Burgtec
(https://burgtec.co.uk) πΈ Data Snapshot: May 29, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust theatre is detected via the review_count of approximately 550 appearing across all pages, including the Basket and Author archives, without corresponding proof_links_count (only 2 proof links detected sitewide). This indicates that social proof is being broadcast as a site-wide ‘theatre’ element rather than being integrated as verifiable product-level evidence. Performance claims like ‘making high-quality pedals’ and ‘stood the test of time’ lack any outbound links to independent lab tests, race results, or third-party certifications. The reliance on internal counts without external verification paths creates a moderate credibility gap.
The ratio of verifiable evidence to unsubstantiated claims is extremely low; for every claim of quality, there are 275 reviews that lack a clear, linked third-party source (550 reviews vs 2 proof links). No specific technical protocols or named manufacturing frameworks are mentioned to substantiate the claim of being a specialized manufacturer. The digital footprint is primarily social (Facebook, Instagram, YouTube) rather than technical or industrial, which is insufficient for an authority-based manufacturing signal.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
π‘οΈ Trust Signals β reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 549 | 2 |
| /basket/ | 547 | 2 |
| /author/burgtecgeorgina/ | 551 | 2 |
| /about/ | 550 | 2 |
π Identity & Technical Layer β schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://burgtec.co.uk/",
"url": "https://burgtec.co.uk/",
"name": "Burgtec | DH & Enduro Mountain Bike Products, Pedals, Clothing & Spares",
"isPartOf": {
"@id": "https://burgtec.co.uk/#website"
},
"about": {
"@id": "https://burgtec.co.uk/#organization"
},
"primaryImageOfPage": {
"@id": "https://burgtec.co.uk/#primaryimage"
},
"image": {
"@id": "https://burgtec.co.uk/#primaryimage"
},
"thumbnailUrl": "https://burgtec.co.uk/wp-content/uploads/SLIDERTFR-DH-Team-Camp-Lousa-2023-RB-Web-297.png",
"datePublished": "2020-06-05T09:53:10+00:00",
"dateModified": "2026-05-12T14:57:25+00:00",
"description": "Burgtec | UK Downhill and Enduro Mountain Bike Manufacturers making High-quality Pedals, Handlebars, Stems and Clothes",
"breadcrumb": {
"@id": "https://burgtec.co.uk/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://burgtec.co.uk/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://burgtec.co.uk/#primaryimage",
"url": "https://burgtec.co.uk/wp-content/uploads/SLIDERTFR-DH-Team-Camp-Lousa-2023-RB-Web-297.png",
"contentUrl": "https://burgtec.co.uk/wp-content/uploads/SLIDERTFR-DH-Team-Camp-Lousa-2023-RB-Web-297.png",
"width": 2500,
"height": 1850
},
{
"@type": "BreadcrumbList",
"@id": "https://burgtec.co.uk/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://burgtec.co.uk/#website",
"url": "https://burgtec.co.uk/",
"name": "Burgtec",
"description": "Mountain Bike Pedals and Components",
"publisher": {
"@id": "https://burgtec.co.uk/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://burgtec.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://burgtec.co.uk/#organization",
"name": "Burgtec",
"url": "https://burgtec.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://burgtec.co.uk/#/schema/logo/image/",
"url": "https://burgtec.co.uk/wp-content/uploads/Text-Logo-Black.png",
"contentUrl": "https://burgtec.co.uk/wp-content/uploads/Text-Logo-Black.png",
"width": 350,
"height": 51,
"caption": "Burgtec"
},
"image": {
"@id": "https://burgtec.co.uk/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/Burgtec",
"https://www.instagram.com/burgtec",
"https://www.youtube.com/channel/UCf4al9dZmi_YxeDjGKQcimw"
]
}
]
}
/basket/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://burgtec.co.uk/basket/",
"url": "https://burgtec.co.uk/basket/",
"name": "Basket - Burgtec",
"isPartOf": {
"@id": "https://burgtec.co.uk/#website"
},
"datePublished": "2016-07-04T13:05:00+00:00",
"dateModified": "2024-08-30T11:20:50+00:00",
"breadcrumb": {
"@id": "https://burgtec.co.uk/basket/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://burgtec.co.uk/basket/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://burgtec.co.uk/basket/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://burgtec.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Basket"
}
]
},
{
"@type": "WebSite",
"@id": "https://burgtec.co.uk/#website",
"url": "https://burgtec.co.uk/",
"name": "Burgtec",
"description": "Mountain Bike Pedals and Components",
"publisher": {
"@id": "https://burgtec.co.uk/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://burgtec.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://burgtec.co.uk/#organization",
"name": "Burgtec",
"url": "https://burgtec.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://burgtec.co.uk/#/schema/logo/image/",
"url": "https://burgtec.co.uk/wp-content/uploads/Text-Logo-Black.png",
"contentUrl": "https://burgtec.co.uk/wp-content/uploads/Text-Logo-Black.png",
"width": 350,
"height": 51,
"caption": "Burgtec"
},
"image": {
"@id": "https://burgtec.co.uk/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/Burgtec",
"https://www.instagram.com/burgtec",
"https://www.youtube.com/channel/UCf4al9dZmi_YxeDjGKQcimw"
]
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://burgtec.co.uk"
},
{
"@type": "ListItem",
"position": 2,
"name": "Shop",
"item": "https://burgtec.co.uk/shop/"
}
]
}
]
/author/burgtecgeorgina/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "ProfilePage",
"@id": "https://burgtec.co.uk/author/burgtecgeorgina/",
"url": "https://burgtec.co.uk/author/burgtecgeorgina/",
"name": "Georgina Woodhouse, Author at Burgtec",
"isPartOf": {
"@id": "https://burgtec.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://burgtec.co.uk/author/burgtecgeorgina/#primaryimage"
},
"image": {
"@id": "https://burgtec.co.uk/author/burgtecgeorgina/#primaryimage"
},
"thumbnailUrl": "https://burgtec.co.uk/wp-content/uploads/SC-Burgtec-WC1-Mona-YongPyong-Featured-Image.jpg",
"breadcrumb": {
"@id": "https://burgtec.co.uk/author/burgtecgeorgina/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://burgtec.co.uk/author/burgtecgeorgina/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://burgtec.co.uk/author/burgtecgeorgina/#primaryimage",
"url": "https://burgtec.co.uk/wp-content/uploads/SC-Burgtec-WC1-Mona-YongPyong-Featured-Image.jpg",
"contentUrl": "https://burgtec.co.uk/wp-content/uploads/SC-Burgtec-WC1-Mona-YongPyong-Featured-Image.jpg",
"width": 1250,
"height": 781,
"caption": "A man riding a mountain bike off a jump"
},
{
"@type": "BreadcrumbList",
"@id": "https://burgtec.co.uk/author/burgtecgeorgina/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://burgtec.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Archives for Georgina Woodhouse"
}
]
},
{
"@type": "WebSite",
"@id": "https://burgtec.co.uk/#website",
"url": "https://burgtec.co.uk/",
"name": "Burgtec",
"description": "Mountain Bike Pedals and Components",
"publisher": {
"@id": "https://burgtec.co.uk/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://burgtec.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://burgtec.co.uk/#organization",
"name": "Burgtec",
"url": "https://burgtec.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://burgtec.co.uk/#/schema/logo/image/",
"url": "https://burgtec.co.uk/wp-content/uploads/Text-Logo-Black.png",
"contentUrl": "https://burgtec.co.uk/wp-content/uploads/Text-Logo-Black.png",
"width": 350,
"height": 51,
"caption": "Burgtec"
},
"image": {
"@id": "https://burgtec.co.uk/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/Burgtec",
"https://www.instagram.com/burgtec",
"https://www.youtube.com/channel/UCf4al9dZmi_YxeDjGKQcimw"
]
},
{
"@type": "Person",
"@id": "https://burgtec.co.uk/#/schema/person/300daaf77b7e7e24055b698ae1f0e808",
"name": "Georgina Woodhouse",
"image": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://secure.gravatar.com/avatar/93b1ea659450ccb11196c7cedf119c7a0e2b525fdbe59ddcbe7e9d322b6ec1a1?s=96&d=mm&r=g",
"url": "https://secure.gravatar.com/avatar/93b1ea659450ccb11196c7cedf119c7a0e2b525fdbe59ddcbe7e9d322b6ec1a1?s=96&d=mm&r=g",
"contentUrl": "https://secure.gravatar.com/avatar/93b1ea659450ccb11196c7cedf119c7a0e2b525fdbe59ddcbe7e9d322b6ec1a1?s=96&d=mm&r=g",
"caption": "Georgina Woodhouse"
},
"mainEntityOfPage": {
"@id": "https://burgtec.co.uk/author/burgtecgeorgina/"
}
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://burgtec.co.uk"
},
{
"@type": "ListItem",
"position": 2,
"name": "Posts",
"item": "https://burgtec.co.uk/blog/"
}
]
}
]
/about/
[
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://burgtec.co.uk/about/",
"url": "https://burgtec.co.uk/about/",
"name": "Burgtec | Passion & Obsession for Mountain Bike Racing | Flat Pedals",
"isPartOf": {
"@id": "https://burgtec.co.uk/#website"
},
"primaryImageOfPage": {
"@id": "https://burgtec.co.uk/about/#primaryimage"
},
"image": {
"@id": "https://burgtec.co.uk/about/#primaryimage"
},
"thumbnailUrl": "https://burgtec.co.uk/wp-content/uploads/burgtec-about-jr-pedal.jpg",
"datePublished": "2016-07-01T09:07:12+00:00",
"dateModified": "2025-07-17T08:10:36+00:00",
"description": "At Burgtec we were born out of our passion and obsession for downhill mountain bike racing. Weβre not about producing mass amounts of components, our Flat Pedals have stood the test of time.",
"breadcrumb": {
"@id": "https://burgtec.co.uk/about/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://burgtec.co.uk/about/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://burgtec.co.uk/about/#primaryimage",
"url": "https://burgtec.co.uk/wp-content/uploads/burgtec-about-jr-pedal.jpg",
"contentUrl": "https://burgtec.co.uk/wp-content/uploads/burgtec-about-jr-pedal.jpg",
"width": 1000,
"height": 750,
"caption": "Flat Pedals"
},
{
"@type": "BreadcrumbList",
"@id": "https://burgtec.co.uk/about/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://burgtec.co.uk/"
},
{
"@type": "ListItem",
"position": 2,
"name": "About"
}
]
},
{
"@type": "WebSite",
"@id": "https://burgtec.co.uk/#website",
"url": "https://burgtec.co.uk/",
"name": "Burgtec",
"description": "Mountain Bike Pedals and Components",
"publisher": {
"@id": "https://burgtec.co.uk/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://burgtec.co.uk/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
"@id": "https://burgtec.co.uk/#organization",
"name": "Burgtec",
"url": "https://burgtec.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://burgtec.co.uk/#/schema/logo/image/",
"url": "https://burgtec.co.uk/wp-content/uploads/Text-Logo-Black.png",
"contentUrl": "https://burgtec.co.uk/wp-content/uploads/Text-Logo-Black.png",
"width": 350,
"height": 51,
"caption": "Burgtec"
},
"image": {
"@id": "https://burgtec.co.uk/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/Burgtec",
"https://www.instagram.com/burgtec",
"https://www.youtube.com/channel/UCf4al9dZmi_YxeDjGKQcimw"
]
}
]
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://burgtec.co.uk"
}
]
}
]
This page presents a snapshot of public data from Burgtec, captured on May 29, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Burgtec: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://burgtec.co.uk to view the most current version of its content and see directly what this company is about and what it offers.