Vuarnet
(https://vuarnet.com) 📸 Data Snapshot: June 20, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority is well-established through detailed Organization schema that includes a physical Paris address and sameAs links to Wikipedia. The brand leverages its connection to Jean Vuarnet and mountain athlete Charles Dubouloz, providing a verifiable human footprint. There is a minor gap in the store locator page, which contains zero specific text data in the crawl, indicating a technical or content failure.
Performance claims regarding UV protection and glare reduction are linked to specific branded technologies like Lynx and Skilynx. These are not just vague assertions; they are described as specific coatings applied to the top and bottom of lenses. The claim of being a specialist since 1957 is a verifiable historical anchor that supports their performance positioning.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org",
"@type": "WebSite",
"url": "https://eu.vuarnet.com",
"potentialAction": {
"@type": "SearchAction",
"target": "https://eu.vuarnet.com/search?q={query}",
"query-input": "required name=query"
}
},
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "Vuarnet",
"url": "https://eu.vuarnet.com",
"description": "Vuarnet, pure protection depuis 1957. Spécialiste des lunettes de soleil en verres minéraux et polarisants – Made in France.",
"telephone": "+33 8 05 98 02 00",
"logo": "https://eu.vuarnet.com/cdn/shop/t/14/assets/logo_small.png?v=96159",
"image": "https://eu.vuarnet.com/cdn/shop/t/14/assets/logo_small.png?v=96159",
"sameAs": [
"https://fr-fr.facebook.com/VuarnetSun/",
"https://twitter.com/vuarnetofficiel",
"https://www.instagram.com/vuarnetofficial/",
"https://www.youtube.com/channel/UCbvNBkPvCLOplVhzqKzxWjQ",
"https://fr.linkedin.com/company/vuarnet",
"https://en.wikipedia.org/wiki/Vuarnet"
],
"address": {
"@type": "PostalAddress",
"streetAddress": "12 Cours Albert 1er",
"addressLocality": "Paris",
"addressRegion": "",
"postalCode": "75008",
"addressCountry": "France"
}
}
]
/collections/solaire-sport-lifestyle-all-collections/
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Accueil",
"item": "https://eu.vuarnet.com"
},
{
"@type": "ListItem",
"position": 2,
"name": "Toutes les lunettes Vuarnet",
"item": "https://eu.vuarnet.com/collections/solaire-sport-lifestyle-all-collections"
}
]
}
/blogs/points-de-vente/
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Accueil",
"item": "https://eu.vuarnet.com"
},
{
"@type": "ListItem",
"position": 2,
"name": "Points de vente",
"item": "https://eu.vuarnet.com/blogs/points-de-vente"
}
]
}
/products/carte-cadeau-euro/
[
{
"@context": "https://schema.org",
"@id": "https://eu.vuarnet.com/products/carte-cadeau-euro#product",
"@type": "Product",
"brand": {
"@type": "Brand",
"name": "Vuarnet"
},
"sku": "giftcard50euros",
"mpn": "giftcard50euros",
"description": "\nPour que vous puissiez faire plaisir à vos proches sans hésitation ! Utilisable uniquement en ligne, elle est valable 1 an. Une carte cadeau ne peut pas être retournée après achat.",
"url": "https://eu.vuarnet.com/products/carte-cadeau-euro",
"name": "E-carte cadeau €",
"image": "https://eu.vuarnet.com/cdn/shopifycloud/storefront/assets/no-image-2048-a2addb12_1024x1024.gif",
"itemCondition": "http://schema.org/NewCondition",
"offers": [
{
"@type": "Offer",
"priceValidUntil": "2040-12-31",
"price": "50.0",
"priceCurrency": "EUR",
"itemCondition": "http://schema.org/NewCondition",
"url": "https://eu.vuarnet.com/products/carte-cadeau-euro?variant=31857108058159",
"image": "https://eu.vuarnet.com/cdn/shopifycloud/storefront/assets/no-image-2048-a2addb12_1024x1024.gif",
"sku": "giftcard50euros",
"mpn": "giftcard50euros",
"availability": "https://schema.org/InStock"
},
{
"@type": "Offer",
"priceValidUntil": "2040-12-31",
"price": "75.0",
"priceCurrency": "EUR",
"itemCondition": "http://schema.org/NewCondition",
"url": "https://eu.vuarnet.com/products/carte-cadeau-euro?variant=55966116184443",
"image": "https://eu.vuarnet.com/cdn/shopifycloud/storefront/assets/no-image-2048-a2addb12_1024x1024.gif",
"sku": "giftcard75euros",
"mpn": "giftcard75euros",
"availability": "https://schema.org/InStock"
},
{
"@type": "Offer",
"priceValidUntil": "2040-12-31",
"price": "100.0",
"priceCurrency": "EUR",
"itemCondition": "http://schema.org/NewCondition",
"url": "https://eu.vuarnet.com/products/carte-cadeau-euro?variant=31857108090927",
"image": "https://eu.vuarnet.com/cdn/shopifycloud/storefront/assets/no-image-2048-a2addb12_1024x1024.gif",
"sku": "giftcard100euros",
"mpn": "giftcard100euros",
"availability": "https://schema.org/InStock"
},
{
"@type": "Offer",
"priceValidUntil": "2040-12-31",
"price": "150.0",
"priceCurrency": "EUR",
"itemCondition": "http://schema.org/NewCondition",
"url": "https://eu.vuarnet.com/products/carte-cadeau-euro?variant=55966121722235",
"image": "https://eu.vuarnet.com/cdn/shopifycloud/storefront/assets/no-image-2048-a2addb12_1024x1024.gif",
"sku": "giftcard150euros",
"mpn": "giftcard150euros",
"availability": "https://schema.org/InStock"
},
{
"@type": "Offer",
"priceValidUntil": "2040-12-31",
"price": "200.0",
"priceCurrency": "EUR",
"itemCondition": "http://schema.org/NewCondition",
"url": "https://eu.vuarnet.com/products/carte-cadeau-euro?variant=32563604029487",
"image": "https://eu.vuarnet.com/cdn/shopifycloud/storefront/assets/no-image-2048-a2addb12_1024x1024.gif",
"sku": "giftcard200euros",
"mpn": "giftcard200euros",
"availability": "https://schema.org/InStock"
},
{
"@type": "Offer",
"priceValidUntil": "2040-12-31",
"price": "250.0",
"priceCurrency": "EUR",
"itemCondition": "http://schema.org/NewCondition",
"url": "https://eu.vuarnet.com/products/carte-cadeau-euro?variant=55966122049915",
"image": "https://eu.vuarnet.com/cdn/shopifycloud/storefront/assets/no-image-2048-a2addb12_1024x1024.gif",
"sku": "giftcard250euros",
"mpn": "giftcard250euros",
"availability": "https://schema.org/InStock"
},
{
"@type": "Offer",
"priceValidUntil": "2040-12-31",
"price": "300.0",
"priceCurrency": "EUR",
"itemCondition": "http://schema.org/NewCondition",
"url": "https://eu.vuarnet.com/products/carte-cadeau-euro?variant=31857108123695",
"image": "https://eu.vuarnet.com/cdn/shopifycloud/storefront/assets/no-image-2048-a2addb12_1024x1024.gif",
"sku": "giftcard300euros",
"mpn": "giftcard300euros",
"availability": "https://schema.org/InStock"
},
{
"@type": "Offer",
"priceValidUntil": "2040-12-31",
"price": "500.0",
"priceCurrency": "EUR",
"itemCondition": "http://schema.org/NewCondition",
"url": "https://eu.vuarnet.com/products/carte-cadeau-euro?variant=31857108156463",
"image": "https://eu.vuarnet.com/cdn/shopifycloud/storefront/assets/no-image-2048-a2addb12_1024x1024.gif",
"sku": "giftcard500euros",
"mpn": "giftcard500euros",
"availability": "https://schema.org/InStock"
},
{
"@type": "Offer",
"priceValidUntil": "2040-12-31",
"price": "1000.0",
"priceCurrency": "EUR",
"itemCondition": "http://schema.org/NewCondition",
"url": "https://eu.vuarnet.com/products/carte-cadeau-euro?variant=40577337065519",
"image": "https://eu.vuarnet.com/cdn/shopifycloud/storefront/assets/no-image-2048-a2addb12_1024x1024.gif",
"sku": "giftcard1000euros",
"mpn": "giftcard1000euros",
"availability": "https://schema.org/InStock"
}
],
"aggregateRating": {
"@type": "AggregateRating",
"description": "Stamped.io",
"ratingValue": 3,
"ratingCount": 1
}
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Accueil",
"item": "https://eu.vuarnet.com"
},
{
"@type": "ListItem",
"position": 2,
"name": "E-carte cadeau €",
"item": "https://eu.vuarnet.com/products/carte-cadeau-euro"
}
]
}
]
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 4 | 1 |
| /collections/solaire-sport-lifestyle-all-collections/ | 28 | 1 |
| /blogs/points-de-vente/ | 4 | 1 |
| /products/carte-cadeau-euro/ | 34 | 1 |
This page presents a snapshot of public data from Vuarnet, captured on June 20, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Vuarnet: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://vuarnet.com to view the most current version of its content and see directly what this company is about and what it offers.