IFEMA MADRID
(https://www.ifema.es) 📸 Data Snapshot: May 16, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
18
Impact Weight: 20 / 100
90% Reputation
Trust theatre is minimal. The website avoids the trap of using unverified ‘five-star reviews’ or generic ‘trusted by’ badges. Instead, it provides a rigorous proof path through its ‘Calidad y sostenibilidad’ page, which lists specific ISO certifications (9001, 14001, 20121, 50001, 22320) and annual sustainability reports from 2020 to 2024. Although the review_count is low (1), it is not used to create a false sense of crowd-sourced popularity.
Proof density is very high. Verifiable evidence includes exact dates for the 2026 F1 Grand Prix, 15% discount codes for Iberia flights, and specific ISO certification numbers. The site contains at least 8+ instances of specific evidence per page, which effectively neutralizes the weight of the minor marketing fluff found in the hero sections.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
6Review mentions (all pages)
12External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 1 | 2 |
| /nosotros/calidad-sostenibilidad/ | 1 | 2 |
| /calendario/ocio-entretenimiento/ | 1 | 2 |
| /calendario/buscador/fltr-IFEMALIVE/ | 1 | 2 |
| /calendario/ | 1 | 2 |
| /live/ | 1 | 2 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
[
[
{
"@context": "http://schema.org",
"@type": "Organization",
"url": "https://www.ifema.es/inicio",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"contactPoint": [],
"sameAs": [
"https://www.facebook.com/IFEMA",
"https://www.instagram.com/ifema_madrid/",
"https://es.linkedin.com/company/ifema",
"https://twitter.com/IFEMA",
"https://www.youtube.com/channel/UCeEnAhiS3oUvbXvVwGDBJtw",
"https://www.tiktok.com/@ifemadrid"
]
}
],
{
"@context": "http://schema.org",
"@type": "WebPage",
"name": "Somos IFEMA MADRID",
"description": "El primer operador de España y uno de los más importantes de Europa dentro del circuito internacional de la industria ferial y congresual.",
"publisher": {
"@type": "Organization",
"name": "IFEMA MADRID",
"logo": {
"@type": "ImageObject",
"url": "https://www.ifema.es/general/img/logo-ifema-madrid/logo_ifema_madrid.svg"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "SIMA",
"url": "https://www.ifema.es/sima",
"startDate": "2026-05-20",
"endDate": "2026-05-23",
"description": "Salón Inmobiliario Internacional de Madrid",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "ARCO Lisboa",
"url": "https://www.ifema.es/arco/lisboa",
"startDate": "2026-05-28",
"endDate": "2026-05-31",
"description": "Feria Internacional de Arte Contemporáneo ",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "ARCO Lisboa",
"address": {
"@type": "PostalAddress",
"streetAddress": "Cordoaria Nacional",
"addressLocality": "Lisboa",
"postalCode": "110602",
"addressCountry": "PT"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "AWS Summit Madrid 2026",
"url": "https://www.ifema.es/aws-summit",
"startDate": "2026-06-04",
"endDate": "2026-06-04",
"description": "Amazon Web Summit",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "Tecma",
"url": "https://www.ifema.es/tecma",
"startDate": "2026-06-09",
"endDate": "2026-06-11",
"description": "Feria Internacional de Urbanismo y Medio Ambiente ",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "SRR ",
"url": "https://www.ifema.es/srr",
"startDate": "2026-06-09",
"endDate": "2026-06-11",
"description": "Feria Internacional de la Recuperación y el Reciclado ",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "Foro de las ciudades ",
"url": "https://www.ifema.es/foro-ciudades",
"startDate": "2026-06-09",
"endDate": "2026-06-11",
"description": "Espacios Urbanos para el Bienestar y la Sostenibilidad ",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "Global Mobility Call",
"url": "https://www.ifema.es/global-mobility-call",
"startDate": "2026-06-09",
"endDate": "2026-06-11",
"description": "Conectando el ecosistema de movilidad sostenible",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "Sports Summit Madrid",
"url": "https://www.ifema.es/sports-summit-madrid",
"startDate": "2026-06-17",
"endDate": "2026-06-18",
"description": "Conectando deporte e industrias",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "WAH MADRID",
"url": "https://www.ifema.es/wah",
"startDate": "2024-09-14",
"endDate": "2026-07-25",
"description": "Nuevo show, nuevo espacio, nuevas sorpresas...",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "Premios de la Academia de la Música de España",
"url": "https://www.ifema.es/premios-academia-musica-espana",
"startDate": "2026-05-26",
"endDate": "2026-05-26",
"description": "Gala III",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IPM",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida Capital de España 7",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "I Love Reggaeton 2026",
"url": "https://www.ifema.es/ilovereggaeton-concierto",
"startDate": "2026-06-06",
"endDate": "2026-06-06",
"description": "",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "One Piece Music Symphony",
"url": "https://www.ifema.es/one-piece-music-symphony",
"startDate": "2026-06-13",
"endDate": "2026-06-14",
"description": "Banda sonora de la mítica serie por una orquesta en directo",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IPM",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida Capital de España 7",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "Love the 90's Festival",
"url": "https://www.ifema.es/love-the-90-festival",
"startDate": "2026-06-13",
"endDate": "2026-06-13",
"description": "¡Vuelve al lugar donde eres feliz!",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "Love The Twenties Festival",
"url": "https://www.ifema.es/love-the-twenties-festival",
"startDate": "2026-06-20",
"endDate": "2026-06-20",
"description": " ¡Vuelve al lugar donde eres feliz!",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "TIME WARP FESTIVAL",
"url": "https://www.ifema.es/time-warp",
"startDate": "2026-09-18",
"endDate": "2026-09-19",
"description": "",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "Blackworks VII Aniversario",
"url": "https://www.ifema.es/blackworks-festival",
"startDate": "2026-09-25",
"endDate": "2026-09-25",
"description": "",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "Madhorror",
"url": "https://www.ifema.es/madhorror",
"startDate": "2026-10-30",
"endDate": "2026-11-02",
"description": "Festival de Puro Terror en Madrid: Cine, Gaming y Cómic",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
}
]
/nosotros/calidad-sostenibilidad/
[
{
"@context": "http://schema.org",
"@type": "WebPage",
"name": "Calidad y sostenibilidad",
"publisher": {
"@type": "Organization",
"name": "IFEMA MADRID",
"logo": {
"@type": "ImageObject",
"url": "https://www.ifema.es/general/img/logo-ifema-madrid/logo_ifema_madrid.svg"
}
}
},
{
"@context": "http://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Inicio ",
"item": "https://www.ifema.es"
},
{
"@type": "ListItem",
"position": 2,
"name": "Somos IFEMA MADRID",
"item": "https://www.ifema.es/nosotros"
},
{
"@type": "ListItem",
"position": 3,
"name": "Calidad y sostenibilidad",
"item": "https://www.ifema.es/nosotros/calidad-sostenibilidad"
}
]
}
]
/calendario/ocio-entretenimiento/
[
{
"@context": "http://schema.org",
"@type": "WebPage",
"name": "Ferias de Ocio y entretenimiento en Madrid",
"description": "Este sector formado fundamentalmente por el ocio, la cultura y el entretenimiento representa un papel importante en el gasto de los hogares españoles. Además, es un gran indicador de la calidad de vida de cada persona. En España, la ocupación en esta industria se basa principalmente en las actividades deportivas, recreativas y de entretenimiento.",
"publisher": {
"@type": "Organization",
"name": "IFEMA MADRID",
"logo": {
"@type": "ImageObject",
"url": "https://www.ifema.es/general/img/logo-ifema-madrid/logo_ifema_madrid.svg"
}
}
},
{
"@context": "http://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Inicio ",
"item": "https://www.ifema.es"
},
{
"@type": "ListItem",
"position": 2,
"name": "Todos los eventos",
"item": "https://www.ifema.es/calendario"
},
{
"@type": "ListItem",
"position": 3,
"name": "Ocio y entretenimiento",
"item": "https://www.ifema.es/calendario/ocio-entretenimiento"
}
]
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "WAH MADRID",
"url": "https://www.ifema.es/wah",
"startDate": "2024-09-14",
"endDate": "2026-07-25",
"description": "Nuevo show, nuevo espacio, nuevas sorpresas...",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "Premios de la Academia de la Música de España",
"url": "https://www.ifema.es/premios-academia-musica-espana",
"startDate": "2026-05-26",
"endDate": "2026-05-26",
"description": "Gala III",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IPM",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida Capital de España 7",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "I Love Reggaeton 2026",
"url": "https://www.ifema.es/ilovereggaeton-concierto",
"startDate": "2026-06-06",
"endDate": "2026-06-06",
"description": "",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IFEMA",
"address": {
"@type": "PostalAddress",
"streetAddress": "Avenida del Partenon 5",
"addressLocality": "Madrid",
"postalCode": "28042",
"addressCountry": "ES"
}
}
},
{
"@context": "http://schema.org",
"@type": "Event",
"name": "One Piece Music Symphony",
"url": "https://www.ifema.es/one-piece-music-symphony",
"startDate": "2026-06-13",
"endDate": "2026-06-14",
"description": "Banda sonora de la mítica serie por una orquesta en directo",
"organizer": {
"@type": "Organization",
"name": "IFEMA MADRID",
"url": "https://www.ifema.es/",
"logo": "https://www.ifema.es/general/img/ifema-feria-madrid/color.png",
"telephone": "+34 91 722 30 00",
"contactType": "customer service"
},
"location": {
"@type": "Place",
"name": "IPM",
"address": {
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Explore the other reputation pillars for IFEMA MADRID
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from IFEMA MADRID, captured on May 16, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to IFEMA MADRID: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://www.ifema.es to view the most current version of its content and see directly what this company is about and what it offers.