)Quick start guideUser manualPower adapter

[H2]
Product details

[H4] CADR
i Clean Air Delivery Rate.
375

[H4] CFM
i Cubic Feet per Minute
Speed 1: 100 CFM| Speed 2: 185 CFM| Speed 3: 255 CFM| Speed 4: 300 CFM| Turbo: 375 CFM

[H4] Coverage
Covers up to 2,800 sq ft every hour or 1,400 sq ft every 30 minutes

[H4] Dimensions
H 27" (68.58 cm) x W 18.5" (46.99 cm) x D 11.5" (29.21 cm)

[H4] Energy star
i Products/Homes/Buildings that earn the ENERGY STAR prevent greenhouse gas emissions by meeting strict energy efficiency guidelines set by the U.S. Environmental Protection Agency and the U.S. Department of Energy
Yes

[H4] Filter cost
$99 | Using "Essential (Pure)" air Filter

[H4] Filter life max
@ Recommended 24/7 operation Essential (Pure): 12-15 months Advanced (Fresh)/Ultimate (Odor) 7-10 months

[H4] Filtration rate
Removes 99.9% of particles greater than 0.1 micron

[H4] Ionizer
Yes

[H4] Noise level
Lowest Speed - 25 dBa | Highest Speed - 51 dBa

[H4] Ozone
0 PPM when disengaged, less than 0.001 PPM with ionizer engaged

[H4] Power consumption
1.36 to 55 watts

[H4] Power supply
120 AV, 60HZ (3 Prong Power Cord) | Cord length: 7ft (213cm)

[H4] Sensor
Automatic speed adjustment and coordinated to 5 color rings/speeds

[H4] Sound type
Pink Noise | All speeds

[H4] Speed settings
5

[H4] Warranty
Forever Guarantee | with Product Registration & Active Air Filter Subscription

[H4] Weight
27 lbs (12.2 kg)

[H2]
Payment options

We offer standard payment options with credit or debit card, PayPal, GPay, and Apple Pay, in addition to Buy Now, Pay Later options that are available with ShopPay. FSA/HSA payment is available to eligible customers through Flex.

Quiet Mark Certified
The quiestest 20% of air purifiers on the market.

Asthma & Allergy Friendly
Air pollutant can be up to 5x higher indoor.

SleepScore Validated
93% of users reported improved sleep.

Energy Star Certified
Achieved Energy Star's 2025 'Most Efficient'.

View full details

[IMG: Alen BreatheSmart 75i True HEPA Air Purifier | White]
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[IMG: Alen BreatheSmart 75i True HEPA Air Purifier | White]
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[H2] Meet our filters

[H3] Essential (Pure)

[H3] Advanced (Fresh)

[H3] Ultimate (Odor)

Essential

Advanced

Ultimate

The filter that started it all. Our entry-level filter features medical-grade HEPA filtration that captures 99.9% of airborne dust, viruses, and allergens.​

For when you want a little more control. Includes medical-grade high efficiency particulate (HEPA) filtration from the Essential filter, plus a carbon layer providing protection against asthma triggers, chemicals and VOCs, smoke, and other common pollutants. ​

Your comprehensive clean-air solution. Our top-tier filter features a medical-grade, high efficiency particulate (HEPA) material with a powerful carbon & catalyst layer for broad performance against asthma triggers, chemicals and VOCs, smoke, pollutants, odor, mold, and pet-filled homes.

[H3] Essential (Pure)

The filter that started it all. Our entry-level filter features medical-grade HEPA filtration that captures 99.9% of airborne dust, viruses, and allergens.​

[H3] Advanced (Fresh)

For when you want a little more control. Includes medical-grade high efficiency
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