Information Density: Southern Proper – Signal Evidence & AI Readability

Southern Proper

(https://southernproper.com) 📸 Data Snapshot: June 19, 2026
Information Density — The Lens

Classify each sentence as substantive or hollow. Grounding markers — numbers, currencies, dates, technical units, named entities — outweigh marketing adjectives. When fluff sits right next to hard evidence, the fluff is forgiven.

Info Density Power-words vs. Substance ratio.
17 Impact Weight: 30 / 100
57% Reputation

The site suffers from high concept repetition, specifically repeating the entire FAQ and Size Chart block (H3 to H5) verbatim up to six times on a single page. While it provides specific material nouns like ‘100% Peruvian Cotton’ and ‘Reversible Woven 100% Cotton’, these are buried under fluff headings like ‘Recently Imitated, Never Duplicated’ and ‘The Original Southern Hoodie Tee’. The ratio of substance is saved only by the granular measurement tables in the H4 ADULTS and BOYS sections.

Information Density is read straight from the body copy: how much of the text carries grounded, checkable substance versus hollow filler. Below is the clean text the engine analyzed, then the industry’s known generic-claim patterns to weigh it against.

📝 The Narrative — clean text per page (the substance-vs-filler signal)
HOMEPAGE (https://southernproper.com) Southern Proper
[H1]
Properly Southern

SHOP NOW

Cocktail Collection

Golf Collection

Hoodie Tees

Shorts

Polos

T-Shirts

Sport Coats

Outerwear

AMERICANA

Sold Out

Hoodie Tee: Patriot Blue

No reviews

$55.00

Sold Out

Hoodie Tee: Coastal Blue

3 reviews

$55.00

Sold Out

Hoodie Tee: Muscadine

2 reviews

$55.00

Sold Out

Hoodie Tee: Harbor Green

No reviews

$55.00

Quick view

Hoodie Tee: Beach Glass

2 reviews

$55.00

Quick view

Hoodie Tee: Coral Almond

No reviews

$55.00

View all

View all14 products

[H2] Hoodie Tee: Patriot Blue

No reviews

Regular price
$55.00

Save $0.00

The Original Southern Hoodie Tee
Recently Imitated, Never Duplicated
Southern Proper Tag on Front Pocket
100% Peruvian Cotton, Heathered for exceptional softness
Printed Southern Proper on Sleeve
Hooded
[H2] More Information

[H3]
Size Chart

[H4] ADULTS
Adult Sizing
Size
Chest
Neck
Waist
Sleeve
XS
32-34"
13-13.5"
26-28"
31-32"
S
35-37"
14-14.5"
29-31"
32-33"
M
38-40"
15-15.5"
32-34"
33-34"
L
41-43"
16-16.5"
35-37"
34-35"
XL
44-46"
17-17.5"
38-40"
35-36"
XXL
47-49"
18-18.5"
41-43"
36-37"
[H4] BOYS
Kiddos grow like weeds. If your child is on the line, we recommend sizing up.
Size
Age
Height
Weight
Neck
Chest
Waist
XS
4-5
39-43"
34-45
11-12"
21-23"
21-22"
S
6-7
44-49"
46-57
12-13"
23-25"
22-23"
M
8-10
49-53"
58-74
13-14"
26-27"
23-25"
L
11-14
53-60"
75-106
14-15"
28-29"
25-27"
XL
15-16
60-65"
106-115
15"
30"
27-28"
[H4] HOW TO MEASURE
NECK: Measure around the base of your neck.
CHEST: Measure under your arms at the fullest part of your chest. Keep the tape parallel to the floor.
WAIST: Measure around your natural waistline (typically where your waist is smallest), keeping the tape a bit loose.
SLEEVE LENGTH: Bend your elbow to 90 degrees and place your hand on your hip. Hold the tape at the center back of your neck. Measure across your shoulder to your elbow, and down to your wrist. The total length is your sleeve length.

[H3]
Shipping and Returns

[H4] SHIPPING:
Your shipping time kicks in when your item(s) leave our distribution center.
Please allow one business day for processing at our distribution center before your order is shipped. Two-day shipping & next day orders must be placed before 3 PM EST to be processed that day. If placed after 3 PM, the order will be processed the following business day.
All orders placed on Saturday and Sunday will be processed on the following Monday. All orders are shipped through USPS and UPS. We do not offer Sunday delivery.

[H4] RETURNS:
Please use the site southernproper.loopreturns.com for Returns and Exchanges. All SALE products are final sale and may only be exchanged for color and size. We will gladly accept returns of unworn, unwashed, undamaged or defective merchandise for a full refund within 45 days of original purchase.
However -- Sale items, flash sale, and items that have been worn or washed are yours for keeps.
[H4]
EXCHANGES:
If you would like to process an exchange, you may do so by filling out the exchange form on the packing slip included in your order. We will ship to the same shipping address listed on the original order unless otherwise noted. If the item requested is not in stock at the time the return is received, we will refund your original form of payment.

[H3]
FAQ

[H4] Shipping

[H5] When will my order ship?
Your shipping time kicks in when your item(s) have left our distribution center.All orders placed on Saturday and Sunday will be processed on the following Monday. All orders are shipped through FedEx. We do not offer Saturday delivery. Please allow 5-6 business days to receive your order.
Please allow one business day for processing at our distribution center before your order is shipped. Two-day shipping & next day orders must be placed before 2 PM CST to be processed that day. If placed after 2 PM, the order will be processed the following business day.

[H5] Do you ship to P.O. boxes?
Unfortunately, we do not. Orders must be sent to a residence or business.

[H5] How can I track my order?
A shipping confirmation e-mail will be sent once your order has been shipped. This confirmation will include the tracking number for your package in order for you to track the status of your item.

[H5] Can I change the address on my order?
We try to ship out orders faster than a hot knife through butter, but if your order has not left our facility we are happy to change the address on your package. Email us ASAP to make changes to your shipping address. If you have received a shipping confirmation, your order has left our facility and you will need to call the shipping provider to make adjustments.

[H4] Returns

[H5] Return Policy
Not quite right? If you're looking to make a return or exchange, no worries. We accept returns on all full price items 45 days from time of delivery. However -- final sale, flash sale, and items that have been worn or washed are yours for keeps. Go to: southernproper.loopreturns.com
Enter your Order Number and Email Address associated with your purchase.
Please allow one business day for an update on your return/exchange status.

[H5] Can I exchange a gift someone gave me?
Ah, the classic “My aunt does not know how to buy for me” problem. Of course, we can exchange as long as you have the Original Order number. We cannot exchange without proof of purchase. Not sure of the order number but still pretty sure your gift was purchased direct from us? Give us a call!

[H5] What is the typical timeline for an exchange or return?
Exchanges and returns typically take 10 business days. To check the status of your exchange or return please send an email over to support@southernproper.com

[H4] Refunds

[H5] Refund Policy
The refund will be made in the original form of payment. Please note that for credit to your credit card, it may take up to one full billing cycle for the credit to reflect on your statement.

[H5] Are price adjustments offered?
No, we do not offer price adjustments.

[H5] What does it mean if one of my items is on backorder?
If you place an order for an item that is not available for immediate shipment, it will be backordered. You will be notified if an item is backordered within 10 days of placing your order. You will also be given an approximate date of shipment.In the event that a backordered item is part of your order, we reserve the right to cancel the item or ship your order in multiple packages. If for any reason you would like to cancel a back-ordered item email support@southernproper.com.

[H4] Stickers

[H5] Want a sticker?
Follow the link here: https://www.southernproper.com/accessories/southern-proper/stickers.html

[H5] Want to enter our sticker lottery?
Enter Here: https://www.southernproper.com/pages/stickerrequest

[H5] Have an idea for a sticker?
Send it to stickers@southernproper.com with the Subject Line “Sticker Design.”

[H4] FAQs

[H5] Why is my card being declined during checkout?
This is likely because we cannot obtain authorization from your credit card company. Check to be sure the billing information matches the information on file with your card company. If your information is correct and the transaction will not authorize, give us a call and we can help!

[H5] Wholesale or Corporate Apparel Inquiries?
Interested in opening an account with us? Please email our National Sales Director, Maury Lyon (maury@southernproper.com)

[H5] Ambassador Program
Do you want to be the first to hear about what’s new at Southern Proper? Really love networking on your campus and love Southern Proper?! Our Belles and Beaus Program is open to full time college students across the US. We accept applications to our program twice a year, December and July. Follow us on Social Media to be sure you don’t miss the announcement of live applications!

[IMG: A blue Southern Patriotic Blue with the words southern pride on it.]

"Close (esc)"

[H2] Hoodie Tee: Coastal Blue

3 reviews

Regular price
$55.00

Save $0.00

The Original Southern Hoodie Tee
Recently Imitated, Never Duplicated
Southern Proper Tag on Front Pocket
100% Peruvian Cotton, Heathered for exceptional softness
Printed Southern Proper on Sleeve
Hooded
[H2] More Information

[H3]
Size Chart

[H4] ADULTS
Adult Sizing
Size
Chest
Neck
Waist
Sleeve
XS
32-34"
13-13.5"
26-28"
31-32"
S
35-37"
14-14.5"
29-31"
32-33"
M
38-40"
15-15.5"
32-34"
33-34"
L
41-43"
16-16.5"
35-37"
34-35"
XL
44-46"
17-17.5"
38-40"
35-36"
XXL
47-49"
18-18.5"
41-43"
36-37"
[H4] BOYS
Kiddos grow like weeds. If your child is on the line, we recommend sizing up.
Size
Age
Height
Weight
Neck
Chest
Waist
XS
4-5
39-43"
34-45
11-12"
21-23"
21-22"
S
6-7
44-49"
46-57
12-13"
23-25"
22-23"
M
8-10
49-53"
58-74
13-14"
26-27"
23-25"
L
11-14
53-60"
75-106
14-15"
28-29"
25-27"
XL
15-16
60-65"
106-115
15"
30"
27-28"
[H4] HOW TO MEASURE
NECK: Measure around the base of your neck.
CHEST: Measure under your arms at the fullest part of your chest. Keep the tape parallel to the floor.
WAIST: Measure around your natural waistline (typically where your waist is smallest), keeping the tape a bit loose.
SLEEVE LENGTH: Bend your elbow to 90 degrees and place your hand on your hip. Hold the tape at the center back of your neck. Measure across your shoulder to your elbow, and down to your wrist. The total length is your sleeve length.

[H3]
Shipping and Returns

[H4] SHIPPING:
Your shipping time kicks in when your item(s) leave our distribution center.
Please allow one business day for processing at our distribution center before your order is shipped. Two-day shipping & next day orders must be placed before 3 PM EST to be processed that day. If placed after 3 PM, the order will be processed the following business day.
All orders placed on Saturday and Sunday will be processed on the following Monday. All orders are shipped through USPS and UPS. We do not offer Sunday delivery.

[H4] RETURNS:
Please use the site southernproper.loopreturns.com for Returns and Exchanges. All SALE products are final sale and may only be exchanged for color and size. We will gladly accept returns of unworn, unwashed, undamaged or defective merchandise for a full refund within 45 days of original purchase.
However -- Sale items, flash sale, and items that have been worn or washed are yours for keeps.
[H4]
EXCHANGES:
If you would like to process an exchange, you may do so by filling out the exchange form on the packing slip included in your order. We will ship to the same shipping address listed on the original order unless otherwise noted. If the item requested is not in stock at the time the return is received, we will refund your original form of payment.

[H3]
FAQ

[H4] Shipping

[H5] When will my order ship?
Your shipping time kicks in when your item(s) have left our distribution center.All orders placed on Saturday and Sunday will be processed on the following Monday. All orders are shipped through FedEx. We do not offer Saturday delivery. Please allow 5-6 business days to receive your order.
Please allow one business day for processing at our distribution center before your order is shipped. Two-day shipping & next day orders must be placed before 2 PM CST to be processed that day. If placed after 2 PM, the order will be processed the following business day.

[H5] Do you ship to P.O. boxes?
Unfortunately, we do not. Orders must be sent to a residence or business.

[H5] How can I track my order?
A shipping confirmation e-mail will be sent once your order has been shipped. This confirmation will include the tracking number for your package in order for you to track the status of your item.

[H5] Can I change the address on my order?
We try to ship out orders faster than a hot knife through butter, but if your order has not left our facility we are happy to change the address on your package. Email us ASAP to make changes to your shipping address. If you have received a shipping confirmation, your order has left our facility and you will need to call the shipping provider to make adjustments.

[H4] Returns

[H5] Return Policy
Not quite right? If you're looking to make a return or exchange, no worries. We accept returns on all full price items 45 days from time of delivery. However -- final sale, flash sale, and items that have been worn or washed are yours for keeps. Go to: southernproper.loopreturns.com
Enter your Order Number and Email Address associated with your purchase.
Please allow one business day for an update on your return/exchange status.

[H5] Can I exchange a gift someone gave me?
Ah, the classic “My aunt does not know how to buy for me” problem. Of course, we can exchange as long as you have the Original Order number. We cannot exchange without proof of purchase. Not sure of the order number but still pretty sure your gift was purchased direct from us? Give us a call!

[H5] What is the typical timeline for an exchange or return?
Exchanges and returns typically take 10 business days. To check the status of your exchange or return please send an email over to support@southernproper.com

[H4] Refunds

[H5] Refund Policy
The refund will be made in the original form of payment. Please note that for credit to your credit card, it may take up to one full billing cycle for the credit to reflect on your statement.

[H5] Are price adjustments offered?
No, we do not offer price adjustments.

[H5] What does it mean if one of my items is on backorder?
If you place an order for an item that is not available for immediate shipment, it will be backordered. You will be notified if an item is backordered within 10 days of placing your order. You will also be given an approximate date of shipment.In the event that a backordered item is part of your order, we reserve the right to cancel the item or ship your order in multiple packages. If for any reason you would like to cancel a back-ordered item email support@southernproper.com.

[H4] Stickers

[H5] Want a sticker?
Follow the link here: https://www.southernproper.com/accessories/southern-proper/stickers.html

[H5] Want to enter our sticker lottery?
Enter Here: https://www.southernproper.com/pages/stickerrequest

[H5] Have an idea for a sticker?
Send it to stickers@southernproper.com with the Subject Line “Sticker Design.”

[H4] FAQs

[H
15000 chars
SUB-PAGE (https://southernproper.com/accessories/southern-proper/stickers.html) Everything Else | Southern Proper
[H2] Type

Accessories

[H2] Size

[H2] Color

[H2] Fit

[H2] Pattern

[H2] Sleeve Length

[H2] Neckline

[H2] Collar

[H2] Type

Accessories

[H2] Size

[H2] Color

[H2] Fit

[H2] Pattern

[H2] Sleeve Length

[H2] Neckline

[H2] Collar

Filter

2 products

Sort

Save $10.00

Quick view

Southern Proper Golf Towel

No reviews

Regular price
$25.00
Sale price

$15.00

Save $70.50

Quick view

The Tartan Throw by Southern Proper

8 reviews

Regular price
$99.50
Sale price

$29.00

[H2] Southern Proper Golf Towel

No reviews

Regular price

$25.00

Sale price
$15.00

Save $10.00

Not saying you'll shoot under par... but this may be your new good luck charm.
MADE IN THE USA
[H2] More Information

[H3]
Size Chart

[H4] ADULTS
Adult Sizing
Size
Chest
Neck
Waist
Sleeve
XS
32-34"
13-13.5"
26-28"
31-32"
S
35-37"
14-14.5"
29-31"
32-33"
M
38-40"
15-15.5"
32-34"
33-34"
L
41-43"
16-16.5"
35-37"
34-35"
XL
44-46"
17-17.5"
38-40"
35-36"
XXL
47-49"
18-18.5"
41-43"
36-37"
[H4] BOYS
Kiddos grow like weeds. If your child is on the line, we recommend sizing up.
Size
Age
Height
Weight
Neck
Chest
Waist
XS
4-5
39-43"
34-45
11-12"
21-23"
21-22"
S
6-7
44-49"
46-57
12-13"
23-25"
22-23"
M
8-10
49-53"
58-74
13-14"
26-27"
23-25"
L
11-14
53-60"
75-106
14-15"
28-29"
25-27"
XL
15-16
60-65"
106-115
15"
30"
27-28"
[H4] HOW TO MEASURE
NECK: Measure around the base of your neck.
CHEST: Measure under your arms at the fullest part of your chest. Keep the tape parallel to the floor.
WAIST: Measure around your natural waistline (typically where your waist is smallest), keeping the tape a bit loose.
SLEEVE LENGTH: Bend your elbow to 90 degrees and place your hand on your hip. Hold the tape at the center back of your neck. Measure across your shoulder to your elbow, and down to your wrist. The total length is your sleeve length.

[H3]
Shipping and Returns

[H4] SHIPPING:
Your shipping time kicks in when your item(s) leave our distribution center.
Please allow one business day for processing at our distribution center before your order is shipped. Two-day shipping & next day orders must be placed before 3 PM EST to be processed that day. If placed after 3 PM, the order will be processed the following business day.
All orders placed on Saturday and Sunday will be processed on the following Monday. All orders are shipped through USPS and UPS. We do not offer Sunday delivery.

[H4] RETURNS:
Please use the site southernproper.loopreturns.com for Returns and Exchanges. All SALE products are final sale and may only be exchanged for color and size. We will gladly accept returns of unworn, unwashed, undamaged or defective merchandise for a full refund within 45 days of original purchase.
However -- Sale items, flash sale, and items that have been worn or washed are yours for keeps.
[H4]
EXCHANGES:
If you would like to process an exchange, you may do so by filling out the exchange form on the packing slip included in your order. We will ship to the same shipping address listed on the original order unless otherwise noted. If the item requested is not in stock at the time the return is received, we will refund your original form of payment.

[H3]
FAQ

[H4] Shipping

[H5] When will my order ship?
Your shipping time kicks in when your item(s) have left our distribution center.All orders placed on Saturday and Sunday will be processed on the following Monday. All orders are shipped through FedEx. We do not offer Saturday delivery. Please allow 5-6 business days to receive your order.
Please allow one business day for processing at our distribution center before your order is shipped. Two-day shipping & next day orders must be placed before 2 PM CST to be processed that day. If placed after 2 PM, the order will be processed the following business day.

[H5] Do you ship to P.O. boxes?
Unfortunately, we do not. Orders must be sent to a residence or business.

[H5] How can I track my order?
A shipping confirmation e-mail will be sent once your order has been shipped. This confirmation will include the tracking number for your package in order for you to track the status of your item.

[H5] Can I change the address on my order?
We try to ship out orders faster than a hot knife through butter, but if your order has not left our facility we are happy to change the address on your package. Email us ASAP to make changes to your shipping address. If you have received a shipping confirmation, your order has left our facility and you will need to call the shipping provider to make adjustments.

[H4] Returns

[H5] Return Policy
Not quite right? If you're looking to make a return or exchange, no worries. We accept returns on all full price items 45 days from time of delivery. However -- final sale, flash sale, and items that have been worn or washed are yours for keeps. Go to: southernproper.loopreturns.com
Enter your Order Number and Email Address associated with your purchase.
Please allow one business day for an update on your return/exchange status.

[H5] Can I exchange a gift someone gave me?
Ah, the classic “My aunt does not know how to buy for me” problem. Of course, we can exchange as long as you have the Original Order number. We cannot exchange without proof of purchase. Not sure of the order number but still pretty sure your gift was purchased direct from us? Give us a call!

[H5] What is the typical timeline for an exchange or return?
Exchanges and returns typically take 10 business days. To check the status of your exchange or return please send an email over to support@southernproper.com

[H4] Refunds

[H5] Refund Policy
The refund will be made in the original form of payment. Please note that for credit to your credit card, it may take up to one full billing cycle for the credit to reflect on your statement.

[H5] Are price adjustments offered?
No, we do not offer price adjustments.

[H5] What does it mean if one of my items is on backorder?
If you place an order for an item that is not available for immediate shipment, it will be backordered. You will be notified if an item is backordered within 10 days of placing your order. You will also be given an approximate date of shipment.In the event that a backordered item is part of your order, we reserve the right to cancel the item or ship your order in multiple packages. If for any reason you would like to cancel a back-ordered item email support@southernproper.com.

[H4] Stickers

[H5] Want a sticker?
Follow the link here: https://www.southernproper.com/accessories/southern-proper/stickers.html

[H5] Want to enter our sticker lottery?
Enter Here: https://www.southernproper.com/pages/stickerrequest

[H5] Have an idea for a sticker?
Send it to stickers@southernproper.com with the Subject Line “Sticker Design.”

[H4] FAQs

[H5] Why is my card being declined during checkout?
This is likely because we cannot obtain authorization from your credit card company. Check to be sure the billing information matches the information on file with your card company. If your information is correct and the transaction will not authorize, give us a call and we can help!

[H5] Wholesale or Corporate Apparel Inquiries?
Interested in opening an account with us? Please email our National Sales Director, Maury Lyon (maury@southernproper.com)

[H5] Ambassador Program
Do you want to be the first to hear about what’s new at Southern Proper? Really love networking on your campus and love Southern Proper?! Our Belles and Beaus Program is open to full time college students across the US. We accept applications to our program twice a year, December and July. Follow us on Social Media to be sure you don’t miss the announcement of live applications!

[IMG: Southern Proper - Southern Proper Golf Towel]

"Close (esc)"

[H2] The Tartan Throw by Southern Proper

8 reviews

Regular price

$99.50

Sale price
$29.00

Save $70.50

Limited Edition Throw by Southern Proper.
Dimensions
50” x 68”
Reversible Woven
100% Cotton
Made in the U.S.A

[H2] More Information

[H3]
Size Chart

[H4] ADULTS
Adult Sizing
Size
Chest
Neck
Waist
Sleeve
XS
32-34"
13-13.5"
26-28"
31-32"
S
35-37"
14-14.5"
29-31"
32-33"
M
38-40"
15-15.5"
32-34"
33-34"
L
41-43"
16-16.5"
35-37"
34-35"
XL
44-46"
17-17.5"
38-40"
35-36"
XXL
47-49"
18-18.5"
41-43"
36-37"
[H4] BOYS
Kiddos grow like weeds. If your child is on the line, we recommend sizing up.
Size
Age
Height
Weight
Neck
Chest
Waist
XS
4-5
39-43"
34-45
11-12"
21-23"
21-22"
S
6-7
44-49"
46-57
12-13"
23-25"
22-23"
M
8-10
49-53"
58-74
13-14"
26-27"
23-25"
L
11-14
53-60"
75-106
14-15"
28-29"
25-27"
XL
15-16
60-65"
106-115
15"
30"
27-28"
[H4] HOW TO MEASURE
NECK: Measure around the base of your neck.
CHEST: Measure under your arms at the fullest part of your chest. Keep the tape parallel to the floor.
WAIST: Measure around your natural waistline (typically where your waist is smallest), keeping the tape a bit loose.
SLEEVE LENGTH: Bend your elbow to 90 degrees and place your hand on your hip. Hold the tape at the center back of your neck. Measure across your shoulder to your elbow, and down to your wrist. The total length is your sleeve length.

[H3]
Shipping and Returns

[H4] SHIPPING:
Your shipping time kicks in when your item(s) leave our distribution center.
Please allow one business day for processing at our distribution center before your order is shipped. Two-day shipping & next day orders must be placed before 3 PM EST to be processed that day. If placed after 3 PM, the order will be processed the following business day.
All orders placed on Saturday and Sunday will be processed on the following Monday. All orders are shipped through USPS and UPS. We do not offer Sunday delivery.

[H4] RETURNS:
Please use the site southernproper.loopreturns.com for Returns and Exchanges. All SALE products are final sale and may only be exchanged for color and size. We will gladly accept returns of unworn, unwashed, undamaged or defective merchandise for a full refund within 45 days of original purchase.
However -- Sale items, flash sale, and items that have been worn or washed are yours for keeps.
[H4]
EXCHANGES:
If you would like to process an exchange, you may do so by filling out the exchange form on the packing slip included in your order. We will ship to the same shipping address listed on the original order unless otherwise noted. If the item requested is not in stock at the time the return is received, we will refund your original form of payment.

[H3]
FAQ

[H4] Shipping

[H5] When will my order ship?
Your shipping time kicks in when your item(s) have left our distribution center.All orders placed on Saturday and Sunday will be processed on the following Monday. All orders are shipped through FedEx. We do not offer Saturday delivery. Please allow 5-6 business days to receive your order.
Please allow one business day for processing at our distribution center before your order is shipped. Two-day shipping & next day orders must be placed before 2 PM CST to be processed that day. If placed after 2 PM, the order will be processed the following business day.

[H5] Do you ship to P.O. boxes?
Unfortunately, we do not. Orders must be sent to a residence or business.

[H5] How can I track my order?
A shipping confirmation e-mail will be sent once your order has been shipped. This confirmation will include the tracking number for your package in order for you to track the status of your item.

[H5] Can I change the address on my order?
We try to ship out orders faster than a hot knife through butter, but if your order has not left our facility we are happy to change the address on your package. Email us ASAP to make changes to your shipping address. If you have received a shipping confirmation, your order has left our facility and you will need to call the shipping provider to make adjustments.

[H4] Returns

[H5] Return Policy
Not quite right? If you're looking to make a return or exchange, no worries. We accept returns on all full price items 45 days from time of delivery. However -- final sale, flash sale, and items that have been worn or washed are yours for keeps. Go to: southernproper.loopreturns.com
Enter your Order Number and Email Address associated with your purchase.
Please allow one business day for an update on your return/exchange status.

[H5] Can I exchange a gift someone gave me?
Ah, the classic “My aunt does not know how to buy for me” problem. Of course, we can exchange as long as you have the Original Order number. We cannot exchange without proof of purchase. Not sure of the order number but still pretty sure your gift was purchased direct from us? Give us a call!

[H5] What is the typical timeline for an exchange or return?
Exchanges and returns typically take 10 business days. To check the status of your exchange or return please send an email over to support@southernproper.com

[H4] Refunds

[H5] Refund Policy
The refund will be made in the original form of payment. Please note that for credit to your credit card, it may take up to one full billing cycle for the credit to reflect on your statement.

[H5] Are price adjustments offered?
No, we do not offer price adjustments.

[H5] What does it mean if one of my items is on backorder?
If you place an order for an item that is not available for immediate shipment, it will be backordered. You will be notified if an item is backordered within 10 days of placing your order. You will also be given an approximate date of shipment.In the event that a backordered item is part of your order, we reserve the right to cancel the item or ship your order in multiple packages. If for any reason you would like to cancel a back-ordered item email support@southernproper.com.

[H4] Stickers

[H5] Want a stick
15000 chars
SUB-PAGE · THIN (https://southernproper.com/pages/stickerrequest/) 404 Not Found | Southern Proper

                        
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SUB-PAGE (https://southernproper.com/collections/the-original-hoodie-tee/) The Original Hoodie Tee | Southern Proper
[H2] Type

Tees

Outerwear

[H2] Size

[H2] Color

[H2] Fit

[H2] Pattern

Solid

[H2] Sleeve Length

Long Sleeve

[H2] Neckline

Hoodie

[H2] Collar

[H2] Type

Tees

Outerwear

[H2] Size

[H2] Color

[H2] Fit

[H2] Pattern

Solid

[H2] Sleeve Length

Long Sleeve

[H2] Neckline

Hoodie

[H2] Collar

Southern Proper didn't invent the hoodie tee, we perfected it.
Original Hoodie Tees made with our extra soft Peruvian cotton blend. Whether you're actively fishing or comfortably lounging, our hoodie tee can be worn all year round.

Filter

14 products

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Sold Out

Hoodie Tee: Patriot Blue

No reviews

$55.00

Sold Out

Hoodie Tee: Coastal Blue

3 reviews

$55.00

Sold Out

Hoodie Tee: Muscadine

2 reviews

$55.00

Sold Out

Hoodie Tee: Harbor Green

No reviews

$55.00

Quick view

Hoodie Tee: Beach Glass

2 reviews

$55.00

Quick view

Hoodie Tee: Coral Almond

No reviews

$55.00

Sold Out

Hoodie Tee: Proper Grey

No reviews

$55.00

Quick view

Hoodie Tee: Pewter

No reviews

$55.00

Sold Out

Hoodie Tee: Marine Sage

No reviews

$55.00

Sold Out

Hoodie Tee: Lilac

No reviews

$55.00

Sold Out

Hoodie Tee: Voice of the Sea

1 review

Regular price
$55.00
Sale price

$35.00

Sold Out

Hoodie Tee: Proper Dolphin

No reviews

Regular price
$55.00
Sale price

$35.00

Sold Out

Hoodie Tee: Original Logo

1 review

$55.00

Save $50.00

Quick view

Poydras Hoodie

1 review

Regular price
$99.50
Sale price

$49.50

[H2] Hoodie Tee: Beach Glass

2 reviews

Regular price
$55.00

Save $0.00

The Original Southern Hoodie Tee
Recently Imitated, Never Duplicated
Southern Proper Tag on Front Pocket
100% Peruvian Cotton, Heathered for exceptional softness
Printed Southern Proper on Sleeve
Hooded
[H2] More Information

[H3]
Size Chart

[H4] ADULTS
Adult Sizing
Size
Chest
Neck
Waist
Sleeve
XS
32-34"
13-13.5"
26-28"
31-32"
S
35-37"
14-14.5"
29-31"
32-33"
M
38-40"
15-15.5"
32-34"
33-34"
L
41-43"
16-16.5"
35-37"
34-35"
XL
44-46"
17-17.5"
38-40"
35-36"
XXL
47-49"
18-18.5"
41-43"
36-37"
[H4] BOYS
Kiddos grow like weeds. If your child is on the line, we recommend sizing up.
Size
Age
Height
Weight
Neck
Chest
Waist
XS
4-5
39-43"
34-45
11-12"
21-23"
21-22"
S
6-7
44-49"
46-57
12-13"
23-25"
22-23"
M
8-10
49-53"
58-74
13-14"
26-27"
23-25"
L
11-14
53-60"
75-106
14-15"
28-29"
25-27"
XL
15-16
60-65"
106-115
15"
30"
27-28"
[H4] HOW TO MEASURE
NECK: Measure around the base of your neck.
CHEST: Measure under your arms at the fullest part of your chest. Keep the tape parallel to the floor.
WAIST: Measure around your natural waistline (typically where your waist is smallest), keeping the tape a bit loose.
SLEEVE LENGTH: Bend your elbow to 90 degrees and place your hand on your hip. Hold the tape at the center back of your neck. Measure across your shoulder to your elbow, and down to your wrist. The total length is your sleeve length.

[H3]
Shipping and Returns

[H4] SHIPPING:
Your shipping time kicks in when your item(s) leave our distribution center.
Please allow one business day for processing at our distribution center before your order is shipped. Two-day shipping & next day orders must be placed before 3 PM EST to be processed that day. If placed after 3 PM, the order will be processed the following business day.
All orders placed on Saturday and Sunday will be processed on the following Monday. All orders are shipped through USPS and UPS. We do not offer Sunday delivery.

[H4] RETURNS:
Please use the site southernproper.loopreturns.com for Returns and Exchanges. All SALE products are final sale and may only be exchanged for color and size. We will gladly accept returns of unworn, unwashed, undamaged or defective merchandise for a full refund within 45 days of original purchase.
However -- Sale items, flash sale, and items that have been worn or washed are yours for keeps.
[H4]
EXCHANGES:
If you would like to process an exchange, you may do so by filling out the exchange form on the packing slip included in your order. We will ship to the same shipping address listed on the original order unless otherwise noted. If the item requested is not in stock at the time the return is received, we will refund your original form of payment.

[H3]
FAQ

[H4] Shipping

[H5] When will my order ship?
Your shipping time kicks in when your item(s) have left our distribution center.All orders placed on Saturday and Sunday will be processed on the following Monday. All orders are shipped through FedEx. We do not offer Saturday delivery. Please allow 5-6 business days to receive your order.
Please allow one business day for processing at our distribution center before your order is shipped. Two-day shipping & next day orders must be placed before 2 PM CST to be processed that day. If placed after 2 PM, the order will be processed the following business day.

[H5] Do you ship to P.O. boxes?
Unfortunately, we do not. Orders must be sent to a residence or business.

[H5] How can I track my order?
A shipping confirmation e-mail will be sent once your order has been shipped. This confirmation will include the tracking number for your package in order for you to track the status of your item.

[H5] Can I change the address on my order?
We try to ship out orders faster than a hot knife through butter, but if your order has not left our facility we are happy to change the address on your package. Email us ASAP to make changes to your shipping address. If you have received a shipping confirmation, your order has left our facility and you will need to call the shipping provider to make adjustments.

[H4] Returns

[H5] Return Policy
Not quite right? If you're looking to make a return or exchange, no worries. We accept returns on all full price items 45 days from time of delivery. However -- final sale, flash sale, and items that have been worn or washed are yours for keeps. Go to: southernproper.loopreturns.com
Enter your Order Number and Email Address associated with your purchase.
Please allow one business day for an update on your return/exchange status.

[H5] Can I exchange a gift someone gave me?
Ah, the classic “My aunt does not know how to buy for me” problem. Of course, we can exchange as long as you have the Original Order number. We cannot exchange without proof of purchase. Not sure of the order number but still pretty sure your gift was purchased direct from us? Give us a call!

[H5] What is the typical timeline for an exchange or return?
Exchanges and returns typically take 10 business days. To check the status of your exchange or return please send an email over to support@southernproper.com

[H4] Refunds

[H5] Refund Policy
The refund will be made in the original form of payment. Please note that for credit to your credit card, it may take up to one full billing cycle for the credit to reflect on your statement.

[H5] Are price adjustments offered?
No, we do not offer price adjustments.

[H5] What does it mean if one of my items is on backorder?
If you place an order for an item that is not available for immediate shipment, it will be backordered. You will be notified if an item is backordered within 10 days of placing your order. You will also be given an approximate date of shipment.In the event that a backordered item is part of your order, we reserve the right to cancel the item or ship your order in multiple packages. If for any reason you would like to cancel a back-ordered item email support@southernproper.com.

[H4] Stickers

[H5] Want a sticker?
Follow the link here: https://www.southernproper.com/accessories/southern-proper/stickers.html

[H5] Want to enter our sticker lottery?
Enter Here: https://www.southernproper.com/pages/stickerrequest

[H5] Have an idea for a sticker?
Send it to stickers@southernproper.com with the Subject Line “Sticker Design.”

[H4] FAQs

[H5] Why is my card being declined during checkout?
This is likely because we cannot obtain authorization from your credit card company. Check to be sure the billing information matches the information on file with your card company. If your information is correct and the transaction will not authorize, give us a call and we can help!

[H5] Wholesale or Corporate Apparel Inquiries?
Interested in opening an account with us? Please email our National Sales Director, Maury Lyon (maury@southernproper.com)

[H5] Ambassador Program
Do you want to be the first to hear about what’s new at Southern Proper? Really love networking on your campus and love Southern Proper?! Our Belles and Beaus Program is open to full time college students across the US. We accept applications to our program twice a year, December and July. Follow us on Social Media to be sure you don’t miss the announcement of live applications!

[IMG: A mint green Hoodie Tee: Beach Glass with the words]

"Close (esc)"

[H2] Hoodie Tee: Coral Almond

No reviews

Regular price
$55.00

Save $0.00

The Original Southern Hoodie Tee
Recently Imitated, Never Duplicated
Southern Proper Tag on Front Pocket
100% Peruvian Cotton, Heathered for exceptional softness
Printed Southern Proper on Sleeve
Hooded
[H2] More Information

[H3]
Size Chart

[H4] ADULTS
Adult Sizing
Size
Chest
Neck
Waist
Sleeve
XS
32-34"
13-13.5"
26-28"
31-32"
S
35-37"
14-14.5"
29-31"
32-33"
M
38-40"
15-15.5"
32-34"
33-34"
L
41-43"
16-16.5"
35-37"
34-35"
XL
44-46"
17-17.5"
38-40"
35-36"
XXL
47-49"
18-18.5"
41-43"
36-37"
[H4] BOYS
Kiddos grow like weeds. If your child is on the line, we recommend sizing up.
Size
Age
Height
Weight
Neck
Chest
Waist
XS
4-5
39-43"
34-45
11-12"
21-23"
21-22"
S
6-7
44-49"
46-57
12-13"
23-25"
22-23"
M
8-10
49-53"
58-74
13-14"
26-27"
23-25"
L
11-14
53-60"
75-106
14-15"
28-29"
25-27"
XL
15-16
60-65"
106-115
15"
30"
27-28"
[H4] HOW TO MEASURE
NECK: Measure around the base of your neck.
CHEST: Measure under your arms at the fullest part of your chest. Keep the tape parallel to the floor.
WAIST: Measure around your natural waistline (typically where your waist is smallest), keeping the tape a bit loose.
SLEEVE LENGTH: Bend your elbow to 90 degrees and place your hand on your hip. Hold the tape at the center back of your neck. Measure across your shoulder to your elbow, and down to your wrist. The total length is your sleeve length.

[H3]
Shipping and Returns

[H4] SHIPPING:
Your shipping time kicks in when your item(s) leave our distribution center.
Please allow one business day for processing at our distribution center before your order is shipped. Two-day shipping & next day orders must be placed before 3 PM EST to be processed that day. If placed after 3 PM, the order will be processed the following business day.
All orders placed on Saturday and Sunday will be processed on the following Monday. All orders are shipped through USPS and UPS. We do not offer Sunday delivery.

[H4] RETURNS:
Please use the site southernproper.loopreturns.com for Returns and Exchanges. All SALE products are final sale and may only be exchanged for color and size. We will gladly accept returns of unworn, unwashed, undamaged or defective merchandise for a full refund within 45 days of original purchase.
However -- Sale items, flash sale, and items that have been worn or washed are yours for keeps.
[H4]
EXCHANGES:
If you would like to process an exchange, you may do so by filling out the exchange form on the packing slip included in your order. We will ship to the same shipping address listed on the original order unless otherwise noted. If the item requested is not in stock at the time the return is received, we will refund your original form of payment.

[H3]
FAQ

[H4] Shipping

[H5] When will my order ship?
Your shipping time kicks in when your item(s) have left our distribution center.All orders placed on Saturday and Sunday will be processed on the following Monday. All orders are shipped through FedEx. We do not offer Saturday delivery. Please allow 5-6 business days to receive your order.
Please allow one business day for processing at our distribution center before your order is shipped. Two-day shipping & next day orders must be placed before 2 PM CST to be processed that day. If placed after 2 PM, the order will be processed the following business day.

[H5] Do you ship to P.O. boxes?
Unfortunately, we do not. Orders must be sent to a residence or business.

[H5] How can I track my order?
A shipping confirmation e-mail will be sent once your order has been shipped. This confirmation will include the tracking number for your package in order for you to track the status of your item.

[H5] Can I change the address on my order?
We try to ship out orders faster than a hot knife through butter, but if your order has not left our facility we are happy to change the address on your package. Email us ASAP to make changes to your shipping address. If you have received a shipping confirmation, your order has left our facility and you will need to call the shipping provider to make adjustments.

[H4] Returns

[H5] Return Policy
Not quite right? If you're looking to make a return or exchange, no worries. We accept returns on all full price items 45 days from time of delivery. However -- final sale, flash sale, and items that have been worn or washed are yours for keeps. Go to: southernproper.l
15000 chars
🧭 Industry Context — common generic-claim patterns in Fashion, Apparel & Accessories to weigh the text against
Generic Claims: premium quality fabrics, designed to last, fashion for every body, affordable luxury, the latest trends, express your style…
Red Flags: sustainable claims with no supply chain disclosure, handmade claims for mass-produced items, luxury positioning with fast-fashion pricing, model photos but no product flat-lay or detail shots, ethical claims without factory audit information, perpetual sale suggesting inflated original pricing…
Semantic Drift Patterns: homepage claims sustainable but no supply chain transparency, claims ethical production but no factory information, homepage shows luxury positioning but pricing is fast-fashion, claims handmade but product pages show industrial production…
Proof Expectations: specific material sourcing details and origins, factory names and locations for ethical claims, sustainability certifications (GOTS, OEKO-TEX, B Corp), real product photography with accurate color representation, detailed size charts with measurement methodology, clear return policy with wear-and-return stance…