Astra
(https://astra.com) 📸 Data Snapshot: June 20, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority is well-established through the naming of founders Chris Kemp and Dr. Adam London in both text and schema. However, there is a gap in structured data as the Person schema lacks sameAs links to external professional footprints (LinkedIn, etc.). The technical implementation is strong, though the timeline uses a non-standard heading hierarchy ([H6] for dates followed by [H4] for events) which is slightly incoherent.
The site makes bold performance claims such as ‘Target launch cadence: Weekly’ and ‘Best-in-Class Pricing,’ yet the provided history shows a high failure rate in earlier iterations. While the transparency regarding failures (e.g., LV0008 off-nominal separation) reduces the BS factor, the ‘Weekly’ cadence claim remains a target/aspirational metric rather than a proven capability.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "Astra",
"url": "/",
"logo": {
"@type": "ImageObject",
"url": "https://cdn.prod.website-files.com/6939ba79cc2078e5f2e84582/693aeadbcf6b781191389722_download.png"
},
"description": "Astra provides launch services and satellite propulsion for responsive access to space",
"foundingDate": "2016-10-01",
"founder": [
{
"@type": "Person",
"name": "Chris Kemp"
},
{
"@type": "Person",
"name": "Dr. Adam London"
}
],
"address": {
"@type": "PostalAddress",
"addressLocality": "Alameda",
"addressRegion": "California",
"addressCountry": "US"
},
"makesOffer": [
{
"@type": "Offer",
"itemOffered": {
"@type": "Service",
"name": "Launch Services",
"description": "Rocket 4.0 mobile launch capabilities with 1 TONNE payload capacity"
}
},
{
"@type": "Offer",
"itemOffered": {
"@type": "Product",
"name": "Electric Propulsion Systems",
"description": "Proven electric propulsion systems compatible with xenon and krypton propellants"
}
}
]
}
/launch-services/
{
"@context": "https://schema.org",
"@type": "WebPage",
"name": "Launch Services",
"description": "Astra offers small satellite launch and rocket manufacturing with Rocket 4.0, 1-tonne payload, weekly launch cadence, and mobile launch from global spaceports.",
"url": "/launch-services",
"inLanguage": "en",
"about": {
"@type": "Service",
"name": "Launch Services",
"description": "Dedicated small satellite launch services with weekly cadence and 1-tonne payload capacity",
"provider": {
"@type": "Organization",
"name": "Astra",
"url": "/",
"logo": {
"@type": "ImageObject",
"url": "https://cdn.prod.website-files.com/6939ba79cc2078e5f2e84582/693aeadbcf6b781191389722_download.png"
},
"description": "Astra provides launch services and satellite propulsion for responsive access to space"
},
"serviceType": "Small Satellite Launch Services",
"areaServed": [
{
"@type": "Place",
"name": "Kodiak, AK",
"description": "Current Spaceport serving 59°-110° orbital inclinations"
},
{
"@type": "Place",
"name": "Cape Canaveral, FL",
"description": "Current Spaceport serving 29°-59° orbital inclinations"
},
{
"@type": "Place",
"name": "Saxavord, UK",
"description": "Planned Spaceport serving 75°-96° orbital inclinations"
}
],
"offers": {
"@type": "Offer",
"description": "Dedicated small satellite launch services with weekly cadence and 1-tonne payload capacity",
"availability": "https://schema.org/InStock"
}
}
}
/satellite-engine/
{
"@context": "https://schema.org",
"@type": "Product",
"name": "Astra Satellite Engine",
"description": "Flight-proven spacecraft engine with Xe/Kr propellant, 400W input power, ~25mN thrust. Radiation hardened PPU, compact thruster design. On orbit now.",
"url": "/satellite-engine",
"brand": {
"@type": "Organization",
"name": "Astra",
"logo": {
"@type": "ImageObject",
"url": "https://cdn.prod.website-files.com/6939ba79cc2078e5f2e84582/693aeadbcf6b781191389722_download.png"
}
},
"image": [
{
"@type": "ImageObject",
"url": "https://cdn.prod.website-files.com/6939ba79cc2078e5f2e84582/6943220ca21b450b05c28902_astra-system-overview-02-DZ0pyl18.png",
"caption": "Mechanical assembly featuring a dark cylindrical tank mounted horizontally beneath a metal base plate with attached fittings and connectors."
},
{
"@type": "ImageObject",
"url": "https://cdn.prod.website-files.com/6939ba79cc2078e5f2e84582/6943227dc91179333d4e6d9a_astra-system-overview-03-_eq1C0Iu.png",
"caption": "Technical illustration of a cylindrical tank mounted below a flat metal plate with attached mechanical and hydraulic components."
},
{
"@type": "ImageObject",
"url": "https://cdn.prod.website-files.com/6939ba79cc2078e5f2e84582/694322eaea1ec1019f162177_astra-system-overview-04-DPGyDbom.png",
"caption": "3D rendering of a black mechanical assembly featuring a cylindrical tank secured by straps beneath a mounting plate with attached pipes and connectors."
},
{
"@type": "ImageObject",
"url": "https://cdn.prod.website-files.com/6939ba79cc2078e5f2e84582/6943231e49bd94e5bbdd60ac_astra-system-overview-05-q6EDFNqL.png",
"caption": "Mechanical assembly with a cylindrical tank mounted on a black metal frame featuring attached pipes and valves."
},
{
"@type": "ImageObject",
"url": "https://cdn.prod.website-files.com/6939ba79cc2078e5f2e84582/694325209129f65e93da8813_spacecraft-engine-2-BXaNPrkc.png",
"caption": "Metallic spacecraft engine mounted on a black panel with two cylindrical thrusters and connected pipes."
},
{
"@type": "ImageObject",
"url": "https://cdn.prod.website-files.com/6939ba79cc2078e5f2e84582/694326b6b70f889c0f0892c8_spacecraft-engine-3-D67AuxtQ.png",
"caption": "3D rendering of a spacecraft engine component with three cylindrical thrusters mounted on a rectangular panel connected by metal pipes."
},
{
"@type": "ImageObject",
"url": "https://cdn.prod.website-files.com/6939ba79cc2078e5f2e84582/6943270ae6d30a739434f0a1_spacecraft-engine-4-C185CHRX.png",
"caption": "Black rectangular panel with four cylindrical metallic components connected by small metallic pipes and fittings."
}
],
"category": "Spacecraft Propulsion System",
"additionalProperty": [
{
"@type": "PropertyValue",
"name": "Propellant",
"value": "Xe or Kr"
},
{
"@type": "PropertyValue",
"name": "Input Power",
"value": "400 W"
},
{
"@type": "PropertyValue",
"name": "Thrust (Xe)",
"value": "~25 mN"
},
{
"@type": "PropertyValue",
"name": "Thrust (Kr)",
"value": "~18 mN"
},
{
"@type": "PropertyValue",
"name": "Specific Impulse (Xe)",
"value": "~1,400 s"
},
{
"@type": "PropertyValue",
"name": "Specific Impulse (Kr)",
"value": "~1,300 s"
},
{
"@type": "PropertyValue",
"name": "Total Impulse (Xe)",
"value": "300 kN-s"
},
{
"@type": "PropertyValue",
"name": "Total Impulse (Kr)",
"value": "300 kN-s"
},
{
"@type": "PropertyValue",
"name": "Operational Cycles Tested",
"value": "12,000"
},
{
"@type": "PropertyValue",
"name": "PPU Efficiency",
"value": "95%"
},
{
"@type": "PropertyValue",
"name": "Tank Pressure Rating",
"value": "4,000 psi"
}
],
"manufacturer": {
"@type": "Organization",
"name": "Astra"
}
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 0 | 0 |
| /launch-services/ | 0 | 0 |
| /news/ | 1 | 0 |
| /satellite-engine/ | 1 | 0 |
This page presents a snapshot of public data from Astra, captured on June 20, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Astra: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://astra.com to view the most current version of its content and see directly what this company is about and what it offers.