Identity & Authority: Studio Pia – Signal Evidence & AI Readability

Studio Pia

(https://studiopia.co.uk) 📸 Data Snapshot: May 25, 2026
Identity & Authority — The Lens

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Identity & Authority Expert verifiability & Schema depth.
14 Impact Weight: 15 / 100
93% Reputation

Authority gaps are minimal as the brand utilizes strong industry associations, such as the testimonial from a known lingerie expert. The schema_json is robust, including Organization data with social sameAs links and a clear return policy link, which solidifies its digital identity. There is a lack of Person schema for a founder or lead designer, but the consistency of the brand voice and technical fit guides compensates for this. The technical implementation is clean, with no broken hierarchy or missing metadata found in the crawl.

The primary performance claim is ethical production (luxury with a conscience), yet the provided text lacks direct links to factory audits or specific transparency reports. While it names peace silk as a material, it does not provide the proof path to the specific supplier or certification body within the crawl. That said, the fit claims are well-supported by the granular sizing tables, which demonstrate a functional commitment to the product’s performance.

Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.

🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Organization",
            "@id": "https://studiopia.co.uk/#/schema/organization/1",
            "url": "https://studiopia.co.uk",
            "name": "Studio Pia",
            "logo": {
                "@id": "https://studiopia.co.uk/#/schema/ImageObject/67220597244289"
            },
            "image": [
                {
                    "@id": "https://studiopia.co.uk/#/schema/ImageObject/67220597244289"
                }
            ],
            "hasMerchantReturnPolicy": {
                "@type": "MerchantReturnPolicy",
                "merchantReturnLink": "https://studiopia.co.uk/policies/refund-policy"
            },
            "sameAs": [
                "https://www.instagram.com/studio.pia/",
                "https://uk.pinterest.com/studio_pia/",
                "https://www.facebook.com/studio.pia.london/",
                "https://x.com/STUDIOPIA_"
            ]
        },
        {
            "@type": "ImageObject",
            "@id": "https://studiopia.co.uk/#/schema/ImageObject/67220597244289",
            "width": 225,
            "height": 225,
            "url": "https://studiopia.co.uk/cdn/shop/files/studio-pia-logo.png?v=1762907154",
            "contentUrl": "https://studiopia.co.uk/cdn/shop/files/studio-pia-logo.png?v=1762907154"
        },
        {
            "@type": "WebSite",
            "@id": "https://studiopia.co.uk/#/schema/website/1",
            "url": "https://studiopia.co.uk",
            "name": "Studio Pia",
            "potentialAction": {
                "@type": "SearchAction",
                "target": "https://studiopia.co.uk/search?q={search_term_string}",
                "query-input": "required name=search_term_string"
            },
            "publisher": {
                "@id": "https://studiopia.co.uk/#/schema/organization/1"
            },
            "inLanguage": "en"
        },
        {
            "@type": [
                "WebPage",
                "CollectionPage"
            ],
            "@id": "https://studiopia.co.uk/",
            "name": "Studio Pia",
            "description": "Studio Pia is a luxury lingerie brand with a conscience. Made with peace silk, our cruelty-free bespoke embroidered lingerie is designed to excite. Global shipping.",
            "about": {
                "@id": "https://studiopia.co.uk/#/schema/organization/1"
            },
            "breadcrumb": {
                "@id": "https://studiopia.co.uk/#/schema/breadcrumb"
            },
            "primaryImageOfPage": {
                "@id": "https://studiopia.co.uk/#/schema/ImageObject/904048083192"
            },
            "image": [
                {
                    "@id": "https://studiopia.co.uk/#/schema/ImageObject/904048083192"
                }
            ],
            "isPartOf": {
                "@id": "https://studiopia.co.uk/#/schema/website/1"
            },
            "url": "https://studiopia.co.uk/"
        },
        {
            "@type": "ImageObject",
            "@id": "https://studiopia.co.uk/#/schema/ImageObject/904048083192",
            "width": 720,
            "height": 720,
            "url": "https://studiopia.co.uk/cdn/shop/files/Facebook_PFP.png?v=1723220476",
            "contentUrl": "https://studiopia.co.uk/cdn/shop/files/Facebook_PFP.png?v=1723220476"
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://studiopia.co.uk/#/schema/breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "name": "Studio Pia Lingerie: Luxury and Ethical Lingerie",
                    "position": 1
                }
            ]
        }
    ]
}
/collections/elsa/
[
    {
        "@context": "https://schema.org",
        "@graph": [
            {
                "@type": "Organization",
                "@id": "https://studiopia.co.uk/#/schema/organization/1",
                "url": "https://studiopia.co.uk",
                "name": "Studio Pia",
                "logo": {
                    "@id": "https://studiopia.co.uk/#/schema/ImageObject/67220597244289"
                },
                "image": [
                    {
                        "@id": "https://studiopia.co.uk/#/schema/ImageObject/67220597244289"
                    }
                ],
                "hasMerchantReturnPolicy": {
                    "@type": "MerchantReturnPolicy",
                    "merchantReturnLink": "https://studiopia.co.uk/policies/refund-policy"
                },
                "sameAs": [
                    "https://www.instagram.com/studio.pia/",
                    "https://uk.pinterest.com/studio_pia/",
                    "https://www.facebook.com/studio.pia.london/",
                    "https://x.com/STUDIOPIA_"
                ]
            },
            {
                "@type": "ImageObject",
                "@id": "https://studiopia.co.uk/#/schema/ImageObject/67220597244289",
                "width": 225,
                "height": 225,
                "url": "https://studiopia.co.uk/cdn/shop/files/studio-pia-logo.png?v=1762907154",
                "contentUrl": "https://studiopia.co.uk/cdn/shop/files/studio-pia-logo.png?v=1762907154"
            },
            {
                "@type": "WebSite",
                "@id": "https://studiopia.co.uk/#/schema/website/1",
                "url": "https://studiopia.co.uk",
                "name": "Studio Pia",
                "potentialAction": {
                    "@type": "SearchAction",
                    "target": "https://studiopia.co.uk/search?q={search_term_string}",
                    "query-input": "required name=search_term_string"
                },
                "publisher": {
                    "@id": "https://studiopia.co.uk/#/schema/organization/1"
                },
                "inLanguage": "en"
            },
            {
                "@type": "CollectionPage",
                "@id": "https://studiopia.co.uk/collections/elsa",
                "name": "Elsa - Studio Pia",
                "description": "An homage to the legendary Elsa Schiaparelli. The Elsa range features a trompe-l’oeil profile motif, echoing the artistic spirit that defined Schiaparelli’s legacy and the Surrealist movement.",
                "datePublished": "2024-07-30T22:39:03+01:00",
                "breadcrumb": {
                    "@id": "https://studiopia.co.uk/collections/elsa/#/schema/breadcrumb"
                },
                "primaryImageOfPage": {
                    "@id": "https://studiopia.co.uk/#/schema/ImageObject/904048083192"
                },
                "image": [
                    {
                        "@id": "https://studiopia.co.uk/#/schema/ImageObject/904048083192"
                    }
                ],
                "isPartOf": {
                    "@id": "https://studiopia.co.uk/#/schema/website/1"
                },
                "url": "https://studiopia.co.uk/collections/elsa"
            },
            {
                "@type": "ImageObject",
                "@id": "https://studiopia.co.uk/#/schema/ImageObject/904048083192",
                "width": 720,
                "height": 720,
                "url": "https://studiopia.co.uk/cdn/shop/files/Facebook_PFP.png?v=1723220476",
                "contentUrl": "https://studiopia.co.uk/cdn/shop/files/Facebook_PFP.png?v=1723220476"
            },
            {
                "@type": "BreadcrumbList",
                "@id": "https://studiopia.co.uk/collections/elsa/#/schema/breadcrumb",
                "itemListElement": [
                    {
                        "@type": "ListItem",
                        "name": "Studio Pia",
                        "item": "https://studiopia.co.uk",
                        "position": 1
                    },
                    {
                        "@type": "ListItem",
                        "name": "Collections",
                        "item": "https://studiopia.co.uk/collections",
                        "position": 2
                    },
                    {
                        "@type": "ListItem",
                        "name": "Elsa",
                        "position": 3
                    }
                ]
            }
        ]
    },
    {
        "@context": "http://schema.org",
        "@type": "CollectionPage",
        "description": "An homage to the legendary Elsa Schiaparelli. The Elsa range features a trompe-l’oeil profile motif, echoing the artistic spirit that defined Schiaparelli’s legacy and the Surrealist movement.\n",
        "image": {
            "@type": "ImageObject",
            "height": 720,
            "url": "https://studiopia.co.uk/cdn/shop/files/Facebook_PFP.png?v=1723220476&width=720",
            "width": 720
        },
        "name": "Elsa"
    }
]
/collections/naga/
[
    {
        "@context": "https://schema.org",
        "@graph": [
            {
                "@type": "Organization",
                "@id": "https://studiopia.co.uk/#/schema/organization/1",
                "url": "https://studiopia.co.uk",
                "name": "Studio Pia",
                "logo": {
                    "@id": "https://studiopia.co.uk/#/schema/ImageObject/67220597244289"
                },
                "image": [
                    {
                        "@id": "https://studiopia.co.uk/#/schema/ImageObject/67220597244289"
                    }
                ],
                "hasMerchantReturnPolicy": {
                    "@type": "MerchantReturnPolicy",
                    "merchantReturnLink": "https://studiopia.co.uk/policies/refund-policy"
                },
                "sameAs": [
                    "https://www.instagram.com/studio.pia/",
                    "https://uk.pinterest.com/studio_pia/",
                    "https://www.facebook.com/studio.pia.london/",
                    "https://x.com/STUDIOPIA_"
                ]
            },
            {
                "@type": "ImageObject",
                "@id": "https://studiopia.co.uk/#/schema/ImageObject/67220597244289",
                "width": 225,
                "height": 225,
                "url": "https://studiopia.co.uk/cdn/shop/files/studio-pia-logo.png?v=1762907154",
                "contentUrl": "https://studiopia.co.uk/cdn/shop/files/studio-pia-logo.png?v=1762907154"
            },
            {
                "@type": "WebSite",
                "@id": "https://studiopia.co.uk/#/schema/website/1",
                "url": "https://studiopia.co.uk",
                "name": "Studio Pia",
                "potentialAction": {
                    "@type": "SearchAction",
                    "target": "https://studiopia.co.uk/search?q={search_term_string}",
                    "query-input": "required name=search_term_string"
                },
                "publisher": {
                    "@id": "https://studiopia.co.uk/#/schema/organization/1"
                },
                "inLanguage": "en"
            },
            {
                "@type": "CollectionPage",
                "@id": "https://studiopia.co.uk/collections/naga",
                "name": "Naga Range - Studio Pia Luxury Ethical Lingerie - Studio Pia",
                "description": "Browse luxury bras, bodysuits, knickers, thongs and suspenders from the Naga Range. Shop elegant, embroidered peace silk lingerie from Studio Pia.",
                "datePublished": "2021-01-16T16:32:32+00:00",
                "breadcrumb": {
                    "@id": "https://studiopia.co.uk/collections/naga/#/schema/breadcrumb"
                },
                "primaryImageOfPage": {
                    "@id": "https://studiopia.co.uk/#/schema/ImageObject/2058068951425"
                },
                "image": [
                    {
                        "@id": "https://studiopia.co.uk/#/schema/ImageObject/2058068951425"
                    }
                ],
                "isPartOf": {
                    "@id": "https://studiopia.co.uk/#/schema/website/1"
                },
                "url": "https://studiopia.co.uk/collections/naga"
            },
            {
                "@type": "ImageObject",
                "@id": "https://studiopia.co.uk/#/schema/ImageObject/2058068951425",
                "caption": "Naga",
                "inLanguage": "en",
                "width": 1600,
                "height": 600,
                "url": "https://studiopia.co.uk/cdn/shop/collections/junglegreenheader_b897341e-301f-43ae-b7fd-533208527780.webp?v=1744127559",
                "contentUrl": "https://studiopia.co.uk/cdn/shop/collections/junglegreenheader_b897341e-301f-43ae-b7fd-533208527780.webp?v=1744127559"
            },
            {
                "@type": "BreadcrumbList",
                "@id": "https://studiopia.co.uk/collections/naga/#/schema/breadcrumb",
                "itemListElement": [
                    {
                        "@type": "ListItem",
                        "name": "Studio Pia",
                        "item": "https://studiopia.co.uk",
                        "position": 1
                    },
                    {
                        "@type": "ListItem",
                        "name": "Collections",
                        "item": "https://studiopia.co.uk/collections",
                        "position": 2
                    },
                    {
                        "@type": "ListItem",
                        "name": "Naga",
                        "position": 3
                    }
                ]
            }
        ]
    },
    {
        "@context": "http://schema.org",
        "@type": "CollectionPage",
        "description": "Naga’s mesmerising snake embroidery emerges anew, now in our signature Jungle green shade.\n",
        "image": {
            "@type": "ImageObject",
            "height": 600,
            "url": "https://studiopia.co.uk/cdn/shop/collections/junglegreenheader_b897341e-301f-43ae-b7fd-533208527780.webp?v=1744127559&width=1600",
            "width": 1600
        },
        "name": "Naga"
    }
]
/pages/size-fit/
{
    "@context": "https://schema.org",
    "@graph": [
        {
            "@type": "Organization",
            "@id": "https://studiopia.co.uk/#/schema/organization/1",
            "url": "https://studiopia.co.uk",
            "name": "Studio Pia",
            "logo": {
                "@id": "https://studiopia.co.uk/#/schema/ImageObject/67220597244289"
            },
            "image": [
                {
                    "@id": "https://studiopia.co.uk/#/schema/ImageObject/67220597244289"
                }
            ],
            "hasMerchantReturnPolicy": {
                "@type": "MerchantReturnPolicy",
                "merchantReturnLink": "https://studiopia.co.uk/policies/refund-policy"
            },
            "sameAs": [
                "https://www.instagram.com/studio.pia/",
                "https://uk.pinterest.com/studio_pia/",
                "https://www.facebook.com/studio.pia.london/",
                "https://x.com/STUDIOPIA_"
            ]
        },
        {
            "@type": "ImageObject",
            "@id": "https://studiopia.co.uk/#/schema/ImageObject/67220597244289",
            "width": 225,
            "height": 225,
            "url": "https://studiopia.co.uk/cdn/shop/files/studio-pia-logo.png?v=1762907154",
            "contentUrl": "https://studiopia.co.uk/cdn/shop/files/studio-pia-logo.png?v=1762907154"
        },
        {
            "@type": "WebSite",
            "@id": "https://studiopia.co.uk/#/schema/website/1",
            "url": "https://studiopia.co.uk",
            "name": "Studio Pia",
            "potentialAction": {
                "@type": "SearchAction",
                "target": "https://studiopia.co.uk/search?q={search_term_string}",
                "query-input": "required name=search_term_string"
            },
            "publisher": {
                "@id": "https://studiopia.co.uk/#/schema/organization/1"
            },
            "inLanguage": "en"
        },
        {
            "@type": [
                "WebPage"
            ],
            "@id": "https://studiopia.co.uk/pages/size-fit",
            "name": "Size & Fit - Studio Pia Ethical Luxury Lingerie - Studio Pia",
            "description": "Studio Pia was founded with a fresh approach to sizing that is as much about aesthetics as it is about function.",
            "datePublished": "2019-08-20T14:34:18+01:00",
            "potentialAction": {
                "@type": "ReadAction",
                "target": "https://studiopia.co.uk/pages/size-fit"
            },
            "breadcrumb": {
                "@id": "https://studiopia.co.uk/pages/size-fit/#/schema/breadcrumb"
            },
            "primaryImageOfPage": {
                "@id": "https://studiopia.co.uk/#/schema/ImageObject/904048083192"
            },
            "image": [
                {
                    "@id": "https://studiopia.co.uk/#/schema/ImageObject/904048083192"
                }
            ],
            "isPartOf": {
                "@id": "https://studiopia.co.uk/#/schema/website/1"
            },
            "url": "https://studiopia.co.uk/pages/size-fit"
        },
        {
            "@type": "ImageObject",
            "@id": "https://studiopia.co.uk/#/schema/ImageObject/904048083192",
            "width": 720,
            "height": 720,
            "url": "https://studiopia.co.uk/cdn/shop/files/Facebook_PFP.png?v=1723220476",
            "contentUrl": "https://studiopia.co.uk/cdn/shop/files/Facebook_PFP.png?v=1723220476"
        },
        {
            "@type": "BreadcrumbList",
            "@id": "https://studiopia.co.uk/pages/size-fit/#/schema/breadcrumb",
            "itemListElement": [
                {
                    "@type": "ListItem",
                    "name": "Studio Pia",
                    "item": "https://studiopia.co.uk",
                    "position": 1
                },
                {
                    "@type": "ListItem",
                    "name": "Size & Fit",
                    "position": 2
                }
            ]
        }
    ]
}
🛡️ Trust Signals — external proof links that back the declared identity
106Review mentions (all pages)
4External proof links (all pages)
PageReviewsProof links
/ (home) 46 1
/collections/elsa/ 14 1
/collections/naga/ 37 1
/pages/size-fit/ 9 1