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Identity & Authority: Point Roofing Limited – Signal Evidence & AI Readability

Point Roofing Limited

(https://www.norwich-roofing.co.uk) 📸 Data Snapshot: May 21, 2026
Identity & Authority — The Lens

Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.

Identity & Authority Expert verifiability & Schema depth.
9 Impact Weight: 15 / 100
60% Reputation

While the schema_json correctly identifies the legal entity as Point Roofing Limited, there is a total absence of individual expert identities. There is no Person schema or mention of specific team members, leaving the skilled workmanship claim tied to an anonymous collective. The technical credibility is supported by valid JSON-LD and a clean heading hierarchy, but the lack of a digital footprint for individual tradespeople creates an authority gap.

The marketing tone is relatively grounded, but it makes bold assertions about being the roofer Norwich needs without proving why they are superior to competitors. Claims of skilled workmanship and high quality are not tied to specific certifications or named personnel. However, the disconnect is minimized by the inclusion of named locations in case studies like Long Stratton High School.

Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.

🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema 
[
    {
        "0": {
            "@context": "https://schema.org/",
            "@graph": {
                "0": {
                    "@context": "https://schema.org/",
                    "@type": "SiteNavigationElement",
                    "@id": "https://www.norwich-roofing.co.uk/#home",
                    "name": "Home",
                    "url": "https://www.norwich-roofing.co.uk/"
                },
                "1": {
                    "@context": "https://schema.org/",
                    "@type": "SiteNavigationElement",
                    "@id": "https://www.norwich-roofing.co.uk/#roofing-services",
                    "name": "Roofing Services",
                    "url": "https://www.norwich-roofing.co.uk/services"
                },
                "2": {
                    "@context": "https://schema.org/",
                    "@type": "SiteNavigationElement",
                    "@id": "https://www.norwich-roofing.co.uk/#pitched-new-re-roofing",
                    "name": "Pitched New & Re-Roofing",
                    "url": "https://www.norwich-roofing.co.uk/services/re-roofing"
                },
                "3": {
                    "@context": "https://schema.org/",
                    "@type": "SiteNavigationElement",
                    "@id": "https://www.norwich-roofing.co.uk/#flat-roofing",
                    "name": "Flat Roofing",
                    "url": "https://www.norwich-roofing.co.uk/services/flat-roofing"
                },
                "4": {
                    "@context": "https://schema.org/",
                    "@type": "SiteNavigationElement",
                    "@id": "https://www.norwich-roofing.co.uk/#fascia-boards-soffits-guttering",
                    "name": "Fascia Boards, Soffits & Guttering",
                    "url": "https://www.norwich-roofing.co.uk/services/fascia-boards-soffits-guttering"
                },
                "_items_truncated": true
            }
        },
        "1": {
            "@context": "https://schema.org/",
            "@type": "WebSite",
            "@id": "https://www.norwich-roofing.co.uk#website",
            "headline": "Point Roofing",
            "name": "Point Roofing",
            "url": "https://www.norwich-roofing.co.uk",
            "description": "Local roofers in Norwich & Norfolk. Point Roofing provide pitched and flat roof replacement and roof repair. Book a free roof survey today"
        },
        "2": {
            "@context": "https://schema.org/",
            "@type": "Organization",
            "@id": "https://www.norwich-roofing.co.uk#Organization",
            "name": "Point Roofing & Guttering Norwich",
            "url": "https://www.norwich-roofing.co.uk",
            "sameAs": [],
            "legalName": "Point Roofing Limited",
            "logo": {
                "@type": "ImageObject",
                "url": "https://www.norwich-roofing.co.uk/wp-content/uploads/2021/09/schema.jpg",
                "width": "160",
                "height": "50"
            },
            "contactPoint": {
                "@type": "ContactPoint",
                "contactType": "customer support",
                "telephone": "01603905295",
                "url": "https://www.norwich-roofing.co.uk/contact-us/"
            }
        },
        "_truncated": true,
        "_original_size": 11300
    },
    {
        "@context": "https://schema.org",
        "@type": "FAQPage",
        "mainEntity": {
            "0": {
                "@type": "Question",
                "name": "What type of roofing services do you provide?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "<p>The main jobs that we carry out on a day to day basis are pitched and flat roof replacements. We also have a roof repair team that can visit premises and assess the damage and carry out the required repairs. Our team has the experience and knowledge to carry out all types of roof and guttering replacements and repairs for domestic and commercial premises.</p>"
                }
            },
            "1": {
                "@type": "Question",
                "name": "What areas do you cover?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "<p>We mainly undertake roofing and guttering services across Norwich and Norfolk. Occasionally we do carry out jobs across the UK but we would need to assess the job before committing. </p>"
                }
            },
            "2": {
                "@type": "Question",
                "name": "How much does your roofing service cost?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "<p>Each roofing job is different so our prices vary, we only charge for what we believe needs doing. No more, no less. One of our team will visit to carry out a roofing survey on your property to assess work works are required. If a repair is the best solution then we will quote for this but if we feel the roof or guttering is failing and needs replacing then we would provide a free quote for a replacement.</p>"
                }
            },
            "3": {
                "@type": "Question",
                "name": "Do you charge for a roofing or guttering inspection?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "<p>No, if you have an issue we will arrange with you a suitable time to come and visit your property to inspect your issue at no cost. We then will provide you with a free no obligation quote for the required works.</p>"
                }
            },
            "4": {
                "@type": "Question",
                "name": "How long does it take to install a new roof?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "<p>It all depends on the size of the job and the roof. We typically get a re-roof completed inside a week for a 2-3 bedroom property. Anything larger would take slightly longer. A new garage flat roof installation can take around 3 days.</p>"
                }
            },
            "_items_truncated": true
        },
        "_truncated": true,
        "_original_size": 11300
    }
]
/case-studies/ 
[
    {
        "@context": "https://schema.org/",
        "@graph": [
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#home",
                "name": "Home",
                "url": "https://www.norwich-roofing.co.uk/"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#roofing-services",
                "name": "Roofing Services",
                "url": "https://www.norwich-roofing.co.uk/services"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#pitched-new-re-roofing",
                "name": "Pitched New & Re-Roofing",
                "url": "https://www.norwich-roofing.co.uk/services/re-roofing"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#flat-roofing",
                "name": "Flat Roofing",
                "url": "https://www.norwich-roofing.co.uk/services/flat-roofing"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#fascia-boards-soffits-guttering",
                "name": "Fascia Boards, Soffits & Guttering",
                "url": "https://www.norwich-roofing.co.uk/services/fascia-boards-soffits-guttering"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#tiled-conservatory-warm-roof",
                "name": "Tiled Conservatory Warm Roof",
                "url": "https://www.norwich-roofing.co.uk/services/tiled-conservatory-warm-roof"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#roof-skylights",
                "name": "Roof Skylights",
                "url": "https://www.norwich-roofing.co.uk/services/roof-skylights"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#roof-cleaning",
                "name": "Roof Cleaning",
                "url": "https://www.norwich-roofing.co.uk/services/roof-cleaning"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#chimney-removal",
                "name": "Chimney Removal",
                "url": "https://www.norwich-roofing.co.uk/services/chimney-removal"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#spray-foam-insulation-removal",
                "name": "Spray Foam Insulation Removal",
                "url": "https://www.norwich-roofing.co.uk/services/spray-foam-insulation-removal"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#gutter-cleaning",
                "name": "Gutter Cleaning",
                "url": "https://www.norwich-roofing.co.uk/services/gutter-cleaning"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#roof-repairs",
                "name": "Roof Repairs",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#pitched-roof-repair",
                "name": "Pitched Roof Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/pitched-roof-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#slate-roof-repair",
                "name": "Slate Roof Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/slate-roof-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#clay-tiling-repair",
                "name": "Clay Tiling Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/clay-tiling-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#flat-roof-repair",
                "name": "Flat Roof Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/flat-roof-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#leadwork-and-flashing-repair",
                "name": "Leadwork and Flashing Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/leadwork-and-flashing-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#ridge-tiles-repair",
                "name": "Ridge Tiles Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/ridge-tiles-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#chimney-repair",
                "name": "Chimney Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/chimney-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#fascia-and-soffit-repair",
                "name": "Fascia and Soffit Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/fascia-and-soffit-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#felt-roof-repair",
                "name": "Felt Roof Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/felt-roof-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#cladding-repair",
                "name": "Cladding Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/cladding-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#case-studies",
                "name": "Case Studies",
                "url": "https://www.norwich-roofing.co.uk/case-studies"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#about-us",
                "name": "About us",
                "url": "https://www.norwich-roofing.co.uk/about-us"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#gallery",
                "name": "Gallery",
                "url": "https://www.norwich-roofing.co.uk/gallery"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#jobs",
                "name": "Jobs",
                "url": "https://www.norwich-roofing.co.uk/jobs"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#blog",
                "name": "Blog",
                "url": "https://www.norwich-roofing.co.uk/blog"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#contact-us",
                "name": "Contact us",
                "url": "https://www.norwich-roofing.co.uk/contact-us"
            }
        ]
    }
]
/contact-us/ 
[
    {
        "@context": "https://schema.org/",
        "@type": "ContactPage",
        "mainEntityOfPage": {
            "@type": "WebPage",
            "@id": "https://www.norwich-roofing.co.uk/contact-us"
        },
        "url": "https://www.norwich-roofing.co.uk/contact-us",
        "headline": "Contact us",
        "description": "Need a roofer? Contact us today on 01603 905 295 or email info@norwich-roofing.co.uk for roofing or guttering in Norwich.",
        "image": {
            "@type": "ImageObject",
            "@id": "https://www.norwich-roofing.co.uk/contact-us#primaryimage",
            "url": "https://www.norwich-roofing.co.uk/wp-content/uploads/2021/09/pr.png",
            "width": "255",
            "height": "255"
        },
        "publisher": {
            "@type": "Organization",
            "name": "Point Roofing & Guttering Norwich",
            "url": "https://www.norwich-roofing.co.uk",
            "logo": {
                "@type": "ImageObject",
                "url": "https://www.norwich-roofing.co.uk/wp-content/uploads/2021/09/schema.jpg",
                "width": 160,
                "height": 50
            }
        }
    },
    {
        "@context": "https://schema.org/",
        "@graph": [
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#home",
                "name": "Home",
                "url": "https://www.norwich-roofing.co.uk/"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#roofing-services",
                "name": "Roofing Services",
                "url": "https://www.norwich-roofing.co.uk/services"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#pitched-new-re-roofing",
                "name": "Pitched New & Re-Roofing",
                "url": "https://www.norwich-roofing.co.uk/services/re-roofing"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#flat-roofing",
                "name": "Flat Roofing",
                "url": "https://www.norwich-roofing.co.uk/services/flat-roofing"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#fascia-boards-soffits-guttering",
                "name": "Fascia Boards, Soffits & Guttering",
                "url": "https://www.norwich-roofing.co.uk/services/fascia-boards-soffits-guttering"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#tiled-conservatory-warm-roof",
                "name": "Tiled Conservatory Warm Roof",
                "url": "https://www.norwich-roofing.co.uk/services/tiled-conservatory-warm-roof"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#roof-skylights",
                "name": "Roof Skylights",
                "url": "https://www.norwich-roofing.co.uk/services/roof-skylights"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#roof-cleaning",
                "name": "Roof Cleaning",
                "url": "https://www.norwich-roofing.co.uk/services/roof-cleaning"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#chimney-removal",
                "name": "Chimney Removal",
                "url": "https://www.norwich-roofing.co.uk/services/chimney-removal"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#spray-foam-insulation-removal",
                "name": "Spray Foam Insulation Removal",
                "url": "https://www.norwich-roofing.co.uk/services/spray-foam-insulation-removal"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#gutter-cleaning",
                "name": "Gutter Cleaning",
                "url": "https://www.norwich-roofing.co.uk/services/gutter-cleaning"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#roof-repairs",
                "name": "Roof Repairs",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#pitched-roof-repair",
                "name": "Pitched Roof Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/pitched-roof-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#slate-roof-repair",
                "name": "Slate Roof Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/slate-roof-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#clay-tiling-repair",
                "name": "Clay Tiling Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/clay-tiling-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#flat-roof-repair",
                "name": "Flat Roof Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/flat-roof-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#leadwork-and-flashing-repair",
                "name": "Leadwork and Flashing Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/leadwork-and-flashing-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#ridge-tiles-repair",
                "name": "Ridge Tiles Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/ridge-tiles-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#chimney-repair",
                "name": "Chimney Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/chimney-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#fascia-and-soffit-repair",
                "name": "Fascia and Soffit Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/fascia-and-soffit-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#felt-roof-repair",
                "name": "Felt Roof Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/felt-roof-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
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                "@type": "SiteNavigationElement",
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    }
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/services/re-roofing/ 
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                    "@type": "SiteNavigationElement",
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                    "@type": "SiteNavigationElement",
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                "@type": "Question",
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                    "@type": "Answer",
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                    "@type": "Answer",
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                "@type": "Question",
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                    "@type": "Answer",
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/services/flat-roofing/ 
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                "@type": "Question",
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                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "<p>It depends of the condition of the full roof and if the leak is in one area. If the roof appears in good condition then it is possible to do repair works on the problem area. Unfortunately repairs are usually only temporary and it is difficult to say how long the repair could last. Rather than full replacement having an overlay could be a more cost effective and more longer term solution.</p>"
                }
            },
            {
                "@type": "Question",
                "name": "I have ponding water on my flat roof. Do I need to replace it?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "<p>Ponding on your flat roof does not necessarily mean a new roof is required. Unless there is a leak the water is not penetrating the roof. Ponding is down to the water not draining from the roof correctly so the roof may need a steeper fall or it could have sagged in the middle of the roof.</p>"
                }
            },
            {
                "@type": "Question",
                "name": "What waterproof coating do I need for my flat roof?",
                "acceptedAnswer": {
                    "@type": "Answer",
                    "text": "<p>If you are getting your roof replaced by a local roofer then they will be able to recommend the best option for your roof. Usually EPDM is the best option for more simple roofs and GRP for more complex roofs. This is because you try to get one piece of EPDM to cover the roof as cuts and joins can cause leaks.</p>"
                }
            }
        ]
    }
]
/services/fascia-boards-soffits-guttering/ 
[
    {
        "@context": "https://schema.org/",
        "@graph": [
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#home",
                "name": "Home",
                "url": "https://www.norwich-roofing.co.uk/"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#roofing-services",
                "name": "Roofing Services",
                "url": "https://www.norwich-roofing.co.uk/services"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#pitched-new-re-roofing",
                "name": "Pitched New & Re-Roofing",
                "url": "https://www.norwich-roofing.co.uk/services/re-roofing"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#flat-roofing",
                "name": "Flat Roofing",
                "url": "https://www.norwich-roofing.co.uk/services/flat-roofing"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#fascia-boards-soffits-guttering",
                "name": "Fascia Boards, Soffits & Guttering",
                "url": "https://www.norwich-roofing.co.uk/services/fascia-boards-soffits-guttering"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#tiled-conservatory-warm-roof",
                "name": "Tiled Conservatory Warm Roof",
                "url": "https://www.norwich-roofing.co.uk/services/tiled-conservatory-warm-roof"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#roof-skylights",
                "name": "Roof Skylights",
                "url": "https://www.norwich-roofing.co.uk/services/roof-skylights"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#roof-cleaning",
                "name": "Roof Cleaning",
                "url": "https://www.norwich-roofing.co.uk/services/roof-cleaning"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#chimney-removal",
                "name": "Chimney Removal",
                "url": "https://www.norwich-roofing.co.uk/services/chimney-removal"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#spray-foam-insulation-removal",
                "name": "Spray Foam Insulation Removal",
                "url": "https://www.norwich-roofing.co.uk/services/spray-foam-insulation-removal"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#gutter-cleaning",
                "name": "Gutter Cleaning",
                "url": "https://www.norwich-roofing.co.uk/services/gutter-cleaning"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#roof-repairs",
                "name": "Roof Repairs",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#pitched-roof-repair",
                "name": "Pitched Roof Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/pitched-roof-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#slate-roof-repair",
                "name": "Slate Roof Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/slate-roof-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#clay-tiling-repair",
                "name": "Clay Tiling Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/clay-tiling-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#flat-roof-repair",
                "name": "Flat Roof Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/flat-roof-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#leadwork-and-flashing-repair",
                "name": "Leadwork and Flashing Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/leadwork-and-flashing-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#ridge-tiles-repair",
                "name": "Ridge Tiles Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/ridge-tiles-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#chimney-repair",
                "name": "Chimney Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/chimney-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#fascia-and-soffit-repair",
                "name": "Fascia and Soffit Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/fascia-and-soffit-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#felt-roof-repair",
                "name": "Felt Roof Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/felt-roof-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#cladding-repair",
                "name": "Cladding Repair",
                "url": "https://www.norwich-roofing.co.uk/roofing-repairs/cladding-repair"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#case-studies",
                "name": "Case Studies",
                "url": "https://www.norwich-roofing.co.uk/case-studies"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#about-us",
                "name": "About us",
                "url": "https://www.norwich-roofing.co.uk/about-us"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#gallery",
                "name": "Gallery",
                "url": "https://www.norwich-roofing.co.uk/gallery"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#jobs",
                "name": "Jobs",
                "url": "https://www.norwich-roofing.co.uk/jobs"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#blog",
                "name": "Blog",
                "url": "https://www.norwich-roofing.co.uk/blog"
            },
            {
                "@context": "https://schema.org/",
                "@type": "SiteNavigationElement",
                "@id": "https://www.norwich-roofing.co.uk/#contact-us",
                "name": "Contact us",
                "url": "https://www.norwich-roofing.co.uk/contact-us"
            }
        ]
    }
]
🛡️ Trust Signals — external proof links that back the declared identity
144Review mentions (all pages)
18External proof links (all pages)
PageReviewsProof links
/ (home) 107 3
/case-studies/ 7 3
/contact-us/ 7 3
/services/re-roofing/ 7 3
/services/flat-roofing/ 9 3
/services/fascia-boards-soffits-guttering/ 7 3
Explore the other reputation pillars for Point Roofing Limited
Information Density → Semantic Coherence → Trust & Proof → Commodity Fingerprint →
Analysis Disclosure & Source Attribution

This page presents a snapshot of public data from Point Roofing Limited, captured on May 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.

Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.

Notice to Point Roofing Limited: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.

Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.

To all users: You are encouraged to visit the live site at https://www.norwich-roofing.co.uk to view the most current version of its content and see directly what this company is about and what it offers.