Baccarat
(https://baccarat.com) 📸 Data Snapshot: May 29, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
15
Impact Weight: 15 / 100
100% Reputation
Authority gaps are virtually non-existent. The brand identifies its experts and collaborators by name (Philippe Starck, Virgil Abloh), all of whom have massive global footprints. The schema_json is robust, identifying the organization as a French customer service entity with deep social signals and a verifiable physical presence in major global capitals.
The site makes few bold performance claims, opting instead for aesthetic and heritage positioning. Claims such as ‘driven by values of excellence’ are standard luxury fluff but are supported by the physical reality of its ‘Signature Places’ portfolio. The disconnect is low because the brand focuses on ‘Art de Vivre’ rather than quantifiable ROI metrics.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
[
{
"@context": "http://schema.org/",
"@type": "WebSite",
"name": "Baccarat",
"url": "https://www.baccarat.com/en_gb/",
"potentialAction": {
"@type": "SearchAction",
"target": {
"@type": "EntryPoint",
"urlTemplate": "https://www.baccarat.com/en_gb/search?q={search_term_string}"
},
"query-input": {
"@type": "PropertyValueSpecification",
"valueRequired": "True",
"valueName": "search_term_string"
}
}
},
{
"@context": "https://schema.org",
"@type": "Organization",
"name": "Baccarat",
"url": "https://www.baccarat.com/en_gb/",
"logo": "https://www.baccarat.com/on/demandware.static/-/Sites-EUROPE-Library/default/dw3c0cc6ed/images/Logo.svg",
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "+33 1 40 22 14 14",
"contactType": "customer service",
"areaServed": "FR",
"contactOption": "TollFree",
"availableLanguage": [
"English",
"French"
],
"sameAs": [
"https://www.facebook.com/baccarat/",
"https://twitter.com/baccarat",
"https://pinterest.com/baccarat/",
"https://www.instagram.com/baccarat/",
"https://www.youtube.com/user/BACCARATTV",
"https://www.tiktok.com/@baccarat"
]
}
]
}
]
/en_gb/barware-and-dining/gift-sets/
[
{
"@context": "http://schema.org/",
"@type": "ItemList",
"itemListElement": {
"0": {
"@type": "ListItem",
"position": "1",
"item": {
"@type": "Product",
"name": "Everyday Classic Tumblers Set",
"image": "https://www.baccarat.com/dw/image/v2/BBLJ_PRD/on/demandware.static/-/Sites-baccarat-master-products/default/dwc7c815de/packshot/2809854_grey_001.jpg?sw=696&q=90",
"description": "Perfect at any time of day to savor your drink of choice, from the morning juice to the afternoon soft drink to the pre-dinner spritz. Discover the new Everyday Baccarat, a stunning collection of six perfectly crafted cut crystal glasses each with a different creative pattern. The Everyday Baccarat box is the perfect gift for family, friends and for yourself. This box contains 6 tumblers: the Béluga, Etna, Vega, Biba, Stella and the Rosa measuring 8.5 cm. Everyday is the collection for creative ",
"brand": {
"@type": "Brand",
"name": "BACCARAT"
},
"offers": {
"url": "https://www.baccarat.com/en_gb/barware-and-dining/barware/tumblers-and-highballs/everyday-classic-tumblers-set-2809854.html",
"@type": "Offer",
"priceCurrency": "GBP",
"price": "370.00",
"availability": "http://schema.org/InStock",
"deliveryLeadTime": {
"@type": "[DEPTH_TRUNCATED]",
"value": "[DEPTH_TRUNCATED]",
"unitText": "[DEPTH_TRUNCATED]"
}
}
}
},
"1": {
"@type": "ListItem",
"position": "2",
"item": {
"@type": "Product",
"name": "Everyday Classic II Tumblers Set",
"image": "https://www.baccarat.com/dw/image/v2/BBLJ_PRD/on/demandware.static/-/Sites-baccarat-master-products/default/dw0c6587e3/packshot/2816214_1_grey_001.jpg?sw=696&q=90",
"description": "Transform each day into a celebration!\n \nWorks of art for every day, Everyday Baccarat glasses accompany you from morning to night. \n\nWith the Everyday Baccarat set, the radiance of crystal is revealed through different facets and very beautiful designs carefully selected by the House. \nThe glasses dress your favorite drinks with captivating reflections bringing light, pleasure and joy to every moment of the day. \n \nSix glasses. Six designs. A multitude of occasions, for yourself or to share. ",
"brand": {
"@type": "Brand",
"name": "BACCARAT"
},
"offers": {
"url": "https://www.baccarat.com/en_gb/barware-and-dining/barware/tumblers-and-highballs/everyday-classic-ii-tumblers-set-2816214.html",
"@type": "Offer",
"priceCurrency": "GBP",
"price": "370.00",
"availability": "http://schema.org/InStock",
"deliveryLeadTime": {
"@type": "[DEPTH_TRUNCATED]",
"value": "[DEPTH_TRUNCATED]",
"unitText": "[DEPTH_TRUNCATED]"
}
}
}
},
"2": {
"@type": "ListItem",
"position": "3",
"item": {
"@type": "Product",
"name": "Octogone Tray S & Coaster X4 & Harmonie Tumblers",
"image": "https://www.baccarat.com/dw/image/v2/BBLJ_PRD/on/demandware.static/-/Sites-baccarat-master-products/default/dw5b546579/packshot/2816923_1845261_2816919_001.jpg?sw=696&q=90",
"description": "This refined set includes the Octogone small tray, matching coasters and two Harmonie tumblers. The fruit of the House's craftsmanship, it elegantly combines lacquer, leather and beveled crystal. Noble materials that catch the light and create a harmonious universe.",
"brand": {
"@type": "Brand",
"name": ""
},
"offers": {
"url": "https://www.baccarat.com/en_gb/barware-and-dining/octogone-tray-s-and-coaster-x4-and-harmonie-tumblers-PSOCTTCHT1.html",
"@type": "Offer",
"priceCurrency": "GBP",
"price": "640.00",
"availability": "http://schema.org/InStock",
"deliveryLeadTime": {
"@type": "[DEPTH_TRUNCATED]",
"value": "[DEPTH_TRUNCATED]",
"unitText": "[DEPTH_TRUNCATED]"
}
}
}
},
"3": {
"@type": "ListItem",
"position": "4",
"item": {
"@type": "Product",
"name": "Octogone Tray L & Coaster X4 & Harmonie Tumblers & Whiskey Decanter",
"image": "https://www.baccarat.com/dw/image/v2/BBLJ_PRD/on/demandware.static/-/Sites-baccarat-master-products/default/dw3588c449/packshot/2816923_1845261_2816911_1704365_grey_001.jpg?sw=696&q=90",
"description": "This exceptional set includes the large Octogone tray, matching coasters, four Harmonie tumblers and the matching whisky decanter. An expression of the House's craftsmanship, it combines lacquer, leather and beveled crystal in a refined composition.",
"brand": {
"@type": "Brand",
"name": ""
},
"offers": {
"url": "https://www.baccarat.com/en_gb/barware-and-dining/octogone-tray-l-and-coaster-x4-and-harmonie-tumblers-and-whiskey-decanter-PSOCTTCHT9.html",
"@type": "Offer",
"priceCurrency": "GBP",
"price": "1910.00",
"availability": "http://schema.org/InStock",
"deliveryLeadTime": {
"@type": "[DEPTH_TRUNCATED]",
"value": "[DEPTH_TRUNCATED]",
"unitText": "[DEPTH_TRUNCATED]"
}
}
}
},
"4": {
"@type": "ListItem",
"position": "5",
"item": {
"@type": "Product",
"name": "Harmonie Set of 4 Bar Accessories",
"image": "https://www.baccarat.com/dw/image/v2/BBLJ_PRD/on/demandware.static/-/Sites-baccarat-master-products/default/dwa790268d/packshot/2817330_grey_001.jpg?sw=696&q=90",
"description": "Harmonie, Baccarat's iconic collection is reinvented with boldness and refinement, presenting a new line of bar accessories for mixology enthusiasts: a shaker, mixing glass, strainer, double jigger and spoon. Conceived for cocktail creators attentive to every detail, these pieces combine design and functionality to offer a unique experience. With Harmonie, every tasting becomes a celebration. The Harmonie set of bar accessories, including a mixing glass, strainer, double jigger and spoon, is ins",
"brand": {
"@type": "Brand",
"name": "BACCARAT"
},
"offers": {
"url": "https://www.baccarat.com/en_gb/barware-and-dining/barware/bar-accessories/harmonie-set-of-4-bar-accessories-2817330.html",
"@type": "Offer",
"priceCurrency": "GBP",
"price": "360.00",
"availability": "http://schema.org/InStock",
"deliveryLeadTime": {
"@type": "[DEPTH_TRUNCATED]",
"value": "[DEPTH_TRUNCATED]",
"unitText": "[DEPTH_TRUNCATED]"
}
}
}
},
"_items_truncated": true
},
"_truncated": true,
"_original_size": 40889
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://www.baccarat.com/en_gb/",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "https://www.baccarat.com/en_gb/barware-and-dining/",
"name": "Barware & Dining"
}
},
{
"@type": "ListItem",
"position": 3,
"item": {
"@id": "https://www.baccarat.com/en_gb/barware-and-dining/gift-sets/",
"name": "Gift Sets"
}
}
],
"_truncated": true,
"_original_size": 40889
},
{
"@context": "http://schema.org/",
"@type": "ItemList",
"itemListElement": {
"0": {
"@type": "ListItem",
"position": "1",
"item": {
"@type": "Product",
"name": "Everyday Classic Tumblers Set",
"image": "https://www.baccarat.com/dw/image/v2/BBLJ_PRD/on/demandware.static/-/Sites-baccarat-master-products/default/dwc7c815de/packshot/2809854_grey_001.jpg?sw=696&q=90",
"description": "Perfect at any time of day to savor your drink of choice, from the morning juice to the afternoon soft drink to the pre-dinner spritz. Discover the new Everyday Baccarat, a stunning collection of six perfectly crafted cut crystal glasses each with a different creative pattern. The Everyday Baccarat box is the perfect gift for family, friends and for yourself. This box contains 6 tumblers: the Béluga, Etna, Vega, Biba, Stella and the Rosa measuring 8.5 cm. Everyday is the collection for creative ",
"brand": {
"@type": "Brand",
"name": "BACCARAT"
},
"offers": {
"url": "https://www.baccarat.com/en_gb/barware-and-dining/barware/tumblers-and-highballs/everyday-classic-tumblers-set-2809854.html",
"@type": "Offer",
"priceCurrency": "GBP",
"price": "370.00",
"availability": "http://schema.org/InStock",
"deliveryLeadTime": {
"@type": "[DEPTH_TRUNCATED]",
"value": "[DEPTH_TRUNCATED]",
"unitText": "[DEPTH_TRUNCATED]"
}
}
}
},
"1": {
"@type": "ListItem",
"position": "2",
"item": {
"@type": "Product",
"name": "Everyday Classic II Tumblers Set",
"image": "https://www.baccarat.com/dw/image/v2/BBLJ_PRD/on/demandware.static/-/Sites-baccarat-master-products/default/dw0c6587e3/packshot/2816214_1_grey_001.jpg?sw=696&q=90",
"description": "Transform each day into a celebration!\n \nWorks of art for every day, Everyday Baccarat glasses accompany you from morning to night. \n\nWith the Everyday Baccarat set, the radiance of crystal is revealed through different facets and very beautiful designs carefully selected by the House. \nThe glasses dress your favorite drinks with captivating reflections bringing light, pleasure and joy to every moment of the day. \n \nSix glasses. Six designs. A multitude of occasions, for yourself or to share. ",
"brand": {
"@type": "Brand",
"name": "BACCARAT"
},
"offers": {
"url": "https://www.baccarat.com/en_gb/barware-and-dining/barware/tumblers-and-highballs/everyday-classic-ii-tumblers-set-2816214.html",
"@type": "Offer",
"priceCurrency": "GBP",
"price": "370.00",
"availability": "http://schema.org/InStock",
"deliveryLeadTime": {
"@type": "[DEPTH_TRUNCATED]",
"value": "[DEPTH_TRUNCATED]",
"unitText": "[DEPTH_TRUNCATED]"
}
}
}
},
"2": {
"@type": "ListItem",
"position": "3",
"item": {
"@type": "Product",
"name": "Octogone Tray S & Coaster X4 & Harmonie Tumblers",
"image": "https://www.baccarat.com/dw/image/v2/BBLJ_PRD/on/demandware.static/-/Sites-baccarat-master-products/default/dw5b546579/packshot/2816923_1845261_2816919_001.jpg?sw=696&q=90",
"description": "This refined set includes the Octogone small tray, matching coasters and two Harmonie tumblers. The fruit of the House's craftsmanship, it elegantly combines lacquer, leather and beveled crystal. Noble materials that catch the light and create a harmonious universe.",
"brand": {
"@type": "Brand",
"name": ""
},
"offers": {
"url": "https://www.baccarat.com/en_gb/barware-and-dining/octogone-tray-s-and-coaster-x4-and-harmonie-tumblers-PSOCTTCHT1.html",
"@type": "Offer",
"priceCurrency": "GBP",
"price": "640.00",
"availability": "http://schema.org/InStock",
"deliveryLeadTime": {
"@type": "[DEPTH_TRUNCATED]",
"value": "[DEPTH_TRUNCATED]",
"unitText": "[DEPTH_TRUNCATED]"
}
}
}
},
"3": {
"@type": "ListItem",
"position": "4",
"item": {
"@type": "Product",
"name": "Octogone Tray L & Coaster X4 & Harmonie Tumblers & Whiskey Decanter",
"image": "https://www.baccarat.com/dw/image/v2/BBLJ_PRD/on/demandware.static/-/Sites-baccarat-master-products/default/dw3588c449/packshot/2816923_1845261_2816911_1704365_grey_001.jpg?sw=696&q=90",
"description": "This exceptional set includes the large Octogone tray, matching coasters, four Harmonie tumblers and the matching whisky decanter. An expression of the House's craftsmanship, it combines lacquer, leather and beveled crystal in a refined composition.",
"brand": {
"@type": "Brand",
"name": ""
},
"offers": {
"url": "https://www.baccarat.com/en_gb/barware-and-dining/octogone-tray-l-and-coaster-x4-and-harmonie-tumblers-and-whiskey-decanter-PSOCTTCHT9.html",
"@type": "Offer",
"priceCurrency": "GBP",
"price": "1910.00",
"availability": "http://schema.org/InStock",
"deliveryLeadTime": {
"@type": "[DEPTH_TRUNCATED]",
"value": "[DEPTH_TRUNCATED]",
"unitText": "[DEPTH_TRUNCATED]"
}
}
}
},
"4": {
"@type": "ListItem",
"position": "5",
"item": {
"@type": "Product",
"name": "Harmonie Set of 4 Bar Accessories",
"image": "https://www.baccarat.com/dw/image/v2/BBLJ_PRD/on/demandware.static/-/Sites-baccarat-master-products/default/dwa790268d/packshot/2817330_grey_001.jpg?sw=696&q=90",
"description": "Harmonie, Baccarat's iconic collection is reinvented with boldness and refinement, presenting a new line of bar accessories for mixology enthusiasts: a shaker, mixing glass, strainer, double jigger and spoon. Conceived for cocktail creators attentive to every detail, these pieces combine design and functionality to offer a unique experience. With Harmonie, every tasting becomes a celebration. The Harmonie set of bar accessories, including a mixing glass, strainer, double jigger and spoon, is ins",
"brand": {
"@type": "Brand",
"name": "BACCARAT"
},
"offers": {
"url": "https://www.baccarat.com/en_gb/barware-and-dining/barware/bar-accessories/harmonie-set-of-4-bar-accessories-2817330.html",
"@type": "Offer",
"priceCurrency": "GBP",
"price": "360.00",
"availability": "http://schema.org/InStock",
"deliveryLeadTime": {
"@type": "[DEPTH_TRUNCATED]",
"value": "[DEPTH_TRUNCATED]",
"unitText": "[DEPTH_TRUNCATED]"
}
}
}
},
"_items_truncated": true
},
"_truncated": true,
"_original_size": 40889
},
{
"@context": "https://schema.org",
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://www.baccarat.com/en_gb/",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "https://www.baccarat.com/en_gb/barware-and-dining/",
"name": "Barware & Dining"
}
},
{
"@type": "ListItem",
"position": 3,
"item": {
"@id": "https://www.baccarat.com/en_gb/barware-and-dining/gift-sets/",
"name": "Gift Sets"
}
}
],
"_truncated": true,
"_original_size": 40889
}
]
/en_gb/signature-places.html — no schema detected (entity gap)
/en_gb/art-of-gifting.html — no schema detected (entity gap)
🛡️ Trust Signals — external proof links that back the declared identity
206Review mentions (all pages)
4External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 61 | 1 |
| /en_gb/barware-and-dining/gift-sets/ | 71 | 1 |
| /en_gb/signature-places.html | 37 | 1 |
| /en_gb/art-of-gifting.html | 37 | 1 |
Explore the other reputation pillars for Baccarat
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Baccarat, captured on May 29, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Baccarat: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://baccarat.com to view the most current version of its content and see directly what this company is about and what it offers.