Avocado Green Mattress
(https://avocadomattress.com) 📸 Data Snapshot: May 29, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
There is a significant technical credibility gap as the site claims to be an industry leader while providing a page with no H1 tags and empty heading arrays. While the schema_json is robust, offering sameAs links to social profiles and granular Organization details, the lack of Person schema for founders or experts creates an authority gap for a brand predicated on ‘MADE SAFE’ health claims. The digital footprint is heavy on corporate structure but silent on individual expertise.
The meta-description makes bold performance and quality claims regarding a ‘1-year trial’ and ’25-year warranty,’ yet these are not corroborated by any body text or technical specifications in the provided data. The claim of being ‘America’s best-selling’ is a high-magnitude assertion that requires significant evidentiary support which is entirely missing from the site’s content layer. This creates a maximum distance between the marketing ‘Signal’ and forensic ‘Substance.’
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.avocadogreenmattress.com/#organization",
"name": "Avocado Green Mattress",
"legalName": "Avocado Green Mattress",
"image": "https://cdn.shopify.com/s/files/1/0444/9488/0918/files/Avocado_Green_Mattress_Logo.svg",
"url": "https://www.avocadogreenmattress.com",
"logo": "https://assets.avocadogreenmattress.com/2020/10/20155418/Avocado-Green-Mattress-Logo.svg",
"description": "America's best-selling certified organic mattresses, bedding & wood furniture. Nontoxic, with MADE SAFE®, EWG Verified®, OEKO-TEX®, & GREENGUARD Gold. 1-year trial & 25-year warranty.",
"foundingDate": "2016",
"email": "support@avocadogreenmattress.com",
"telephone": "+1-657-385-8849",
"address": {
"@type": "PostalAddress",
"streetAddress": "601 Burning Tree Road",
"addressLocality": "Fullerton",
"addressRegion": "CA",
"postalCode": "92833",
"addressCountry": "US"
},
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "+1-657-385-8849",
"email": "support@avocadogreenmattress.com"
}
],
"sameAs": [
"https://www.instagram.com/avocadomattress/",
"https://www.facebook.com/AvocadoMattress/",
"https://www.youtube.com/channel/UCPMy1UgQBF3ZpkWgMilL7jA",
"https://www.pinterest.com/avocadomattress/",
"https://www.linkedin.com/company/avocado-green-mattress"
],
"location": [
{
"@type": "Store",
"name": "Avocado Green Mattress - Santa Monica",
"telephone": "+1-424-425-3921",
"image": "https://cdn.shopify.com/s/files/1/0444/9488/0918/t/2/assets/13947b4e5d24--Santa-Monica-Avocado-Brand-Store-7825b7.jpg",
"address": {
"@type": "PostalAddress",
"streetAddress": "1120 Montana Avenue",
"addressLocality": "Santa Monica",
"addressRegion": "CA",
"postalCode": "90403",
"addressCountry": "US"
},
"url": "https://www.avocadogreenmattress.com/pages/santa-monica",
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Monday",
"Tuesday",
"Wednesday",
"Thursday",
"Friday",
"Saturday",
"Sunday"
],
"opens": "10:00",
"closes": "18:00"
}
],
"parentOrganization": {
"name": "Avocado Green Mattress"
}
},
{
"@type": "Store",
"name": "Avocado Green Mattress - La Jolla",
"image": "https://cdn.shopify.com/s/files/1/0444/9488/0918/t/2/assets/13947b4e5d24--La-Jolla-Avocado-Brand-Store-048595.jpg",
"telephone": "+1-858-585-4849",
"address": {
"@type": "PostalAddress",
"streetAddress": "7646 Girard Avenue",
"addressLocality": "San Diego",
"addressRegion": "CA",
"postalCode": "92037",
"addressCountry": "US"
},
"url": "https://www.avocadogreenmattress.com/pages/la-jolla",
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Monday",
"Tuesday",
"Wednesday",
"Thursday",
"Friday",
"Saturday",
"Sunday"
],
"opens": "10:00",
"closes": "18:00"
}
],
"parentOrganization": {
"name": "Avocado Green Mattress"
}
},
{
"@type": "Store",
"name": "Avocado Green Mattress - Orange County",
"telephone": "+1-562-561-2634",
"image": "https://cdn.shopify.com/s/files/1/0444/9488/0918/t/2/assets/13947b4e5d24--Orange-County-Avocado-Brand-Store-d33823.jpg",
"address": {
"@type": "PostalAddress",
"streetAddress": "601 Burning Tree Road",
"addressLocality": "Fullerton",
"addressRegion": "CA",
"postalCode": "92833",
"addressCountry": "US"
},
"url": "https://www.avocadogreenmattress.com/pages/orange-county",
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Monday",
"Tuesday",
"Wednesday",
"Thursday",
"Friday",
"Saturday",
"Sunday"
],
"opens": "10:00",
"closes": "18:00"
}
],
"parentOrganization": {
"name": "Avocado Green Mattress"
}
},
{
"@type": "Store",
"name": "Avocado Green Mattress - Hoboken",
"telephone": "+1-551-766-1441",
"image": "https://cdn.shopify.com/s/files/1/0444/9488/0918/t/2/assets/13947b4e5d24--Hoboken-Avocado-Brand-Store-104693.jpg",
"address": {
"@type": "PostalAddress",
"streetAddress": "12 Hudson Place",
"addressLocality": "Hoboken",
"addressRegion": "NJ",
"postalCode": "07030",
"addressCountry": "US"
},
"url": "https://www.avocadogreenmattress.com/pages/hoboken",
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Monday",
"Tuesday",
"Wednesday",
"Thursday",
"Friday",
"Saturday",
"Sunday"
],
"opens": "8:00",
"closes": "16:00"
}
],
"parentOrganization": {
"name": "Avocado Green Mattress"
}
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 24 | 0 |
This page presents a snapshot of public data from Avocado Green Mattress, captured on May 29, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Avocado Green Mattress: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://avocadomattress.com to view the most current version of its content and see directly what this company is about and what it offers.