Kemps
(https://kemps.com) 📸 Data Snapshot: May 27, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
The primary authority gap is the lack of specific names or Person schema for the ‘family farm-owners’ mentioned throughout the site. While the brand claims to be farmer-owned, it fails to link to any actual member profiles or digital footprints for these owners, relying on the collective co-op identity. The schema_json is basic WebPage/WebSite data and lacks the robust Organization or LocalBusiness markup that would typically verify the specific physical nodes of a co-op network.
The claim of being ‘The most nutritious milk you can’t buy’ is a bold marketing performance claim, but it is supported by the description of its ultra-filtered process for the Giving Cow initiative. Subjective claims about ‘happier families’ are typical of the industry but are balanced by objective claims about shelf-life reduction based on temperature rises (50% per 2 degrees). The marketing tone is warm, yet the underlying evidence for product performance remains grounded in dairy science.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://kemps.com/",
"url": "https://kemps.com/",
"name": "Quality Since 1914 - Kemps",
"isPartOf": {
"@id": "https://kemps.com/#website"
},
"datePublished": "2017-10-09T18:42:15+00:00",
"dateModified": "2026-05-14T17:47:55+00:00",
"description": "Markets ice cream and other dairy products. Includes a list of products, job opportunities, and an online store.",
"breadcrumb": {
"@id": "https://kemps.com/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://kemps.com/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://kemps.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://kemps.com/#website",
"url": "https://kemps.com/",
"name": "Kemps",
"description": "Quality Since 1914",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://kemps.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}
/faq/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://kemps.com/faq/",
"url": "https://kemps.com/faq/",
"name": "Frequently Asked Questions - Kemps",
"isPartOf": {
"@id": "https://kemps.com/#website"
},
"datePublished": "2019-04-19T08:39:10+00:00",
"dateModified": "2024-10-17T18:50:22+00:00",
"breadcrumb": {
"@id": "https://kemps.com/faq/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://kemps.com/faq/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://kemps.com/faq/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://kemps.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Frequently Asked Questions"
}
]
},
{
"@type": "WebSite",
"@id": "https://kemps.com/#website",
"url": "https://kemps.com/",
"name": "Kemps",
"description": "Quality Since 1914",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://kemps.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}
/products/cottage_cheese/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "CollectionPage",
"@id": "https://kemps.com/products/cottage_cheese/",
"url": "https://kemps.com/products/cottage_cheese/",
"name": "Cottage Cheese Archives - Kemps",
"isPartOf": {
"@id": "https://kemps.com/#website"
},
"primaryImageOfPage": {
"@id": "https://kemps.com/products/cottage_cheese/#primaryimage"
},
"image": {
"@id": "https://kemps.com/products/cottage_cheese/#primaryimage"
},
"thumbnailUrl": "https://kemps.com/wp-content/uploads/2017/12/190422_Kemps_CtgChs_LFSmllCrd_16oz_03607_POLY_0524_FRONT_C1N1.png",
"description": "Low in calories, naturally rich in protein and calcium, cottage cheese is a tasty complement to just about anything. Like a healthy salad. A lovely cup of fruit. A tasty bowl of granola. Mmmm, the possibilities are endlessly delicious.",
"breadcrumb": {
"@id": "https://kemps.com/products/cottage_cheese/#breadcrumb"
},
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"inLanguage": "en-US",
"@id": "https://kemps.com/products/cottage_cheese/#primaryimage",
"url": "https://kemps.com/wp-content/uploads/2017/12/190422_Kemps_CtgChs_LFSmllCrd_16oz_03607_POLY_0524_FRONT_C1N1.png",
"contentUrl": "https://kemps.com/wp-content/uploads/2017/12/190422_Kemps_CtgChs_LFSmllCrd_16oz_03607_POLY_0524_FRONT_C1N1.png",
"width": 800,
"height": 596
},
{
"@type": "BreadcrumbList",
"@id": "https://kemps.com/products/cottage_cheese/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://kemps.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Cottage Cheese"
}
]
},
{
"@type": "WebSite",
"@id": "https://kemps.com/#website",
"url": "https://kemps.com/",
"name": "Kemps",
"description": "Quality Since 1914",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://kemps.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}
/crafted-to-care/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://kemps.com/crafted-to-care/",
"url": "https://kemps.com/crafted-to-care/",
"name": "Crafted to Care - Kemps",
"isPartOf": {
"@id": "https://kemps.com/#website"
},
"datePublished": "2019-05-06T09:40:16+00:00",
"dateModified": "2024-06-20T17:48:18+00:00",
"description": "As a farmer-owned co-op, we’ve always been there for each other. It’s in our DNA — work hard, love your family and take care of your neighbors. It’s a commitment to do the right thing. It’s a way of life we live by every day supporting local programs that nourish families, build communities, and work to leave our world in better shape than we found it.",
"breadcrumb": {
"@id": "https://kemps.com/crafted-to-care/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://kemps.com/crafted-to-care/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://kemps.com/crafted-to-care/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://kemps.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Crafted to Care"
}
]
},
{
"@type": "WebSite",
"@id": "https://kemps.com/#website",
"url": "https://kemps.com/",
"name": "Kemps",
"description": "Quality Since 1914",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://kemps.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-US"
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 4 | 1 |
| /faq/ | 4 | 1 |
| /products/cottage_cheese/ | 4 | 1 |
| /crafted-to-care/ | 4 | 1 |
This page presents a snapshot of public data from Kemps, captured on May 27, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Kemps: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://kemps.com to view the most current version of its content and see directly what this company is about and what it offers.