Ping Pong Dim Sum
(https://pingpongdimsum.com) 📸 Data Snapshot: May 30, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
The site exhibits clear trust theatre patterns with a static review_count of 3 across all analyzed pages, which is statistically improbable for a multi-location restaurant group in Central London. These reviews are displayed without external verification links to platforms like Google Maps or TripAdvisor. Furthermore, bold claims regarding food quality (‘made daily with fresh ingredients’) lack the proof expectation of naming specific suppliers or displaying a Food Hygiene Rating, which is a standard credibility marker for the industry.
The ratio of verifiable evidence to unsubstantiated claims is low. While the site successfully proves its existence through addresses and phone numbers, it fails to provide proof for its ‘artisan’ and ‘fresh’ claims. Out of the entire data set, specific numbers are mostly confined to pricing and venue capacity (30 to 180 people), leaving the core product quality as an unverified assertion. The proof_links_count of 1 on most pages is insufficient for a high-authority brand.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 3 | 1 |
| /menus/ | 3 | 1 |
| /events/ | 3 | 1 |
| /find-book/ | 3 | 5 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.pingpongdimsum.com/",
"url": "https://www.pingpongdimsum.com/",
"name": "Chinese Dim Sum Restaurant | Ping Pong | London",
"isPartOf": {
"@id": "https://www.pingpongdimsum.com/#website"
},
"datePublished": "2018-09-18T13:22:05+00:00",
"dateModified": "2025-06-18T10:41:39+00:00",
"description": "Ping Pong make handmade dim sum, Chinese dumplings, buns & baos - delicately handcrafted, steamed to perfection & served alongside truly unforgettable cocktails. Find us in Central London most vibrant locations, including Southbank, Soho, St Katharine Docks, St Christopher's Place and St. Pauls.",
"breadcrumb": {
"@id": "https://www.pingpongdimsum.com/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.pingpongdimsum.com/"
]
}
]
},
{
"@type": "BreadcrumbList",
"@id": "https://www.pingpongdimsum.com/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.pingpongdimsum.com/#website",
"url": "https://www.pingpongdimsum.com/",
"name": "PingPong Dimsum",
"description": "Home of the Dim Sum",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.pingpongdimsum.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/menus/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.pingpongdimsum.com/menus/",
"url": "https://www.pingpongdimsum.com/menus/",
"name": "Menus | Chinese Dim Sum Restaurant | Ping Pong London",
"isPartOf": {
"@id": "https://www.pingpongdimsum.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.pingpongdimsum.com/menus/#primaryimage"
},
"image": {
"@id": "https://www.pingpongdimsum.com/menus/#primaryimage"
},
"thumbnailUrl": "https://www.pingpongdimsum.com/wp-content/uploads/2023/10/main_flex_hero_1200x1080v2.png",
"datePublished": "2018-09-18T15:19:55+00:00",
"dateModified": "2025-06-12T12:42:48+00:00",
"description": "Scrumptious dumplings, fluffy buns and deliciously crispy Asian bites. Our menus cater for most dietary requirements; from a quick lunch bite to a dinner feast. Our dim sum is made daily with fresh ingredients and served alongside our signature cocktails mocktails & Chinese tea. Come to find us in our 5 vibrant central London locations.",
"breadcrumb": {
"@id": "https://www.pingpongdimsum.com/menus/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.pingpongdimsum.com/menus/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.pingpongdimsum.com/menus/#primaryimage",
"url": "https://www.pingpongdimsum.com/wp-content/uploads/2023/10/main_flex_hero_1200x1080v2.png",
"contentUrl": "https://www.pingpongdimsum.com/wp-content/uploads/2023/10/main_flex_hero_1200x1080v2.png",
"width": 1200,
"height": 1080,
"caption": "Dim Sum Set Menu"
},
{
"@type": "BreadcrumbList",
"@id": "https://www.pingpongdimsum.com/menus/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.pingpongdimsum.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Menus"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.pingpongdimsum.com/#website",
"url": "https://www.pingpongdimsum.com/",
"name": "PingPong Dimsum",
"description": "Home of the Dim Sum",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.pingpongdimsum.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/events/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.pingpongdimsum.com/events/",
"url": "https://www.pingpongdimsum.com/events/",
"name": "Dim Sum Restaurants | Events | Corporates | Ping Pong | London",
"isPartOf": {
"@id": "https://www.pingpongdimsum.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.pingpongdimsum.com/events/#primaryimage"
},
"image": {
"@id": "https://www.pingpongdimsum.com/events/#primaryimage"
},
"thumbnailUrl": "https://www.pingpongdimsum.com/wp-content/uploads/2023/05/Events_page_hero.png",
"datePublished": "2019-05-10T15:07:28+00:00",
"dateModified": "2025-06-10T08:56:09+00:00",
"description": "All Ping Pong London locations offer semi to fully private spaces. Whether you have a small group or a larger gathering, we have private areas available from 30 to 180 people. Leave the stress in our capable hands as we bring your vision to life, working together to craft an unforgettable event.",
"breadcrumb": {
"@id": "https://www.pingpongdimsum.com/events/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.pingpongdimsum.com/events/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.pingpongdimsum.com/events/#primaryimage",
"url": "https://www.pingpongdimsum.com/wp-content/uploads/2023/05/Events_page_hero.png",
"contentUrl": "https://www.pingpongdimsum.com/wp-content/uploads/2023/05/Events_page_hero.png",
"width": 2020,
"height": 1180
},
{
"@type": "BreadcrumbList",
"@id": "https://www.pingpongdimsum.com/events/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.pingpongdimsum.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Corporate Events | Private Hire"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.pingpongdimsum.com/#website",
"url": "https://www.pingpongdimsum.com/",
"name": "PingPong Dimsum",
"description": "Home of the Dim Sum",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.pingpongdimsum.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
/find-book/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebPage",
"@id": "https://www.pingpongdimsum.com/find-book/",
"url": "https://www.pingpongdimsum.com/find-book/",
"name": "Book A Table | Ping Pong Restaurant | London Locations",
"isPartOf": {
"@id": "https://www.pingpongdimsum.com/#website"
},
"primaryImageOfPage": {
"@id": "https://www.pingpongdimsum.com/find-book/#primaryimage"
},
"image": {
"@id": "https://www.pingpongdimsum.com/find-book/#primaryimage"
},
"thumbnailUrl": "https://www.pingpongdimsum.com/wp-content/uploads/2025/01/locations_page_hero.png",
"datePublished": "2018-09-18T15:20:34+00:00",
"dateModified": "2025-06-30T12:59:44+00:00",
"description": "Make a booking at Ping Pong for quality Chinese dim sum & cocktails at one of our central London restaurants in Southbank, Soho, St Christopher's Place & St.Paul's. Ping Pong London can cater your next event, party or work do.",
"breadcrumb": {
"@id": "https://www.pingpongdimsum.com/find-book/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
{
"@type": "ReadAction",
"target": [
"https://www.pingpongdimsum.com/find-book/"
]
}
]
},
{
"@type": "ImageObject",
"inLanguage": "en-GB",
"@id": "https://www.pingpongdimsum.com/find-book/#primaryimage",
"url": "https://www.pingpongdimsum.com/wp-content/uploads/2025/01/locations_page_hero.png",
"contentUrl": "https://www.pingpongdimsum.com/wp-content/uploads/2025/01/locations_page_hero.png",
"width": 2100,
"height": 1050
},
{
"@type": "BreadcrumbList",
"@id": "https://www.pingpongdimsum.com/find-book/#breadcrumb",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://www.pingpongdimsum.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Find & Book"
}
]
},
{
"@type": "WebSite",
"@id": "https://www.pingpongdimsum.com/#website",
"url": "https://www.pingpongdimsum.com/",
"name": "PingPong Dimsum",
"description": "Home of the Dim Sum",
"potentialAction": [
{
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.pingpongdimsum.com/?s={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": true,
"valueName": "search_term_string"
}
}
],
"inLanguage": "en-GB"
}
]
}
This page presents a snapshot of public data from Ping Pong Dim Sum, captured on May 30, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Ping Pong Dim Sum: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://pingpongdimsum.com to view the most current version of its content and see directly what this company is about and what it offers.