ServiceOne Heating, Cooling, Plumbing, and Electrical
(https://serviceone.com) 📸 Data Snapshot: May 24, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
10
Impact Weight: 15 / 100
67% Reputation
While the business has a strong digital footprint and robust LocalBusiness schema with numerous social links (sameAs), it lacks named authority figures. There is no Person schema or individual staff background provided, and references to ‘certified technicians’ are not paired with specific credential bodies (like NATE or NCI) in the text. Technical implementation is clean, but the absence of named expertise creates a slight authority gap.
The site avoids extreme marketing hyperbole, opting for realistic claims like ‘Full System Replacements Starting at $105/mo.’ The disconnect arises primarily in the lack of tangible case studies or project galleries; the business claims to have seen it all in 30 years but does not demonstrate specific complex problem-solving through project-based content.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "WebSite",
"@id": "https://serviceone.com/#website",
"name": "ServiceOne Heating, Cooling, Plumbing, and Electrical",
"url": "https://serviceone.com/",
"potentialAction": {
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://serviceone.com/?s={search_term_string}"
},
"query-input": "required name=search_term_string"
}
},
{
"@type": "HVACBusiness",
"@id": "https://serviceone.com/#hvacbusiness",
"name": "ServiceOne Heating, Cooling, Plumbing, and Electrical",
"url": "https://serviceone.com/",
"description": "ServiceOne Heating, Cooling, Plumbing, and Electrical is a locally owned residential and commercial HVAC, plumbing, electrical, and appliance repair service provider based in Omaha, Nebraska, serving the Omaha and Council Bluffs metro area since 1989.",
"logo": "https://serviceone.com/wp-content/uploads/2025/11/cropped-ServOne-Logo-RGB_Primary.webp",
"address": {
"@type": "PostalAddress",
"streetAddress": "9335 J St",
"addressLocality": "Omaha",
"addressRegion": "NE",
"postalCode": "68127",
"addressCountry": "US"
},
"telephone": "+1-402-593-1111",
"sameAs": [
"https://www.facebook.com/serviceoneomaha",
"https://x.com/serviceone1",
"https://www.linkedin.com/company/serviceone-omaha/",
"https://www.instagram.com/serviceoneomaha/",
"https://www.youtube.com/user/OmahaPlumber",
"https://www.pinterest.com/serviceone2564/"
],
"geo": {
"@type": "GeoCoordinates",
"latitude": "41.21347762443885",
"longitude": "-96.05654666801134"
},
"hasMap": "https://www.google.com/maps?cid=17418176651824893523",
"areaServed": [
"Elkhorn",
"Omaha Metropolitan Area",
"Omaha",
"Council Bluffs",
"Missouri Valley",
"Glenwood",
"Louisville",
"Plattsmouth",
"Bennington",
"Boys Town",
"Ralston",
"Valley",
"Bellevue",
"Chalco",
"La Vista",
"Papillion",
"Springfield",
"Ashland",
"Wahoo",
"Fort Calhoun"
],
"openingHoursSpecification": [
{
"@type": "OpeningHoursSpecification",
"dayOfWeek": [
"Monday",
"Tuesday",
"Wednesday",
"Thursday",
"Friday",
"Saturday",
"Sunday"
],
"opens": "00:00",
"closes": "23:59"
}
]
},
{
"@type": "WebPage",
"@id": "https://serviceone.com/#webpage",
"url": "https://serviceone.com/",
"name": "Home",
"isPartOf": {
"@id": "https://serviceone.com/#website"
},
"description": "Serving Omaha & Council Bluffs for 30+ years, ServiceOne delivers reliable heating, cooling, plumbing, electrical & appliance repair. Call today!",
"datePublished": "2025-09-16T16:17:24+00:00",
"dateModified": "2026-03-12T16:05:58+00:00",
"primaryImageOfPage": {
"@id": "https://serviceone.com/#primaryimage"
}
},
{
"@type": "ImageObject",
"@id": "https://serviceone.com/#primaryimage",
"contentUrl": "https://serviceone.com/wp-content/uploads/2025/09/Dubuque-1-scaled.jpg",
"width": 1080,
"height": 635,
"caption": "?"
}
]
}
/heating/geothermal/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Service",
"@id": "https://serviceone.com/heating/geothermal/#service",
"name": "Geothermal",
"description": "ServiceOne installs geothermal heating and cooling systems in Omaha, Council Bluffs, and Dubuque. Energy-efficient, eco-friendly comfort year-round.",
"provider": {
"@id": "https://serviceone.com/#hvacbusiness"
},
"providerMobility": "dynamic",
"isRelatedTo": [
{
"@id": "https://serviceone.com/cooling/#category"
},
{
"@id": "https://serviceone.com/heating/#category"
}
],
"areaServed": [
{
"@type": "City",
"name": "Elkhorn"
},
{
"@type": "City",
"name": "Omaha Metropolitan Area"
},
{
"@type": "City",
"name": "Omaha"
},
{
"@type": "City",
"name": "Council Bluffs"
},
{
"@type": "City",
"name": "Missouri Valley"
},
{
"@type": "City",
"name": "Glenwood"
},
{
"@type": "City",
"name": "Louisville"
},
{
"@type": "City",
"name": "Plattsmouth"
},
{
"@type": "City",
"name": "Bennington"
},
{
"@type": "City",
"name": "Boys Town"
},
{
"@type": "City",
"name": "Ralston"
},
{
"@type": "City",
"name": "Valley"
},
{
"@type": "City",
"name": "Bellevue"
},
{
"@type": "City",
"name": "Chalco"
},
{
"@type": "City",
"name": "La Vista"
},
{
"@type": "City",
"name": "Papillion"
},
{
"@type": "City",
"name": "Springfield"
},
{
"@type": "City",
"name": "Ashland"
},
{
"@type": "City",
"name": "Wahoo"
},
{
"@type": "City",
"name": "Fort Calhoun"
}
]
},
{
"@type": "Product",
"@id": "https://serviceone.com/heating/geothermal/#product",
"name": "Geothermal",
"image": "https://serviceone.com/wp-content/uploads/2025/11/cropped-ServOne-Logo-RGB_Primary.webp",
"brand": {
"@id": "https://serviceone.com/#hvacbusiness",
"name": "ServiceOne Heating, Cooling, Plumbing, and Electrical"
},
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.8",
"reviewCount": 4896,
"bestRating": 5,
"worstRating": 1
}
},
{
"@type": "WebPage",
"@id": "https://serviceone.com/heating/geothermal/#webpage",
"url": "https://serviceone.com/heating/geothermal/",
"name": "Geothermal",
"isPartOf": {
"@id": "https://serviceone.com/#website"
},
"description": "ServiceOne installs geothermal heating and cooling systems in Omaha, Council Bluffs, and Dubuque. Energy-efficient, eco-friendly comfort year-round.",
"datePublished": "2025-09-26T15:55:06+00:00",
"dateModified": "2025-10-02T02:09:35+00:00",
"primaryImageOfPage": {
"@id": "https://serviceone.com/heating/geothermal/#primaryimage"
}
},
{
"@type": "BreadcrumbList",
"name": "Breadcrumbs",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://serviceone.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Cooling",
"item": "https://serviceone.com/cooling/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Geothermal"
}
]
},
{
"@type": "ImageObject",
"@id": "https://serviceone.com/heating/geothermal/#primaryimage",
"contentUrl": "https://serviceone.com/wp-content/uploads/2025/09/serviceone-intro-image2.jpg",
"width": 1080,
"height": 302
}
]
}
/indoor-air-quality/uv-air-purifiers/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Service",
"@id": "https://serviceone.com/indoor-air-quality/uv-air-purifiers/#service",
"name": "UV Air Purifiers",
"description": "Breathe easier with UV air purification in Omaha. Eliminate bacteria, mold & odors with advanced in-duct systems. Call ServiceOne today for a free quote!",
"provider": {
"@id": "https://serviceone.com/#hvacbusiness"
},
"providerMobility": "dynamic",
"isRelatedTo": {
"@id": "https://serviceone.com/indoor-air-quality/#category"
},
"areaServed": [
{
"@type": "City",
"name": "Elkhorn"
},
{
"@type": "City",
"name": "Omaha Metropolitan Area"
},
{
"@type": "City",
"name": "Omaha"
},
{
"@type": "City",
"name": "Council Bluffs"
},
{
"@type": "City",
"name": "Missouri Valley"
},
{
"@type": "City",
"name": "Glenwood"
},
{
"@type": "City",
"name": "Louisville"
},
{
"@type": "City",
"name": "Plattsmouth"
},
{
"@type": "City",
"name": "Bennington"
},
{
"@type": "City",
"name": "Boys Town"
},
{
"@type": "City",
"name": "Ralston"
},
{
"@type": "City",
"name": "Valley"
},
{
"@type": "City",
"name": "Bellevue"
},
{
"@type": "City",
"name": "Chalco"
},
{
"@type": "City",
"name": "La Vista"
},
{
"@type": "City",
"name": "Papillion"
},
{
"@type": "City",
"name": "Springfield"
},
{
"@type": "City",
"name": "Ashland"
},
{
"@type": "City",
"name": "Wahoo"
},
{
"@type": "City",
"name": "Fort Calhoun"
}
]
},
{
"@type": "Product",
"@id": "https://serviceone.com/indoor-air-quality/uv-air-purifiers/#product",
"name": "UV Air Purifiers",
"image": "https://serviceone.com/wp-content/uploads/2025/11/cropped-ServOne-Logo-RGB_Primary.webp",
"brand": {
"@id": "https://serviceone.com/#hvacbusiness",
"name": "ServiceOne Heating, Cooling, Plumbing, and Electrical"
},
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.8",
"reviewCount": 4896,
"bestRating": 5,
"worstRating": 1
}
},
{
"@type": "WebPage",
"@id": "https://serviceone.com/indoor-air-quality/uv-air-purifiers/#webpage",
"url": "https://serviceone.com/indoor-air-quality/uv-air-purifiers/",
"name": "UV Air Purifiers",
"isPartOf": {
"@id": "https://serviceone.com/#website"
},
"description": "Breathe easier with UV air purification in Omaha. Eliminate bacteria, mold & odors with advanced in-duct systems. Call ServiceOne today for a free quote!",
"datePublished": "2025-09-26T19:19:48+00:00",
"dateModified": "2025-10-02T02:14:04+00:00",
"primaryImageOfPage": {
"@id": "https://serviceone.com/indoor-air-quality/uv-air-purifiers/#primaryimage"
}
},
{
"@type": "BreadcrumbList",
"name": "Breadcrumbs",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://serviceone.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Indoor Air Quality",
"item": "https://serviceone.com/indoor-air-quality/"
},
{
"@type": "ListItem",
"position": 3,
"name": "UV Air Purifiers"
}
]
},
{
"@type": "ImageObject",
"@id": "https://serviceone.com/indoor-air-quality/uv-air-purifiers/#primaryimage",
"contentUrl": "https://serviceone.com/wp-content/uploads/2025/09/serviceone-intro-image2.jpg",
"width": 1080,
"height": 302
}
]
}
/indoor-air-quality/whole-house-humidifier/
{
"@context": "https://schema.org",
"@graph": [
{
"@type": "Service",
"@id": "https://serviceone.com/indoor-air-quality/whole-house-humidifier/#service",
"name": "Whole-House Humidifiers",
"description": "Relieve dry air with a whole-house humidifier in Omaha. ServiceOne installs humidifiers to improve comfort, health & protect your home.",
"provider": {
"@id": "https://serviceone.com/#hvacbusiness"
},
"providerMobility": "dynamic",
"isRelatedTo": {
"@id": "https://serviceone.com/indoor-air-quality/#category"
},
"areaServed": [
{
"@type": "City",
"name": "Elkhorn"
},
{
"@type": "City",
"name": "Omaha Metropolitan Area"
},
{
"@type": "City",
"name": "Omaha"
},
{
"@type": "City",
"name": "Council Bluffs"
},
{
"@type": "City",
"name": "Missouri Valley"
},
{
"@type": "City",
"name": "Glenwood"
},
{
"@type": "City",
"name": "Louisville"
},
{
"@type": "City",
"name": "Plattsmouth"
},
{
"@type": "City",
"name": "Bennington"
},
{
"@type": "City",
"name": "Boys Town"
},
{
"@type": "City",
"name": "Ralston"
},
{
"@type": "City",
"name": "Valley"
},
{
"@type": "City",
"name": "Bellevue"
},
{
"@type": "City",
"name": "Chalco"
},
{
"@type": "City",
"name": "La Vista"
},
{
"@type": "City",
"name": "Papillion"
},
{
"@type": "City",
"name": "Springfield"
},
{
"@type": "City",
"name": "Ashland"
},
{
"@type": "City",
"name": "Wahoo"
},
{
"@type": "City",
"name": "Fort Calhoun"
}
]
},
{
"@type": "Product",
"@id": "https://serviceone.com/indoor-air-quality/whole-house-humidifier/#product",
"name": "Whole-House Humidifiers",
"image": "https://serviceone.com/wp-content/uploads/2025/11/cropped-ServOne-Logo-RGB_Primary.webp",
"brand": {
"@id": "https://serviceone.com/#hvacbusiness",
"name": "ServiceOne Heating, Cooling, Plumbing, and Electrical"
},
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.8",
"reviewCount": 4896,
"bestRating": 5,
"worstRating": 1
}
},
{
"@type": "WebPage",
"@id": "https://serviceone.com/indoor-air-quality/whole-house-humidifier/#webpage",
"url": "https://serviceone.com/indoor-air-quality/whole-house-humidifier/",
"name": "Whole-House Humidifiers",
"isPartOf": {
"@id": "https://serviceone.com/#website"
},
"description": "Relieve dry air with a whole-house humidifier in Omaha. ServiceOne installs humidifiers to improve comfort, health & protect your home.",
"datePublished": "2025-09-26T18:36:41+00:00",
"dateModified": "2025-10-02T02:14:38+00:00"
},
{
"@type": "BreadcrumbList",
"name": "Breadcrumbs",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Home",
"item": "https://serviceone.com/"
},
{
"@type": "ListItem",
"position": 2,
"name": "Indoor Air Quality",
"item": "https://serviceone.com/indoor-air-quality/"
},
{
"@type": "ListItem",
"position": 3,
"name": "Whole-House Humidifiers"
}
]
},
{
"@type": "VideoObject",
"@id": "https://serviceone.com/indoor-air-quality/whole-house-humidifier/#videoobject",
"name": "Indoor Air Quality Solutions: Aprilaire Whole-House Humidifier Unboxing | ServiceOne",
"uploadDate": "2020-08-11T18:48:56Z",
"description": "Unboxing the Aprilaire 600M Whole-House Humidifier BUY WITH CONFIDENCE This humidifier was designed and manufactured in the U.S.A. by Aprilaire – the inventor of the whole home evaporative humidifier, and...",
"thumbnailUrl": "https://i.ytimg.com/vi/954hWSr3LMw/sddefault.jpg",
"embedUrl": "https://www.youtube.com/embed/954hWSr3LMw",
"duration": "PT2M58S"
}
]
}
🛡️ Trust Signals — external proof links that back the declared identity
79Review mentions (all pages)
16External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 15 | 4 |
| /heating/geothermal/ | 21 | 4 |
| /indoor-air-quality/uv-air-purifiers/ | 22 | 4 |
| /indoor-air-quality/whole-house-humidifier/ | 21 | 4 |
Explore the other reputation pillars for ServiceOne Heating, Cooling, Plumbing, and Electrical
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from ServiceOne Heating, Cooling, Plumbing, and Electrical, captured on May 24, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to ServiceOne Heating, Cooling, Plumbing, and Electrical: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://serviceone.com to view the most current version of its content and see directly what this company is about and what it offers.