Lukas Meindl GmbH & Co. KG
(https://meindl.de) 📸 Data Snapshot: May 24, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
The technical identity is strong, with detailed Organization schema including a logo, physical address in Kirchanschöring, and social media sameAs links. However, there is a technical credibility gap due to the missing H1 tag on the homepage and contact pages, which is a basic SEO and accessibility failure for a brand claiming ‘quality’. No specific master cobblers or technical experts are named or linked via Person schema, despite the brand’s heritage focus.
The brand claims to be a ‘specialist’ and offers ‘handcrafted quality,’ yet the clean_text fails to provide measurable evidence such as ‘average lifespan of boots’ or ‘meters of leather sourced locally.’ The boldest claim, ‘Authentic Luxury,’ is never defined through specific material grades or production hours. The disconnect is most visible where the site calls itself ‘More than a company’ without providing a single specific example of its corporate social responsibility or community impact in the visible text.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://meindl.de/",
"url": "https://meindl.de/",
"name": "Meindl - Shoes For Actives",
"isPartOf": {
"@id": "https://meindl.de/?lang=en/#website"
},
"about": {
"@id": "https://meindl.de/?lang=en/#organization"
},
"datePublished": "2016-05-11T13:36:09+00:00",
"dateModified": "2026-02-23T08:40:13+00:00",
"description": "Lukas Meindl GmbH & Co. KG - Ihr Spezialist für Alpin, Sport- und Outdoor-Schuhe. Vom Trekking bis zum modischen Freizeitschuh. Handwerkliche Qualität.",
"breadcrumb": {
"@id": "https://meindl.de/#breadcrumb"
},
"inLanguage": "de",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://meindl.de/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://meindl.de/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Startseite"
}
]
},
{
"@type": "WebSite",
"@id": "https://meindl.de/?lang=en/#website",
"url": "https://meindl.de/?lang=en/",
"name": "Meindl - Shoes For Actives",
"description": "",
"publisher": {
"@id": "https://meindl.de/?lang=en/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://meindl.de/?lang=en/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "de"
},
{
"@type": "Organization",
"@id": "https://meindl.de/?lang=en/#organization",
"name": "Meindl - Shoes For Actives",
"url": "https://meindl.de/?lang=en/",
"logo": {
"@type": "ImageObject",
"inLanguage": "de",
"@id": "https://meindl.de/?lang=en/#/schema/logo/image/",
"url": "https://meindl.de/wp-content/uploads/LOGO-Druckqualität.jpg",
"contentUrl": "https://meindl.de/wp-content/uploads/LOGO-Druckqualität.jpg",
"width": 1696,
"height": 694,
"caption": "Meindl - Shoes For Actives"
},
"image": {
"@id": "https://meindl.de/?lang=en/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/LukasMeindlGmbh/",
"https://www.instagram.com/meindl_shoesforactives/",
"https://www.youtube.com/channel/UC3oJ5zU1-185_xSJak_JjDw"
]
}
]
}
/datenschutzerklaerung/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://meindl.de/datenschutzerklaerung/",
"url": "https://meindl.de/datenschutzerklaerung/",
"name": "Datenschutzerklärung | Meindl - Shoes For Actives",
"isPartOf": {
"@id": "https://meindl.de/?lang=en/#website"
},
"datePublished": "2018-05-23T07:13:43+00:00",
"dateModified": "2025-11-11T09:36:39+00:00",
"breadcrumb": {
"@id": "https://meindl.de/datenschutzerklaerung/#breadcrumb"
},
"inLanguage": "de",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://meindl.de/datenschutzerklaerung/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://meindl.de/datenschutzerklaerung/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Startseite",
"item": "https://meindl.de/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Datenschutzerklärung"
}
]
},
{
"@type": "WebSite",
"@id": "https://meindl.de/?lang=en/#website",
"url": "https://meindl.de/?lang=en/",
"name": "Meindl - Shoes For Actives",
"description": "",
"publisher": {
"@id": "https://meindl.de/?lang=en/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://meindl.de/?lang=en/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "de"
},
{
"@type": "Organization",
"@id": "https://meindl.de/?lang=en/#organization",
"name": "Meindl - Shoes For Actives",
"url": "https://meindl.de/?lang=en/",
"logo": {
"@type": "ImageObject",
"inLanguage": "de",
"@id": "https://meindl.de/?lang=en/#/schema/logo/image/",
"url": "https://meindl.de/wp-content/uploads/LOGO-Druckqualität.jpg",
"contentUrl": "https://meindl.de/wp-content/uploads/LOGO-Druckqualität.jpg",
"width": 1696,
"height": 694,
"caption": "Meindl - Shoes For Actives"
},
"image": {
"@id": "https://meindl.de/?lang=en/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/LukasMeindlGmbh/",
"https://www.instagram.com/meindl_shoesforactives/",
"https://www.youtube.com/channel/UC3oJ5zU1-185_xSJak_JjDw"
]
}
]
}
/modellfilter/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://meindl.de/modellfilter/",
"url": "https://meindl.de/modellfilter/",
"name": "Modellfilter | Meindl - Shoes For Actives",
"isPartOf": {
"@id": "https://meindl.de/?lang=en/#website"
},
"primaryImageOfPage": {
"@id": "https://meindl.de/modellfilter/#primaryimage"
},
"image": {
"@id": "https://meindl.de/modellfilter/#primaryimage"
},
"thumbnailUrl": "https://meindl.de/wp-content/uploads/icon-search-small.png",
"datePublished": "2016-06-10T19:11:20+00:00",
"dateModified": "2021-02-12T08:39:41+00:00",
"breadcrumb": {
"@id": "https://meindl.de/modellfilter/#breadcrumb"
},
"inLanguage": "de",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://meindl.de/modellfilter/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "de",
"@id": "https://meindl.de/modellfilter/#primaryimage",
"url": "https://meindl.de/wp-content/uploads/icon-search-small.png",
"contentUrl": "https://meindl.de/wp-content/uploads/icon-search-small.png",
"width": 100,
"height": 100
},
{
"@type": "BreadcrumbList",
"@id": "https://meindl.de/modellfilter/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Startseite",
"item": "https://meindl.de/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Modellfilter"
}
]
},
{
"@type": "WebSite",
"@id": "https://meindl.de/?lang=en/#website",
"url": "https://meindl.de/?lang=en/",
"name": "Meindl - Shoes For Actives",
"description": "",
"publisher": {
"@id": "https://meindl.de/?lang=en/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://meindl.de/?lang=en/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "de"
},
{
"@type": "Organization",
"@id": "https://meindl.de/?lang=en/#organization",
"name": "Meindl - Shoes For Actives",
"url": "https://meindl.de/?lang=en/",
"logo": {
"@type": "ImageObject",
"inLanguage": "de",
"@id": "https://meindl.de/?lang=en/#/schema/logo/image/",
"url": "https://meindl.de/wp-content/uploads/LOGO-Druckqualität.jpg",
"contentUrl": "https://meindl.de/wp-content/uploads/LOGO-Druckqualität.jpg",
"width": 1696,
"height": 694,
"caption": "Meindl - Shoes For Actives"
},
"image": {
"@id": "https://meindl.de/?lang=en/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/LukasMeindlGmbh/",
"https://www.instagram.com/meindl_shoesforactives/",
"https://www.youtube.com/channel/UC3oJ5zU1-185_xSJak_JjDw"
]
}
]
}
/kontakt/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://meindl.de/kontakt/",
"url": "https://meindl.de/kontakt/",
"name": "Kontakt | Meindl - Shoes For Actives",
"isPartOf": {
"@id": "https://meindl.de/?lang=en/#website"
},
"datePublished": "2016-05-11T13:36:47+00:00",
"dateModified": "2024-10-07T09:05:21+00:00",
"breadcrumb": {
"@id": "https://meindl.de/kontakt/#breadcrumb"
},
"inLanguage": "de",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://meindl.de/kontakt/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://meindl.de/kontakt/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Startseite",
"item": "https://meindl.de/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Kontakt"
}
]
},
{
"@type": "WebSite",
"@id": "https://meindl.de/?lang=en/#website",
"url": "https://meindl.de/?lang=en/",
"name": "Meindl - Shoes For Actives",
"description": "",
"publisher": {
"@id": "https://meindl.de/?lang=en/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://meindl.de/?lang=en/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "de"
},
{
"@type": "Organization",
"@id": "https://meindl.de/?lang=en/#organization",
"name": "Meindl - Shoes For Actives",
"url": "https://meindl.de/?lang=en/",
"logo": {
"@type": "ImageObject",
"inLanguage": "de",
"@id": "https://meindl.de/?lang=en/#/schema/logo/image/",
"url": "https://meindl.de/wp-content/uploads/LOGO-Druckqualität.jpg",
"contentUrl": "https://meindl.de/wp-content/uploads/LOGO-Druckqualität.jpg",
"width": 1696,
"height": 694,
"caption": "Meindl - Shoes For Actives"
},
"image": {
"@id": "https://meindl.de/?lang=en/#/schema/logo/image/"
},
"sameAs": [
"https://www.facebook.com/LukasMeindlGmbh/",
"https://www.instagram.com/meindl_shoesforactives/",
"https://www.youtube.com/channel/UC3oJ5zU1-185_xSJak_JjDw"
]
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 2 | 3 |
| /datenschutzerklaerung/ | 2 | 4 |
| /modellfilter/ | 4 | 3 |
| /kontakt/ | 2 | 3 |
This page presents a snapshot of public data from Lukas Meindl GmbH & Co. KG, captured on May 24, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Lukas Meindl GmbH & Co. KG: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://meindl.de to view the most current version of its content and see directly what this company is about and what it offers.