HRV
(https://hrv.co.nz) 📸 Data Snapshot: May 30, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority gaps exist primarily because the site relies on the HRV brand name rather than naming specific qualified experts or leadership. While the schema_json identifies the business as an HVACBusiness, it lacks sameAs links to professional trade bodies or external certification databases. There is no Person schema for senior engineers or the owner, making the HRV Expert persona feel like a marketing construct rather than a verifiable professional. The technical credibility is partially salvaged by the precision of their technical documentation, but the lack of individual certifications (like specific electrical or plumbing licenses) remains a gap.
The marketing tone claims a status of NZ’s leader in home ventilation, which is a bold performance claim. While the site supports this with a 500,000 home figure, it provides no case studies or data-backed results for these installations beyond three brief, subjective testimonials. The 90% heat pump subsidies claim is high-performance but carries a heavy asterisk requiring a consultation, creating a small gap between the headline promise and the immediate substance. Overall, the disconnect is lower than industry averages because the technical FAQs address actual performance issues like noise and heating capacity during winter.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "http://schema.org",
"@type": "HVACBusiness",
"name": "HRV",
"address": "45 O'Rorke Rd, Penrose, Auckland 1061 ",
"url": "https://hrv.co.nz/",
"logo": "https://hrv.co.nz/content/images/common/logo-white.png",
"image": "https://hrv.co.nz/content/images/common/logo-white.png",
"telephone": "0800 HRV 123",
"priceRange": "100 - 20000"
},
{
"@context": "http://schema.org",
"@type": "WebSite",
"name": "hrv.co.nz",
"about": "New Zealand's Ventilation, Heating & Water Filter Specialists.",
"url": "https://hrv.co.nz/",
"producer": {
"@type": "LocalBusiness",
"name": "Fracture Media Syndicate",
"url": "http://www.fracture.co.nz/",
"image": "https://www.fracture.co.nz/images/fracture-logo.png",
"address": "Auckland City New Zealand"
},
"author": {
"@type": "LocalBusiness",
"name": "Fracture Media Syndicate",
"url": "https://www.fracture.co.nz/",
"image": "https://www.fracture.co.nz/images/fracture-logo.png",
"address": "Auckland City New Zealand"
}
}
]
/ventilation/
[
{
"@context": "http://schema.org",
"@type": "HVACBusiness",
"name": "HRV",
"address": "45 O'Rorke Rd, Penrose, Auckland 1061 ",
"url": "https://hrv.co.nz/",
"logo": "https://hrv.co.nz/content/images/common/logo-white.png",
"image": "https://hrv.co.nz/content/images/common/logo-white.png",
"telephone": "0800 HRV 123",
"priceRange": "100 - 20000"
},
{
"@context": "http://schema.org",
"@type": "WebSite",
"name": "hrv.co.nz",
"about": "New Zealand's Ventilation, Heating & Water Filter Specialists.",
"url": "https://hrv.co.nz/",
"producer": {
"@type": "LocalBusiness",
"name": "Fracture Media Syndicate",
"url": "http://www.fracture.co.nz/",
"image": "https://www.fracture.co.nz/images/fracture-logo.png",
"address": "Auckland City New Zealand"
},
"author": {
"@type": "LocalBusiness",
"name": "Fracture Media Syndicate",
"url": "https://www.fracture.co.nz/",
"image": "https://www.fracture.co.nz/images/fracture-logo.png",
"address": "Auckland City New Zealand"
}
}
]
/heating/
[
{
"@context": "http://schema.org",
"@type": "HVACBusiness",
"name": "HRV",
"address": "45 O'Rorke Rd, Penrose, Auckland 1061 ",
"url": "https://hrv.co.nz/",
"logo": "https://hrv.co.nz/content/images/common/logo-white.png",
"image": "https://hrv.co.nz/content/images/common/logo-white.png",
"telephone": "0800 HRV 123",
"priceRange": "100 - 20000"
},
{
"@context": "http://schema.org",
"@type": "WebSite",
"name": "hrv.co.nz",
"about": "New Zealand's Ventilation, Heating & Water Filter Specialists.",
"url": "https://hrv.co.nz/",
"producer": {
"@type": "LocalBusiness",
"name": "Fracture Media Syndicate",
"url": "http://www.fracture.co.nz/",
"image": "https://www.fracture.co.nz/images/fracture-logo.png",
"address": "Auckland City New Zealand"
},
"author": {
"@type": "LocalBusiness",
"name": "Fracture Media Syndicate",
"url": "https://www.fracture.co.nz/",
"image": "https://www.fracture.co.nz/images/fracture-logo.png",
"address": "Auckland City New Zealand"
}
}
]
/referral/
[
{
"@context": "http://schema.org",
"@type": "HVACBusiness",
"name": "HRV",
"address": "45 O'Rorke Rd, Penrose, Auckland 1061 ",
"url": "https://hrv.co.nz/",
"logo": "https://hrv.co.nz/content/images/common/logo-white.png",
"image": "https://hrv.co.nz/content/images/common/logo-white.png",
"telephone": "0800 HRV 123",
"priceRange": "100 - 20000"
},
{
"@context": "http://schema.org",
"@type": "WebSite",
"name": "hrv.co.nz",
"about": "New Zealand's Ventilation, Heating & Water Filter Specialists.",
"url": "https://hrv.co.nz/",
"producer": {
"@type": "LocalBusiness",
"name": "Fracture Media Syndicate",
"url": "http://www.fracture.co.nz/",
"image": "https://www.fracture.co.nz/images/fracture-logo.png",
"address": "Auckland City New Zealand"
},
"author": {
"@type": "LocalBusiness",
"name": "Fracture Media Syndicate",
"url": "https://www.fracture.co.nz/",
"image": "https://www.fracture.co.nz/images/fracture-logo.png",
"address": "Auckland City New Zealand"
}
}
]
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 12 | 1 |
| /ventilation/ | 11 | 1 |
| /heating/ | 2 | 1 |
| /referral/ | 2 | 1 |
This page presents a snapshot of public data from HRV, captured on May 30, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to HRV: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://hrv.co.nz to view the most current version of its content and see directly what this company is about and what it offers.