Lagunitas Brewing Company
(https://lagunitas.com) 📸 Data Snapshot: May 27, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
There are no authority gaps; the brand establishes credibility through its physical infrastructure and structured data. The schema_json includes a robust Organization graph with sameAs links to five social profiles, confirming a verified digital footprint. The mention of ‘The Waldos’ and specific 15-barrel brewhouse details provide technical grounding that matches the company’s claim of being a ‘Flagship Brewery.’
Lagunitas makes bold subjective claims like ‘The Legendary Flagship IPA,’ but backs them with product-led evidence rather than vague performance metrics. Unlike B2B sites that claim to ‘maximize ROI,’ this site demonstrates its value through an extensive portfolio of 20+ distinct beer products and a live event calendar updated for the current temporal anchor (May/June 2026). The only unsubstantiated claim is the superlative ‘legendary,’ which is common in craft beer marketing.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://lagunitas.com/#organization",
"name": "Lagunitas Brewing Company",
"url": "https://lagunitas.com/",
"sameAs": [
"https://www.facebook.com/LagunitasBrewingCo",
"https://www.instagram.com/lagunitasbeer/",
"https://www.linkedin.com/company/lagunitas-brewing-co-/",
"https://www.youtube.com/channel/UCRJSaamZ81HieUt7ZaZi3Nw",
"https://twitter.com/lagunitasbeer"
],
"logo": {
"@type": "ImageObject",
"@id": "https://lagunitas.com/#logo",
"inLanguage": "en-US",
"url": "https://lagunitas.com/wp-content/uploads/2021/08/2021_Dpg_Perched.png",
"contentUrl": "https://lagunitas.com/wp-content/uploads/2021/08/2021_Dpg_Perched.png",
"width": 3001,
"height": 3338,
"caption": "Lagunitas Brewing Company"
},
"image": {
"@id": "https://lagunitas.com/#logo"
}
},
{
"@type": "WebSite",
"@id": "https://lagunitas.com/#website",
"url": "https://lagunitas.com/",
"name": "Lagunitas",
"description": "",
"publisher": {
"@id": "https://lagunitas.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://lagunitas.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
{
"@type": "WebPage",
"@id": "https://lagunitas.com/#webpage",
"url": "https://lagunitas.com/",
"name": "Lagunitas Home page",
"isPartOf": {
"@id": "https://lagunitas.com/#website"
},
"about": {
"@id": "https://lagunitas.com/#organization"
},
"datePublished": "2021-05-18T02:31:11+00:00",
"dateModified": "2026-03-14T05:44:36+00:00",
"breadcrumb": {
"@id": "https://lagunitas.com/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://lagunitas.com/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://lagunitas.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
}
]
}
/store-locator-2/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://lagunitas.com/#organization",
"name": "Lagunitas Brewing Company",
"url": "https://lagunitas.com/",
"sameAs": [
"https://www.facebook.com/LagunitasBrewingCo",
"https://www.instagram.com/lagunitasbeer/",
"https://www.linkedin.com/company/lagunitas-brewing-co-/",
"https://www.youtube.com/channel/UCRJSaamZ81HieUt7ZaZi3Nw",
"https://twitter.com/lagunitasbeer"
],
"logo": {
"@type": "ImageObject",
"@id": "https://lagunitas.com/#logo",
"inLanguage": "en-US",
"url": "https://lagunitas.com/wp-content/uploads/2021/08/2021_Dpg_Perched.png",
"contentUrl": "https://lagunitas.com/wp-content/uploads/2021/08/2021_Dpg_Perched.png",
"width": 3001,
"height": 3338,
"caption": "Lagunitas Brewing Company"
},
"image": {
"@id": "https://lagunitas.com/#logo"
}
},
{
"@type": "WebSite",
"@id": "https://lagunitas.com/#website",
"url": "https://lagunitas.com/",
"name": "Lagunitas",
"description": "",
"publisher": {
"@id": "https://lagunitas.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://lagunitas.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
{
"@type": "WebPage",
"@id": "https://lagunitas.com/store-locator-2/#webpage",
"url": "https://lagunitas.com/store-locator-2/",
"name": "Beer Finder – Lagunitas",
"isPartOf": {
"@id": "https://lagunitas.com/#website"
},
"datePublished": "2021-10-24T12:49:54+00:00",
"dateModified": "2026-04-01T20:56:31+00:00",
"description": "Find where you can get a Lagunitas Brew near you!",
"breadcrumb": {
"@id": "https://lagunitas.com/store-locator-2/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://lagunitas.com/store-locator-2/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://lagunitas.com/store-locator-2/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://lagunitas.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Beer Finder"
}
]
}
]
}
/taproom/petaluma/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://lagunitas.com/#organization",
"name": "Lagunitas Brewing Company",
"url": "https://lagunitas.com/",
"sameAs": [
"https://www.facebook.com/LagunitasBrewingCo",
"https://www.instagram.com/lagunitasbeer/",
"https://www.linkedin.com/company/lagunitas-brewing-co-/",
"https://www.youtube.com/channel/UCRJSaamZ81HieUt7ZaZi3Nw",
"https://twitter.com/lagunitasbeer"
],
"logo": {
"@type": "ImageObject",
"@id": "https://lagunitas.com/#logo",
"inLanguage": "en-US",
"url": "https://lagunitas.com/wp-content/uploads/2021/08/2021_Dpg_Perched.png",
"contentUrl": "https://lagunitas.com/wp-content/uploads/2021/08/2021_Dpg_Perched.png",
"width": 3001,
"height": 3338,
"caption": "Lagunitas Brewing Company"
},
"image": {
"@id": "https://lagunitas.com/#logo"
}
},
{
"@type": "WebSite",
"@id": "https://lagunitas.com/#website",
"url": "https://lagunitas.com/",
"name": "Lagunitas",
"description": "",
"publisher": {
"@id": "https://lagunitas.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://lagunitas.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
{
"@type": "ImageObject",
"@id": "https://lagunitas.com/taproom/petaluma/#primaryimage",
"inLanguage": "en-US",
"url": "https://lagunitas.com/wp-content/uploads/2021/05/img03.jpg",
"contentUrl": "https://lagunitas.com/wp-content/uploads/2021/05/img03.jpg",
"width": 1052,
"height": 1400,
"caption": "Petaluma Taproom"
},
{
"@type": "WebPage",
"@id": "https://lagunitas.com/taproom/petaluma/#webpage",
"url": "https://lagunitas.com/taproom/petaluma/",
"name": "Lagunitas Brewing Company Petaluma Taproom",
"isPartOf": {
"@id": "https://lagunitas.com/#website"
},
"primaryImageOfPage": {
"@id": "https://lagunitas.com/taproom/petaluma/#primaryimage"
},
"datePublished": "2021-05-18T03:53:50+00:00",
"dateModified": "2026-05-01T16:41:55+00:00",
"breadcrumb": {
"@id": "https://lagunitas.com/taproom/petaluma/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://lagunitas.com/taproom/petaluma/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://lagunitas.com/taproom/petaluma/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://lagunitas.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Petaluma"
}
]
}
]
}
/beer-discovery/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Organization",
"@id": "https://lagunitas.com/#organization",
"name": "Lagunitas Brewing Company",
"url": "https://lagunitas.com/",
"sameAs": [
"https://www.facebook.com/LagunitasBrewingCo",
"https://www.instagram.com/lagunitasbeer/",
"https://www.linkedin.com/company/lagunitas-brewing-co-/",
"https://www.youtube.com/channel/UCRJSaamZ81HieUt7ZaZi3Nw",
"https://twitter.com/lagunitasbeer"
],
"logo": {
"@type": "ImageObject",
"@id": "https://lagunitas.com/#logo",
"inLanguage": "en-US",
"url": "https://lagunitas.com/wp-content/uploads/2021/08/2021_Dpg_Perched.png",
"contentUrl": "https://lagunitas.com/wp-content/uploads/2021/08/2021_Dpg_Perched.png",
"width": 3001,
"height": 3338,
"caption": "Lagunitas Brewing Company"
},
"image": {
"@id": "https://lagunitas.com/#logo"
}
},
{
"@type": "WebSite",
"@id": "https://lagunitas.com/#website",
"url": "https://lagunitas.com/",
"name": "Lagunitas",
"description": "",
"publisher": {
"@id": "https://lagunitas.com/#organization"
},
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://lagunitas.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
],
"inLanguage": "en-US"
},
{
"@type": "WebPage",
"@id": "https://lagunitas.com/beer-discovery/#webpage",
"url": "https://lagunitas.com/beer-discovery/",
"name": "Discover Lagunitas Beer",
"isPartOf": {
"@id": "https://lagunitas.com/#website"
},
"datePublished": "2021-05-18T02:35:35+00:00",
"dateModified": "2023-09-21T21:49:14+00:00",
"breadcrumb": {
"@id": "https://lagunitas.com/beer-discovery/#breadcrumb"
},
"inLanguage": "en-US",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://lagunitas.com/beer-discovery/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://lagunitas.com/beer-discovery/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://lagunitas.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Beer Discovery"
}
]
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 2 | 2 |
| /store-locator-2/ | 2 | 2 |
| /taproom/petaluma/ | 2 | 5 |
| /beer-discovery/ | 2 | 2 |
This page presents a snapshot of public data from Lagunitas Brewing Company, captured on May 27, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Lagunitas Brewing Company: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://lagunitas.com to view the most current version of its content and see directly what this company is about and what it offers.