Awe Inspired
(https://aweinspired.com) 📸 Data Snapshot: June 21, 2026Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Authority is well-established through detailed Organization and Person schema, specifically naming founders Jill and Max Johnson. The founder’s cancer survivor story provides a unique authority pillar that is reinforced by the Icons in Awe section. The primary authority gap is technical: the failure of the Goddess Quiz page undermines a core claim of having millions of participants.
The disconnect is low; marketing claims of quality are backed by a tangible Lifetime Craftsmanship Warranty. The promise of luxury for the price is substantiated by a technical breakdown of 14k gold vermeil thickness in the FAQ. Most bold claims, such ascuriously accurate, are framed as subjective brand experience rather than objective performance metrics, reducing the bullshit factor.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.aweinspired.com/#organization",
"name": "Awe Inspired",
"legalName": "Awe Inspired Inc.",
"url": "https://www.aweinspired.com",
"logo": {
"@type": "ImageObject",
"url": "https://aweinspired.com/cdn/shop/files/AWE_LOGO_ffbf4a8d-befa-484f-959b-414d33cfc897.svg?v=1770649401&width=600",
"width": 600,
"height": 60
},
"description": "Empowering fine jewelry rooted in mythology, astrology, and personal transformation. Founded in 2018 by three-time cancer survivor Jill Johnson and her son Max Johnson. Goddess necklaces, zodiac jewelry, amulets, and more.",
"foundingDate": "2018",
"founder": [
{
"@type": "Person",
"name": "Jill Johnson",
"jobTitle": "Co-Founder & Chief Creative Officer",
"description": "Three-time breast cancer survivor and lifelong jeweler who created the first Goddess Necklace to honor fellow survivors."
},
{
"@type": "Person",
"name": "Max Johnson",
"jobTitle": "Co-Founder & CEO"
}
],
"sameAs": [
"https://www.instagram.com/aweinspired/",
"https://www.tiktok.com/@aweinspired",
"https://www.facebook.com/aweinspired/",
"https://www.pinterest.com/aweinspired/",
"https://www.linkedin.com/company/aweinspired"
],
"contactPoint": {
"@type": "ContactPoint",
"contactType": "customer service",
"url": "https://www.aweinspired.com/pages/contact",
"availableLanguage": "English"
},
"brand": {
"@type": "Brand",
"name": "Awe Inspired",
"slogan": "Empowering Fine Jewelry"
},
"knowsAbout": [
"goddess jewelry",
"mythology jewelry",
"zodiac jewelry",
"astrology jewelry",
"empowerment jewelry",
"spiritual jewelry",
"feminist jewelry",
"fine jewelry",
"gold vermeil jewelry"
],
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.8",
"reviewCount": "19000",
"bestRating": "5",
"worstRating": "1"
}
}
/collections/all/
[
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.aweinspired.com/#organization",
"name": "Awe Inspired",
"legalName": "Awe Inspired Inc.",
"url": "https://www.aweinspired.com",
"logo": {
"@type": "ImageObject",
"url": "https://aweinspired.com/cdn/shop/files/AWE_LOGO_ffbf4a8d-befa-484f-959b-414d33cfc897.svg?v=1770649401&width=600",
"width": 600,
"height": 60
},
"description": "Empowering fine jewelry rooted in mythology, astrology, and personal transformation. Founded in 2018 by three-time cancer survivor Jill Johnson and her son Max Johnson. Goddess necklaces, zodiac jewelry, amulets, and more.",
"foundingDate": "2018",
"founder": [
{
"@type": "Person",
"name": "Jill Johnson",
"jobTitle": "Co-Founder & Chief Creative Officer",
"description": "Three-time breast cancer survivor and lifelong jeweler who created the first Goddess Necklace to honor fellow survivors."
},
{
"@type": "Person",
"name": "Max Johnson",
"jobTitle": "Co-Founder & CEO"
}
],
"sameAs": [
"https://www.instagram.com/aweinspired/",
"https://www.tiktok.com/@aweinspired",
"https://www.facebook.com/aweinspired/",
"https://www.pinterest.com/aweinspired/",
"https://www.linkedin.com/company/aweinspired"
],
"contactPoint": {
"@type": "ContactPoint",
"contactType": "customer service",
"url": "https://www.aweinspired.com/pages/contact",
"availableLanguage": "English"
},
"brand": {
"@type": "Brand",
"name": "Awe Inspired",
"slogan": "Empowering Fine Jewelry"
},
"knowsAbout": [
"goddess jewelry",
"mythology jewelry",
"zodiac jewelry",
"astrology jewelry",
"empowerment jewelry",
"spiritual jewelry",
"feminist jewelry",
"fine jewelry",
"gold vermeil jewelry"
],
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.8",
"reviewCount": "19000",
"bestRating": "5",
"worstRating": "1"
}
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"name": "Shop All",
"item": "https://aweinspired.com/collections/all"
},
{
"@type": "ListItem",
"position": 2,
"name": "Shop All",
"item": "https://aweinspired.com/collections/all"
}
]
}
]
/pages/customer-care/
{
"@context": "https://schema.org",
"@type": "Organization",
"@id": "https://www.aweinspired.com/#organization",
"name": "Awe Inspired",
"legalName": "Awe Inspired Inc.",
"url": "https://www.aweinspired.com",
"logo": {
"@type": "ImageObject",
"url": "https://aweinspired.com/cdn/shop/files/AWE_LOGO_ffbf4a8d-befa-484f-959b-414d33cfc897.svg?v=1770649401&width=600",
"width": 600,
"height": 60
},
"description": "Empowering fine jewelry rooted in mythology, astrology, and personal transformation. Founded in 2018 by three-time cancer survivor Jill Johnson and her son Max Johnson. Goddess necklaces, zodiac jewelry, amulets, and more.",
"foundingDate": "2018",
"founder": [
{
"@type": "Person",
"name": "Jill Johnson",
"jobTitle": "Co-Founder & Chief Creative Officer",
"description": "Three-time breast cancer survivor and lifelong jeweler who created the first Goddess Necklace to honor fellow survivors."
},
{
"@type": "Person",
"name": "Max Johnson",
"jobTitle": "Co-Founder & CEO"
}
],
"sameAs": [
"https://www.instagram.com/aweinspired/",
"https://www.tiktok.com/@aweinspired",
"https://www.facebook.com/aweinspired/",
"https://www.pinterest.com/aweinspired/",
"https://www.linkedin.com/company/aweinspired"
],
"contactPoint": {
"@type": "ContactPoint",
"contactType": "customer service",
"url": "https://www.aweinspired.com/pages/contact",
"availableLanguage": "English"
},
"brand": {
"@type": "Brand",
"name": "Awe Inspired",
"slogan": "Empowering Fine Jewelry"
},
"knowsAbout": [
"goddess jewelry",
"mythology jewelry",
"zodiac jewelry",
"astrology jewelry",
"empowerment jewelry",
"spiritual jewelry",
"feminist jewelry",
"fine jewelry",
"gold vermeil jewelry"
],
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.8",
"reviewCount": "19000",
"bestRating": "5",
"worstRating": "1"
}
}
🛡️ Trust Signals — external proof links that back the declared identity
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 455 | 0 |
| /collections/all/ | 495 | 0 |
| /pages/customer-care/ | 406 | 0 |
| /pages/goddessquiz/ | 0 | 0 |
This page presents a snapshot of public data from Awe Inspired, captured on June 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Awe Inspired: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://aweinspired.com to view the most current version of its content and see directly what this company is about and what it offers.