Harney & Sons Fine Teas
(https://harney.com) 📸 Data Snapshot: May 30, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
15
Impact Weight: 15 / 100
100% Reputation
Authority is well-established through naming John, Michael, and Paul Harney as the founders and continuators of the legacy. The schema_json is robust, including Organization data with SameAs links to Instagram, YouTube, and Facebook, providing a verifiable digital footprint for the brand. There is no technical authority gap as the heading hierarchy and structured data are clean, professional, and support the merchant identity.
The site avoids high-risk performance claims common in wellness-adjacent industries, opting instead for a quality guarantee and a specific free shipping threshold ($59+). The claim of being packaged in the USA is a verifiable supply chain statement rather than a vague marketing slogan. The brand demonstrates its expertise through granular tea type categorization (Oolong, Matcha, Jasmine) rather than shouting about abstract results.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.harney.com"
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://www.harney.com/#/schema/organization/1",
"url": "https://www.harney.com",
"name": "Harney and Sons Fine Teas",
"alternateName": "Harney & Sons",
"logo": {
"@id": "https://www.harney.com/#/schema/ImageObject/21558571237447"
},
"image": [
{
"@id": "https://www.harney.com/#/schema/ImageObject/21558571237447"
}
],
"hasMerchantReturnPolicy": {
"@type": "MerchantReturnPolicy",
"merchantReturnLink": "https://www.harney.com/policies/refund-policy"
},
"sameAs": [
"https://www.instagram.com/harneyteas/",
"https://www.youtube.com/@HarneyTeas",
"https://pin.it/3HyEYB6",
"https://www.facebook.com/harneytea/"
]
},
{
"@type": "ImageObject",
"@id": "https://www.harney.com/#/schema/ImageObject/21558571237447",
"width": 190,
"height": 118,
"url": "https://www.harney.com/cdn/shop/files/BlackGoldHarney_db9af85b-cff3-4717-a723-203fd00f3899.png?v=1675360317",
"contentUrl": "https://www.harney.com/cdn/shop/files/BlackGoldHarney_db9af85b-cff3-4717-a723-203fd00f3899.png?v=1675360317"
},
{
"@type": "WebSite",
"@id": "https://www.harney.com/#/schema/website/1",
"url": "https://www.harney.com",
"name": "Harney and Sons Fine Teas",
"alternateName": "Harney & Sons",
"potentialAction": {
"@type": "SearchAction",
"target": "https://www.harney.com/search?q={search_term_string}",
"query-input": "required name=search_term_string"
},
"publisher": {
"@id": "https://www.harney.com/#/schema/organization/1"
},
"inLanguage": "en"
},
{
"@type": [
"WebPage",
"CollectionPage"
],
"@id": "https://www.harney.com/",
"name": "Harney & Sons Fine Teas",
"description": "Shop over 300 tea blends, tea gifts, treats and teaware online from Harney & Sons Tea. Tea bags and loose leaf black tea, green tea, herbal tea, white tea. Shop Now",
"about": {
"@id": "https://www.harney.com/#/schema/organization/1"
},
"breadcrumb": {
"@id": "https://www.harney.com/#/schema/breadcrumb"
},
"primaryImageOfPage": {
"@id": "https://www.harney.com/#/schema/ImageObject/598127706183"
},
"image": [
{
"@id": "https://www.harney.com/#/schema/ImageObject/598127706183"
}
],
"isPartOf": {
"@id": "https://www.harney.com/#/schema/website/1"
},
"url": "https://www.harney.com/"
},
{
"@type": "ImageObject",
"@id": "https://www.harney.com/#/schema/ImageObject/598127706183",
"width": 1500,
"height": 1000,
"url": "https://www.harney.com/cdn/shop/files/ht-english-breakfast-tins_46.jpg?v=1722953544",
"contentUrl": "https://www.harney.com/cdn/shop/files/ht-english-breakfast-tins_46.jpg?v=1722953544"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.harney.com/#/schema/breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"name": "Premium Loose Leaf Teas | Harney & Sons",
"position": 1
}
]
}
]
}
]
/collections/fresh-brew-iced-teas/
[
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.harney.com"
},
{
"@type": "ListItem",
"position": 2,
"name": "Fresh Brew Iced Teas",
"item": "https://www.harney.com/collections/fresh-brew-iced-teas"
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://www.harney.com/#/schema/organization/1",
"url": "https://www.harney.com",
"name": "Harney and Sons Fine Teas",
"alternateName": "Harney & Sons",
"logo": {
"@id": "https://www.harney.com/#/schema/ImageObject/21558571237447"
},
"image": [
{
"@id": "https://www.harney.com/#/schema/ImageObject/21558571237447"
}
],
"hasMerchantReturnPolicy": {
"@type": "MerchantReturnPolicy",
"merchantReturnLink": "https://www.harney.com/policies/refund-policy"
},
"sameAs": [
"https://www.instagram.com/harneyteas/",
"https://www.youtube.com/@HarneyTeas",
"https://pin.it/3HyEYB6",
"https://www.facebook.com/harneytea/"
]
},
{
"@type": "ImageObject",
"@id": "https://www.harney.com/#/schema/ImageObject/21558571237447",
"width": 190,
"height": 118,
"url": "https://www.harney.com/cdn/shop/files/BlackGoldHarney_db9af85b-cff3-4717-a723-203fd00f3899.png?v=1675360317",
"contentUrl": "https://www.harney.com/cdn/shop/files/BlackGoldHarney_db9af85b-cff3-4717-a723-203fd00f3899.png?v=1675360317"
},
{
"@type": "WebSite",
"@id": "https://www.harney.com/#/schema/website/1",
"url": "https://www.harney.com",
"name": "Harney and Sons Fine Teas",
"alternateName": "Harney & Sons",
"potentialAction": {
"@type": "SearchAction",
"target": "https://www.harney.com/search?q={search_term_string}",
"query-input": "required name=search_term_string"
},
"publisher": {
"@id": "https://www.harney.com/#/schema/organization/1"
},
"inLanguage": "en"
},
{
"@type": "CollectionPage",
"@id": "https://www.harney.com/collections/fresh-brew-iced-teas",
"name": "Fresh Brew Iced Teas | Harney & Sons - Harney & Sons Fine Teas",
"description": "Harney & Sons Fresh Brew Iced Teas: convenient tea pouches brew 2 quarts of refreshing iced tea from 13 blends—great with lemon, mint, or sweet tea.",
"datePublished": "2016-09-08T12:40:44-04:00",
"breadcrumb": {
"@id": "https://www.harney.com/collections/fresh-brew-iced-teas/#/schema/breadcrumb"
},
"primaryImageOfPage": {
"@id": "https://www.harney.com/#/schema/ImageObject/423015494"
},
"image": [
{
"@id": "https://www.harney.com/#/schema/ImageObject/423015494"
}
],
"isPartOf": {
"@id": "https://www.harney.com/#/schema/website/1"
},
"url": "https://www.harney.com/collections/fresh-brew-iced-teas"
},
{
"@type": "ImageObject",
"@id": "https://www.harney.com/#/schema/ImageObject/423015494",
"caption": "Fresh Brew Iced Teas",
"inLanguage": "en",
"width": 1200,
"height": 352,
"url": "https://www.harney.com/cdn/shop/collections/IMG_7402_Iced_Tea_Group_Shot_Unsharp_Lighter-copy_3-1.jpg?v=1624904340",
"contentUrl": "https://www.harney.com/cdn/shop/collections/IMG_7402_Iced_Tea_Group_Shot_Unsharp_Lighter-copy_3-1.jpg?v=1624904340"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.harney.com/collections/fresh-brew-iced-teas/#/schema/breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"name": "Harney & Sons Fine Teas",
"item": "https://www.harney.com",
"position": 1
},
{
"@type": "ListItem",
"name": "Collections",
"item": "https://www.harney.com/collections",
"position": 2
},
{
"@type": "ListItem",
"name": "Fresh Brew Iced Teas",
"position": 3
}
]
}
]
}
]
/collections/all-loose-tea/
[
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.harney.com"
},
{
"@type": "ListItem",
"position": 2,
"name": "All Loose Tea",
"item": "https://www.harney.com/collections/all-loose-tea"
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://www.harney.com/#/schema/organization/1",
"url": "https://www.harney.com",
"name": "Harney and Sons Fine Teas",
"alternateName": "Harney & Sons",
"logo": {
"@id": "https://www.harney.com/#/schema/ImageObject/21558571237447"
},
"image": [
{
"@id": "https://www.harney.com/#/schema/ImageObject/21558571237447"
}
],
"hasMerchantReturnPolicy": {
"@type": "MerchantReturnPolicy",
"merchantReturnLink": "https://www.harney.com/policies/refund-policy"
},
"sameAs": [
"https://www.instagram.com/harneyteas/",
"https://www.youtube.com/@HarneyTeas",
"https://pin.it/3HyEYB6",
"https://www.facebook.com/harneytea/"
]
},
{
"@type": "ImageObject",
"@id": "https://www.harney.com/#/schema/ImageObject/21558571237447",
"width": 190,
"height": 118,
"url": "https://www.harney.com/cdn/shop/files/BlackGoldHarney_db9af85b-cff3-4717-a723-203fd00f3899.png?v=1675360317",
"contentUrl": "https://www.harney.com/cdn/shop/files/BlackGoldHarney_db9af85b-cff3-4717-a723-203fd00f3899.png?v=1675360317"
},
{
"@type": "WebSite",
"@id": "https://www.harney.com/#/schema/website/1",
"url": "https://www.harney.com",
"name": "Harney and Sons Fine Teas",
"alternateName": "Harney & Sons",
"potentialAction": {
"@type": "SearchAction",
"target": "https://www.harney.com/search?q={search_term_string}",
"query-input": "required name=search_term_string"
},
"publisher": {
"@id": "https://www.harney.com/#/schema/organization/1"
},
"inLanguage": "en"
},
{
"@type": "CollectionPage",
"@id": "https://www.harney.com/collections/all-loose-tea",
"name": "All Loose Tea - Premium Teas & Blends - Harney & Sons - Harney & Sons Fine Teas",
"description": "Harney & Sons All Loose Tea: premium, single-origin and artisanal blends. Discover delicate whites, robust blacks, award-winning classics for connoisseurs.",
"datePublished": "2019-09-28T09:09:13-04:00",
"breadcrumb": {
"@id": "https://www.harney.com/collections/all-loose-tea/#/schema/breadcrumb"
},
"primaryImageOfPage": {
"@id": "https://www.harney.com/#/schema/ImageObject/734488428615"
},
"image": [
{
"@id": "https://www.harney.com/#/schema/ImageObject/734488428615"
}
],
"isPartOf": {
"@id": "https://www.harney.com/#/schema/website/1"
},
"url": "https://www.harney.com/collections/all-loose-tea"
},
{
"@type": "ImageObject",
"@id": "https://www.harney.com/#/schema/ImageObject/734488428615",
"caption": "All Loose Tea",
"inLanguage": "en",
"width": 2000,
"height": 1333,
"url": "https://www.harney.com/cdn/shop/collections/shutterstock_343438460.jpg?v=1569676889",
"contentUrl": "https://www.harney.com/cdn/shop/collections/shutterstock_343438460.jpg?v=1569676889"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.harney.com/collections/all-loose-tea/#/schema/breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"name": "Harney & Sons Fine Teas",
"item": "https://www.harney.com",
"position": 1
},
{
"@type": "ListItem",
"name": "Collections",
"item": "https://www.harney.com/collections",
"position": 2
},
{
"@type": "ListItem",
"name": "All Loose Tea",
"position": 3
}
]
}
]
}
]
/collections/bag-of-50-sachets/
[
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.harney.com"
},
{
"@type": "ListItem",
"position": 2,
"name": "Bag of 50 Sachets",
"item": "https://www.harney.com/collections/bag-of-50-sachets"
}
]
},
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://www.harney.com/#/schema/organization/1",
"url": "https://www.harney.com",
"name": "Harney and Sons Fine Teas",
"alternateName": "Harney & Sons",
"logo": {
"@id": "https://www.harney.com/#/schema/ImageObject/21558571237447"
},
"image": [
{
"@id": "https://www.harney.com/#/schema/ImageObject/21558571237447"
}
],
"hasMerchantReturnPolicy": {
"@type": "MerchantReturnPolicy",
"merchantReturnLink": "https://www.harney.com/policies/refund-policy"
},
"sameAs": [
"https://www.instagram.com/harneyteas/",
"https://www.youtube.com/@HarneyTeas",
"https://pin.it/3HyEYB6",
"https://www.facebook.com/harneytea/"
]
},
{
"@type": "ImageObject",
"@id": "https://www.harney.com/#/schema/ImageObject/21558571237447",
"width": 190,
"height": 118,
"url": "https://www.harney.com/cdn/shop/files/BlackGoldHarney_db9af85b-cff3-4717-a723-203fd00f3899.png?v=1675360317",
"contentUrl": "https://www.harney.com/cdn/shop/files/BlackGoldHarney_db9af85b-cff3-4717-a723-203fd00f3899.png?v=1675360317"
},
{
"@type": "WebSite",
"@id": "https://www.harney.com/#/schema/website/1",
"url": "https://www.harney.com",
"name": "Harney and Sons Fine Teas",
"alternateName": "Harney & Sons",
"potentialAction": {
"@type": "SearchAction",
"target": "https://www.harney.com/search?q={search_term_string}",
"query-input": "required name=search_term_string"
},
"publisher": {
"@id": "https://www.harney.com/#/schema/organization/1"
},
"inLanguage": "en"
},
{
"@type": "CollectionPage",
"@id": "https://www.harney.com/collections/bag-of-50-sachets",
"name": "Bag of 50 Sachets by Harney & Sons - Harney & Sons Fine Teas",
"description": "Shop Harney & Sons Bag of 50 Sachets for premium pyramid tea bags that brew loose-leaf tea with no straining. Chamomile, Earl Grey, English Breakfast & more.",
"datePublished": "2016-09-19T13:09:00-04:00",
"breadcrumb": {
"@id": "https://www.harney.com/collections/bag-of-50-sachets/#/schema/breadcrumb"
},
"primaryImageOfPage": {
"@id": "https://www.harney.com/#/schema/ImageObject/423026054"
},
"image": [
{
"@id": "https://www.harney.com/#/schema/ImageObject/423026054"
}
],
"isPartOf": {
"@id": "https://www.harney.com/#/schema/website/1"
},
"url": "https://www.harney.com/collections/bag-of-50-sachets"
},
{
"@type": "ImageObject",
"@id": "https://www.harney.com/#/schema/ImageObject/423026054",
"caption": "Bag of 50 Sachets",
"inLanguage": "en",
"width": 1000,
"height": 734,
"url": "https://www.harney.com/cdn/shop/collections/Collection_50_CT_Sachet_3ad8fdb9-6dc2-474b-8ba2-e6dac1ea8cc2.png?v=1494264153",
"contentUrl": "https://www.harney.com/cdn/shop/collections/Collection_50_CT_Sachet_3ad8fdb9-6dc2-474b-8ba2-e6dac1ea8cc2.png?v=1494264153"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.harney.com/collections/bag-of-50-sachets/#/schema/breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"name": "Harney & Sons Fine Teas",
"item": "https://www.harney.com",
"position": 1
},
{
"@type": "ListItem",
"name": "Collections",
"item": "https://www.harney.com/collections",
"position": 2
},
{
"@type": "ListItem",
"name": "Bag of 50 Sachets",
"position": 3
}
]
}
]
}
]
🛡️ Trust Signals — external proof links that back the declared identity
892Review mentions (all pages)
4External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 9 | 1 |
| /collections/fresh-brew-iced-teas/ | 171 | 1 |
| /collections/all-loose-tea/ | 356 | 1 |
| /collections/bag-of-50-sachets/ | 356 | 1 |
Explore the other reputation pillars for Harney & Sons Fine Teas
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Harney & Sons Fine Teas, captured on May 30, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Harney & Sons Fine Teas: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://harney.com to view the most current version of its content and see directly what this company is about and what it offers.