Dymatize
(https://dymatize.com) 📸 Data Snapshot: June 20, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
The site avoids common trust theatre flags but lacks deep verification. Review counts are modest (32 on the product lineup page), and while proof_links_count is 1 per page, these appear to be internal navigation or social links rather than third-party lab results. The reliance on a high-profile athlete (Christian McCaffrey) serves as a primary trust signal, but scientific substantiation for claims like ‘Seriously Powerful’ is absent from the immediate text.
Proof density is driven by the presence of a named, high-authority brand ambassador (Christian McCaffrey) and a clear, granular product lineup. The site provides a specific ‘The Scoop’ section on the homepage, which implies transparency, but it lacks external validation links to third-party certifications like Informed-Choice or NSF for Sport in the analyzed content.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 1 | 1 |
| /shopbygoal/ | 1 | 1 |
| /products/ | 32 | 1 |
| /terms-of-use/ | 2 | 1 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"author": {
"@id": "https://bellring.com/#identity"
},
"copyrightHolder": {
"@id": "https://bellring.com/#identity"
},
"copyrightYear": "2022",
"creator": {
"@id": "https://smithsagency.com/#creator"
},
"dateCreated": "2022-03-01T15:27:19-05:00",
"dateModified": "2026-06-05T05:34:17-04:00",
"datePublished": "2022-03-01T15:27:00-05:00",
"description": "High-quality nutritional and fitness supplements by Dymatize. Boost your workouts with whey protein, casein, aminos, mass gainers, recovery supplements and more.",
"headline": "Nutritional and Fitness Supplements",
"image": {
"@type": "ImageObject",
"url": "https://transforms.dymatize.com/production/headers/dymatize-share-up.jpg?w=1200&h=630&q=82&fit=crop&dm=1761696262&s=92eb14967f1174f8b659d3d520038700"
},
"inLanguage": "en-us",
"mainEntityOfPage": "https://dymatize.com/",
"name": "Dymatize",
"publisher": {
"@id": "https://smithsagency.com/#creator"
},
"url": "https://dymatize.com/"
},
{
"@id": "https://bellring.com/#identity",
"@type": "Organization",
"address": {
"@type": "PostalAddress",
"addressCountry": "United States",
"addressLocality": "St. Louis",
"addressRegion": "MO",
"postalCode": "63144",
"streetAddress": "2503 S. Hanley Road"
},
"alternateName": "Bellring Brands",
"description": "We believe nutrition is at the core of a healthy world and we’re driven to deliver nutrition products that taste better and perform better.",
"image": {
"@type": "ImageObject",
"height": "377",
"url": "https://cdn.dymatize.com/a/headers/bellring.png",
"width": "716"
},
"logo": {
"@type": "ImageObject",
"height": "60",
"url": "https://transforms.dymatize.com/production/headers/bellring.png?w=600&h=60&q=82&fm=png&fit=clip&dm=1651765468&s=0e37bf101de8f6c17f8df433f82ecabc",
"width": "114"
},
"name": "Dymatize",
"sameAs": [
"https://www.facebook.com/dymatize",
"https://www.youtube.com/c/dymatize",
"https://www.instagram.com/dymatize/",
"https://www.tiktok.com/@dymatize",
"https://twitter.com/dymatize"
],
"telephone": "1 (314) 644‑7600",
"url": "https://bellring.com/"
},
{
"@id": "https://smithsagency.com/#creator",
"@type": "LocalBusiness",
"address": {
"@type": "PostalAddress",
"addressCountry": "United States",
"addressLocality": "Pittsburgh",
"addressRegion": "PA",
"postalCode": "15212",
"streetAddress": "116 Federal St."
},
"description": "We are an independent marketing company laser focused on delivering world-class ideas and strategies for food and beverage brands.",
"email": "info@smithsagency.com",
"geo": {
"@type": "GeoCoordinates",
"latitude": "40.448070",
"longitude": "-80.004000"
},
"image": {
"@type": "ImageObject",
"height": "821",
"url": "https://cdn.dymatize.com/a/headers/Smiths_Agency_Marks_Primary_TAG_RGB.jpeg",
"width": "3000"
},
"logo": {
"@type": "ImageObject",
"height": "60",
"url": "https://transforms.dymatize.com/production/headers/Smiths_Agency_Marks_Primary_TAG_RGB.jpeg?w=600&h=60&q=82&fm=png&fit=clip&dm=1651765212&s=6f1afe38a1c96b09b7f7f380893307da",
"width": "219"
},
"name": "Smiths Agency",
"priceRange": "$",
"telephone": "412-359-7250",
"url": "https://smithsagency.com/"
},
{
"@type": "BreadcrumbList",
"description": "Breadcrumbs list",
"itemListElement": [
{
"@type": "ListItem",
"item": "https://dymatize.com/",
"name": "Home",
"position": 1
}
],
"name": "Breadcrumbs"
}
]
}
/shopbygoal/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "SomeProducts",
"description": "You need the right products to meet your fitness goals. Shop Dymatize nutrition and protein supplements tailored to your lifestyle and workout regiment.",
"image": {
"@type": "ImageObject",
"url": "https://transforms.dymatize.com/production/headers/Hero_Shop_By_Goal_Dymatize_Website_3840x1912_Desktop.jpg?w=1200&h=630&q=82&fit=crop&dm=1664388586&s=83f289614ef605b8d56f096ce3410687"
},
"mainEntityOfPage": "https://dymatize.com/shopbygoal",
"name": "Shop By Goal",
"url": "https://dymatize.com/shopbygoal"
},
{
"@id": "https://bellring.com/#identity",
"@type": "Organization",
"address": {
"@type": "PostalAddress",
"addressCountry": "United States",
"addressLocality": "St. Louis",
"addressRegion": "MO",
"postalCode": "63144",
"streetAddress": "2503 S. Hanley Road"
},
"alternateName": "Bellring Brands",
"description": "We believe nutrition is at the core of a healthy world and we’re driven to deliver nutrition products that taste better and perform better.",
"image": {
"@type": "ImageObject",
"height": "377",
"url": "https://cdn.dymatize.com/a/headers/bellring.png",
"width": "716"
},
"logo": {
"@type": "ImageObject",
"height": "60",
"url": "https://transforms.dymatize.com/production/headers/bellring.png?w=600&h=60&q=82&fm=png&fit=clip&dm=1651765468&s=0e37bf101de8f6c17f8df433f82ecabc",
"width": "114"
},
"name": "Dymatize",
"sameAs": [
"https://www.facebook.com/dymatize",
"https://www.youtube.com/c/dymatize",
"https://www.instagram.com/dymatize/",
"https://www.tiktok.com/@dymatize",
"https://twitter.com/dymatize"
],
"telephone": "1 (314) 644‑7600",
"url": "https://bellring.com/"
},
{
"@id": "https://smithsagency.com/#creator",
"@type": "LocalBusiness",
"address": {
"@type": "PostalAddress",
"addressCountry": "United States",
"addressLocality": "Pittsburgh",
"addressRegion": "PA",
"postalCode": "15212",
"streetAddress": "116 Federal St."
},
"description": "We are an independent marketing company laser focused on delivering world-class ideas and strategies for food and beverage brands.",
"email": "info@smithsagency.com",
"geo": {
"@type": "GeoCoordinates",
"latitude": "40.448070",
"longitude": "-80.004000"
},
"image": {
"@type": "ImageObject",
"height": "821",
"url": "https://cdn.dymatize.com/a/headers/Smiths_Agency_Marks_Primary_TAG_RGB.jpeg",
"width": "3000"
},
"logo": {
"@type": "ImageObject",
"height": "60",
"url": "https://transforms.dymatize.com/production/headers/Smiths_Agency_Marks_Primary_TAG_RGB.jpeg?w=600&h=60&q=82&fm=png&fit=clip&dm=1651765212&s=6f1afe38a1c96b09b7f7f380893307da",
"width": "219"
},
"name": "Smiths Agency",
"priceRange": "$",
"telephone": "412-359-7250",
"url": "https://smithsagency.com/"
},
{
"@type": "BreadcrumbList",
"description": "Breadcrumbs list",
"itemListElement": [
{
"@type": "ListItem",
"item": "https://dymatize.com/",
"name": "Home",
"position": 1
},
{
"@type": "ListItem",
"item": "https://dymatize.com/shopbygoal",
"name": "Shop By Goal",
"position": 2
}
],
"name": "Breadcrumbs"
}
]
}
/products/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"author": {
"@id": "https://bellring.com/#identity"
},
"copyrightHolder": {
"@id": "https://bellring.com/#identity"
},
"copyrightYear": "2022",
"creator": {
"@id": "https://smithsagency.com/#creator"
},
"dateCreated": "2022-03-01T15:27:20-05:00",
"dateModified": "2026-06-05T05:42:11-04:00",
"datePublished": "2022-03-01T15:27:00-05:00",
"description": "Strengthen your stack with Dymatize nutritional and fitness supplements. Shop all of our products.",
"headline": "Our Products",
"image": {
"@type": "ImageObject",
"url": "https://transforms.dymatize.com/production/headers/all_products_new.jpg?w=1200&h=630&q=82&fit=crop&dm=1761695725&s=7a169b6573e7ca30064ab5355b9b339d"
},
"inLanguage": "en-us",
"mainEntityOfPage": "https://dymatize.com/products",
"name": "Our Products",
"publisher": {
"@id": "https://smithsagency.com/#creator"
},
"url": "https://dymatize.com/products"
},
{
"@id": "https://bellring.com/#identity",
"@type": "Organization",
"address": {
"@type": "PostalAddress",
"addressCountry": "United States",
"addressLocality": "St. Louis",
"addressRegion": "MO",
"postalCode": "63144",
"streetAddress": "2503 S. Hanley Road"
},
"alternateName": "Bellring Brands",
"description": "We believe nutrition is at the core of a healthy world and we’re driven to deliver nutrition products that taste better and perform better.",
"image": {
"@type": "ImageObject",
"height": "377",
"url": "https://cdn.dymatize.com/a/headers/bellring.png",
"width": "716"
},
"logo": {
"@type": "ImageObject",
"height": "60",
"url": "https://transforms.dymatize.com/production/headers/bellring.png?w=600&h=60&q=82&fm=png&fit=clip&dm=1651765468&s=0e37bf101de8f6c17f8df433f82ecabc",
"width": "114"
},
"name": "Dymatize",
"sameAs": [
"https://www.facebook.com/dymatize",
"https://www.youtube.com/c/dymatize",
"https://www.instagram.com/dymatize/",
"https://www.tiktok.com/@dymatize",
"https://twitter.com/dymatize"
],
"telephone": "1 (314) 644‑7600",
"url": "https://bellring.com/"
},
{
"@id": "https://smithsagency.com/#creator",
"@type": "LocalBusiness",
"address": {
"@type": "PostalAddress",
"addressCountry": "United States",
"addressLocality": "Pittsburgh",
"addressRegion": "PA",
"postalCode": "15212",
"streetAddress": "116 Federal St."
},
"description": "We are an independent marketing company laser focused on delivering world-class ideas and strategies for food and beverage brands.",
"email": "info@smithsagency.com",
"geo": {
"@type": "GeoCoordinates",
"latitude": "40.448070",
"longitude": "-80.004000"
},
"image": {
"@type": "ImageObject",
"height": "821",
"url": "https://cdn.dymatize.com/a/headers/Smiths_Agency_Marks_Primary_TAG_RGB.jpeg",
"width": "3000"
},
"logo": {
"@type": "ImageObject",
"height": "60",
"url": "https://transforms.dymatize.com/production/headers/Smiths_Agency_Marks_Primary_TAG_RGB.jpeg?w=600&h=60&q=82&fm=png&fit=clip&dm=1651765212&s=6f1afe38a1c96b09b7f7f380893307da",
"width": "219"
},
"name": "Smiths Agency",
"priceRange": "$",
"telephone": "412-359-7250",
"url": "https://smithsagency.com/"
},
{
"@type": "BreadcrumbList",
"description": "Breadcrumbs list",
"itemListElement": [
{
"@type": "ListItem",
"item": "https://dymatize.com/",
"name": "Home",
"position": 1
},
{
"@type": "ListItem",
"item": "https://dymatize.com/products",
"name": "The Lineup",
"position": 2
}
],
"name": "Breadcrumbs"
}
]
}
/terms-of-use/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"author": {
"@id": "https://bellring.com/#identity"
},
"copyrightHolder": {
"@id": "https://bellring.com/#identity"
},
"copyrightYear": "2022",
"creator": {
"@id": "https://smithsagency.com/#creator"
},
"dateCreated": "2022-03-14T11:31:30-04:00",
"dateModified": "2026-06-04T11:17:15-04:00",
"datePublished": "2022-03-14T11:31:00-04:00",
"description": "By using Dymatize’s website you agree to follow and be bound by these terms. Content All of the content on Dymatize’s website including product images, trademarks, illustrations, designs, icons, photographs, artwork, images, and any video and/or audio materials are copyrights, trademarks, and other intellectual property owned, controlled, exclusively by Dymatize Enterprises. This includes using Dymatize trademarks for metatags, in hidden text or otherwise using the trademarks for the purposes of gaining a higher ranking from search engines. Revisions Dymatize may, from time to time, make revisions to its website, and reserves the right to do so without recourse from any user. Dymatize will not be responsible for any damages you may suffer as a result of your use from this site. This time period includes the transit time for us to receive your return from the shipper (5 to 10 business days), the time it takes us to process your return once we receive it (3 to 5 business days), and the time it takes your bank to process our refund request (5 to 10 business days).",
"headline": "Terms of Use",
"image": {
"@type": "ImageObject",
"url": "https://transforms.dymatize.com/production/general/dymatize-share.jpg?w=1200&h=630&q=82&fit=crop&dm=1664396924&s=2fdcb5a367a8a91570c9742bf7f2be84"
},
"inLanguage": "en-us",
"mainEntityOfPage": "https://dymatize.com/terms-of-use",
"name": "Terms of Use",
"publisher": {
"@id": "https://smithsagency.com/#creator"
},
"url": "https://dymatize.com/terms-of-use"
},
{
"@id": "https://bellring.com/#identity",
"@type": "Organization",
"address": {
"@type": "PostalAddress",
"addressCountry": "United States",
"addressLocality": "St. Louis",
"addressRegion": "MO",
"postalCode": "63144",
"streetAddress": "2503 S. Hanley Road"
},
"alternateName": "Bellring Brands",
"description": "We believe nutrition is at the core of a healthy world and we’re driven to deliver nutrition products that taste better and perform better.",
"image": {
"@type": "ImageObject",
"height": "377",
"url": "https://cdn.dymatize.com/a/headers/bellring.png",
"width": "716"
},
"logo": {
"@type": "ImageObject",
"height": "60",
"url": "https://transforms.dymatize.com/production/headers/bellring.png?w=600&h=60&q=82&fm=png&fit=clip&dm=1651765468&s=0e37bf101de8f6c17f8df433f82ecabc",
"width": "114"
},
"name": "Dymatize",
"sameAs": [
"https://www.facebook.com/dymatize",
"https://www.youtube.com/c/dymatize",
"https://www.instagram.com/dymatize/",
"https://www.tiktok.com/@dymatize",
"https://twitter.com/dymatize"
],
"telephone": "1 (314) 644‑7600",
"url": "https://bellring.com/"
},
{
"@id": "https://smithsagency.com/#creator",
"@type": "LocalBusiness",
"address": {
"@type": "PostalAddress",
"addressCountry": "United States",
"addressLocality": "Pittsburgh",
"addressRegion": "PA",
"postalCode": "15212",
"streetAddress": "116 Federal St."
},
"description": "We are an independent marketing company laser focused on delivering world-class ideas and strategies for food and beverage brands.",
"email": "info@smithsagency.com",
"geo": {
"@type": "GeoCoordinates",
"latitude": "40.448070",
"longitude": "-80.004000"
},
"image": {
"@type": "ImageObject",
"height": "821",
"url": "https://cdn.dymatize.com/a/headers/Smiths_Agency_Marks_Primary_TAG_RGB.jpeg",
"width": "3000"
},
"logo": {
"@type": "ImageObject",
"height": "60",
"url": "https://transforms.dymatize.com/production/headers/Smiths_Agency_Marks_Primary_TAG_RGB.jpeg?w=600&h=60&q=82&fm=png&fit=clip&dm=1651765212&s=6f1afe38a1c96b09b7f7f380893307da",
"width": "219"
},
"name": "Smiths Agency",
"priceRange": "$",
"telephone": "412-359-7250",
"url": "https://smithsagency.com/"
},
{
"@type": "BreadcrumbList",
"description": "Breadcrumbs list",
"itemListElement": [
{
"@type": "ListItem",
"item": "https://dymatize.com/",
"name": "Home",
"position": 1
},
{
"@type": "ListItem",
"item": "https://dymatize.com/terms-of-use",
"name": "Terms of Use",
"position": 2
}
],
"name": "Breadcrumbs"
}
]
}
This page presents a snapshot of public data from Dymatize, captured on June 20, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Dymatize: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://dymatize.com to view the most current version of its content and see directly what this company is about and what it offers.