Information Density: Recharge – Signal Evidence & AI Readability

[H1] The world’s leading subscription platform
Powering 71% of subscriptions sold on Shopify stores.

Get started
Founders’ story

[IMG: Quip logo]

[IMG: Bobbie logo]

[IMG: Oats Overnight logo]

[IMG: Good Ranchers logo]

[IMG: Billie logo]

[IMG: Harry]

[IMG: Apothékary logo]

[IMG: Crunch Labs logo]

[IMG: Dr. Squatch logo]

[IMG: Flamingo logo]

[IMG: Chamberlain Coffee logo]

[IMG: Blueland logo]

[IMG: Humanrace logo]

[IMG: Balance of Nature logo]

[IMG: Estrid logo]

[IMG: Vital Proteins logo]

[IMG: Cymbiotika logo]

[IMG: Dermalogica logo]

[IMG: Nécessaire logo]

[IMG: Quip logo]

[IMG: Bobbie logo]

[IMG: Oats Overnight logo]

[IMG: Good Ranchers logo]

[IMG: Billie logo]

[IMG: Harry]

[IMG: Apothékary logo]

[IMG: Crunch Labs logo]

[IMG: Dr. Squatch logo]

[IMG: Flamingo logo]

[IMG: Chamberlain Coffee logo]

[IMG: Blueland logo]

[IMG: Humanrace logo]

[IMG: Balance of Nature logo]

[IMG: Estrid logo]

[IMG: Vital Proteins logo]

[IMG: Cymbiotika logo]

[IMG: Dermalogica logo]

[IMG: Nécessaire logo]

[H2] We’re relentless in pushing our product forward
104 major updates in the last year. Engineered to keep subscribers longer.

[IMG: Harry’s social media image]

[IMG: Apothékary social media image]

[IMG: Oats Overnight social media video]

[IMG: Quip social media image]

[IMG: Estrid social media image]

[IMG: Inspired Go social media video]

[IMG: Kollo Health social media image]

[IMG: Bioligent social media image]

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[IMG: Nordic Naturals social media image]

[IMG: Harry’s social media image]

[IMG: Apothékary social media image]

[IMG: Oats Overnight social media video]

[IMG: Quip social media image]

[IMG: Estrid social media image]

[IMG: Inspired Go social media video]

[IMG: Kollo Health social media image]

[IMG: Bioligent social media image]

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[IMG: Nordic Naturals social media image]

[IMG: Harry’s social media image]

[IMG: Apothékary social media image]

[IMG: Oats Overnight social media video]

[IMG: Quip social media image]

[IMG: Estrid social media image]

[IMG: Inspired Go social media video]

[IMG: Kollo Health social media image]

[IMG: Bioligent social media image]

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[IMG: Nordic Naturals social media image]

[IMG: Harry’s social media image]

[IMG: Apothékary social media image]

[IMG: Oats Overnight social media video]

[IMG: Quip social media image]

[IMG: Estrid social media image]

[IMG: Inspired Go social media video]

[IMG: Kollo Health social media image]

[IMG: Bioligent social media image]

[IMG: Fuzzball social media video]

[IMG: Nordic Naturals social media image]

[IMG: Harry’s social media image]

[IMG: Apothékary social media image]

[IMG: Oats Overnight social media video]

[IMG: Quip social media image]

[IMG: Estrid social media image]

[IMG: Inspired Go social media video]

[IMG: Kollo Health social media image]

[IMG: Bioligent social media image]

[IMG: Fuzzball social media video]

[IMG: Nordic Naturals social media image]

[IMG: Harry’s social media image]

[IMG: Apothékary social media image]

[IMG: Oats Overnight social media video]

[IMG: Quip social media image]

[IMG: Estrid social media image]

[IMG: Inspired Go social media video]

[IMG: Kollo Health social media image]

[IMG: Bioligent social media image]

[IMG: Fuzzball social media video]

[IMG: Nordic Naturals social media image]

[IMG: Harry’s social media image]

[IMG: Apothékary social media image]

[IMG: Oats Overnight social media video]

[IMG: Quip social media image]

[IMG: Estrid social media image]

[IMG: Inspired Go social media video]

[IMG: Kollo Health social media image]

[IMG: Bioligent social media image]

[IMG: Fuzzball social media video]

[IMG: Nordic Naturals social media image]

[IMG: Harry’s social media image]

[IMG: Apothékary social media image]

[IMG: Oats Overnight social media video]

[IMG: Quip social media image]

[IMG: Estrid social media image]

[IMG: Inspired Go social media video]

[IMG: Kollo Health social media image]

[IMG: Bioligent social media image]

[IMG: Fuzzball social media video]

[IMG: Nordic Naturals social media image]

[H2] Built on three unshakeable pillars
The founding principles that have guided us from day one.

[IMG: Trophy icon]

Hands-on partnership
More than a platform. Our team works directly with yours to manage and scale your subscription program.
Learn more about a hands-on partnership with Recharge

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Relentless product innovation
No one ships faster. In the last year, we’ve launched over 150 products and updates to help you stay ahead.
Learn more about relentless product innovation at Recharge

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Proven performance
Over 100M subscribers. Built to perform at scale and trusted by the best in ecommerce.
Learn more about the proven performance of Recharge

Hands-on partnership
[H2] Guidance at every step
From migration to your next milestone, seamless onboarding and award-winning support help you hit every goal with confidence.

$1B+
$1B+
Processed per month
95%+
95%+
Customer satisfaction

[IMG: Laptop with four individuals sharing a conference call]

[IMG: Laptop with four individuals sharing a conference call]

Relentless product innovation
[H2] Easily start, scale, and manage your subscription business

10x faster innovation, powered by the biggest team in subscription commerce.

Win them over
[H3] Subscriptions
Turn shoppers into subscribers with no-code tools, predictive analytics, and churn prevention that keep customers from day one.
Learn more about subscriptions powered by Recharge

[IMG: Product details for green-based protein powder with flavor options and subscription details.]

Keep them coming back
[H3] Loyalty
Drive loyalty through personalized rewards, referrals, and engagement tools built to keep your brand top of mind.
Learn more about how Recharge fosters merchant loyalty

[IMG: Notification for gold member status with $20 in credits.]

Serve them better
[H3] Support
Deliver service at scale with customizable portals, proactive order emails, and AI-powered Concierge SMS.
Learn more about AI-powered Concierge SMS

[IMG: Conversation about adding Sea Salt and Honey Scrub to an order.]

Proven performance
[H2] Make more money on Recharge
With intelligent recommendations and data you can act on, Recharge helps you focus on what drives results.

11%
11%
Higher subscriber conversion
3x
3x
Increase in shopper LTV with Recharge

[IMG: Monthly sales and subscriber report from Recharge showing growth rates and sales figures.]

[IMG: Quip logo]

Recharge gives us a best-in-class solution and predictable spend, freeing us from custom tech work so we can focus on our core wellness mission.”

Meredith GlansbergCEO, quip

[IMG: Logo of Apothékary displayed on a black background.]

We value every partnership, but Recharge stands out for the exceptional customer value and hands-on support that show they truly prioritize our shared growth.”

Shizu OkusaFounder & CEO, Apothékary

[H2] Engineered to give you control

Unlock endless customizations with our robust API and SDK, empowering you to tailor every detail to match your one-of-a-kind subscription vision.
Explore the docs

[IMG: User interface for customizing a coffee bundle with various products available.]

[IMG: Recharge x Shopify]

[H2] Made for Shopify
$42B in GMV and counting. The most innovative Shopify brands run on Recharge.

Learn more about the force multiplier of Recharge x Shopify

[H2] Backed by an ecosystem
Leverage a vast partner network to connect your business and optimize your subscription lifecycle.

Agency partners
Technology partners

[H2] Powering the leading brands in every vertical

Health & Wellness
Food & Beverage
Beauty & Personal Care
Home & Pet
Digital Subscriptions
Meal Kits

[IMG: Bioligent logo]
[IMG: Balance of Nature logo]
[IMG: Nordic Naturals logo]
[IMG: Vital Proteins logo]
[IMG: Apothékary logo]
[IMG: Fatty15 logo]
[IMG: Cymbiotika logo]
[IMG: Kollo Health logo]

[IMG: Oats Overnight logo]
[IMG: Good Ranchers logo]
[IMG: Chamberlain Coffee logo]
[IMG: Gardencup logo]
[IMG: Inspired Go logo]
[IMG: Chomps logo]
[IMG: Wildgrain logo]
[IMG: Cometeer logo]

[IMG: Quip logo]
[IMG: Estrid logo]
[IMG: Carpe logo]
[IMG: Dr. Squatch logo]
[IMG: Glow Recipe logo]
[IMG: Ouai logo]
[IMG: Harry]
[IMG: Flamingo logo]

[IMG: Blueland logo]
[IMG: Crunch Labs logo]
[IMG: Who Gives a Crap logo]
[IMG: PrettyLitter logo]
[IMG: Pura logo]
[IMG: Open Farm logo]
[IMG: Wild Earth logo]
[IMG: Homecourt logo]

[IMG: Skylight logo]
[IMG: TRX logo]
[IMG: homefi logo]
[IMG: Forks Over Knives logo]
[IMG: Faster Way logo]
[IMG: Hatch logo]
[IMG: Catapult logo]
[IMG: Nixplay logo]

[IMG: Gardencup logo]
[IMG: Sprinly logo]
[IMG: Inspired Go logo]
[IMG: Eat Clean Bro logo]
[IMG: Icon Meals logo]
[IMG: Prepped Pots logo]
[IMG: FuelHub logo]
[IMG: Mosaic Foods logo]

100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served100 million subscribers20,000 brands served

[H2] Partner with the best
Talk to us

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[H1] Grow further on Shopify with Recharge
As the leading subscription management platform built for Shopify, Recharge empowers you to scale without the growing pains of custom solutions.
Get started

[IMG: Oats Overnight package Green Apple Cinnamon in a kitchen environment with statistical data next to it.]

[IMG: Oats Overnight Green Apple Cinnamon flavor package with subscription data in a kitchen.]

[IMG: A package of Oats Overnight Green Apple Cinnamon flavor on a wooden table with sliced apples and cinnamon sticks.]

Brands on Shopify and Recharge

[IMG: Quip logo]

[IMG: Balance of Nature brand logo]

[IMG: Logo of Apothékary]

[IMG: Crunch Labs logo]

[IMG: Estrid brand logo]

[IMG: Oats Overnight logo]

[IMG: Dr. Squatch brand logo]

[IMG: Open Farm logo]

[IMG: Hello Bello logo]

[IMG: Logo of Vital Proteins]

[IMG: Lashify brand logo]

[IMG: Cometeer logo]

[IMG: Chamberlain Coffee logo]

[IMG: Who Gives A Crap logo]

[IMG: Quip logo]

[IMG: Balance of Nature brand logo]

[IMG: Logo of Apothékary]

[IMG: Crunch Labs logo]

[IMG: Estrid brand logo]

[IMG: Oats Overnight logo]

[IMG: Dr. Squatch brand logo]

[IMG: Open Farm logo]

[IMG: Hello Bello logo]

[IMG: Logo of Vital Proteins]

[IMG: Lashify brand logo]

[IMG: Cometeer logo]

[IMG: Chamberlain Coffee logo]

[IMG: Who Gives A Crap logo]

[H2] Turn subscriptions into a revenue engine for your Shopify store
Recharge gives you everything you need to launch and grow a high-performing subscription program, no custom code required. Seamlessly integrated with Shopify and Shopify Plus, Recharge helps you drive predictable revenue, increase retention, and create flexible experiences your customers will love.
Whether you’re just starting out or scaling fast, Recharge makes it easy to test, optimize, and expand your subscription offering—so you can grow smarter and faster.

[IMG: Product image of Apothékary]

[H2] Fully compatible with the Shopify ecosystem

Frictionless order processing
Recharge integrates with Shopify Checkout and Shop Pay to offer a seamless experience for one-time and subscription purchases, supporting mixed carts and multi-currency for consistent customer experiences without any workarounds.

Checkout that drives growth
More than just smooth transactions—Recharge, built for Shopify Checkout, lets you add upsells and cross-sells at the cart and checkout to boost conversions when it matters most. A smarter experience that turns convenience into conversion.

Sell custom product bundles
Create curated or personalized bundles to add value for both your one-time and subscription customers—increasing satisfaction and LTV. Bundles are included in Plus and Custom plans.

[H2] The only platform for Shopify Hydrogen
Recharge is the premier subscription management solution purpose-built for Shopify’s Hydrogen framework, enabling you to quickly deploy subscription experiences unique to your brand.
About Shopify Hydrogen
[IMG: Shopping cart interface showing selected items and total cost.]

[H2] Integrate your tech stack
Recharge integrates with top commerce tools to support a best-of-breed commerce stack. Connect Recharge with technologies you’ve already implemented, like Klaviyo, Gorgias, and Avalara.All tech integrations

[IMG: Recharge logo mark]

#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify#1 subscription app on Shopify

[H2] Put customers in control
Recharge gives your subscribers a flexible, branded portal to manage their orders anytime, on any device. It’s fully compatible with Shopify customer accounts, so login feels seamless and secure. By giving customers more control, you can reduce churn, increase lifetime value, and strengthen long-term loyalty.
Subscribers can:
Add or swap products in their subscription
Skip an upcoming order or have it shipped sooner
Gift subscriptions to others
Update delivery frequency, address, or billing details
For even more flexibility, Concierge SMS lets customers manage subscriptions via text—no login required. It’s a faster, easier way to keep them engaged and in control, wherever they are.

[IMG: Mobile order summary with delivery address and total amount.]

[H2] A powerful hub for optimizing your subscription business
The Recharge merchant portal gives your team the tools and visibility to confidently manage subscriptions and refine your strategy. With built-in analytics, you can uncover trends, track key metrics, and make informed decisions at every stage of the customer lifecycle.
With the portal, your team can:
Manage customer subscriptions on their behalf
Monitor churn signals and behavioral trends with subscriber-level insights
Benchmark performance against thousands of leading subscription brands
Get personalized recommendations to improve retention, increase LTV, and make better use of Recharge’s tools
With everything in one place—from day-to-day management to strategic guidance—your team can operate more efficiently and stay ahead of customer needs.

[IMG: A laptop displaying the Recharge analytics dashboard with revenue and subscriber metrics.]
[IMG: Dashboard user summary with processed revenue and subscriber stats.]

[H2] Quickly launch subscriptions on Shopify

01
Install Recharge from the Shopify App Store

02
Enable the widget on your storeNavigate to ‘add block’ under template, toggle from ‘blocks’ to ‘apps’ and select Recharge’s Subscription Widget. Already have subscribers? Migrate your subscriptions.

03
Begin processing subscriptions!Configure and reorder the subscription widget in the template, set subscriptions as the primary option, and you’re all set!

[IMG: Recharge Subscriptions App showcasing different widgets and features.]

[IMG: Quip logo]

With millions of subscribers, migrating our subscription program to Recharge was no small feat. The Recharge team was able to handle our massive subscriber migration over a few days without issue.”

Meredith GlansbergCEO, quipRead the case study

[IMG: Logo of Apothékary displayed on a black background.]

We originally were on Recharge and migrated away, but we boomeranged back. The key reasons we migrated back were access to the Recharge team, super clear documentation, and extendability.”

Mikey KriegerDirector of Digital, ApothékaryRead the case study

[IMG: Logo of Oats Overnight displayed in white on a black background.]

In the ever changing landscape of ecommerce, Recharge has been a beacon of consistency and innovation. Our company has changed and evolved so much over the last 7 years and our partnership with Recharge has helped us stay ahead of the game.”

Thomas KellerDirector of Ecommerce, Oats OvernightRead the case study

[H2] Frequently asked questions

What types of subscriptions can I offer through Recharge?

Recharge supports a wide variety of subscription models, so you can tailor your offering to your product and audience. Popular options include:
Standard subscriptions (weekly, monthly, etc.)
Build-a-box and curated bundles
Gift subscriptions
Prepaid subscriptions
Add-on purchases
No matter your product, Recharge gives you the flexibility to design a seamless experience that keeps customers coming back.

How can Recharge help me scale my business?

Recharge is more than a subscription tool—it’s a growth engine for brands built on repeat revenue. Trusted by some of the fastest-growing names on Shopify, Recharge combines performance, flexibility, and scale to drive results.
As you grow, Recharge helps increase customer lifetime value through customizable bundles, churn-reduction flows, and proactive retention tools like Concierge SMS. You can expand globally with native support for Shopify Checkout, Shop Pay, and Shopify Markets, or build custom workflows with developer-ready APIs. From startup to enterprise, Recharge equips your team with everything needed to turn subscriptions into a long-term growth strategy.

Does Recharge work with Shopify Plus or Hydrogen?

Yes, Recharge is a certified Shopify Plus app and compatible with Hydrogen.

Can I migrate to Recharge and Shopify from another platform?

Absolutely. Recharge offers a streamlined migration experience to help you move your subscription business with confidence. Our team provides hands-on support, precise data mapping, and thorough testing to ensure a smooth, disruption-free transition. Whether you’re migrating thousands of active subscribers or consolidating systems, Recharge helps you retain customers, preserve recurring revenue, and unlock the full potential of subscriptions with Recharge + Shopify. Our goal is to get you live quickly—with a stronger foundation for long-term growth.

[H2] Get started
Start a free trial of the subscription platform trusted by over 100 million subscribers across the world.Get started

[H1] Recharge for developers
Navigate our developer resources to quickly and successfully launch Recharge for your store.

Reference docs

JavaScript SDK
API
Theme Engine

Support docs

Developer guides
Help center
Uptime status

Resources

Changelog
Integration directory
Agency partners

[H2] Fast & flexible developer tools
Build and deploy rapidly with our SDK, and take full control of every detail with our API.

Update the next charge date of a subscription
Merge addresses
Apply a recurring discount to an address
Create a collection
Create a discount
Update the next charge date of a subscription

JavaScript
// SDK in JavaScript
import { updateSubscriptionChargeDate } from ‘@rechargeapps/storefront-client‘;
await updateSubscriptionChargeDate (session, 27363808, ‘2022-10-18‘);

Python
# REST API in Python
import requests
import json

headers = {
“X-Recharge-Version”: “2021-11”,
“Content-Type”: “application/json”,
“X-Recharge-Access-Token”: “your_api_token”,
}
url = “https://api.rechargeapps.com/subscriptions/27363808/set_next_charge_date”
data = {“date”: “2022-10-18”}

result = requests.post(url, data=json.dumps(data), headers=headers)
print(json.dumps(json.loads(result.text), indent=2))

Merge addresses

JavaScript
// SDK in JavaScript
import { mergeAddresses } from ‘@rechargeapps/storefront-client‘;
await mergeAddresses (session, {
target_address: { id: 42171447 },
source_addresses: [{ id: 42171446 }, { id: 42171445 }],
});

Python
# REST API in Python
import requests
import json

headers = {
“X-Recharge-Version”: “2021-11”,
“Content-Type”: “application/json”,
“X-Recharge-Access-Token”: “your_api_token”,
}
url = “https://api.rechargeapps.com/addresses/merge”
data = {“target_address”: {
“id”: 42171447},
“source_addresses”: [
{
“id”: 42171446
}, {
“id”: 42171445
}
]
}

result = requests.post(url, data=json.dumps(data), headers=headers)
print(json.dumps(json.loads(result.text), indent=2))

Apply a recurring discount to an address

JavaScript
// SDK in JavaScript
import { applyDiscountToAddress } from ‘@rechargeapps/storefront-client‘;
await updateSubscriptionChargeDate (session, 123, ‘‘discount_code’‘);

Python
# REST API in Python
import requests
import json

headers = {
“X-Recharge-Version”: “2021-11”,
“Content-Type”: “application/json”,
“X-Recharge-Access-Token”: “your_api_token”,
}
url = “https://api.rechargeapps.com/addresses/38700614”
data = {“discount_id”: “1234567”}

result = requests.post(url, data=json.dumps(data), headers=headers)
print(json.dumps(json.loads(result.text), indent=2))

Create a collection

JavaScript
// SDK in JavaScript
// The Javascript SDK is designed for storefront customizations with built-in authentication to prevent access to sensitive data or administrative functions like creating a collection.

Python
# REST API in Python
import requests
import json

headers = {
“X-Recharge-Version”: “2021-11”,
“Content-Type”: “application/json”,
“X-Recharge-Access-Token”: “your_api_token”,
}
url = “https://api.rechargeapps.com/collections”
data = {
“description”: “cat products new release”,
“title”: “Cats Spring 2022”
}

result = requests.post(url, json.dumps(data), headers=headers)
print(json.dumps(json.loads(result.text), indent=2))

Create a discount

JavaScript
// SDK in JavaScript
// The Javascript SDK is designed for storefront customizations with built-in authentication to prevent access to sensitive data or administrative functions like creating a discount.

Python
# REST API in Python
import requests
import json

headers = {
“X-Recharge-Version”: “2021-11”,
“Content-Type”: “application/json”,
“X-Recharge-Access-Token”: “your_api_token”,
}
url = “https://api.rechargeapps.com/discounts”
data = {
“applies_to”: {
“purchase_item_type”: “ALL”
},
“channel_settings”: {
“api”: {
“can_apply”: true
},
“checkout_page”: {
“can_apply”: true
},
“customer_portal”: {
“can_apply”: true
},
“merchant_portal”: {
“can_apply”: true
}
},
“code”: “Discount1”,
“status”: “enabled”,
“usage_limits”: {
“first_time_customer_restriction”: false,
“one_application_per_customer”: false
},
“value”: “100.00”,
“value_type”: “percentage”
}

result = requests.post(url, json.dumps(data), headers=headers)
print(json.dumps(json.loads(result.text), indent=2))

[H2] Growing reach & impact

50M+
50M+
API requests per day
5K
5K
webhooks delivered per minute
6K
6K
stores using Recharge API
12K+
12K+
developers using Recharge API

[H2] Always up to date
We constantly enhance our features and tools. Subscribe to the Changelog to stay in the loop on new updates.

Modern, scalable ecommerce tools

Speed up subscription setup with our native Shopify and BigCommerce integrations or platform-independent API
Power custom workflows and extend platform capabilities with a flexible API and limitless webhook architecture
Build custom storefront experiences faster with our JavaScript SDK

Transparency & accountability

Subscribe to the changelog to track changes and upgrades to the Recharge API
Access real-time status and uptime updates for all Recharge products

Continuous innovation

Visit our roadmap to stay up to date on major product and feature releases
Share feedback with our technical support team so we can continually improve your experience as a developer on Recharge

[IMG: A code snippet on one side and a mobile interface displaying customizable coffee bundles on the other.]

[IMG: Recharge logo]

[H1] Making retention better for everyone
Join the thousands of fast‑growing brands using Recharge to set-up, manage, and grow their subscription revenue.
[H2] Why choose Recharge?
A partner, not just a platform – Hands-on support to manage and scale your subscription business.
Relentless innovation – Stay ahead with 150+ annual product updates and cutting-edge retention tools.
Proven at scale – Trusted by 20,000+ brands to power over 100 million subscribers globally.
Data‑driven growth – Turn shopper insights into higher retention and maximized LTV.
Retention-led commerce – Shaping the future of commerce by helping the world’s fastest-growing brands build experiences customers love.

With Recharge, we have a best-in-class solution with a predictable spend that reduces the amount of resources spent on building and maintaining custom tech. That frees up our resources and attention to focus on our core oral wellness mission and the things that will take quip to the next level.

Meredith GlansbergCEO, quip

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[H1] The world’s leading subscription platform
Helping brands grow with hands-on partnership, relentless product innovation, and proven performance.
Get started

[IMG: A package of bobbie Organic Infant Formula displayed with a subscription option.]

[IMG: A package of bobbie Organic Infant Formula displayed with a subscription option.]

[IMG: A package of bobbie Organic Infant Formula displayed with a subscription option.]

Powering these top brands

[IMG: Billie logo]

[IMG: Cometeer logo]

[IMG: Blume logo]

[IMG: Logo of Vital Proteins]

[IMG: Hello Bello logo]

[IMG: Kylie Cosmetics logo featuring the brand name in bold letters.]

[IMG: Crunch Labs logo]

[IMG: Blueland logo displayed prominently.]

[IMG: Logo of FIJI Water.]

[IMG: Billie logo]

[IMG: Cometeer logo]

[IMG: Blume logo]

[IMG: Logo of Vital Proteins]

[IMG: Hello Bello logo]

[IMG: Kylie Cosmetics logo featuring the brand name in bold letters.]

[IMG: Crunch Labs logo]

[IMG: Blueland logo displayed prominently.]

[IMG: Logo of FIJI Water.]

[H2] The #1 most trusted subscription platform

20K
20K
brands served

100M
100M
subscribers

$30B+
$30B+
processed

[IMG: Biohm logo displayed in white text.]

Recharge as a tool definitely helps us keep our subscribers around, whether it’s allowing them to manage their subscription on their own or making sure their entire experience is seamless.”
Melanie KolomiyetsDirector of Ecommerce & Marketing, Biohm

[H2] Subscriptions that work for your unique brand
Scale recurring revenue with our all-in-one solution and maintain full control for an exceptional subscriber experience.

Highlight perksPromote subscriptions with exclusive deals and discounts.

Simplify subscriptionsStreamline management with automated features like shipment consolidation, simultaneous multi-subscription updates, and partial order fulfillment.

Scale globallyExpand into new markets while feeling local with multi-language, multi-currency, and Shopify Markets support.

[IMG: Bag of Grain-Free Grass-Fed Beef Recipe dog food by Open Farm on a kitchen counter.]

[H2] Flexible, convenient subscriptions
Empower customers to easily manage their subscriptions on their own terms. Harmonize your website and portal with tools to customizable appearance and settings.

Match brandingMaintain brand consistency with customizable fonts, colors, and logos—without writing a line of code.

Empower subscribersEnable subscribers to easily manage their orders by pausing, skipping, or swapping products from their portal or email notifications.

Passwordless loginSimplify account access with authentication codes sent via SMS or email, eliminating password hassles.

[IMG: Mobile interface displaying Maris skincare products and subscription options.]

[H2] Earn more upfront with prepaid subscriptions

Faster cashflowPull forward revenue by allowing customers to prepay for multiple deliveries at a discount.

Upgrade subscribersMake it easy for subscribers to upgrade to prepaid subscriptions from the product page or their customer portal.

Flexible buyingOffer more buying flexibility by letting customers choose one-time, subscription, or prepaid options from a single product page without having to create multiple product SKUs.

[IMG: Subscription options for the Crunch Labs build box displayed on a coffee table in a living room setting.]

[H2] Give customers more to love with Bundles
Increase order value and save browsing time by offering curated or customizable product bundles. Brands offering Bundles see up to 2.7x higher LTV and 2X higher retention by the second order.

Endless customizationProvide customers freedom to create personalized bundles with flexible and dynamic pricing options.

Curated pairingsSave time with pre-configured bundles, offering seasonal options and bestsellers.

Encourage customizationAllow adjustments in the customer portal and cross-sell extras to boost AOV.

About Bundles
[IMG: Apothékary products for wellness bundled together.]

[H2] Your subscriptions, gifted
Let your customers give the gift of their favorite subscription. All that’s required is the gift recipient’s name and email address.

Redeem, subscribeEnable customers to redeem gifts, choose items, and continue subscribing.

Gifting controlOffer gift recipients flexibility in selecting and managing subscription orders without even needing to provide payment info.

Grow subscribersConvert gift subscribers into lifelong customers with targeted email campaigns powered by Klaviyo.

[IMG: A bag of Chamberlain Coffee]

[H2] Connect the tools you already use
Recharge powerful API integrates with top commerce tools to support a best-of-breed commerce stack.

[IMG: Klaviyo logo displayed in white.]

KlaviyoCommunicate upcoming subscription shipments and allow easy skipping, swapping, and more with Klaviyo.
Embedding quick action URLs in emails allows customers to take action easily and enhances their experience with your brand.

[IMG: Attentive logo in a simple graphic style.]

AttentiveGive personalized marketing updates based on Recharge’s subscription data with the Attentive platform.
Personalize messaging throughout the customer lifecycle in creative SMS messages, gifs, custom short links, and emojis.

[IMG: Logo for Gorgia]

GorgiasEasily display Recharge subscriptions alongside support tickets in Gorgias.
Quickly update customer details—from payment and shipping info to products and cadences—and send automatic responses with subscription management links.

[IMG: Athena Club logo in white text.]

[IMG: A person applying spray-on hair product from a bottle while wearing a swimsuit.]

Our custom solution definitely served its purpose at the time, but we outgrew it and were looking for something more sustainable that can handle scale and was proven in the market, that also had a robust enough API to be able to build upon if we needed to.
Alexander SokolovDirector, Software Engineering, Athena Club

Read the case study

[H2] Ready to drive more revenue from your subscription program?
Talk to us

[H1] Rewards worth sticking around for
Get every customer to their next order with a personalized rewards program.
Get startedWatch video

[IMG: Noons Coffee single origin package displayed on a countertop.]

[IMG: Noons Coffee single origin package displayed on a countertop.]

[IMG: Noons Coffee single origin package displayed on a countertop.]

Over 1 million customers rewarded

[IMG: Blueland logo displayed prominently.]

[IMG: Lashify brand logo]

[IMG: Kollo Health Quote logo displayed in white on a darker background.]

[IMG: Logo of Wild Earth brand displayed in white.]

[IMG: Open Farm logo]

[IMG: Blueland logo displayed prominently.]

[IMG: Lashify brand logo]

[IMG: Kollo Health Quote logo displayed in white on a darker background.]

[IMG: Logo of Wild Earth brand displayed in white.]

[IMG: Open Farm logo]

[IMG: Kollo Health logo on a black background.]

We switched to Recharge’s credit system because our old loyalty program caused support issues and didn’t integrate well. Now all our tools and customer accounts are in one place, and credits are easier to use since they offer direct monetary benefit.”
Natasha WhitingCEO, Kollo HealthRead the case study

[H2] Trade in your points system for loyalty that works
Rewards nurtures new shoppers into long-time regulars with tangible benefits that make them feel valued at every step.

[H2] Deliver incentives that customers actually care about
Your brand and your customers are unique. Why would a one-size-fits-all points system be your best option?
Mix and match rewards like account credits, free gifts, and discounts into a program built just for your customers.

[IMG: A person sitting on the floor looking at a mobile phone with order rewards steps displayed.]
[IMG: A person sitting on the floor looking at a mobile phone with order rewards steps displayed.]
[IMG: A person sitting on the floor looking at a mobile phone with order rewards steps displayed.]

[H2] Sway decisions with unused & upcoming rewards
Encourage orders by spotlighting rewards as customers shop. Give subscribers more reasons to keep ordering by featuring rewards in cancellation surveys, win-back campaigns, and the customer portal.

[IMG: Dialog box asking for reasons to cancel a subscription with unused credits displayed.]
[IMG: Dialog box asking for reasons to cancel a subscription with unused credits displayed.]

[H2] Optimize & personalize rewards
Deliver contextual rewards based on real customer actions and behaviors, making each experience feel personal. A/B test to see what resonates with subscribers. Discounts? Credits? Only one way to find out.

[IMG: Flowchart showing offers associated with an order of Essentials bundle.]
[IMG: Flowchart showing offers associated with an order of Essentials bundle.]

[H2] See what’s possible with Rewards
Rewards is as flexible as your business. Chart your own path to retention.

Offer better value with credits
Provide credits that grow as customers spend more, getting customers more for less—and deflecting cancellations by making each purchase more rewarding.

Add incentives to key order milestones
Encourage subscribers to reach specific order milestones with discounts or gifts after purchase.

A/B test to see what resonates
Test credits, freebies, and discounts against each other to see which ones are best for retention.

Convert one-time shoppers to subscribers with credit
Give account credits on one-time purchases to incentivize repeat buying—or make credits subscription-only to provide more motivation.

Let customers choose their own rewards
A free gift should still be a good gift. Let customers select flavor, size, color, or any other options on their freebies so they really feel rewarded.

Motivate consistency 
with punch cards
Encourage customers to reach order milestones and unlock rewards with punch cards in the customer portal that display their progress.

[H2] Build a subscription-first rewards program

Get started

[H2] Compare your options

[IMG: Recharge logo mark]
Rewards
Recharge

Other subscription solutions
Others

Versatile, mix-and-match incentives
[IMG: Recharge = YES]
Limited

Incentives for upgrading one-time orders to subscriptions
[IMG: Recharge = YES]

[IMG: Other subscription solutions = NO]

Option configuration for free gifts
[IMG: Recharge = YES]

[IMG: Other subscription solutions = NO]

One interface to create and manage rewards strategy
[IMG: Recharge = YES]

[IMG: Other subscription solutions = NO]

Ready-to-launch rewards strategy templates
[IMG: Recharge = YES]

[IMG: Other subscription solutions = NO]

Native A/B testing
[IMG: Recharge = YES]
Limited

Integration with critical retention touchpoints
[IMG: Recharge = YES]

[IMG: Other subscription solutions = NO]

[H2] Because buying doesn’t need to be boring
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