Adaptive & Co
(https://adaptiveco.io) 📸 Data Snapshot: June 21, 2026
Identity & Authority — The Lens
Inspect the JSON-LD. Is there an Organization or Person schema, and does it carry sameAs links to real external profiles (LinkedIn, socials)? Missing schema or no identity declaration signals an anonymous entity.
Identity & Authority
Expert verifiability & Schema depth.
14
Impact Weight: 15 / 100
93% Reputation
Authority is well-established through robust structured data. The schema_json for the homepage includes a named founder (Brian Maher), three distinct physical addresses in Ireland, the US, and the UK, and sameAs links to verified social profiles. The technical implementation is clean, with a logical heading hierarchy and detailed schema that supports the claim of being an international Google Partner agency.
The disconnect between marketing tone and actual demonstration is minimal. Unlike typical agencies that claim ‘results’ without context, Adaptive & Co features testimonials that mention specific project scopes like ‘Fortune 100’ support and ‘regex house of cards’ fixes. The claims of being ‘experts’ are supported by the depth of technical terminology and named client outcomes.
Identity & Authority is read from the structured data first: whether the site declares who it is in machine-readable schema, with verifiable identity links. Below is the schema captured per page, then the external proof links that support (or fail to support) that identity.
🔗 Identity & Technical Layer — schema JSON-LD: identity chains, entity gaps
Homepage schema
{
"@context": "http://schema.org",
"@type": "Organization",
"name": "Google Analytics Consulting, Data Visualization & Performance Marketing Experts",
"url": "https://www.adaptiveco.io",
"logo": "https://cdn.prod.website-files.com/5d860f488de89c85ad903bda/5d860f488de89c6cc2903c09_%5Badaptive%5Dlogo_dark.svg",
"description": "Adaptive & Co is a leading Google Partner specializing in Google Analytics Consulting, Business Intelligence, Data Visualization, and Performance Marketing services. Adaptive & Co combines advanced analytics and marketing expertise to help clients outperform their online marketing goals.",
"image": "https://cdn.prod.website-files.com/5d860f488de89c85ad903bda/5d860f488de89c6cc2903c09_%5Badaptive%5Dlogo_dark.svg",
"founders": [
{
"@type": "Person",
"name": "Brian Maher"
}
],
"address": [
{
"@type": "PostalAddress",
"streetAddress": "7-11 John Rogerson's Quay",
"addressLocality": "Dublin",
"addressRegion": "Dublin",
"addressCountry": "IE",
"postalCode": "D02 VC42",
"telephone": "+353 1 447 5935"
},
{
"@type": "PostalAddress",
"streetAddress": "600 Congress Ave",
"addressLocality": "Austin",
"addressRegion": "TX",
"addressCountry": "US",
"postalCode": "78701",
"telephone": "+1 512-298-4300"
},
{
"@type": "PostalAddress",
"streetAddress": "12 Hammersmith Grove",
"addressLocality": "London",
"addressRegion": "London",
"addressCountry": "GB",
"postalCode": "W6 7AE",
"telephone": "+44 161 667 1610"
}
],
"contactPoint": [
{
"@type": "ContactPoint",
"telephone": "+353 1 447 5935",
"contactType": "customer service",
"areaServed": "IE"
},
{
"@type": "ContactPoint",
"telephone": "+1 512-298-4300",
"contactType": "customer service",
"areaServed": "US"
},
{
"@type": "ContactPoint",
"telephone": "+44 161 667 1610",
"contactType": "customer service",
"areaServed": "UK"
}
],
"sameAs": [
"https://www.facebook.com/adaptiveco/",
"https://www.linkedin.com/company/adaptive-&-co/"
],
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.9",
"reviewCount": "74"
}
}
/services/google-analytics-consulting/
{
"@context": "http://schema.org",
"@type": "WebPage",
"name": "Google Analytics Consultant Services | GA4 Migration & Implementation Experts - USA, UK, Ireland",
"description": "Our team of web analytics consultants and Google Analytics experts will help you maximize the value of your data | Google Analytics Certified Partner Agency",
"url": "https://www.adaptiveco.io/services/google-analytics-consulting",
"mainEntity": {
"@type": "Product",
"name": "Google Analytics Consultant Services | GA4 Migration & Implementation Experts - USA, UK, Ireland",
"description": "Our team of web analytics consultants and Google Analytics experts will help you maximize the value of your data | Google Analytics Certified Partner Agency",
"url": "https://www.adaptiveco.io/services/google-analytics-consulting",
"brand": {
"@type": "Brand",
"name": "Adaptive Co."
},
"review": [
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Brian Schwank"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Adaptive helped us implement a custom GA4 analytics solution to ensure we had all the data we needed to make well-informed decisions around our business. A+ experience, would highly recommend!"
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Neil Green"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Best online help I have received for Google Analytics. Thank you Adaptive!"
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Simon Evans"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "I would highly recommend Brian and his team at Adaptive & Co! Their knowledge and guidance with the Google data suite is second to none in our opinion."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Felicia Morack"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Adaptive & Co truly are the experts in data-driven growth. Brian and his team are unique as they are both willing to help execute services as well as consult and educate on best practices, bringing a very high value to our team."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "George Andersen"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Brian and his team at Adaptive helped us to architect, implement, train, and support a complicated project servicing a Fortune 100 company. They have been fantastic with their communication, organization, and eye for detail in implementation."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Cole McKussic"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Adaptive is great! They're extremely knowledgeable, flexible, and easy to work with. Their willingness to modify their own process to meet our somewhat non-standard needs is refreshing."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Hampton Stephens"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Adaptive did a great job of helping us implement Google Analytics on our site and also of moving us from Universal Analytics to GA4 when the time came."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Megan Brake"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "We brought Adaptive on to help us with our GA4 transition and it was clear that the team at Adaptive know GA4 backwards and forwards. I absolutely trusted their expertise."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Ryan Henderson"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Working with Brian at Adaptive to implement GA4 was a fantastic experience. Quick, professional, and effective, their help has transformed how our company uses data for decision-making."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Michele Corcoran"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Super sharp analytics crew and fast problem solvers. Recommend!"
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Micah Nyatsambo"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Adaptive did an amazing job helping us to migrate in time to GA 4 and also solving a massive regex house of cards issue. Their data layer and hashed id solution has made a massive difference in helping us gain insights and collect game-changing data for our business."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "David Costello"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Adaptive & Co transferred my Google Universal Analytics and GA4 data into BigQuery without any issues. I was kept in the loop every step of the way and all goals were accomplished on time. They even added an interface which was not part of the original project scope."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Stephen Mucciolo"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Adaptive is top notch and excellent at every service they provide. Not only are they experts in Google Analytics and Google Tag Manager but are invaluable in providing a full-fledged strategy that made sense in the context of our business."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Amazing Spaces Storage Centers"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "We had an exceptional experience working with Adaptive & Co. I highly recommend reaching out to them for assistance with any problem you're having with GA4. They were very attentive and quick to resolve the issue we were having."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Ryan Goldberg"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "As an individual with a very in depth understanding of cyber intelligence and data acquisition, I am comfortable in recommending Adaptive to anyone in need of assistance with setting up complex data analysis via Google Analytics. They did a great job, and exceeded all of my expectations."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Mary O'Rourke"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Brian and his team have been of immense help to my company - they are definitely pros with analytics and have not only a great depth of understanding but the ability to work with people on a human level - understanding their needs and requirements."
}
],
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": 4.9,
"reviewCount": 72
}
},
"breadcrumb": {
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://www.adaptiveco.io",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "https://www.adaptiveco.io/services",
"name": "Our Services"
}
},
{
"@type": "ListItem",
"position": 3,
"item": {
"@id": "https://www.adaptiveco.io/services/google-analytics-consulting",
"name": "Google Analytics Consulting"
}
}
]
}
}
/services/performance-marketing-consulting/
{
"@context": "http://schema.org",
"@type": "WebPage",
"name": "Google Ads Agency | Paid Search Experts - USA, UK, Ireland",
"description": "Our team of performance media specialists will define, develop, and operationalize your performance media growth strategy, Lead generation, and eCommerce PPC experts.",
"url": "https://www.adaptiveco.io/services/performance-marketing-consulting",
"mainEntity": {
"@type": "Product",
"name": "Google Ads Agency | Paid Search Experts - USA, UK, Ireland",
"description": "Our team of performance media specialists will define, develop, and operationalize your performance media growth strategy, Lead generation, and eCommerce PPC experts.",
"url": "https://www.adaptiveco.io/services/performance-marketing-consulting",
"brand": {
"@type": "Brand",
"name": "Adaptive Co."
},
"review": [
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Jay Rice"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Top-notch digital marketing agency with high-level expertise on analytics and targeting. I hired them for a big project at my last firm to fix our broken attribution."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Paul - GoLearn"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Excellent team, very professional and very responsive. We saw immediate revenue and conversion boosts once we began working with Adaptive. They have brought a level of knowledge and organization to us that we simply could not achieve on our own."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Vedran Karaman"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Surely one of the most knowledgeable digital agencies in the world and I'm so happy that I met Brian and the team in my career. All recommendations!"
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Michele Corcoran"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Super sharp analytics crew and fast problem solvers. Recommend!"
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Justin Hoffman"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Adaptive & Co worked with us at The Shade Store and helped us successfully integrate and upgrade to GA4, and also assisted in our strategic move to Google Tag Manager (GTM) which has been a game-changer for our productivity."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Jessica Williams"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Brian and his team are fantastic to work with. We had an urgent need for additional tracking support and the team was able to get up and running within a matter of a couple of days."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Shane Burke"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Working with the Adaptive team was a fantastic experience. Their assistance from the initial stages to project completion was invaluable, and they demonstrated great efficiency on completion."
},
{
"@type": "Review",
"author": {
"@type": "Person",
"name": "Dale Schaefer"
},
"reviewRating": {
"@type": "Rating",
"ratingValue": "5",
"bestRating": "5"
},
"reviewBody": "Brian Maher and the team at Adaptive & Company were great to work with on the projects we needed for our client. They were very helpful from the start and completed the project on a timely basis which made our client very happy."
}
],
"aggregateRating": {
"@type": "AggregateRating",
"ratingValue": "4.9",
"reviewCount": "8"
}
},
"breadcrumb": {
"@type": "BreadcrumbList",
"itemListElement": [
{
"@type": "ListItem",
"position": 1,
"item": {
"@id": "https://www.adaptiveco.io",
"name": "Home"
}
},
{
"@type": "ListItem",
"position": 2,
"item": {
"@id": "https://www.adaptiveco.io/services",
"name": "Our Services"
}
},
{
"@type": "ListItem",
"position": 3,
"item": {
"@id": "https://www.adaptiveco.io/services/performance-marketing-consulting",
"name": "Performance Marketing Consulting"
}
}
]
}
}
/services/ai-agent-consulting/ — no schema detected (entity gap)
🛡️ Trust Signals — external proof links that back the declared identity
448Review mentions (all pages)
15External proof links (all pages)
| Page | Reviews | Proof links |
|---|---|---|
| / (home) | 7 | 3 |
| /services/google-analytics-consulting/ | 249 | 4 |
| /services/performance-marketing-consulting/ | 130 | 4 |
| /services/ai-agent-consulting/ | 62 | 4 |
Explore the other reputation pillars for Adaptive & Co
Analysis Disclosure & Source Attribution
This page presents a snapshot of public data from Adaptive & Co, captured on June 21, 2026, to show how machine logic reads Identity & Authority signals into an AI reputation evaluation.
Purpose: This data is presented under “Fair Use” for the purpose of independent signal analysis, allowing readers to see the raw signals behind the reputation score.
Notice to Adaptive & Co: This analysis is part of a non-adversarial audit conducted by 1 Euro SEO. The results are intended as professional feedback to help improve any website’s machine-readability and authority signals. The evaluation is free, and any company can request a fresh audit at any time.
Any company can use the insights for free and improve its voice. When a company has updated its content, it can always submit a new audit request, which will be reflected in a new current score.
To all users: You are encouraged to visit the live site at https://adaptiveco.io to view the most current version of its content and see directly what this company is about and what it offers.