ABOUT YOU
(https://aboutyou.de) 📸 Data Snapshot: June 21, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority is established through association with major global brands and named celebrities (Lena Gercke, Guido Maria Kretschmer), yet technical schema gaps exist. The homepage lacks a clearly defined H1 tag in the crawl data, and the schema_json is missing for the homepage while present for sub-pages. Verified expertise is tied to commercial celebrity power rather than individual professional authority or craftsmanship credentials.
The site claims to ‘know fashion best’ (kennt sich bestens aus) and offer ‘innovative features’ in jackets, but these are low-stakes marketing assertions rather than bold performance promises. The primary disconnect is the ‘Impact Reduction’ signal which lacks immediate substance in the main text blocks, appearing as a peripheral claim compared to the overwhelming ‘Sale’ and ‘Deal’ messaging.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
/c/frauen/schuhe-20207/
[
{
"@context": "http://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "/c/frauen-20201",
"name": "Frauen"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "/c/frauen/schuhe-20207",
"name": "Schuhe"
}
}
],
"_truncated": true,
"_original_size": 10520
},
{
"@context": "https://schema.org",
"@type": "ItemList",
"itemListElement": {
"0": {
"@type": "ListItem",
"position": 1,
"item": {
"@type": "Product",
"name": "Sneaker 'Adizero Adios'",
"image": "https://cdn.aboutstatic.com/file/images/942be764ba5583702b670a133ef3d29c.png",
"offers": {
"@type": "AggregateOffer",
"lowPrice": "44.95",
"highPrice": "129.00",
"priceCurrency": "EUR"
},
"url": "www.aboutyou.de/p/adidas-originals/sneaker-adizero-adios-30723712"
}
},
"1": {
"@type": "ListItem",
"position": 2,
"item": {
"@type": "Product",
"name": "Chelsea Boots 'Zane'",
"image": "https://cdn.aboutstatic.com/file/images/6b1a34e778f82ce890284c24653ef83c.jpg",
"offers": {
"@type": "AggregateOffer",
"lowPrice": "42.45",
"highPrice": "109.00",
"priceCurrency": "EUR"
},
"url": "www.aboutyou.de/p/buffalo/chelsea-boots-zane-28469368"
}
},
"2": {
"@type": "ListItem",
"position": 3,
"item": {
"@type": "Product",
"name": "Sneaker '327'",
"image": "https://cdn.aboutstatic.com/file/images/8727ca4305bb4d8a54198a14b0e7422a.png",
"offers": {
"@type": "AggregateOffer",
"lowPrice": "84.00",
"highPrice": "120.00",
"priceCurrency": "EUR"
},
"url": "www.aboutyou.de/p/new-balance/sneaker-327-31094719"
}
},
"3": {
"@type": "ListItem",
"position": 4,
"item": {
"@type": "Product",
"name": "Sneaker '740'",
"image": "https://cdn.aboutstatic.com/file/images/86dab95482782794538dc85506d6ca5b.png",
"offers": {
"@type": "AggregateOffer",
"lowPrice": "83.30",
"highPrice": "119.00",
"priceCurrency": "EUR"
},
"url": "www.aboutyou.de/p/new-balance/sneaker-740-27336544"
}
},
"4": {
"@type": "ListItem",
"position": 5,
"item": {
"@type": "Product",
"name": "Sneaker 'AIR FORCE 1 '07'",
"image": "https://cdn.aboutstatic.com/file/images/b794c1fef6bd8a14899f4d13be46009e.png",
"offers": {
"@type": "AggregateOffer",
"lowPrice": "95.20",
"highPrice": "119.00",
"priceCurrency": "EUR"
},
"url": "www.aboutyou.de/p/nike-sportswear/sneaker-air-force-1-07-31896395"
}
},
"_items_truncated": true
},
"_truncated": true,
"_original_size": 10520
}
]
/c/frauen/accessoires-20203/
[
{
"@context": "http://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "/c/frauen-20201",
"name": "Frauen"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "/c/frauen/accessoires-20203",
"name": "Accessoires"
}
}
],
"_truncated": true,
"_original_size": 10288
},
{
"@context": "https://schema.org",
"@type": "ItemList",
"itemListElement": {
"0": {
"@type": "ListItem",
"position": 1,
"item": {
"@type": "Product",
"name": "Armband 'Palekana Heart'",
"image": "https://cdn.aboutstatic.com/file/images/574e6d935f6a226b17597d04e6eee453.jpg",
"offers": {
"@type": "AggregateOffer",
"lowPrice": "14.95",
"highPrice": "35.90",
"priceCurrency": "EUR"
},
"url": "www.aboutyou.de/p/purelei/armband-palekana-heart-13607571"
}
},
"1": {
"@type": "ListItem",
"position": 2,
"item": {
"@type": "Product",
"name": "Half Moon Bag 'Ally Medium'",
"image": "https://cdn.aboutstatic.com/file/images/153f276aa170bfd76e62ddb027a90a6e.jpg",
"offers": {
"@type": "AggregateOffer",
"lowPrice": "26.96",
"highPrice": "29.95",
"priceCurrency": "EUR"
},
"url": "www.aboutyou.de/p/johnny-urban/half-moon-bag-ally-medium-23856152"
}
},
"2": {
"@type": "ListItem",
"position": 3,
"item": {
"@type": "Product",
"name": "Kette 'Line Up'",
"image": "https://cdn.aboutstatic.com/file/images/bd9b5f48801f76c91e44f657c5200724.jpeg",
"offers": {
"@type": "AggregateOffer",
"lowPrice": "52.11",
"highPrice": "57.90",
"priceCurrency": "EUR"
},
"url": "www.aboutyou.de/p/hey-happiness/kette-line-up-26643222"
}
},
"3": {
"@type": "ListItem",
"position": 4,
"item": {
"@type": "Product",
"name": "Gürtel 'Linda'",
"image": "https://cdn.aboutstatic.com/file/images/93026998d5bb5fff1ba683bafd7f1312.png",
"offers": {
"@type": "AggregateOffer",
"lowPrice": "22.41",
"highPrice": "24.90",
"priceCurrency": "EUR"
},
"url": "www.aboutyou.de/p/about-you/gurtel-linda-17043395"
}
},
"4": {
"@type": "ListItem",
"position": 5,
"item": {
"@type": "Product",
"name": "Handtasche 'ANADELA'",
"image": "https://cdn.aboutstatic.com/file/images/45e8389d76d980adaba06c412058e8d8.png",
"offers": {
"@type": "Offer",
"price": "155.00",
"priceCurrency": "EUR"
},
"url": "www.aboutyou.de/p/guess/handtasche-anadela-31991005"
}
},
"_items_truncated": true
},
"_truncated": true,
"_original_size": 10288
}
]
/c/frauen/bekleidung-20204/
[
{
"@context": "http://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "/c/frauen-20201",
"name": "Frauen"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "/c/frauen/bekleidung-20204",
"name": "Bekleidung"
}
}
],
"_truncated": true,
"_original_size": 10213
},
{
"@context": "https://schema.org",
"@type": "ItemList",
"itemListElement": {
"0": {
"@type": "ListItem",
"position": 1,
"item": {
"@type": "Product",
"name": "Sweatshirt",
"image": "https://cdn.aboutstatic.com/file/images/53aa95e9d7559f1cb5732da31ed118f9.jpg",
"offers": {
"@type": "AggregateOffer",
"lowPrice": "34.95",
"highPrice": "99.90",
"priceCurrency": "EUR"
},
"url": "www.aboutyou.de/p/tommy-jeans/sweatshirt-30322233"
}
},
"1": {
"@type": "ListItem",
"position": 2,
"item": {
"@type": "Product",
"name": "Sweatjacke",
"image": "https://cdn.aboutstatic.com/file/images/e11a8c55486f3ef238367fdd9470b524.jpg",
"offers": {
"@type": "AggregateOffer",
"lowPrice": "69.99",
"highPrice": "99.99",
"priceCurrency": "EUR"
},
"url": "www.aboutyou.de/p/elbsand/sweatjacke-12359957"
}
},
"2": {
"@type": "ListItem",
"position": 3,
"item": {
"@type": "Product",
"name": "Wide Leg Jeans 'Juicy'",
"image": "https://cdn.aboutstatic.com/file/images/6fa23ddfad7ded917a49e1e6a55145b9.jpg",
"offers": {
"@type": "AggregateOffer",
"lowPrice": "44.91",
"highPrice": "49.90",
"priceCurrency": "EUR"
},
"url": "www.aboutyou.de/p/only/jeans-juicy-7585565"
}
},
"3": {
"@type": "ListItem",
"position": 4,
"item": {
"@type": "Product",
"name": "Jacke 'VMAmala'",
"image": "https://cdn.aboutstatic.com/file/images/20ac873b17df66cdf557948e19666c1f.jpg",
"offers": {
"@type": "AggregateOffer",
"lowPrice": "23.94",
"highPrice": "59.90",
"priceCurrency": "EUR"
},
"url": "www.aboutyou.de/p/vero-moda/jacke-vmamala-16005789"
}
},
"4": {
"@type": "ListItem",
"position": 5,
"item": {
"@type": "Product",
"name": "Kleid 'Ribbed Cami Maxikleid'",
"image": "https://cdn.aboutstatic.com/file/images/c1e350507506ce713f69534e8531af2a.png",
"offers": {
"@type": "AggregateOffer",
"lowPrice": "17.99",
"highPrice": "64.99",
"priceCurrency": "EUR"
},
"url": "www.aboutyou.de/p/cfab-formerly-creamy-fabrics/kleid-ribbed-cami-maxikleid-31753470"
}
},
"_items_truncated": true
},
"_truncated": true,
"_original_size": 10213
}
]
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 19 | 1 |
| /c/frauen/schuhe-20207/ | 11 | 1 |
| /c/frauen/accessoires-20203/ | 11 | 1 |
| /c/frauen/bekleidung-20204/ | 11 | 1 |
This page presents a snapshot of public data from ABOUT YOU, captured on June 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to ABOUT YOU: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://aboutyou.de to view the most current version of its content and see directly what this company is about and what it offers.