Brouwerij De Halve Maan
(https://halvemaan.be) 📸 Data Snapshot: May 30, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
The primary authority gap is technical, as the site lacks JSON-LD schema to verify its Organization or LocalBusiness status. While it names specific authorities like Xavier Vanneste, it fails to provide sameAs links or Person schema to anchor their digital footprints. Additionally, the lack of an H1 tag across several pages indicates a disconnect between their claim of ‘innovation’ and their technical web implementation.
Performance claims are grounded in physical expansion and market reach, such as the export to 40 countries and the opening of a new bottling plant in 2022. The news section is current, with entries from late 2025 relative to the system date, proving ongoing operations. There are no ‘world’s best’ claims that aren’t tied to specific historical or geographical exclusivity, such as being the last authentic family brewery in central Bruges.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 0 | 2 |
| /nl/bieren/ | 0 | 2 |
| /nl/brouwerij/ | 0 | 2 |
| /nl/bezoek/brouwerij/ | 0 | 2 |
This page presents a snapshot of public data from Brouwerij De Halve Maan, captured on May 30, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Brouwerij De Halve Maan: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://halvemaan.be to view the most current version of its content and see directly what this company is about and what it offers.