B-Spoke Group
(https://b-spokeg.co.uk) 📸 Data Snapshot: June 21, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority is established primarily through LocalBusiness and RoofingContractor schema, but a significant gap exists regarding personal expertise. No individual founders, surveyors, or lead tradespeople are named or linked via Person schema, leaving the claim of decades of combined experience as a faceless corporate assertion. Technical authority is bolstered by references to independent weather testing, though the specific testing body is not named.
The site makes bold performance claims, such as wall coatings being stronger than paint and lasting 20-25 years, but lacks a link to the independently weather tested data mentioned in the text. While the pricing is specific, the actual performance outcomes are presented as marketing assertions rather than documented case studies with technical metrics. This creates a minor disconnect between the promise of longevity and the proof of durability.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "https://schema.org/",
"@type": "LocalBusiness",
"name": "B-spoke Group",
"url": "https://www.b-spokeg.co.uk",
"image": "https://static.wixstatic.com/media/fca09c_dff26c025b8c441f81246c0668cf970b~mv2.png",
"address": {
"@type": "PostalAddress",
"addressCountry": "GB",
"addressLocality": "Cumbernauld",
"addressRegion": "SCT",
"postalCode": "G68 9HN",
"streetAddress": "11-13 Deerdykes View"
},
"telephone": "01236 808 050"
},
{
"@context": "https://schema.org/",
"@type": "WebSite",
"name": "B-spoke Group ",
"url": "https://www.b-spokeg.co.uk"
},
{
"@context": "https://schema.org",
"@type": "AggregateRating",
"itemReviewed": {
"@type": "Organization",
"name": "B-Spoke Group"
},
"ratingValue": "4.8",
"bestRating": "5",
"ratingCount": "150",
"reviewCount": "150"
},
{
"@context": "https://schema.org",
"@type": "Service",
"serviceType": "Exterior Home Improvement Services",
"provider": {
"@type": "Organization",
"name": "B-Spoke Group",
"url": "https://www.b-spokeg.co.uk"
},
"hasOfferCatalog": {
"@type": "OfferCatalog",
"name": "B-Spoke Group Services",
"itemListElement": [
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Roof Replacements",
"description": "Full new roof installations including slate, tile, and energy-efficient roofing systems."
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Roughcasting",
"description": "Professional roughcasting services for durable, weatherproof exterior walls."
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Exterior Wall Coatings",
"description": "Long-lasting, weatherproof wall coatings that protect against damp and improve kerb appeal."
}
}
]
}
}
]
/roofing/
{
"@context": "https://schema.org",
"@type": "RoofingContractor",
"name": "B-Spoke Group – Roofing Services",
"url": "https://www.b-spokeg.co.uk/roofing",
"description": "B-Spoke Group provides full roof replacements across Glasgow and the Central Belt. We specialise in slate roofing, tile roofing, structural upgrades, breathable membranes and weatherproof roofing systems built for Scottish homes.",
"telephone": "+441236808050",
"areaServed": [
"Glasgow",
"Lanarkshire",
"Ayrshire",
"East Renfrewshire",
"Renfrewshire",
"Stirling",
"Falkirk",
"Central Belt Scotland"
],
"serviceType": "Roof Replacement Services",
"services": [
{
"@type": "Service",
"name": "Slate Roof Installation",
"description": "Premium natural slate roof installations providing long-lasting durability, weather resistance and traditional Scottish aesthetics."
},
{
"@type": "Service",
"name": "Tile Roof Installation",
"description": "Durable and cost-effective tile roofing systems designed to handle Scotland’s harsh weather conditions."
},
{
"@type": "Service",
"name": "Full Roof Replacement",
"description": "Complete roof replacements including structural upgrades, membrane systems, ridge tiles, ventilation and fascias/soffits."
}
],
"hasOfferCatalog": {
"@type": "OfferCatalog",
"name": "B-Spoke Roofing Services",
"itemListElement": [
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "New Roof Installation",
"description": "High-performance new roof installations designed for long-term protection and improved energy efficiency."
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Roof Surveys & Quotes",
"description": "Free roof surveys and no-pressure quotes for homeowners across Glasgow and surrounding areas."
}
}
]
}
}
/roughcasting/
{
"@context": "https://schema.org",
"@type": "HomeAndConstructionBusiness",
"name": "B-Spoke Group – Roughcasting Services",
"url": "https://www.b-spokeg.co.uk/roughcasting",
"description": "B-Spoke Group provides professional roughcasting services across Glasgow and the Central Belt. We specialise in full re-roughcasting, render removal, substrate repairs and long-lasting, weatherproof roughcast finishes built for Scotland’s harsh climate.",
"telephone": "+441236808050",
"areaServed": [
"Glasgow",
"Lanarkshire",
"Ayrshire",
"Renfrewshire",
"East Renfrewshire",
"Stirling",
"Falkirk",
"Central Belt Scotland"
],
"serviceType": "Roughcasting Services",
"services": [
{
"@type": "Service",
"name": "Full House Roughcasting",
"description": "Complete re-roughcasting services including removal of blown render, substrate preparation, scratch coat, top coat and full exterior finishing."
},
{
"@type": "Service",
"name": "Render Removal & Repairs",
"description": "Removal of cracked or blown render, repair of damaged substrate and application of new durable roughcast materials."
},
{
"@type": "Service",
"name": "Coloured Roughcast Finishes",
"description": "Long-lasting coloured roughcast coating options that offer superior durability, weather protection and kerb appeal."
}
],
"hasOfferCatalog": {
"@type": "OfferCatalog",
"name": "B-Spoke Roughcasting Services",
"itemListElement": [
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Weatherproof Roughcasting",
"description": "Durable roughcasting systems designed for long-term protection from rain, frost and damp."
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Exterior Wall Restoration",
"description": "Roughcasting solutions that restore and enhance the appearance of aging or damaged exterior walls."
}
}
]
}
}
/wall-coating/
{
"@context": "https://schema.org",
"@type": "HomeAndConstructionBusiness",
"name": "B-Spoke Group – Exterior Wall Coatings",
"url": "https://www.b-spokeg.co.uk/wallcoating",
"description": "B-Spoke Group installs premium exterior wall coatings across Glasgow and the Central Belt. Our coatings are weatherproof, breathable, colour-stable and designed to protect your home against rain, damp and cracking for up to 20–25 years.",
"telephone": "+441236808050",
"areaServed": [
"Glasgow",
"Lanarkshire",
"Ayrshire",
"Renfrewshire",
"East Renfrewshire",
"Stirling",
"Falkirk",
"Central Belt Scotland"
],
"serviceType": "Exterior Wall Coating Services",
"services": [
{
"@type": "Service",
"name": "Exterior Wall Coatings",
"description": "Long-lasting, weatherproof and breathable wall coating systems designed to protect against Scottish rain, damp and cracking."
},
{
"@type": "Service",
"name": "Coloured Wall Coatings",
"description": "UV-resistant, colour-stable coatings available in multiple colours for a long-lasting, freshly finished appearance."
},
{
"@type": "Service",
"name": "Wall Restoration & Protection",
"description": "Coating solutions ideal for tired render and pebbledash, restoring appearance while providing strong weather resistance."
}
],
"hasOfferCatalog": {
"@type": "OfferCatalog",
"name": "B-Spoke Wall Coating Services",
"itemListElement": [
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Weatherproof Coating Systems",
"description": "Exterior coatings engineered for long-term resistance to rain, frost and harsh Scottish weather."
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Breathable Wall Coatings",
"description": "Advanced micro-porous coatings that allow trapped moisture to escape while preventing water ingress."
}
}
]
}
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 129 | 1 |
| /roofing/ | 75 | 1 |
| /roughcasting/ | 76 | 1 |
| /wall-coating/ | 76 | 1 |
This page presents a snapshot of public data from B-Spoke Group, captured on June 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to B-Spoke Group: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://b-spokeg.co.uk to view the most current version of its content and see directly what this company is about and what it offers.