Rains
(https://rains.com) 📸 Data Snapshot: June 19, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
10
Impact Weight: 15 / 100
67% Reputation
Authority is primarily established through technical specs rather than personal expertise. There is a lack of named designers or ‘Person’ schema, but the technical implementation (JSON-LD ProductGroup and ItemList) is robust. The 2-year warranty mention serves as a proxy for manufacturing authority in the absence of a visible ‘About Us’ narrative in the crawled pages.
Marketing claims such as ‘most durable one yet’ are closely paired with specific model names (TexXel) and material properties. The claim ‘Engineered to handle water’ is a functional description rather than a bold performance hyperbole. The disconnect is minimal as the site functions as a catalog rather than a promise-heavy service provider.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "http://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.rains.com"
}
]
}
/products/gift-card/
[
{
"0": {
"@context": "https://schema.org/",
"@type": "ProductGroup",
"@id": "https://www.rains.com/products/gift-card#product",
"name": "E-Gift Card",
"category": "Gift Card",
"description": "Gifting for someone with particular taste? Rains’ Gift Card can be purchased to meet the wishes of anyone on your holiday shopping list.\nE-gift cards are delivered by email. All gift card orders are fulfilled within 24 hours on business days. Once fulfilled, you will receive an email including a redemption code, which can be forwarded to the gift card recipient. All e-gift cards do not expire and can only be used at rains.com (international webshop). E-gift cards are not redeemable at physical R",
"url": "/products/gift-card",
"brand": {
"@type": "Brand",
"name": "Rains"
},
"audience": {
"@type": "PeopleAudience",
"suggestedGender": "unisex",
"suggestedAge": {
"@type": "QuantitativeValue",
"minValue": 13,
"unitCode": "ANN"
}
},
"productGroupID": "G00",
"variesBy": [],
"hasVariant": {
"0": {
"@type": "Product",
"sku": "G00",
"image": "//www.rains.com/cdn/shop/files/GC-PNG.png?v=1725365017",
"name": "E-Gift Card - €20",
"category": "Gift Card",
"description": "Gifting for someone with particular taste? Rains’ Gift Card can be purchased to meet the wishes of anyone on your holiday shopping list.\nE-gift cards are delivered by email. All gift card orders are fulfilled within 24 hours on business days. Once fulfilled, you will receive an email including a redemption code, which can be forwarded to the gift card recipient. All e-gift cards do not expire and can only be used at rains.com (international webshop). E-gift cards are not redeemable at physical R",
"offers": {
"@type": "Offer",
"url": "/products/gift-card?variant=13747559956526",
"priceCurrency": "EUR",
"price": 20,
"itemCondition": "https://schema.org/NewCondition",
"availability": "https://schema.org/InStock",
"shippingDetails": {
"@type": "[DEPTH_TRUNCATED]",
"shippingRate": "[DEPTH_TRUNCATED]",
"shippingDestination": "[DEPTH_TRUNCATED]",
"deliveryTime": "[DEPTH_TRUNCATED]"
},
"hasMerchantReturnPolicy": {
"@type": "[DEPTH_TRUNCATED]",
"applicableCountry": "[DEPTH_TRUNCATED]",
"returnPolicyCategory": "[DEPTH_TRUNCATED]",
"merchantReturnDays": "[DEPTH_TRUNCATED]",
"returnMethod": "[DEPTH_TRUNCATED]",
"returnFees": "[DEPTH_TRUNCATED]"
}
}
},
"1": {
"@type": "Product",
"sku": "G00",
"image": "//www.rains.com/cdn/shop/files/GC-PNG.png?v=1725365017",
"name": "E-Gift Card - €30",
"category": "Gift Card",
"description": "Gifting for someone with particular taste? Rains’ Gift Card can be purchased to meet the wishes of anyone on your holiday shopping list.\nE-gift cards are delivered by email. All gift card orders are fulfilled within 24 hours on business days. Once fulfilled, you will receive an email including a redemption code, which can be forwarded to the gift card recipient. All e-gift cards do not expire and can only be used at rains.com (international webshop). E-gift cards are not redeemable at physical R",
"offers": {
"@type": "Offer",
"url": "/products/gift-card?variant=13747559989294",
"priceCurrency": "EUR",
"price": 30,
"itemCondition": "https://schema.org/NewCondition",
"availability": "https://schema.org/InStock",
"shippingDetails": {
"@type": "[DEPTH_TRUNCATED]",
"shippingRate": "[DEPTH_TRUNCATED]",
"shippingDestination": "[DEPTH_TRUNCATED]",
"deliveryTime": "[DEPTH_TRUNCATED]"
},
"hasMerchantReturnPolicy": {
"@type": "[DEPTH_TRUNCATED]",
"applicableCountry": "[DEPTH_TRUNCATED]",
"returnPolicyCategory": "[DEPTH_TRUNCATED]",
"merchantReturnDays": "[DEPTH_TRUNCATED]",
"returnMethod": "[DEPTH_TRUNCATED]",
"returnFees": "[DEPTH_TRUNCATED]"
}
}
},
"2": {
"@type": "Product",
"sku": "G00",
"image": "//www.rains.com/cdn/shop/files/GC-PNG.png?v=1725365017",
"name": "E-Gift Card - €40",
"category": "Gift Card",
"description": "Gifting for someone with particular taste? Rains’ Gift Card can be purchased to meet the wishes of anyone on your holiday shopping list.\nE-gift cards are delivered by email. All gift card orders are fulfilled within 24 hours on business days. Once fulfilled, you will receive an email including a redemption code, which can be forwarded to the gift card recipient. All e-gift cards do not expire and can only be used at rains.com (international webshop). E-gift cards are not redeemable at physical R",
"offers": {
"@type": "Offer",
"url": "/products/gift-card?variant=13747560022062",
"priceCurrency": "EUR",
"price": 40,
"itemCondition": "https://schema.org/NewCondition",
"availability": "https://schema.org/InStock",
"shippingDetails": {
"@type": "[DEPTH_TRUNCATED]",
"shippingRate": "[DEPTH_TRUNCATED]",
"shippingDestination": "[DEPTH_TRUNCATED]",
"deliveryTime": "[DEPTH_TRUNCATED]"
},
"hasMerchantReturnPolicy": {
"@type": "[DEPTH_TRUNCATED]",
"applicableCountry": "[DEPTH_TRUNCATED]",
"returnPolicyCategory": "[DEPTH_TRUNCATED]",
"merchantReturnDays": "[DEPTH_TRUNCATED]",
"returnMethod": "[DEPTH_TRUNCATED]",
"returnFees": "[DEPTH_TRUNCATED]"
}
}
},
"3": {
"@type": "Product",
"sku": "G00",
"image": "//www.rains.com/cdn/shop/files/GC-PNG.png?v=1725365017",
"name": "E-Gift Card - €50",
"category": "Gift Card",
"description": "Gifting for someone with particular taste? Rains’ Gift Card can be purchased to meet the wishes of anyone on your holiday shopping list.\nE-gift cards are delivered by email. All gift card orders are fulfilled within 24 hours on business days. Once fulfilled, you will receive an email including a redemption code, which can be forwarded to the gift card recipient. All e-gift cards do not expire and can only be used at rains.com (international webshop). E-gift cards are not redeemable at physical R",
"offers": {
"@type": "Offer",
"url": "/products/gift-card?variant=13747560054830",
"priceCurrency": "EUR",
"price": 50,
"itemCondition": "https://schema.org/NewCondition",
"availability": "https://schema.org/InStock",
"shippingDetails": {
"@type": "[DEPTH_TRUNCATED]",
"shippingRate": "[DEPTH_TRUNCATED]",
"shippingDestination": "[DEPTH_TRUNCATED]",
"deliveryTime": "[DEPTH_TRUNCATED]"
},
"hasMerchantReturnPolicy": {
"@type": "[DEPTH_TRUNCATED]",
"applicableCountry": "[DEPTH_TRUNCATED]",
"returnPolicyCategory": "[DEPTH_TRUNCATED]",
"merchantReturnDays": "[DEPTH_TRUNCATED]",
"returnMethod": "[DEPTH_TRUNCATED]",
"returnFees": "[DEPTH_TRUNCATED]"
}
}
},
"4": {
"@type": "Product",
"sku": "G00",
"image": "//www.rains.com/cdn/shop/files/GC-PNG.png?v=1725365017",
"name": "E-Gift Card - €60",
"category": "Gift Card",
"description": "Gifting for someone with particular taste? Rains’ Gift Card can be purchased to meet the wishes of anyone on your holiday shopping list.\nE-gift cards are delivered by email. All gift card orders are fulfilled within 24 hours on business days. Once fulfilled, you will receive an email including a redemption code, which can be forwarded to the gift card recipient. All e-gift cards do not expire and can only be used at rains.com (international webshop). E-gift cards are not redeemable at physical R",
"offers": {
"@type": "Offer",
"url": "/products/gift-card?variant=13747560120366",
"priceCurrency": "EUR",
"price": 60,
"itemCondition": "https://schema.org/NewCondition",
"availability": "https://schema.org/InStock",
"shippingDetails": {
"@type": "[DEPTH_TRUNCATED]",
"shippingRate": "[DEPTH_TRUNCATED]",
"shippingDestination": "[DEPTH_TRUNCATED]",
"deliveryTime": "[DEPTH_TRUNCATED]"
},
"hasMerchantReturnPolicy": {
"@type": "[DEPTH_TRUNCATED]",
"applicableCountry": "[DEPTH_TRUNCATED]",
"returnPolicyCategory": "[DEPTH_TRUNCATED]",
"merchantReturnDays": "[DEPTH_TRUNCATED]",
"returnMethod": "[DEPTH_TRUNCATED]",
"returnFees": "[DEPTH_TRUNCATED]"
}
}
},
"_items_truncated": true
}
},
"_truncated": true,
"_original_size": 37950
},
{
"0": {
"@context": "https://schema.org/",
"@type": "ImageObject",
"name": "E-Gift Card 1",
"contentUrl": "https://www.rains.com/cdn/shop/files/GC-PNG.png?v=1725365017&width=1024",
"license": "https://www.rains.com/pages/contact",
"acquireLicensePage": "https://www.rains.com/pages/contact",
"creditText": "RAINS",
"creator": {
"@type": "Organization",
"name": "RAINS"
},
"width": {
"@type": "QuantitativeValue",
"value": 1500,
"unitCode": "px"
},
"height": {
"@type": "QuantitativeValue",
"value": 2250,
"unitCode": "px"
}
},
"_truncated": true,
"_original_size": 37950
},
{
"@context": "http://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.rains.com"
},
{
"@type": "ListItem",
"position": 2,
"name": "E-Gift Card",
"item": "https://www.rains.com/products/gift-card"
}
],
"_truncated": true,
"_original_size": 37950
}
]
/collections/private-sale/
[
{
"@context": "http://schema.org",
"@type": "ItemList",
"itemListElement": [
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 1,
"url": "https://www.rains.com/products/lohja-long-jacket-male-campaign",
"image": "https://www.rains.com/cdn/shop/files/6cf5e59d-7c76-415b-b7b5-079cab20c541_4d3d4b20-fa94-45d0-aeb5-91385dfdf68a.jpg?v=1781541997",
"name": "Lohja Long Insulated Jacket"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 2,
"url": "https://www.rains.com/products/weekend-bag-campaign",
"image": "https://www.rains.com/cdn/shop/files/bba00334-170f-42d5-ae3a-c396c2d36a42_425d7345-8267-4eb0-891f-9f179d7eb331.jpg?v=1781542634",
"name": "Hilo Weekend Bag"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 3,
"url": "https://www.rains.com/products/fishtail-parka-female-campaign",
"image": "https://www.rains.com/cdn/shop/files/5c2b58f3-641a-410e-8282-bc26d9376569_266dab61-d586-447f-917e-fe7034b29b5a.jpg?v=1781540530",
"name": "Fishtail Parka"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 4,
"url": "https://www.rains.com/products/suva-softshell-jacket-male-campaign",
"image": "https://www.rains.com/cdn/shop/files/efce86e3-2490-45e3-9b98-ac39f8bb0d33_3bb6160b-5601-456c-8c74-49df29fd8701.jpg?v=1781542296",
"name": "Suva Softshell Jacket"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 5,
"url": "https://www.rains.com/products/tote-bag-mini-campaign",
"image": "https://www.rains.com/cdn/shop/files/b01b31de-c78d-446d-afb3-9ae5301b2701_69591726-cf98-4fb2-9002-7e7c29f3a898.jpg?v=1781538973",
"name": "Tote Bag Mini"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 6,
"url": "https://www.rains.com/products/suva-softshell-jacket-female-campaign",
"image": "https://www.rains.com/cdn/shop/files/0089d067-b1d6-423e-a662-4cb245275360_b57e589a-ab39-4397-aeba-c75b8ead5ec4.jpg?v=1781542301",
"name": "Suva Softshell Jacket"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 7,
"url": "https://www.rains.com/products/fishtail-parka-male-campaign",
"image": "https://www.rains.com/cdn/shop/files/6ed7d590-0875-48cf-ae22-b18252827d3b_085b8a45-681b-4f61-97be-bd6a584d03f1.jpg?v=1781540583",
"name": "Fishtail Parka"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 8,
"url": "https://www.rains.com/products/wash-bag-small-campaign",
"image": "https://www.rains.com/cdn/shop/files/1137f689-14ba-43fd-aff6-51fb480df9bc_88d2bd30-6dfe-471a-83a1-091419e9a332.jpg?v=1781542500",
"name": "Wash Bag Small"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 9,
"url": "https://www.rains.com/products/book-daypack-campaign",
"image": "https://www.rains.com/cdn/shop/files/e46c7d3e-01c9-42e0-9589-d0612507d621_d36f1647-374f-4b9c-9bc3-aaeac71e7398.jpg?v=1781542481",
"name": "Book Daypack"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 10,
"url": "https://www.rains.com/products/lohja-jacket-male-campaign",
"image": "https://www.rains.com/cdn/shop/files/6490a10a-f188-43d1-89b4-309c3bd85a19_55622b27-7123-4f80-bcc1-c74088babb7f.jpg?v=1781542080",
"name": "Lohja Insulated Jacket"
}
]
},
{
"@context": "http://schema.org",
"@graph": [
{
"@type": "Webpage",
"@id": "/collections/private-sale",
"name": "SPECIAL OFFERS.",
"description": "30% off—members unlock extra. Unlock your extra 10% off A curated edit of SS26 designs are now on sale. The selection spans seasonal ready-to-wear and our iconic rainwear and accessories. Styles this wanted won't stay long. Rains Members are rewarded an extra 10% off. Talk about VIP treatment. ",
"image": {
"@type": "ImageObject",
"url": "https://www.rains.com/cdn/shop/files/6cf5e59d-7c76-415b-b7b5-079cab20c541_4d3d4b20-fa94-45d0-aeb5-91385dfdf68a.jpg?v=1781541997",
"contentUrl": "https://www.rains.com/cdn/shop/files/6cf5e59d-7c76-415b-b7b5-079cab20c541_4d3d4b20-fa94-45d0-aeb5-91385dfdf68a.jpg?v=1781541997"
},
"primaryImageOfPage": "https://www.rains.com/cdn/shop/files/6cf5e59d-7c76-415b-b7b5-079cab20c541_4d3d4b20-fa94-45d0-aeb5-91385dfdf68a.jpg?v=1781541997",
"url": "https://www.rains.com/collections/private-sale"
}
]
},
{
"@context": "http://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.rains.com"
},
{
"@type": "ListItem",
"position": 2,
"name": "SPECIAL OFFERS.",
"item": "https://www.rains.com/collections/private-sale"
}
]
}
]
/collections/waterproof-wash-bags/
[
{
"@context": "http://schema.org",
"@type": "ItemList",
"itemListElement": [
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 1,
"url": "https://www.rains.com/products/weekend-wash-bag",
"image": "https://www.rains.com/cdn/shop/files/d4bf355b-d99b-466f-9360-8921d9693ab7.jpg?v=1780473738",
"name": "Hilo Wash Bag"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 2,
"url": "https://www.rains.com/products/wash-bag-small",
"image": "https://www.rains.com/cdn/shop/files/27713d7f-dbf0-45b8-9f64-e63844d61f74.jpg?v=1776422520",
"name": "Wash Bag Small"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 3,
"url": "https://www.rains.com/products/cosmetic-bag",
"image": "https://www.rains.com/cdn/shop/files/e8f064b4-1753-41b4-81c1-df20d23539b4_60f7d25b-aa09-430e-b941-04f6e5ab5b2a.jpg?v=1774335113",
"name": "Cosmetic Bag"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 4,
"url": "https://www.rains.com/products/wash-bag-large",
"image": "https://www.rains.com/cdn/shop/files/3b12d6b1-6a0a-4f3d-a81a-a20c7154aa43.jpg?v=1769188082",
"name": "Wash Bag Large"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 5,
"url": "https://www.rains.com/products/texel-wash-bag",
"image": "https://www.rains.com/cdn/shop/files/caa0c02b-5c55-49b8-8d94-8722e952f019.jpg?v=1780473798",
"name": "Texel Wash Bag"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 6,
"url": "https://www.rains.com/products/otaru-wash-bag",
"image": "https://www.rains.com/cdn/shop/files/7c425b86-e307-4fa4-9073-e35f924c91c6_6f79c465-dae2-4807-a438-be146919580a.jpg?v=1773308921",
"name": "Otaru Wash Bag"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 7,
"url": "https://www.rains.com/products/sibu-wash-bag",
"image": "https://www.rains.com/cdn/shop/files/3804d48f-050a-4f63-b97c-dc7171e5c4b3_80bc610f-e5c1-4b3c-8ad3-774613ebbcf8.jpg?v=1773422174",
"name": "Sibu Wash Bag"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 8,
"url": "https://www.rains.com/products/2-zip-wash-bag",
"image": "https://www.rains.com/cdn/shop/files/b61bf798-bf53-453b-a2cb-0698b9b779d0_b3658db1-a220-4c81-ac84-2eb80f215a62.jpg?v=1774442476",
"name": "2 Zip Wash Bag"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 9,
"url": "https://www.rains.com/products/otg-wash-bag",
"image": "https://www.rains.com/cdn/shop/files/1226bb31-4d72-4a25-b9f8-07b3966e96d8.jpg?v=1773740301",
"name": "OTG Wash Bag"
},
{
"@context": "http://www.schema.org",
"@type": "Listitem",
"position": 10,
"url": "https://www.rains.com/products/wash-bag-small-campaign",
"image": "https://www.rains.com/cdn/shop/files/1137f689-14ba-43fd-aff6-51fb480df9bc_88d2bd30-6dfe-471a-83a1-091419e9a332.jpg?v=1781542500",
"name": "Wash Bag Small"
}
]
},
{
"@context": "http://schema.org",
"@graph": [
{
"@type": "Webpage",
"@id": "/collections/waterproof-wash-bags",
"name": "Waterproof Toiletry Bag | Buy Large Resistant Wash Bags | Rains®",
"description": "Complete your travel bag wardrobe with a waterproof toiletry bag. Rains’ collection of large water-resistant toiletry bags is characterized by compact sizes, zip closures and signature waterproof fabric. <--> Waterproof Wash Bags – The must have you did not know you needed A waterproof wash bag may not top of min",
"image": {
"@type": "ImageObject",
"url": "https://www.rains.com/cdn/shop/files/748b437b-065e-419f-a17c-e65134cf0002_b6b6c69b-d6bc-4897-8c2b-fafc75afefa2.jpg?v=1776422368",
"contentUrl": "https://www.rains.com/cdn/shop/files/748b437b-065e-419f-a17c-e65134cf0002_b6b6c69b-d6bc-4897-8c2b-fafc75afefa2.jpg?v=1776422368"
},
"primaryImageOfPage": "https://www.rains.com/cdn/shop/files/748b437b-065e-419f-a17c-e65134cf0002_b6b6c69b-d6bc-4897-8c2b-fafc75afefa2.jpg?v=1776422368",
"url": "https://www.rains.com/collections/waterproof-wash-bags"
}
]
},
{
"@context": "http://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.rains.com"
},
{
"@type": "ListItem",
"position": 2,
"name": "Wash Bags",
"item": "https://www.rains.com/collections/waterproof-wash-bags"
}
]
}
]
🛡️ Trust Signals — external proof links that back the declared identity
84Review mentions (all pages)
8External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 12 | 2 |
| /products/gift-card/ | 54 | 2 |
| /collections/private-sale/ | 8 | 2 |
| /collections/waterproof-wash-bags/ | 10 | 2 |
Explore the other reputation pillars for Rains
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Rains, captured on June 19, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Rains: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://rains.com to view the most current version of its content and see directly what this company is about and what it offers.