Based on 2935 businesses audited.
TENAYA has 32.7 points more reputation than the average for Fashion, Apparel & Accessories.
Fashion, Apparel & Accessories Reputation: TENAYA (tenaya.net)
TENAYA is a rare specimen of high-substance technical branding that replaces marketing adjectives with verified athletic grades. Its low BS score is a result of selling specific outcomes (9b+ ascents) rather than vague ‘lifestyle’ dreams.
Fashion, Apparel & Accessories Reputation: TENAYA (tenaya.net)
The site is an exact match for the technical footwear and climbing apparel industry. Every heading and content block focuses on high-performance climbing metrics (grades like 9b+, V16) rather than generic fashion attributes.
“The score of 88 represents minimal BS, driven by the elite specificity of the climbing routes mentioned. The small number of points earned came primarily from technical identity gaps in the schema and a lack of verified third-party review integration.”