Pei Wei Asian Kitchen
(https://peiwei.com) 📸 Data Snapshot: May 30, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
12
Impact Weight: 20 / 100
60% Reputation
The site avoids aggressive trust theatre; trust_theatre_flag is false. Review counts are exceptionally low (2 or 4), which suggests a lack of curated ‘social proof’ or a broken review integration, but it prevents the ‘too good to be true’ pattern. The site lacks external proof paths to third-party safety ratings or culinary awards, relying instead on its own branding and location volume.
Specific proof points are concentrated in product descriptions and the 20% fundraising metric. Verifiable evidence is high regarding what the customer gets (e.g., ‘rice noodles, egg, bean sprouts’), but low regarding the ‘Authentic’ claim. The ratio of substantiated logistical claims to vague marketing assertions is roughly 3:1, keeping the BS score low.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
14Review mentions (all pages)
6External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 2 | 2 |
| /locations/ | 4 | 1 |
| /catering/ | 4 | 2 |
| /fundraising/ | 4 | 1 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
[
{
"@context": "https://schema.org/",
"@type": "Organization",
"@id": "https://www.peiwei.com#Organization",
"name": "Pei Wei Asian Kitchen",
"url": "https://www.peiwei.com",
"sameAs": [
"https://www.facebook.com/peiwei",
"https://www.instagram.com/peiweiasiankitchen/",
"https://www.youtube.com/c/peiweiasian",
"https://twitter.com/peiwei"
],
"logo": {
"@type": "ImageObject",
"url": "https://www.peiwei.com/wp-content/uploads/PWX-Logo_HOR_red-3.svg",
"width": "213",
"height": "29"
},
"contactPoint": {
"@type": "ContactPoint",
"contactType": "customer support",
"telephone": "",
"url": "https://www.peiwei.com/contact/"
}
},
{
"@context": "https://schema.org/",
"@type": "Organization",
"@id": "https://www.peiwei.com#Organization",
"name": "Pei Wei Asian Kitchen",
"url": "https://www.peiwei.com",
"sameAs": [
"https://www.facebook.com/peiwei",
"https://www.instagram.com/peiweiasiankitchen/",
"https://www.youtube.com/c/peiweiasian",
"https://twitter.com/peiwei"
],
"logo": {
"@type": "ImageObject",
"url": "https://www.peiwei.com/wp-content/uploads/PWX-Logo_HOR_red-3.svg",
"width": "213",
"height": "29"
},
"contactPoint": {
"@type": "ContactPoint",
"contactType": "customer support",
"telephone": "",
"url": "https://www.peiwei.com/contact/"
}
}
]
/locations/
[
{
"@context": "https://schema.org/",
"@type": "WebPage",
"@id": "https://www.peiwei.com/locations/#webpage",
"name": "Pei Wei Locations: Discover the Best Asian Food Near You",
"url": "https://www.peiwei.com/locations/",
"lastReviewed": "2026-02-19T22:11:34+00:00",
"dateCreated": "2019-12-26T08:44:38+00:00",
"inLanguage": "en-US",
"description": "Discover a Pei Wei location near you! Check our hours and order your favorite Asian food for dine-in, takeout, or delivery today.",
"mainEntity": {
"@type": "Article",
"mainEntityOfPage": "https://www.peiwei.com/locations/",
"headline": "Pei Wei Locations: Discover the Best Asian Food Near You",
"description": "Discover a Pei Wei location near you! Check our hours and order your favorite Asian food for dine-in, takeout, or delivery today.",
"datePublished": "2019-12-26T08:44:38+00:00",
"dateModified": "2026-02-19T22:11:34+00:00",
"author": {
"@type": "Person",
"name": "pwitadmin",
"url": "https://www.peiwei.com/news-and-announcements/author/pwitadmin/",
"sameAs": [
"https://www.peiwei.com"
],
"image": {
"@type": "ImageObject",
"url": "https://secure.gravatar.com/avatar/0ad84b0e8b1144c481243fad2aa0fa53ea4122b7d0ce50ea8bdfc950e4cc3647?s=96&d=mm&r=g",
"height": 96,
"width": 96
}
},
"publisher": {
"@type": "Organization",
"name": "Pei Wei Asian Kitchen",
"url": "https://www.peiwei.com",
"logo": {
"@type": "ImageObject",
"url": "https://www.peiwei.com/wp-content/uploads/PWX-Logo_HOR_red-3.svg",
"width": 213,
"height": 29
}
}
},
"reviewedBy": {
"@type": "Organization",
"name": "Pei Wei Asian Kitchen",
"url": "https://www.peiwei.com",
"logo": {
"@type": "ImageObject",
"url": "https://www.peiwei.com/wp-content/uploads/PWX-Logo_HOR_red-3.svg",
"width": 213,
"height": 29
}
},
"publisher": {
"@type": "Organization",
"name": "Pei Wei Asian Kitchen",
"url": "https://www.peiwei.com",
"logo": {
"@type": "ImageObject",
"url": "https://www.peiwei.com/wp-content/uploads/PWX-Logo_HOR_red-3.svg",
"width": 213,
"height": 29
}
}
},
{
"@context": "https://schema.org/",
"@type": "Organization",
"@id": "https://www.peiwei.com#Organization",
"name": "Pei Wei Asian Kitchen",
"url": "https://www.peiwei.com",
"sameAs": [
"https://www.facebook.com/peiwei",
"https://www.instagram.com/peiweiasiankitchen/",
"https://www.youtube.com/c/peiweiasian",
"https://twitter.com/peiwei"
],
"logo": {
"@type": "ImageObject",
"url": "https://www.peiwei.com/wp-content/uploads/PWX-Logo_HOR_red-3.svg",
"width": "213",
"height": "29"
},
"contactPoint": {
"@type": "ContactPoint",
"contactType": "customer support",
"telephone": "",
"url": "https://www.peiwei.com/contact/"
}
}
]
/catering/
[
{
"@context": "https://schema.org/",
"@type": "WebPage",
"@id": "https://www.peiwei.com/catering/#webpage",
"name": "Pei Wei Catering: Order Chinese Food for Your Events",
"url": "https://www.peiwei.com/catering/",
"lastReviewed": "2025-09-03T14:25:27+00:00",
"dateCreated": "2020-01-08T23:24:50+00:00",
"inLanguage": "en-US",
"description": "Cater your events with Pei Wei. We offer catering near you with the best selection of our fresh quality Asian and Chinese food dishes.",
"mainEntity": {
"@type": "Article",
"mainEntityOfPage": "https://www.peiwei.com/catering/",
"headline": "Pei Wei Catering: Order Chinese Food for Your Events",
"description": "Cater your events with Pei Wei. We offer catering near you with the best selection of our fresh quality Asian and Chinese food dishes.",
"datePublished": "2020-01-08T23:24:50+00:00",
"dateModified": "2025-09-03T14:25:27+00:00",
"author": {
"@type": "Person",
"name": "pwitadmin",
"url": "https://www.peiwei.com/news-and-announcements/author/pwitadmin/",
"sameAs": [
"https://www.peiwei.com"
],
"image": {
"@type": "ImageObject",
"url": "https://secure.gravatar.com/avatar/0ad84b0e8b1144c481243fad2aa0fa53ea4122b7d0ce50ea8bdfc950e4cc3647?s=96&d=mm&r=g",
"height": 96,
"width": 96
}
},
"publisher": {
"@type": "Organization",
"name": "Pei Wei Asian Kitchen",
"url": "https://www.peiwei.com",
"logo": {
"@type": "ImageObject",
"url": "https://www.peiwei.com/wp-content/uploads/PWX-Logo_HOR_red-3.svg",
"width": 213,
"height": 29
}
}
},
"reviewedBy": {
"@type": "Organization",
"name": "Pei Wei Asian Kitchen",
"url": "https://www.peiwei.com",
"logo": {
"@type": "ImageObject",
"url": "https://www.peiwei.com/wp-content/uploads/PWX-Logo_HOR_red-3.svg",
"width": 213,
"height": 29
}
},
"publisher": {
"@type": "Organization",
"name": "Pei Wei Asian Kitchen",
"url": "https://www.peiwei.com",
"logo": {
"@type": "ImageObject",
"url": "https://www.peiwei.com/wp-content/uploads/PWX-Logo_HOR_red-3.svg",
"width": 213,
"height": 29
}
}
},
{
"@context": "https://schema.org/",
"@type": "Organization",
"@id": "https://www.peiwei.com#Organization",
"name": "Pei Wei Asian Kitchen",
"url": "https://www.peiwei.com",
"sameAs": [
"https://www.facebook.com/peiwei",
"https://www.instagram.com/peiweiasiankitchen/",
"https://www.youtube.com/c/peiweiasian",
"https://twitter.com/peiwei"
],
"logo": {
"@type": "ImageObject",
"url": "https://www.peiwei.com/wp-content/uploads/PWX-Logo_HOR_red-3.svg",
"width": "213",
"height": "29"
},
"contactPoint": {
"@type": "ContactPoint",
"contactType": "customer support",
"telephone": "",
"url": "https://www.peiwei.com/contact/"
}
}
]
/fundraising/
[
{
"@context": "https://schema.org/",
"@type": "WebPage",
"@id": "https://www.peiwei.com/fundraising/#webpage",
"name": "Pei Wei Fundraising: We'll Donate 20% Back to You!",
"url": "https://www.peiwei.com/fundraising/",
"lastReviewed": "2023-12-07T22:12:53+00:00",
"dateCreated": "2023-11-10T07:20:45+00:00",
"inLanguage": "en-US",
"description": "Schedule your Pei Wei fundraising event, and we’ll donate 20% of the net sales generated by your organization back to you.",
"mainEntity": {
"@type": "Article",
"mainEntityOfPage": "https://www.peiwei.com/fundraising/",
"headline": "Pei Wei Fundraising: We'll Donate 20% Back to You!",
"description": "Schedule your Pei Wei fundraising event, and we’ll donate 20% of the net sales generated by your organization back to you.",
"datePublished": "2023-11-10T07:20:45+00:00",
"dateModified": "2023-12-07T22:12:53+00:00",
"author": {
"@type": "Person",
"name": "GLIDE Support",
"url": "https://www.peiwei.com/news-and-announcements/author/glideadmin/",
"sameAs": [],
"image": {
"@type": "ImageObject",
"url": "https://secure.gravatar.com/avatar/6bec1ebe3ff3b90c69a84cb66cde607ecf2093393cf04c74a3f169117c584c8c?s=96&d=mm&r=g",
"height": 96,
"width": 96
}
},
"publisher": {
"@type": "Organization",
"name": "Pei Wei Asian Kitchen",
"url": "https://www.peiwei.com",
"logo": {
"@type": "ImageObject",
"url": "https://www.peiwei.com/wp-content/uploads/PWX-Logo_HOR_red-3.svg",
"width": 213,
"height": 29
}
}
},
"reviewedBy": {
"@type": "Organization",
"name": "Pei Wei Asian Kitchen",
"url": "https://www.peiwei.com",
"logo": {
"@type": "ImageObject",
"url": "https://www.peiwei.com/wp-content/uploads/PWX-Logo_HOR_red-3.svg",
"width": 213,
"height": 29
}
},
"publisher": {
"@type": "Organization",
"name": "Pei Wei Asian Kitchen",
"url": "https://www.peiwei.com",
"logo": {
"@type": "ImageObject",
"url": "https://www.peiwei.com/wp-content/uploads/PWX-Logo_HOR_red-3.svg",
"width": 213,
"height": 29
}
}
},
{
"@context": "https://schema.org/",
"@type": "Organization",
"@id": "https://www.peiwei.com#Organization",
"name": "Pei Wei Asian Kitchen",
"url": "https://www.peiwei.com",
"sameAs": [
"https://www.facebook.com/peiwei",
"https://www.instagram.com/peiweiasiankitchen/",
"https://www.youtube.com/c/peiweiasian",
"https://twitter.com/peiwei"
],
"logo": {
"@type": "ImageObject",
"url": "https://www.peiwei.com/wp-content/uploads/PWX-Logo_HOR_red-3.svg",
"width": "213",
"height": "29"
},
"contactPoint": {
"@type": "ContactPoint",
"contactType": "customer support",
"telephone": "",
"url": "https://www.peiwei.com/contact/"
}
}
]
Explore the other reputation pillars for Pei Wei Asian Kitchen
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Pei Wei Asian Kitchen, captured on May 30, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Pei Wei Asian Kitchen: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://peiwei.com to view the most current version of its content and see directly what this company is about and what it offers.