Roches
(https://roches.ie) 📸 Data Snapshot: May 19, 2026Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
The site displays a high review_count (62 on homepage, 19 on sub-pages) but a low proof_links_count of 2, suggesting that reviews are likely self-hosted or not directly linked to third-party verification platforms. While the review text includes specific details and names (e.g., Patricia, Sam, Katy), the lack of external verification links triggers a minor trust theatre penalty. However, the mention of official Irish government grants (HSE/PRSI) provides a level of institutional proof that typical marketing sites lack.
The proof density is high regarding regulatory and financial assistance, with explicit mentions of ‘HSE Allowance Online’ and ‘Private Health Insurance Allowances.’ It provides a clear ‘Price List’ for oncology treatments, which is a primary BS-reducer in the healthcare sector. The ratio of specific nouns (brand names, grant types) to adjectives is well above industry averages.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 62 | 2 |
| /oncology-treatments/ | 19 | 1 |
| /product-category/gifts/ | 0 | 0 |
| /about-roches/ | 0 | 0 |
| /reflexology-at-roches/ | 0 | 0 |
| /product-category/wigs/ | 0 | 0 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
[
{
"@context": "https://schema.org/",
"@graph": [
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#home",
"name": "HOME",
"url": "https://roches.ie/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#about-us",
"name": "ABOUT US",
"url": "https://roches.ie/about-roches/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#cancer-care",
"name": "Cancer Care",
"url": "https://roches.ie/who-we-help/cancer-care/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#breast-care",
"name": "Breast Care",
"url": "https://roches.ie/who-we-help/mastectomy-patients/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#alopecia-patients",
"name": "Alopecia Patients",
"url": "https://roches.ie/who-we-help/alopecia-experts/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#healthcare-professionals",
"name": "Healthcare Professionals",
"url": "https://roches.ie/who-we-help/healthcare-professionals/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#hair-thinning-alopecia",
"name": "Hair Thinning & Alopecia",
"url": "https://roches.ie/who-we-help/hair-thinning-and-alopecia/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#blog",
"name": "BLOG",
"url": "https://roches.ie/news-research/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#faq",
"name": "FAQ",
"url": "https://roches.ie/faq/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#gift-card",
"name": "GIFT CARD",
"url": "https://roches.ie/product-category/gift-voucher/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#how-it-works",
"name": "HOW IT WORKS",
"url": "https://roches.ie/?page_id=23072"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#contact",
"name": "CONTACT",
"url": "https://roches.ie/contact/"
}
]
},
{
"@context": "https://schema.org/",
"@type": "Organization",
"@id": "https://roches.ie#Organization",
"name": "Roches",
"url": "https://www.roches.ie",
"sameAs": [
"https://www.facebook.com/rocheswigs/"
],
"logo": {
"@type": "ImageObject",
"url": "https://roches.ie/wp-content/uploads/2018/04/logo.png",
"width": "395",
"height": "131"
},
"contactPoint": {
"@type": "ContactPoint",
"contactType": "customer support",
"telephone": "+35314926829",
"url": "https://roches.ie/contact/"
}
}
]
/oncology-treatments/
[
{
"@context": "https://schema.org/",
"@graph": [
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#home",
"name": "HOME",
"url": "https://roches.ie/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#about-us",
"name": "ABOUT US",
"url": "https://roches.ie/about-roches/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#cancer-care",
"name": "Cancer Care",
"url": "https://roches.ie/who-we-help/cancer-care/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#breast-care",
"name": "Breast Care",
"url": "https://roches.ie/who-we-help/mastectomy-patients/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#alopecia-patients",
"name": "Alopecia Patients",
"url": "https://roches.ie/who-we-help/alopecia-experts/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#healthcare-professionals",
"name": "Healthcare Professionals",
"url": "https://roches.ie/who-we-help/healthcare-professionals/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#hair-thinning-alopecia",
"name": "Hair Thinning & Alopecia",
"url": "https://roches.ie/who-we-help/hair-thinning-and-alopecia/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#blog",
"name": "BLOG",
"url": "https://roches.ie/news-research/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#faq",
"name": "FAQ",
"url": "https://roches.ie/faq/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#gift-card",
"name": "GIFT CARD",
"url": "https://roches.ie/product-category/gift-voucher/"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#how-it-works",
"name": "HOW IT WORKS",
"url": "https://roches.ie/?page_id=23072"
},
{
"@context": "https://schema.org/",
"@type": "SiteNavigationElement",
"@id": "https://roches.ie/#contact",
"name": "CONTACT",
"url": "https://roches.ie/contact/"
}
]
},
{
"@context": "https://schema.org/",
"@type": "WebPage",
"@id": "https://roches.ie/oncology-treatments/#webpage",
"name": "Oncology Massages & Oncology Facials",
"url": "https://roches.ie/oncology-treatments/",
"lastReviewed": "2026-02-26T17:11:17+00:00",
"dateCreated": "2023-05-19T16:29:59+01:00",
"inLanguage": "en-GB",
"description": "Holistic Oncology Massages & Facials Feel Well, Heal Well Discover the luxurious world of oncology massage and facial treatments, carefully crafted to cater exclusively to cancer patients or those with a history of cancer. These therapies offer an array of detailed benefits including ultimate relaxation and rejuvenation, holistically nurturing your body, mind, and spirit.These specialised",
"mainEntity": {
"@type": "Article",
"mainEntityOfPage": "https://roches.ie/oncology-treatments/",
"headline": "Oncology Massages & Oncology Facials",
"description": "Holistic Oncology Massages & Facials Feel Well, Heal Well Discover the luxurious world of oncology massage and facial treatments, carefully crafted to cater exclusively to cancer patients or those with a history of cancer. These therapies offer an array of detailed benefits including ultimate relaxation and rejuvenation, holistically nurturing your body, mind, and spirit.These specialised",
"datePublished": "2023-05-19T16:29:59+01:00",
"dateModified": "2026-02-26T17:11:17+00:00",
"author": {
"@type": "Person",
"name": "Maeve Roches",
"url": "https://roches.ie/author/maeve/",
"sameAs": [],
"image": {
"@type": "ImageObject",
"url": "https://secure.gravatar.com/avatar/e2be358accbff3dba0379c65ebaebe102dd4ac5427e1a069f2b8da404ebd3776?s=96&d=mm&r=g",
"height": 96,
"width": 96
}
},
"publisher": {
"@type": "Organization",
"name": "Roches",
"url": "https://www.roches.ie",
"logo": {
"@type": "ImageObject",
"url": "https://roches.ie/wp-content/uploads/2018/04/logo.png",
"width": 395,
"height": 131
}
},
"image": [
{
"@type": "ImageObject",
"url": "https://roches.ie/wp-content/uploads/elementor/thumbs/3-qar5wmt43w2pzjsatnrenveq24yjow6l1kbn7t14bk-1200x675.png",
"width": 1200,
"height": 675,
"caption": "3",
"@id": "https://roches.ie/oncology-treatments/#primaryimage"
},
{
"@type": "ImageObject",
"url": "https://roches.ie/wp-content/uploads/elementor/thumbs/2-qar5vqulniuz0t2q09y3b3h1v1c2f6npl654weci74.png",
"width": 300,
"height": 464,
"caption": "2"
},
{
"@type": "ImageObject",
"url": "https://roches.ie/wp-content/uploads/elementor/thumbs/Untitled-design-1-qar5yp2d3swdgqsfs1uxmuo4zksjkzddnrv04nz0o0.png",
"width": 300,
"height": 464,
"caption": "A lady having an oncology massage during cancer treratment. Using cold cap treatment"
},
{
"@type": "ImageObject",
"url": "https://roches.ie/wp-content/uploads/elementor/thumbs/1-qar5zbmhntr97dvo4blzaoz78tpcppuxqvinnb1kio.png",
"width": 300,
"height": 464,
"caption": "Roches Therapy Room set up for a massage. Suitable for during cancer treatment"
}
]
},
"reviewedBy": {
"@type": "Organization",
"name": "Roches",
"url": "https://www.roches.ie",
"logo": {
"@type": "ImageObject",
"url": "https://roches.ie/wp-content/uploads/2018/04/logo.png",
"width": 395,
"height": 131
}
},
"publisher": {
"@type": "Organization",
"name": "Roches",
"url": "https://www.roches.ie",
"logo": {
"@type": "ImageObject",
"url": "https://roches.ie/wp-content/uploads/2018/04/logo.png",
"width": 395,
"height": 131
}
}
}
]
This page presents a snapshot of public data from Roches, captured on May 19, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Roches: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://roches.ie to view the most current version of its content and see directly what this company is about and what it offers.