Green Flag
(https://greenflag.com) 📸 Data Snapshot: May 30, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
14
Impact Weight: 15 / 100
93% Reputation
Authority is exceptionally well-documented through technical transparency. The JSON-LD schema is professional-grade, including the FCA registration number (313783), Companies House ID (01003081), and parent organization link to Direct Line Group. The site avoids the ‘anonymous expert’ trap by naming founders Bob Slicer and Jeffery Pittock in the structured data and providing a physical Leeds head office address. There are no significant authority gaps identified.
Marketing claims are anchored to measurable internal data. The claim ‘we get to breakdowns in under an hour’ is not left as a vague promise but is explicitly qualified by ‘based on App and phone call outs between January 2025 – December 2025.’ This temporal anchoring to data that is less than 6 months old (relative to the May 2026 system date) creates high credibility.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage — no schema detected (entity gap)
/contact-us/ — no schema detected (entity gap)
/breakdown-cover/
{
"@context": "https://schema.org/",
"@type": "WebPage",
"url": "https://www.greenflag.com/breakdown-cover",
"@id": "https://www.greenflag.com/breakdown-cover#page",
"name": "Breakdown Cover",
"mainEntity": {
"@type": "Thing",
"name": "Roadside Assistance",
"sameAs": [
"https://www.wikidata.org/wiki/Q337810",
"https://en.wikipedia.org/wiki/Roadside_assistance"
]
},
"mainEntityOfPage": {
"@id": "https://www.greenflag.com/breakdown-cover#page"
},
"audience": {
"@type": "PeopleAudience",
"audienceType": "Car owners",
"description": "People who own cars",
"requiredMinAge": "17",
"suggestedMinAge": "17",
"suggestedMaxAge": "90"
},
"significantLink": {
"0": "https://www.greenflag.com/breakdown-cover/multi-car-family",
"1": "https://www.greenflag.com/breakdown-cover/personal",
"2": "https://www.greenflag.com/breakdown-cover/multi-car-family",
"3": "https://www.greenflag.com/breakdown-cover/electric-vehicle",
"4": "https://www.greenflag.com/breakdown-cover/motorbike",
"_items_truncated": true
},
"potentialAction": [
{
"@type": "QuoteAction",
"name": "Breakdown Cover Quote",
"description": "Get a quote for breakdown cover",
"sameAs": "https://www.wikidata.org/wiki/Q337810",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://beta.greenflag.com/quote/your-details"
},
"provider": {
"@type": "Organization",
"additionalType": [
"https://www.wikidata.org/wiki/Q337810",
"https://en.wikipedia.org/wiki/Vehicle_recovery",
"AutoRepair"
],
"name": "Green Flag",
"legalName": "Green Flag Limited",
"alternateName": [
"Green Flag Rescue",
"National Breakdown Recovery Club"
],
"url": "https://www.greenflag.com/",
"@id": "https://www.greenflag.com/#organization"
}
},
{
"@type": "DownloadAction",
"name": "Green Flag App",
"description": "Get the Green Flag app for Apple devices",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://apps.apple.com/app/apple-store/id986052194?pt=2122049&ct=Contact%20Us%20Page%20broken%20down%20section&mt=8"
}
},
{
"@type": "SendAction",
"name": "Learn About Roadside Assistance on iPhone",
"description": "Roadside Assistance via satellite on your iPhone",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://support.apple.com/en-gb/105098"
}
},
{
"@type": "DownloadAction",
"name": "Green Flag App",
"description": "Get the Green Flag app for Android devices",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://play.google.com/store/apps/details?id=com.directline.greenflag&referrer=utm_source%3DGreen%20Flag%20Website%26utm_medium%3DWebsite%26utm_term%3DContact%20Us%20page%26utm_content%3DBroken%20Down%20section%26utm_campaign%3DContact%20Us%20page%20downloads"
}
}
],
"publisher": {
"@type": "Organization",
"additionalType": [
"https://www.wikidata.org/wiki/Q337810",
"https://en.wikipedia.org/wiki/Vehicle_recovery",
"AutoRepair"
],
"name": "Green Flag",
"legalName": "Green Flag Limited",
"alternateName": [
"Green Flag Rescue",
"National Breakdown Recovery Club"
],
"url": "https://www.greenflag.com/",
"@id": "https://www.greenflag.com/#organization",
"sameAs": {
"0": "https://www.wikidata.org/wiki/Q5602560",
"1": "https://en.wikipedia.org/wiki/Green_Flag",
"2": "https://www.facebook.com/GreenFlagUK/",
"3": "https://twitter.com/GreenFlagUK",
"4": "https://www.youtube.com/user/greenflaguk",
"_items_truncated": true
},
"aggregateRating": {
"@type": "AggregateRating",
"bestRating": "5",
"ratingCount": "32876",
"ratingValue": "4.3",
"url": "https://uk.trustpilot.com/review/www.greenflag.com"
},
"knowsAbout": [
"https://www.wikidata.org/wiki/Q337810",
"https://www.wikidata.org/wiki/Q7918447",
"https://www.wikidata.org/wiki/Q13629441",
"https://www.wikidata.org/wiki/Q16846061",
"https://www.wikidata.org/wiki/Q2493116"
],
"brand": {
"@type": "Brand",
"name": "Green Flag"
},
"telephone": "+443452460299",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "+44800400600",
"contactType": "Broken Down in UK",
"areaServed": {
"@type": "Country",
"name": "United Kingdom"
},
"hoursAvailable": {
"@type": "OpeningHoursSpecification",
"dayOfWeek": {
"0": "[DEPTH_TRUNCATED]",
"1": "[DEPTH_TRUNCATED]",
"2": "[DEPTH_TRUNCATED]",
"3": "[DEPTH_TRUNCATED]",
"4": "[DEPTH_TRUNCATED]",
"_items_truncated": true
},
"closes": "00:00:00",
"opens": "23:59:59"
}
},
{
"@type": "ContactPoint",
"telephone": "+441413490516",
"contactType": "Broken Down in Europe",
"areaServed": {
"0": {
"@type": "[DEPTH_TRUNCATED]",
"name": "[DEPTH_TRUNCATED]"
},
"1": {
"@type": "[DEPTH_TRUNCATED]",
"name": "[DEPTH_TRUNCATED]"
},
"2": {
"@type": "[DEPTH_TRUNCATED]",
"name": "[DEPTH_TRUNCATED]"
},
"3": {
"@type": "[DEPTH_TRUNCATED]",
"name": "[DEPTH_TRUNCATED]"
},
"4": {
"@type": "[DEPTH_TRUNCATED]",
"name": "[DEPTH_TRUNCATED]"
},
"_items_truncated": true
},
"hoursAvailable": {
"@type": "OpeningHoursSpecification",
"dayOfWeek": {
"0": "[DEPTH_TRUNCATED]",
"1": "[DEPTH_TRUNCATED]",
"2": "[DEPTH_TRUNCATED]",
"3": "[DEPTH_TRUNCATED]",
"4": "[DEPTH_TRUNCATED]",
"_items_truncated": true
},
"closes": "00:00:00",
"opens": "23:59:59"
}
}
],
"areaServed": [
{
"@type": "Country",
"@id": "https://www.greenflag.com/#europe",
"name": {
"0": "United Kingdom",
"1": "France",
"2": "Germany",
"3": "Belgium",
"4": "Luxembourg",
"_items_truncated": true
}
}
],
"memberOf": [
{
"@type": "GovernmentOrganization",
"url": "https://www.fscs.org.uk/",
"name": "Financial Services Compensation Scheme",
"alternateName": "FSCS"
},
{
"@type": "GovernmentOrganization",
"url": "https://www.fca.org.uk/",
"name": "Financial Conduct Authority",
"identifier": {
"@type": "PropertyValue",
"propertyID": "Registration Number",
"value": "313783"
},
"alternateName": "FCA",
"sameAs": "https://en.wikipedia.org/wiki/Financial_Conduct_Authority"
},
{
"@type": "GovernmentOrganization",
"url": "https://find-and-update.company-information.service.gov.uk/",
"name": "Companies House",
"sameAs": "https://en.wikipedia.org/wiki/Companies_House",
"identifier": {
"@type": "PropertyValue",
"propertyID": "Registration Number",
"value": "01003081"
}
}
],
"identifier": {
"@type": "PropertyValue",
"propertyID": "Company Registration Number",
"value": "01003081",
"sameAs": "https://www.wikidata.org/wiki/Q257303"
},
"logo": {
"@type": "ImageObject",
"@id": "https://www.greenflag.com/#logo",
"url": "https://www.greenflag.com/img/logos/gf-logo-standard-ondark.svg",
"caption": "Green Flag Logo",
"width": "300",
"height": "43"
},
"description": "Buy award-winning breakdown cover from Green Flag. We have 3,000 expert technicians ready to help 24 hours a day, nationwide. That's why, on average, we get to breakdowns in an hour.",
"image": "https://www.greenflag.com/img/logos/greenflag-icon-only.png",
"foundingDate": "1971",
"founder": [
{
"@type": "Person",
"name": "Bob Slicer"
},
{
"@type": "Person",
"name": "Jeffery Pittock"
}
],
"foundingLocation": {
"@type": "Place",
"name": "Bradford, GB"
},
"address": {
"@type": "PostalAddress",
"@id": "https://www.greenflag.com/#headoffice",
"streetAddress": "The Wharf, Neville Street",
"addressLocality": "Leeds",
"addressRegion": "West Yorkshire",
"postalCode": "LS1 4AZ",
"addressCountry": "GB"
},
"parentOrganization": [
{
"@type": "Corporation",
"url": "https://www.directlinegroup.co.uk/",
"name": "Direct Line Group",
"foundingDate": "2012",
"sameAs": [
"https://www.wikidata.org/wiki/Q5280285",
"https://en.wikipedia.org/wiki/Direct_Line_Group",
"https://www.linkedin.com/company/direct-line-group/"
]
}
]
},
"mentions": {
"0": {
"@type": "Thing",
"name": "Vehicle Breakdown",
"sameAs": "https://www.wikidata.org/wiki/Q16846061"
},
"1": {
"@type": "Thing",
"name": "24/7",
"sameAs": "https://www.wikidata.org/wiki/Q1571749"
},
"2": {
"@type": "Thing",
"name": "Motor Vehicle",
"sameAs": [
"https://www.wikidata.org/wiki/Q752870",
"https://en.wikipedia.org/wiki/Motor_vehicle"
]
},
"3": {
"@type": "Thing",
"name": "Car",
"sameAs": [
"https://www.wikidata.org/wiki/Q1420",
"https://en.wikipedia.org/wiki/Car"
]
},
"4": {
"@type": "Thing",
"name": "Motorbike",
"sameAs": [
"https://www.wikidata.org/wiki/Q34493",
"https://en.wikipedia.org/wiki/Motorcycle"
]
},
"_items_truncated": true
},
"about": [
{
"@type": "Thing",
"name": "Roadside Assistance",
"sameAs": [
"https://www.wikidata.org/wiki/Q337810",
"https://en.wikipedia.org/wiki/Roadside_assistance"
]
},
{
"@type": "Thing",
"name": "Vehicle Recovery",
"sameAs": [
"https://www.wikidata.org/wiki/Q7918447",
"https://en.wikipedia.org/wiki/Vehicle_recovery"
]
},
{
"@type": "Thing",
"name": "Vehicle Breakdown",
"sameAs": [
"https://www.wikidata.org/wiki/Q16846061",
"https://en.wikipedia.org/wiki/Breakdown_(vehicle)"
]
},
{
"@type": "Service",
"additionalType": [
"http://www.productontology.org/id/Vehicle_recovery",
"http://www.productontology.org/id/Roadside_assistance"
],
"name": "Breakdown Cover",
"alternateName": [
"Break Down Cover",
"Rescue"
],
"url": "https://www.greenflag.com/breakdown-cover",
"@id": "https://www.greenflag.com/breakdown-cover#service",
"description": "24/7 breakdown assistance from 3,000 expert technicians all over the UK.",
"sameAs": [
"https://www.wikidata.org/wiki/Q337810",
"https://www.wikidata.org/wiki/Q7918447"
],
"award": "Top breakdown cover provider: UK Customer Satisfaction Index (Jan 2023)",
"termsOfService": "https://www.greenflag.com/breakdown-cover/policy-pdfs/breakdown-policy-booklet.pdf",
"serviceOutput": {
"@type": "Thing",
"name": "Breakdown Cover Policy",
"sameAs": "https://www.wikidata.org/wiki/Q977871"
},
"areaServed": {
"@type": "Country",
"name": "United Kingdom",
"sameAs": "https://www.wikidata.org/wiki/Q145"
},
"potentialAction": {
"@type": "QuoteAction",
"name": "Breakdown Cover Quote",
"description": "Get a quote for breakdown cover",
"sameAs": "https://www.wikidata.org/wiki/Q337810",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://beta.greenflag.com/quote/your-details"
},
"provider": {
"@type": "Organization",
"additionalType": [
"[DEPTH_TRUNCATED]",
"[DEPTH_TRUNCATED]",
"[DEPTH_TRUNCATED]"
],
"name": "Green Flag",
"legalName": "Green Flag Limited",
"alternateName": [
"[DEPTH_TRUNCATED]",
"[DEPTH_TRUNCATED]"
],
"url": "https://www.greenflag.com/",
"@id": "https://www.greenflag.com/#organization"
}
},
"hoursAvailable": {
"@type": "OpeningHoursSpecification",
"dayOfWeek": {
"0": "Monday",
"1": "Tuesday",
"2": "Wednesday",
"3": "Thursday",
"4": "Friday",
"_items_truncated": true
},
"closes": "00:00:00",
"opens": "23:59:59"
},
"provider": {
"@type": "Organization",
"additionalType": [
"https://www.wikidata.org/wiki/Q337810",
"https://en.wikipedia.org/wiki/Vehicle_recovery",
"AutoRepair"
],
"name": "Green Flag",
"legalName": "Green Flag Limited",
"alternateName": [
"Green Flag Rescue",
"National Breakdown Recovery Club"
],
"url": "https://www.greenflag.com/",
"@id": "https://www.greenflag.com/#organization"
},
"offers": {
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"additionalType": [
"[DEPTH_TRUNCATED]",
"[DEPTH_TRUNCATED]"
],
"name": "Breakdown Cover",
"alternateName": [
"[DEPTH_TRUNCATED]",
"[DEPTH_TRUNCATED]"
],
"url": "https://www.greenflag.com/breakdown-cover",
"@id": "https://www.greenflag.com/breakdown-cover#service",
"description": "24/7 breakdown assistance from 3,000 expert technicians all over the UK.",
"sameAs": [
"[DEPTH_TRUNCATED]",
"[DEPTH_TRUNCATED]",
"[DEPTH_TRUNCATED]"
],
"offers": {
"@type": "[DEPTH_TRUNCATED]",
"addOn": "[DEPTH_TRUNCATED]"
},
"isRelatedTo": [
"[DEPTH_TRUNCATED]",
"[DEPTH_TRUNCATED]",
"[DEPTH_TRUNCATED]",
"[DEPTH_TRUNCATED]"
]
}
}
}
],
"_truncated": true,
"_original_size": 21524
}
/breakdown-cover/european/ — no schema detected (entity gap)
🛡️ Trust Signals — external proof links that back the declared identity
38Review mentions (all pages)
9External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 14 | 3 |
| /contact-us/ | 6 | 2 |
| /breakdown-cover/ | 14 | 3 |
| /breakdown-cover/european/ | 4 | 1 |
Explore the other reputation pillars for Green Flag
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Green Flag, captured on May 30, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Green Flag: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://greenflag.com to view the most current version of its content and see directly what this company is about and what it offers.