Apollo Financial Services Limited
(https://apollofinancial.ie) 📸 Data Snapshot: June 21, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
While the technical implementation of schema_json is excellent—providing a legalName, address, and a full suite of social media links (sameAs)—there is a significant gap in personal authority. The site claims ‘expert’ status but fails to include Person schema or named advisers with verifiable regulatory histories in the structured data. The digital footprint is strictly corporate, leaving the ‘expert’ claims detached from the actual human professionals who must legally provide the advice. Technical credibility is high due to clean JSON-LD, but the expertise remains anonymous.
The site leans heavily on the marketing tone of ‘expert’ and ‘comprehensive’ without demonstrating any historical performance data. No specific figures regarding assets under management, success rates, or years in operation are present in the meta or schema layers. The disconnect is most visible in the ‘Free Financial Consultation’ offer, which is positioned as a gateway but lacks any technical protocol or description of what the user actually receives.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org",
"@type": "FinancialService",
"@id": "https://www.apollofinancial.ie/#organization",
"name": "Apollo Financial Services",
"alternateName": "Apollo Financial",
"legalName": "Apollo Financial Services Limited",
"url": "https://www.apollofinancial.ie",
"logo": "https://www.apollofinancial.ie/assets/logo2.png",
"image": "https://www.apollofinancial.ie/assets/logo2.png",
"description": "Expert financial planning, pensions, life protection, and investment solutions for individuals, families, and businesses in Ireland",
"email": "info@apollofinancial.ie",
"telephone": "+353-1-689-5066",
"priceRange": "€€",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "+353-1-689-5066",
"contactType": "Customer Support",
"email": "info@apollofinancial.ie",
"areaServed": "IE",
"availableLanguage": [
"English"
]
}
],
"sameAs": [
"https://ie.linkedin.com/company/apollo-financial-services-limited",
"https://www.instagram.com/apollofinancialservices/",
"https://www.facebook.com/ApolloFinancialServicesLtd",
"https://x.com/ApolloFServices",
"https://www.tiktok.com/@apollofservices",
"https://www.youtube.com/@ApolloFinancialServicesLTD"
],
"address": {
"@type": "PostalAddress",
"streetAddress": "Thomastown House, Thomastown",
"addressLocality": "Duleek",
"addressRegion": "Co. Meath",
"postalCode": "A92 X362",
"addressCountry": "IE"
},
"geo": {
"@type": "GeoCoordinates",
"latitude": "53.65122067890123",
"longitude": "-6.471905990734517"
},
"areaServed": {
"@type": "Country",
"name": "Ireland"
},
"serviceType": [
"Financial Planning",
"Pension Planning",
"Investment Management",
"Life Insurance",
"Income Protection"
],
"hasOfferCatalog": {
"@type": "OfferCatalog",
"name": "Financial Services",
"itemListElement": [
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Financial Review",
"url": "https://www.apollofinancial.ie/services/financial-review/"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Pension Planning",
"url": "https://www.apollofinancial.ie/services/pension/"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Life Protection",
"url": "https://www.apollofinancial.ie/services/life-protection/"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Investments",
"url": "https://www.apollofinancial.ie/services/investments/"
}
}
]
}
},
{
"@context": "https://schema.org",
"@type": "Service",
"serviceType": "Free Financial Consultation",
"provider": {
"@type": "Organization",
"name": "Apollo Financial Services"
},
"url": "https://www.apollofinancial.ie/contact/",
"description": "Book a free consultation to discuss your financial goals including pensions, investments, and protection planning."
},
{
"@context": "https://schema.org",
"@type": "WebSite",
"url": "https://www.apollofinancial.ie/",
"name": "Apollo Financial Services",
"alternateName": "Apollo Financial",
"description": "Expert financial planning, pensions, life protection, and investment solutions in Ireland",
"potentialAction": {
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.apollofinancial.ie/resources/content-hub/?search={search_term_string}"
},
"query-input": "required name=search_term_string"
},
"hasPart": [
{
"@type": "SiteNavigationElement",
"name": "About",
"url": "https://www.apollofinancial.ie/about/",
"description": "Learn about our team of qualified financial advisors"
},
{
"@type": "SiteNavigationElement",
"name": "Full Financial Review",
"url": "https://www.apollofinancial.ie/services/financial-review/",
"description": "Comprehensive financial health assessment and planning"
},
{
"@type": "SiteNavigationElement",
"name": "Pensions",
"url": "https://www.apollofinancial.ie/services/pension/",
"description": "Pension planning and retirement strategies"
},
{
"@type": "SiteNavigationElement",
"name": "Life Protection",
"url": "https://www.apollofinancial.ie/services/life-protection/",
"description": "Life insurance and income protection solutions"
},
{
"@type": "SiteNavigationElement",
"name": "Investments",
"url": "https://www.apollofinancial.ie/services/investments/",
"description": "Investment management and wealth building strategies"
},
{
"@type": "SiteNavigationElement",
"name": "Content Hub",
"url": "https://www.apollofinancial.ie/resources/content-hub/",
"description": "Financial insights, news and expert articles"
},
{
"@type": "SiteNavigationElement",
"name": "Risk Profiler",
"url": "https://www.apollofinancial.ie/resources/risk-profiler/",
"description": "Assess your investment risk tolerance"
},
{
"@type": "SiteNavigationElement",
"name": "FAQ",
"url": "https://www.apollofinancial.ie/faq/",
"description": "Frequently asked questions about financial planning"
},
{
"@type": "SiteNavigationElement",
"name": "Contact",
"url": "https://www.apollofinancial.ie/contact/",
"description": "Get in touch with our expert advisors"
}
]
}
]
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 4 | 1 |
This page presents a snapshot of public data from Apollo Financial Services Limited, captured on June 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Apollo Financial Services Limited: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://apollofinancial.ie to view the most current version of its content and see directly what this company is about and what it offers.