MB Jewellers Roadshow Ltd
(http://www.mbjewellers.co.uk) 📸 Data Snapshot: May 22, 2026
Trust & Proof — The Lens
Count trust words (review, testimonial, rating, verified) against real outbound proof links (Google, Trustpilot, Clutch, G2, Yelp). Lots of trust language with zero verification links is trust theatre. Unlinked logo galleries count against it.
Trust & Proof
Verifiable evidence vs. Trust Theatre.
3
Impact Weight: 20 / 100
15% Reputation
The site exhibits high trust theatre by citing a high review_count of 156 and aggregate ratings in the schema, yet it fails to provide any proof_links_count to third-party verification platforms like Trustpilot or Google Maps. Furthermore, the provided schema reviews include highly critical 1-star accounts of bodged repairs and unprofessional service, which directly contradicts the H4 Highly recommended heading. There is a complete absence of the promised online prices, which is a major red flag for a business claiming transparency and honesty in its meta-description.
The proof density is zero across all technical and service categories. Beyond the basic existence of a physical address in Birmingham, there are no verifiable proof points for their claims of expertise in antiques, diamonds, or scrap metals. The site relies entirely on vague assertions of being trusted and highly recommended while ignoring the essential proof expectations of the jewelry industry, such as insurance valuation services or gemstone certification details.
Trust & Proof is read by weighing trust language against real verification. Below is the page-by-page tally of review mentions and external proof links, then the schema markup that may (or may not) declare verifiable ratings and identity proof.
🛡️ Trust Signals — reviews, proof links, trust-theatre check
650Review mentions (all pages)
19External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 156 | 4 |
| /jewellery-roadshows/ | 95 | 3 |
| /reviews/ | 113 | 3 |
| /bullion-gold-jewellery/ | 96 | 3 |
| /watches/ | 95 | 3 |
| /contact-us/ | 95 | 3 |
🔗 Identity & Technical Layer — schema JSON-LD: declared ratings, reviews & identity proof
Homepage schema
[
{
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"@graph": [
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"@type": "WebPage",
"@id": "https://mbjewellers.co.uk/",
"url": "https://mbjewellers.co.uk/",
"name": "Home : MB Jewellers Roadshow Ltd",
"isPartOf": {
"@id": "https://mbjewellers.co.uk/#website"
},
"about": {
"@id": "https://mbjewellers.co.uk/#organization"
},
"datePublished": "2024-03-13T00:00:07+00:00",
"dateModified": "2025-06-09T13:43:04+00:00",
"description": "We guarantee a fair and honest evaluation of your items. We will answer any questions about testing and pricing. Prices are posted online.",
"breadcrumb": {
"@id": "https://mbjewellers.co.uk/#breadcrumb"
},
"inLanguage": "en-GB",
"potentialAction": [
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]
}
]
},
{
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}
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},
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"name": "MB Jewellers Roadshow Ltd",
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"publisher": {
"@id": "https://mbjewellers.co.uk/#organization"
},
"potentialAction": [
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}
}
],
"inLanguage": "en-GB"
},
{
"@type": "Organization",
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"name": "MB JEWELLERS",
"url": "https://mbjewellers.co.uk/",
"logo": {
"@type": "ImageObject",
"inLanguage": "en-GB",
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"width": 200,
"height": 200,
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},
"image": {
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},
"sameAs": [
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]
}
]
},
[
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"telephone": "02121 236384",
"additionalType": false,
"priceRange": false,
"AggregateRating": {
"@type": "AggregateRating",
"itemReviewed": "MB JEWELLERS",
"ratingCount": 13,
"ratingValue": 4.4
},
"review": [
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"@type": "Review",
"author": {
"@type": "Person",
"name": "phill bishop"
},
"datePublished": "2025-11-28",
"description": "I’ve tried to have my diamond tennis bracelet evaluated at MB Jewellers on four separate occasions, and each visit has been incredibly disappointing. Despite the shop being empty, I’ve repeatedly been told they are “too busy” to help. On top of that, the attitude from the older gentleman working there—possibly the owner—has been consistently unwelcoming and unprofessional. There’s no effort to offer basic customer service, and it’s clear that assisting customers is not a priority. Based on my experiences, this does not reflect a business that’s committed to professionalism or customer care.",
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"reviewRating": {
"@type": "Rating",
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"worstRating": 1
}
},
{
"@type": "Review",
"author": {
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"name": "andrew stylee wilson"
},
"datePublished": "2024-12-30",
"description": false,
"name": "MB JEWELLERS",
"reviewRating": {
"@type": "Rating",
"bestRating": 5,
"ratingValue": 5,
"worstRating": 1
}
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Woven Chaos"
},
"datePublished": "2024-04-01",
"description": "This is by far my favorite shop to visit. The staff are alway friendly and they sell quality items at a fair price.",
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}
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Gilli5359"
},
"datePublished": "2023-12-13",
"description": "Absolutely thrilled. A beautiful pair of earrings made with the stones from a single earring of my mums. A beautiful memory of her I can wear. These guys show such sensitivity to sentimental attachment. Totally affordable too. I highly recommend them.",
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"worstRating": 1
}
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Rebecca Johnson"
},
"datePublished": "2023-07-21",
"description": "Terrible service, completely ruined and bodged my repair of ring.\nI could of done a better job at home.",
"name": "MB JEWELLERS",
"reviewRating": {
"@type": "Rating",
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"ratingValue": 1,
"worstRating": 1
}
}
]
}
]
]
/jewellery-roadshows/
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"datePublished": "2020-07-16T19:24:00+00:00",
"dateModified": "2025-10-24T08:47:04+00:00",
"description": "Free Jewellery valuation no obligation to sell. Antique’s, scrap precious metals, Watches, Diamonds plus much more",
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},
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},
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/reviews/
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"dateModified": "2024-05-13T01:30:04+00:00",
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/bullion-gold-jewellery/
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},
"datePublished": "2024-03-06T21:24:05+00:00",
"dateModified": "2024-04-24T00:45:39+00:00",
"description": "Investment bars available : vat free",
"breadcrumb": {
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"url": "https://mbjewellers.co.uk/",
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"publisher": {
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/watches/
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"name": "Watches : MB Jewellers Roadshow Ltd",
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},
"datePublished": "2020-07-16T19:13:00+00:00",
"dateModified": "2024-04-24T00:45:39+00:00",
"description": "Watches",
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},
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"name": "Watches"
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},
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/contact-us/
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},
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"description": "See our prices for scrap gold. We buy 9ct, 14ct, 18ct, 22ct, 24ct bars and coins. Top prices paid instantly",
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"name": "Contact Us"
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"url": "https://mbjewellers.co.uk/",
"name": "MB Jewellers Roadshow Ltd",
"description": "Bullion Dealers- Diamonds- Antquies- Jewellers",
"publisher": {
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},
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}
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"name": "MB JEWELLERS",
"url": "https://mbjewellers.co.uk/",
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},
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},
"sameAs": [
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"https://x.com/mbjwellers1"
]
}
]
}
Explore the other reputation pillars for MB Jewellers Roadshow Ltd
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from MB Jewellers Roadshow Ltd, captured on May 22, 2026, to show how machine logic reads Trust & Proof signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to MB Jewellers Roadshow Ltd: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at http://www.mbjewellers.co.uk to view the most current version of its content and see directly what this company is about and what it offers.