TrainingPeaks
(https://trainingpeaks.com) 📸 Data Snapshot: May 24, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
The site triggers a minor trust theatre penalty because it displays review counts (review_count 10 on the Coach Match page) without provided outbound verification links in the crawl data. However, this is partially offset by the use of high-authority named entities, such as ‘Team Visma’ and ‘National Governing Bodies,’ and a specific named testimonial from ‘Athlete Eric on Coach Alyssa Morrison’ which adds human-level proof.
The ratio of proof to fluff is excellent. Across the four pages, the site references over 15 specific device brands, 5 professional cycling teams, 3 distinct coaching tiers with granular feature lists, and specific technical file formats (GPX). This concentration of verifiable evidence significantly dilutes the impact of any standard marketing terminology used in the hero sections.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 4 | 0 |
| /training-plans/search/ | 1 | 0 |
| /virtual/ | 4 | 0 |
| /coach-match/ | 10 | 0 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.trainingpeaks.com/",
"url": "https://www.trainingpeaks.com/",
"name": "TrainingPeaks | Your complete training platform.",
"isPartOf": {
"@id": "https://www.trainingpeaks.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.trainingpeaks.com/#primaryimage"
},
"image": {
"@id": "https://www.trainingpeaks.com/#primaryimage"
},
"thumbnailUrl": "https://wpassets.trainingpeaks.com/wp-content/uploads/2026/04/03121333/athlete-running-using-trainingpeaks.webp",
"datePublished": "2022-07-14T23:43:19+00:00",
"dateModified": "2026-05-12T19:39:07+00:00",
"description": "Achieve your goals with the best in endurance training plus strength and conditioning, all in one place. Sign up free.",
"breadcrumb": {
"@id": "https://www.trainingpeaks.com/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.trainingpeaks.com/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.trainingpeaks.com/#primaryimage",
"url": "https://wpassets.trainingpeaks.com/wp-content/uploads/2026/04/03121333/athlete-running-using-trainingpeaks.webp",
"contentUrl": "https://wpassets.trainingpeaks.com/wp-content/uploads/2026/04/03121333/athlete-running-using-trainingpeaks.webp",
"width": 1903,
"height": 1267,
"caption": "Athlete Running Using Trainingpeaks"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.trainingpeaks.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.trainingpeaks.com/#website",
"url": "https://www.trainingpeaks.com/",
"name": "TrainingPeaks",
"description": "Expert advice and training tips for triathlon, cycling, and running.",
"alternateName": "TP",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.trainingpeaks.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}
/virtual/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.trainingpeaks.com/virtual/",
"url": "https://www.trainingpeaks.com/virtual/",
"name": "TrainingPeaks Virtual",
"isPartOf": {
"@id": "https://www.trainingpeaks.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.trainingpeaks.com/virtual/#primaryimage"
},
"image": {
"@id": "https://www.trainingpeaks.com/virtual/#primaryimage"
},
"thumbnailUrl": "https://wpassets.trainingpeaks.com/wp-content/uploads/2025/03/14154358/TP_Virtual_Athlete_Block.png",
"datePublished": "2024-10-28T21:43:35+00:00",
"dateModified": "2026-04-06T15:43:49+00:00",
"description": "TrainingPeaks acquires indieVelo, adding virtual cycling and synced smart trainer workouts for immersive indoor training.",
"breadcrumb": {
"@id": "https://www.trainingpeaks.com/virtual/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.trainingpeaks.com/virtual/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.trainingpeaks.com/virtual/#primaryimage",
"url": "https://wpassets.trainingpeaks.com/wp-content/uploads/2025/03/14154358/TP_Virtual_Athlete_Block.png",
"contentUrl": "https://wpassets.trainingpeaks.com/wp-content/uploads/2025/03/14154358/TP_Virtual_Athlete_Block.png",
"width": 1147,
"height": 645,
"caption": "Male Cyclist on indoor trainer cycling in front of laptop with TrainingPeaks Virtual"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.trainingpeaks.com/virtual/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.trainingpeaks.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Virtual"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.trainingpeaks.com/#website",
"url": "https://www.trainingpeaks.com/",
"name": "TrainingPeaks",
"description": "Expert advice and training tips for triathlon, cycling, and running.",
"alternateName": "TP",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.trainingpeaks.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}
/coach-match/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.trainingpeaks.com/coach-match/",
"url": "https://www.trainingpeaks.com/coach-match/",
"name": "Find a Coach | TrainingPeaks",
"isPartOf": {
"@id": "https://www.trainingpeaks.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.trainingpeaks.com/coach-match/#primaryimage"
},
"image": {
"@id": "https://www.trainingpeaks.com/coach-match/#primaryimage"
},
"thumbnailUrl": "https://wpassets.trainingpeaks.com/wp-content/uploads/2024/08/02114634/DS24CoachHeroFT.jpg",
"datePublished": "2022-03-16T19:59:00+00:00",
"dateModified": "2026-04-14T01:25:25+00:00",
"description": "1-on-1 coaching tailored to you. We'll match you to an accredited coach who can customize your training.",
"breadcrumb": {
"@id": "https://www.trainingpeaks.com/coach-match/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.trainingpeaks.com/coach-match/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://www.trainingpeaks.com/coach-match/#primaryimage",
"url": "https://wpassets.trainingpeaks.com/wp-content/uploads/2024/08/02114634/DS24CoachHeroFT.jpg",
"contentUrl": "https://wpassets.trainingpeaks.com/wp-content/uploads/2024/08/02114634/DS24CoachHeroFT.jpg",
"width": 1200,
"height": 675,
"caption": "Coach showing male cyclist how to train with TrainingPeaks."
},
{
"@type": "BreadcrumbList",
"@id": "https://www.trainingpeaks.com/coach-match/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.trainingpeaks.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Coach Match"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.trainingpeaks.com/#website",
"url": "https://www.trainingpeaks.com/",
"name": "TrainingPeaks",
"description": "Expert advice and training tips for triathlon, cycling, and running.",
"alternateName": "TP",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.trainingpeaks.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}
This page presents a snapshot of public data from TrainingPeaks, captured on May 24, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to TrainingPeaks: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://trainingpeaks.com to view the most current version of its content and see directly what this company is about and what it offers.