Balance Coffee
(https://balancecoffee.co.uk) 📸 Data Snapshot: June 21, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
8
Impact Weight: 15 / 100
53% Reputation
While the site identifies James Bellis and Clemmie Rose as experts, there is a total absence of Person schema or sameAs links to professional profiles (LinkedIn, medical registries) in the structured data. The schema_json focuses only on breadcrumbs and products, leaving the expertise of the ‘Head of Balance’ and ‘Qualified Nutritionist’ as unverifiable marketing claims within the site’s own ecosystem.
The marketing tone makes aggressive health promises, such as sharpened clarity in just 7 days and improved focus and energy within 2 weeks. These claims are backed by an internal survey (78 percent reported improvement) rather than peer-reviewed clinical trials on the final product. The disconnect lies in presenting survey-based ‘customer experiences’ as definitive ‘science-backed’ performance outcomes.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://balancecoffee.co.uk"
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://balancecoffee.co.uk/#/schema/website/1",
"url": "https://balancecoffee.co.uk",
"name": "Balance Coffee ",
"potentialAction": {
"@type": "SearchAction",
"target": "https://balancecoffee.co.uk/search?q={search_term_string}",
"query-input": "required name=search_term_string"
},
"inLanguage": "en"
},
{
"@type": [
"WebPage",
"CollectionPage"
],
"@id": "https://balancecoffee.co.uk/",
"name": "Balance Coffee",
"description": "Shop healthy coffee for pure energy and focus. Explore our clean, toxin-free speciality coffee blends and mushroom coffees.",
"breadcrumb": {
"@id": "https://balancecoffee.co.uk/#/schema/breadcrumb"
},
"primaryImageOfPage": {
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/4775414858069"
},
"image": [
{
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/4775414858069"
}
],
"isPartOf": {
"@id": "https://balancecoffee.co.uk/#/schema/website/1"
},
"url": "https://balancecoffee.co.uk/"
},
{
"@type": "ImageObject",
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/4775414858069",
"width": 1200,
"height": 628,
"url": "https://balancecoffee.co.uk/cdn/shop/files/Balance_Coffee_Social_Sharing.jpg?v=1760027805",
"contentUrl": "https://balancecoffee.co.uk/cdn/shop/files/Balance_Coffee_Social_Sharing.jpg?v=1760027805"
},
{
"@type": "BreadcrumbList",
"@id": "https://balancecoffee.co.uk/#/schema/breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"name": "Balance Coffee: Buy Healthy Coffee Roasted in the UK",
"position": 1
}
]
}
]
}
]
/collections/clean-coffee-beans/
[
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://balancecoffee.co.uk"
},
{
"@type": "ListItem",
"position": 2,
"name": "Clean Coffee - Beans & Ground",
"item": "https://balancecoffee.co.uk/collections/clean-coffee-beans"
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://balancecoffee.co.uk/#/schema/website/1",
"url": "https://balancecoffee.co.uk",
"name": "Balance Coffee ",
"potentialAction": {
"@type": "SearchAction",
"target": "https://balancecoffee.co.uk/search?q={search_term_string}",
"query-input": "required name=search_term_string"
},
"inLanguage": "en"
},
{
"@type": "CollectionPage",
"@id": "https://balancecoffee.co.uk/collections/clean-coffee-beans",
"name": "Clean Coffee - Beans & Ground - Balance Coffee",
"description": "Enjoy your morning with clean coffee, a toxin-free brew for a healthy start. Sip peacefully and shop now for the best beans! ☕",
"datePublished": "2025-09-16T11:11:09+01:00",
"breadcrumb": {
"@id": "https://balancecoffee.co.uk/collections/clean-coffee-beans/#/schema/breadcrumb"
},
"primaryImageOfPage": {
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/1827781607765"
},
"image": [
{
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/1827781607765"
}
],
"isPartOf": {
"@id": "https://balancecoffee.co.uk/#/schema/website/1"
},
"url": "https://balancecoffee.co.uk/collections/clean-coffee-beans"
},
{
"@type": "ImageObject",
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/1827781607765",
"caption": "Clean Coffee Beans",
"inLanguage": "en",
"width": 1024,
"height": 1024,
"url": "https://balancecoffee.co.uk/cdn/shop/collections/Buy_Clean_Coffee_Beans_49fc4de8-75e0-40e5-bd9a-cf44040e1eb2.jpg?v=1763709091",
"contentUrl": "https://balancecoffee.co.uk/cdn/shop/collections/Buy_Clean_Coffee_Beans_49fc4de8-75e0-40e5-bd9a-cf44040e1eb2.jpg?v=1763709091"
},
{
"@type": "BreadcrumbList",
"@id": "https://balancecoffee.co.uk/collections/clean-coffee-beans/#/schema/breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"name": "Balance Coffee ",
"item": "https://balancecoffee.co.uk",
"position": 1
},
{
"@type": "ListItem",
"name": "Collections",
"item": "https://balancecoffee.co.uk/collections",
"position": 2
},
{
"@type": "ListItem",
"name": "Clean Coffee - Beans & Ground",
"position": 3
}
]
}
]
}
]
/products/lions-mane-mushroom-coffee/
[
{
"@context": "https://schema.org",
"@type": "Product",
"productID": 10150397149525,
"offers": [
{
"@type": "Offer",
"name": "250g (15 cups)",
"availability": "https://schema.org/InStock",
"price": 29.99,
"priceCurrency": "GBP",
"priceValidUntil": "2026-07-01",
"sku": "LMC-250G",
"gtin13": "5065027700369",
"url": "/products/lions-mane-mushroom-coffee?variant=51464382316885"
},
{
"@type": "Offer",
"name": "500g (30 cups)",
"availability": "https://schema.org/InStock",
"price": 54.99,
"priceCurrency": "GBP",
"priceValidUntil": "2026-07-01",
"sku": "LMC-500G",
"gtin": "5065027700369",
"url": "/products/lions-mane-mushroom-coffee?variant=51464382349653"
},
{
"@type": "Offer",
"name": "1kg (60 cups)",
"availability": "https://schema.org/InStock",
"price": 77.99,
"priceCurrency": "GBP",
"priceValidUntil": "2026-07-01",
"sku": "LMC-1KG",
"gtin13": "5065027700369",
"url": "/products/lions-mane-mushroom-coffee?variant=51464382382421"
}
],
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.8",
"reviewCount": "84",
"worstRating": "1.0",
"bestRating": "5.0"
},
"brand": {
"@type": "Brand",
"name": "Balance Coffee"
},
"name": "Lion's Mane Coffee",
"description": "A smooth, chocolatey Lion’s Mane ground coffee innovation crafted to boost focus and deliver clean, steady energy throughout the day. Free from mould & pesticides, it sharpens clarity in just 7 days - all with zero mushroom taste.\n\n\n\n\n\n\nClear Focus With Organic Lion's Mane1,800mg clinical dose for sharper thinking.\n\n\n\n\n\n\n\n\n\n\nCalm, Steady Energy With Less Caffeine20% lower caffeine for smoother energy.\n\n\n\n\n\n\n\n\n\n\nRich & Chocolatey, Zero Mushroom TasteRoasted to order. 1000+ antioxidants in every cup. \n\n\n\n\nHow to brew?\n\n\n*Please note: this blend isn't suitable for espresso machines. Use a cafetière (French press), a moka pot or V60 filter dripper.\nFor complete versatility try our Lion's Mane Elixir - just add 2 droppers to your favourite coffee for a fast and powerful daily brain boost.\n\n",
"category": "",
"url": "/products/lions-mane-mushroom-coffee",
"sku": "LMC-250G",
"image": {
"@type": "ImageObject",
"url": "https://balancecoffee.co.uk/cdn/shop/files/lions-mane-coffee-mushroom-thumb_15fa5dfc-1d1d-40ee-8ecd-d0fc42e20f8a.webp?v=1759556255&width=1024",
"image": "https://balancecoffee.co.uk/cdn/shop/files/lions-mane-coffee-mushroom-thumb_15fa5dfc-1d1d-40ee-8ecd-d0fc42e20f8a.webp?v=1759556255&width=1024",
"name": "Lion's Mane Mushroom Coffee",
"width": "1024",
"height": "1024"
}
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://balancecoffee.co.uk"
},
{
"@type": "ListItem",
"position": 2,
"name": "Lion's Mane Coffee",
"item": "https://balancecoffee.co.uk/products/lions-mane-mushroom-coffee"
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://balancecoffee.co.uk/#/schema/website/1",
"url": "https://balancecoffee.co.uk",
"name": "Balance Coffee ",
"potentialAction": {
"@type": "SearchAction",
"target": "https://balancecoffee.co.uk/search?q={search_term_string}",
"query-input": "required name=search_term_string"
},
"inLanguage": "en"
},
{
"@type": "ItemPage",
"@id": "https://balancecoffee.co.uk/products/lions-mane-mushroom-coffee",
"name": "Lion's Mane Mushroom Coffee (New 100% Brain Booster) - Balance Coffee",
"description": "Try our Lion's Mane Mushroom Coffee, science-backed to give you clean energy, focus - whilst supporting your daily dose of wellbeing.",
"datePublished": "2022-09-17T17:31:45+01:00",
"breadcrumb": {
"@id": "https://balancecoffee.co.uk/products/lions-mane-mushroom-coffee/#/schema/breadcrumb"
},
"primaryImageOfPage": {
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/52487763591509"
},
"image": [
{
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/52487763591509"
}
],
"isPartOf": {
"@id": "https://balancecoffee.co.uk/#/schema/website/1"
},
"url": "https://balancecoffee.co.uk/products/lions-mane-mushroom-coffee"
},
{
"@type": "ImageObject",
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/52487763591509",
"caption": "Lion's Mane Mushroom Coffee",
"inLanguage": "en",
"width": 1500,
"height": 1500,
"url": "https://balancecoffee.co.uk/cdn/shop/files/lions-mane-coffee-mushroom-thumb_15fa5dfc-1d1d-40ee-8ecd-d0fc42e20f8a.webp?v=1759556255",
"contentUrl": "https://balancecoffee.co.uk/cdn/shop/files/lions-mane-coffee-mushroom-thumb_15fa5dfc-1d1d-40ee-8ecd-d0fc42e20f8a.webp?v=1759556255"
},
{
"@type": "ProductGroup",
"@id": "https://balancecoffee.co.uk/products/lions-mane-mushroom-coffee/#/schema/Product",
"brand": [
{
"@type": "Brand",
"name": "Balance Coffee"
}
],
"mainEntityOfPage": {
"@id": "https://balancecoffee.co.uk/products/lions-mane-mushroom-coffee"
},
"name": "Lion's Mane Coffee",
"description": "Try our Lion's Mane Mushroom Coffee, science-backed to give you clean energy, focus - whilst supporting your daily dose of wellbeing.",
"image": [
{
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/52487763591509"
}
],
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": 4.8,
"reviewCount": 84
},
"productGroupID": "10150397149525",
"hasVariant": [
{
"@type": "Product",
"@id": "https://balancecoffee.co.uk/#/schema/Product/51464382382421",
"name": "Lion's Mane Coffee - 1kg (60 cups)",
"sku": "LMC-1KG",
"gtin": "5065027700376",
"image": [
{
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/52487763591509"
}
],
"offers": {
"@type": "Offer",
"@id": "https://balancecoffee.co.uk/#/schema/Offer/51464382382421",
"availability": "https://schema.org/InStock",
"category": "Food, Beverages & Tobacco > Beverages > Coffee",
"priceSpecification": [
{
"@type": "UnitPriceSpecification",
"valueAddedTaxIncluded": false,
"price": 77.99,
"priceCurrency": "GBP"
},
{
"@type": "UnitPriceSpecification",
"priceType": "https://schema.org/StrikethroughPrice",
"valueAddedTaxIncluded": false,
"price": 60,
"priceCurrency": "GBP"
}
],
"url": "https://balancecoffee.co.uk/products/lions-mane-mushroom-coffee?variant=51464382382421",
"checkoutPageURLTemplate": "https://balancecoffee.co.uk/cart/add?id=51464382382421&quantity=1"
}
},
{
"@type": "Product",
"@id": "https://balancecoffee.co.uk/#/schema/Product/51464382349653",
"name": "Lion's Mane Coffee - 500g (30 cups)",
"sku": "LMC-500G",
"image": [
{
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/52487763591509"
}
],
"offers": {
"@type": "Offer",
"@id": "https://balancecoffee.co.uk/#/schema/Offer/51464382349653",
"availability": "https://schema.org/BackOrder",
"category": "Food, Beverages & Tobacco > Beverages > Coffee",
"priceSpecification": [
{
"@type": "UnitPriceSpecification",
"valueAddedTaxIncluded": false,
"price": 54.99,
"priceCurrency": "GBP"
},
{
"@type": "UnitPriceSpecification",
"priceType": "https://schema.org/StrikethroughPrice",
"valueAddedTaxIncluded": false,
"price": 40,
"priceCurrency": "GBP"
}
],
"url": "https://balancecoffee.co.uk/products/lions-mane-mushroom-coffee?variant=51464382349653",
"checkoutPageURLTemplate": "https://balancecoffee.co.uk/cart/add?id=51464382349653&quantity=1"
}
},
{
"@type": "Product",
"@id": "https://balancecoffee.co.uk/#/schema/Product/51464382316885",
"name": "Lion's Mane Coffee - 250g (15 cups)",
"sku": "LMC-250G",
"gtin": "5065027700369",
"image": [
{
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/52487763591509"
}
],
"offers": {
"@type": "Offer",
"@id": "https://balancecoffee.co.uk/#/schema/Offer/51464382316885",
"availability": "https://schema.org/InStock",
"category": "Food, Beverages & Tobacco > Beverages > Coffee",
"priceSpecification": [
{
"@type": "UnitPriceSpecification",
"valueAddedTaxIncluded": false,
"price": 29.99,
"priceCurrency": "GBP"
}
],
"url": "https://balancecoffee.co.uk/products/lions-mane-mushroom-coffee?variant=51464382316885",
"checkoutPageURLTemplate": "https://balancecoffee.co.uk/cart/add?id=51464382316885&quantity=1"
}
}
],
"url": "https://balancecoffee.co.uk/products/lions-mane-mushroom-coffee"
},
{
"@type": "BreadcrumbList",
"@id": "https://balancecoffee.co.uk/products/lions-mane-mushroom-coffee/#/schema/breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"name": "Balance Coffee ",
"item": "https://balancecoffee.co.uk",
"position": 1
},
{
"@type": "ListItem",
"name": "Lion's Mane Coffee",
"position": 2
}
]
}
]
}
]
/collections/mushroom-tincture-drops/
[
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://balancecoffee.co.uk"
},
{
"@type": "ListItem",
"position": 2,
"name": "Mushroom Tinctures",
"item": "https://balancecoffee.co.uk/collections/mushroom-tincture-drops"
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://balancecoffee.co.uk/#/schema/website/1",
"url": "https://balancecoffee.co.uk",
"name": "Balance Coffee ",
"potentialAction": {
"@type": "SearchAction",
"target": "https://balancecoffee.co.uk/search?q={search_term_string}",
"query-input": "required name=search_term_string"
},
"inLanguage": "en"
},
{
"@type": "CollectionPage",
"@id": "https://balancecoffee.co.uk/collections/mushroom-tincture-drops",
"name": "Mushroom Tincture Drops (Boost Focus, Energy & Sleep FAST) - Balance Coffee",
"description": "Discover the benefits of our vitality-boosting mushroom tincture drops. Drop these potent elixirs into your coffee for the ultimate wellness hack.",
"datePublished": "2025-09-16T11:10:11+01:00",
"breadcrumb": {
"@id": "https://balancecoffee.co.uk/collections/mushroom-tincture-drops/#/schema/breadcrumb"
},
"primaryImageOfPage": {
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/1827781149013"
},
"image": [
{
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/1827781149013"
}
],
"isPartOf": {
"@id": "https://balancecoffee.co.uk/#/schema/website/1"
},
"url": "https://balancecoffee.co.uk/collections/mushroom-tincture-drops"
},
{
"@type": "ImageObject",
"@id": "https://balancecoffee.co.uk/#/schema/ImageObject/1827781149013",
"caption": "mushroom tinctures uk",
"inLanguage": "en",
"width": 2000,
"height": 1042,
"url": "https://balancecoffee.co.uk/cdn/shop/collections/mushroom-tinctures-uk-collection_a55f05e7-2b70-479d-a1fd-7e1439a7a2a1.webp?v=1759473448",
"contentUrl": "https://balancecoffee.co.uk/cdn/shop/collections/mushroom-tinctures-uk-collection_a55f05e7-2b70-479d-a1fd-7e1439a7a2a1.webp?v=1759473448"
},
{
"@type": "BreadcrumbList",
"@id": "https://balancecoffee.co.uk/collections/mushroom-tincture-drops/#/schema/breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"name": "Balance Coffee ",
"item": "https://balancecoffee.co.uk",
"position": 1
},
{
"@type": "ListItem",
"name": "Collections",
"item": "https://balancecoffee.co.uk/collections",
"position": 2
},
{
"@type": "ListItem",
"name": "Mushroom Tinctures",
"position": 3
}
]
}
]
}
]
🛡️ Trust Signals — external proof links that back the declared identity
580Review mentions (all pages)
29External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 158 | 8 |
| /collections/clean-coffee-beans/ | 115 | 7 |
| /products/lions-mane-mushroom-coffee/ | 212 | 7 |
| /collections/mushroom-tincture-drops/ | 95 | 7 |
Explore the other reputation pillars for Balance Coffee
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Balance Coffee, captured on June 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Balance Coffee: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://balancecoffee.co.uk to view the most current version of its content and see directly what this company is about and what it offers.